100 Best Sales Books of All Time (Updated for 2026)

1

How to Win Friends & Influence People

Dale Carnegie

5.0

You can go after the job you want—and get it!
You can take the job you have—and improve it!
You can take any situation—and make it work for you!

Dale Carnegie’s rock-solid, time-tested advice has carried countless people up the ladder of success in their business and personal lives. One of the most groundbreaking and timeless bestsellers of all time, How to Win Friends & Influence People will teach

Recommended by Dave Ramsey, Daymond John, Dustin Moskovitz, and 58 others.

Dave Ramsey

Author

Dave Ramsey recommended this book on his website. [source]

Daymond John

Founder/FUBU

I love all the Dale Carnegie books. [source]

Dustin Moskovitz

Co-founder/Facebook and Asana

Seek to be understood. [source]

2

Influence: The Psychology of Persuasion

Robert B. Cialdini

4.8

Preview Summary

Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly

Recommended by Charles T. Munger, Dan Ariely, Jim Collins, and 40 others.

Charles T. Munger

Vice Chairman/Berkshire Hathaway

Robert Cialdini has had a greater impact on my thinking on this topic than any other scientist. [source]

Dan Ariely

Author

It covers a range of ways in which we end up doing things, and how we don’t understand why we’re doing them. [source]

Max Levchin

Co-founder/PayPal, CEO/Affirm, Investor

Max Levchin recommended this book as an answer to "What business books would you advise young entrepreneurs read?" [source]

3

The Greatest Salesman in the World

Og Mandino

4.7

Preview Summary

The Greatest Salesman in the World is a bestseller by Og Mandino. His books have sold over 50 million copies. Published in '68, reissued in '83 by Bantam, it's a guide to a philosophy of salesmanship, telling the story of Hafid, a poor camel boy who achieves a life of abundance. A cloth edition was published by Buccaneer Books in 6/93. It takes ten months to read the book. His instructions are to

Recommended by Adam Haritan, Geoffrey James, Mark Hunter, and 3 others.

Adam Haritan

The Greatest Salesman In The World by Og Mandino is my pick for favorite book in the business field. Unlike most business books, The Greatest Salesman In The World is presented in parable form. Additionally, this book contains timeless passages and lessons that are meant to be read— both silently and aloud — on a daily basis, multiple times per day. It’s not difficult to see what major effects a book presented in this format can have on one’s life. [source]

4

Way of the Wolf: Straight Line Selling: Master the Art of Persuasion, Influence, and Success

Jordan Belfort

4.7

Preview Summary

Jordan Belfort—immortalized by Leonardo DiCaprio in the hit movie The Wolf of Wall Street—reveals the step-by-step sales and persuasion system proven to turn anyone into a sales-closing, money-earning rock star.

For the first time ever, Jordan Belfort opens his playbook and gives you access to his exclusive step-by-step system—the same system he used to create massive wealth for himself, his client

Recommended by Kimberly Gloria Choi and 1 others.

Kimberly Gloria Choi

I actually have read the Wolf of Wall Street before. But this time I want to understands this man without any Hollywood beautifying filter. Try to get into his head. Simply want to know how he used charisma and Psychology to manipulate people. And I’m certain, all dictators, leaders in history, they all have their very own charisma, unique tonality that attracts people's’ attention. To be continued…. [source]

5

SPIN Selling: Situation Problem Implication Need-payoff

Neil Rackham

4.7

Preview Summary

The international bestseller that revolutionized high-end selling!

Written by Neil Rackham, former president and founder of Huthwaite corporation, SPIN Selling is essential reading for anyone involved in selling or managing a sales force. Unquestionably the best-documented account of sales success ever collected and the result of the Huthwaite corporation's massive 12-year, $1-million dollar resear

Recommended by Mark Roberge, Geoffrey James, Michael Herrmann, and 3 others.

Mark Roberge

CRO/HubSpot

The other book on selling is an oldie but goldie, never goes away: SPIN Selling, by Neil Rackham. It's the one when a founder is trying to learn how to sell, belly to belly, I tell them to check out Spin Selling. [source]

Michael Herrmann

Good book on sales. [source]

Primoz Cigler

Yes, it was sometime earlier this year. I read a book SPIN Selling by Neil Rackham. Chapter four has invaluable insights and instructions how to do sales calls and improve the probability that you make a sale. This year, I had to change my role at ProteusThemes, as I have thoroughly explained in my other interview. I learned in the SPIN Selling book how to structure both the user interviews and the sales calls in a way that people like to participate and eventually buy from you because you show that you care about them and their business. Everything became easier since. [source]

6

To Sell Is Human: The Surprising Truth About Moving Others

Daniel H. Pink

4.7

Preview Summary

From the bestselling author of Drive and A Whole New Mind comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives.

According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase.

But dig deeper and a startling truth emerges:

Ye

Recommended by Cat Williams-Treloar, Jeffrey Shaw, and Ola Olusoga.

Cat Williams-Treloar

Daniel Pink "To Sell is Human" - describes selling as a way to move and serve people along the journey. It's packed full of examples, science and experiments in an easily digestible form. [source]

Jeffrey Shaw

I’m asked all the time what books I suggest. These are the best of the best. Links to each book are here https://t.co/pJXWOeZtBu #marketing #entrepreneur https://t.co/1wCkqQw8GX [source]

Ola Olusoga

Like Charlie Munger once said: “I’ve long believed that a certain system - which almost any intelligent person can learn - works way better than the systems most people use to understand the world. What you need is a latticework of mental models in your head. And, with that system, things gradually fit together in a way that enhances cognition. Just as multiple factors shape every system, multiple mental models from a variety of disciplines are necessary to understand that system". You can read this book to start building a "latticework of mental models in your head". [source]

7

New Sales. Simplified.: The Essential Handbook for Prospecting and New Business Development

Mike Weinberg

4.7

Preview Summary

Packed with examples and anecdotes, New Sales. Simplified. offers a proven formula for prospecting, developing, and closing deals. No matter how much repeat business you get from loyal customers, the lifeblood of your business is a constant flow of new accounts. With refreshing honesty and some much-needed humor, sales expert Mike Weinberg examines the critical mistakes made by most salespeople an

Recommended by Mark Hunter, Mark Hunter, Mike Weinberg, and 4 others.

The Responsive Edge

Arguably the best #sales prospecting book on the market. Period. https://t.co/rtCeo2hzNV [source]

8

The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible

Brian Tracy

4.6

Preview Summary

Brian Tracy, one of the top professional speakers and sales trainers in the world today, found that his most important breakthrough in selling was the discovery that it is the "Psychology of Selling" that is more important than the techniques and methods of selling.

Tracy's classic audio program, The Psychology of Selling, is the best-selling sales training program in history and is now available i

Recommended by Geoffrey James.

9

Fanatical Prospecting: The Ultimate Guide to Opening Sales Conversations and Filling the Pipeline by Leveraging Social Selling, Telephone, Email, Text, and Cold Calling

Jeb Blount

4.6

Preview Summary

Ditch the failed sales tactics, fill your pipeline, and crush your number

Fanatical Prospecting gives salespeople, sales leaders, entrepreneurs, and executives a practical, eye-opening guide that clearly explains the why and how behind the most important activity in sales and business development--prospecting.

The brutal fact is the number one reason for failure in sales is an empty pipe and the roo

Recommended by Mike Weinberg, The CEO Library Community (through anonymous form), and Trish Bertuzzi.

The CEO Library Community (through anonymous form)

One of the best 3 books I've read in 2019 [source]

10

The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change

Stephen R. Covey

4.6

Preview Summary

When Stephen Covey first released The Seven Habits of Highly Effective People, the book became an instant rage because people suddenly got up and took notice that their lives were headed off in the wrong direction; and more than that, they realized that there were so many simple things they could do in order to navigate their life correctly. This book was wonderful education for people, education

Recommended by Dave Ramsey, Dustin Moskovitz, John C. Maxwell, and 18 others.

Dave Ramsey

Author

Dave Ramsey recommended this book on his website. [source]

Dustin Moskovitz

Co-founder/Facebook and Asana

I was surprised at how familiar the topics felt. [source]

Joe Martin

@benmorris @audible_com @Gladwell I enjoy the quiet on the way home, but on the way to work I am listening to the 7 habits book by Stephen Coveru, a fave of mine [source]

11

Little Red Book of Selling: 12.5 Principles of Sales Greatness

Jeffrey Gitomer

4.6

Preview Summary

Recommended by David McCammon, Geoffrey James, and Santiago Basulto.

David McCammon

A business book I have referred to frequently over the years is Jeffrey Gitomer’s “Little Red Book of Selling”. It’s full of simple, straight forward sales ideas many of which can take on a different degree of importance at different points in one’s career. [source]

Santiago Basulto

If you want to make the transition into business, sales is a must. Most sales books are bloated and spand many thousands of pages without much insight, but there are a few that are different and you MUST read: Little Red Book of Selling: 12.5 Principles of Sales Greatness SPIN Selling [source]

12

The Challenger Sale: Taking Control of the Customer Conversation

Matthew Dixon, Brent Adamson

4.6

Preview Summary

What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them.

The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at C

Recommended by Danielle Morrill, Ken Revenaugh, and Neil Rackham.

Ken Revenaugh

This is a must-read book for every sales professional. The authors’ groundbreaking research explains how the rules for selling have changed—and what to do about it. If you don’t want to be left behind, don’t miss this innovative book that provides the new formula for selling success. [source]

Neil Rackham

The history of sales has been one of steady progress interrupted by a few real breakthroughs that have changed the whole direction of the profession. These breakthroughs, marked by radical new thinking and dramatic improvements in sales results, have been rare. . . . Which brings me to The Challenger Sale and the work of the Sales Executive Council. . . . On the face of it, their research has all the initial signs that it may be game-changing. . . . My advice is this: Read it, think about it, implement it. You, and your organization, will be glad you did. [source]

13

Ultimate Sales Machine

Chet Holmes

4.6

Preview Summary

Recommended by Noah Kagan, Michael Hyatt, Ola Olusoga, and 1 others.

Noah Kagan

Founder/Sumo

A few months ago, I was drinking a Noah’s Mill whiskey (cute) with my good buddy Brian Balfour and talking about life... During the conversation, we got on the topic of books that changed our lives. I want to share them with you. I judge a book's success if a year later I'm still using at least 1 thing from the book. [source]

Ola Olusoga

Like Charlie Munger once said: “I’ve long believed that a certain system - which almost any intelligent person can learn - works way better than the systems most people use to understand the world. What you need is a latticework of mental models in your head. And, with that system, things gradually fit together in a way that enhances cognition. Just as multiple factors shape every system, multiple mental models from a variety of disciplines are necessary to understand that system". You can read this book to start building a "latticework of mental models in your head". [source]

Yaro Starak

I’ve just been wrapping up a book by Chet Holmes “The Ultimate Sales Machine”. He was a really well known and very respected sales and marketing guy, especially for sales and sales is not my strong point so the book, on some levels, has been a reminder of what is important in sales. [source]

14

The Alchemist

Paulo Coelho

4.5

Preview Summary

Paulo Coelho's enchanting novel has inspired a devoted following around the world. This story, dazzling in its powerful simplicity and inspiring wisdom, is about an Andalusian shepherd boy named Santiago who travels from his homeland in Spain to the Egyptian desert in search of a treasure buried in the Pyramids. What starts out as a journey to find worldly goods turns into a discovery of the treas

Recommended by Tony Robbins, Anthony Robbins, Brené Brown, and 27 others.

Brené Brown

There's a great quote in this book: When you're on the right path the universe conspires to help you! [source]

Daniel Ek

It was fascinating to talk to the author about how this book came to be such a hit—he never backed down, and he allowed people to read it for free in order to then boost sales—much like how Spotify’s freemium model was perceived in the early days. [source]

Eric Ripert

Speaks of everyone having an ultimate goal in life, but most of us are too afraid to pursue it. The encouragement to fulfill your dreams is very inspirational! [source]

15

The Four Agreements: A Practical Guide to Personal Freedom

Don Miguel Ruiz, Janet Mills

4.5

Preview Summary

In The Four Agreements, don Miguel Ruiz reveals the source of self-limiting beliefs that rob us of joy and create needless suffering. Based on ancient Toltec wisdom, the Four Agreements offer a powerful code of conduct that can rapidly transform our lives to a new experience of freedom, true happiness, and love. The Four Agreements are: Be Impeccable With Your Word, Don't Take Anything Personally,

Recommended by Charlamagne Tha God, Jack Dorsey, James Altucher, and 14 others.

Charlamagne Tha God

Radio Presenter/The Breakfast Club

These are the books I recommend people to listen to on @applebooks. [source]

Jack Dorsey

Co-Founder/Twitter

Question: What are the books that had a major influence on you? Or simply the ones you like the most. : Tao te Ching, score takes care of itself, between the world and me, the four agreements, the old man and the sea...I love reading! [source]

Karlie Kloss

I just think it’s got a lot of great principles and ideas. [source]

16

Zig Ziglar's Secrets of Closing the Sale

Zig Ziglar

4.5

Ziglar's ultimate sales guide covers creative closes, reasons people won't buy and ways to overcome them, selling with integrity, and more. Previously available as a direct mail package for $59.95. Unabridged.

Recommended by Seth Godin and Geoffrey James.

Seth Godin

Author, Marketer, Entrepreneur

The biggest challenge most executives face is selling their ideas, not their products. And selling internally is a lot like selling in the street. This is the best book I've ever read about selling anything at all. [source]

17

Sell or Be Sold: How to Get Your Way in Business and in Life

Grant Cardone

4.5

Preview Summary

The ability to sell others is as critical to your success as food, water and oxygen is to life. While you may think that an exaggeration, every person on this planet is required to sell others on their ideas to advance themselves and their goals. The skill of selling is a MUST for promoting yourself, your business and your ideas. While many think that if they do a better job and work hard they wil

Recommended by Mark Struczewski.

Mark Struczewski

Grant Cardone: The 10X Rule, Sell or Be Sold, If You're Not First You're Last and Be Obsessed or Be Average. Grant is the real deal. He helped me realize that I've been dreaming far too low! [source]

18

Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal

Oren Klaff

4.5

Preview Summary

About the Book:

When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a- kind method to raise more than $400 million--and now, for the first time, he describes his formula to help you deliver a winning pitch in any business situation.

Whether you're selling ideas to investors, pitching a client for new business, or even negotiati

Recommended by Alice Kemper, Jeff Gibbard, Michael Herrmann, and 1 others.

Jeff Gibbard

This book single-handedly changed my life. BY learning the principles of "Frame Control" I have had much greater success in sales, public speaking, and in managing my team. [source]

Michael Herrmann

Great book on pitching, and more generally, sales. Funny too. Has some ideas very reminiscent of Thinking Fast and Slow. [source]

19

Never Split the Difference

Chris Voss

4.5

Preview Summary

A former international hostage negotiator for the FBI offers a new, field-tested approach to high-stakes negotiations—whether in the boardroom or at home.

After a stint policing the rough streets of Kansas City, Missouri, Chris Voss joined the FBI, where his career as a hostage negotiator brought him face-to-face with a range of criminals, including bank robbers and terrorists. Reaching the pinnacl

Recommended by Dustin Moskovitz, Daniel Pink, Adam Grant, and 6 others.

Dustin Moskovitz

Co-founder/Facebook and Asana

Dustin Moskovitz recommended this book on Twitter. [source]

Daniel Pink

Author

Emphasizes the importance of emotional intelligence without sacrificing deal-making power. From the pen of a former hostage negotiator—someone who couldn’t take no for an answer—which makes it fascinating reading. But it’s also eminently practical. In these pages, you will find the techniques for getting the deal you want. [source]

Adam Grant

This book blew my mind. It’s a riveting read, full of instantly actionable advice—not just for high-stakes negotiations, but also for handling everyday conflicts at work and at home. [source]

20

Getting to Yes: Negotiating Agreement Without Giving in

Roger Fisher, William L. Ury, Bruce Patton

4.4

Preview Summary

The key text on problem-solving negotiation-updated and revised

Getting to Yes has helped millions of people learn a better way to negotiate. One of the primary business texts of the modern era, it is based on the work of the Harvard Negotiation Project, a group that deals with all levels of negotiation and conflict resolution.

Getting to Yes offers a proven, step-by-step strategy for coming to mut

Recommended by Charles T. Munger, Drew Houston, Dustin Moskovitz, and 8 others.

Charles T. Munger

Vice Chairman/Berkshire Hathaway

recommends this title in the book "Poor Charlie's Almanack: The Wit and Wisdom of Charles T. Munger". [source]

Drew Houston

CEO/Dropbox

About principled negotiation, and I still think about and apply a lot of those concepts today. [source]

Dustin Moskovitz

Co-founder/Facebook and Asana

Dustin Moskovitz recommended this book on Twitter. [source]

21

How I Raised Myself From Failure to Success in Selling

Frank Bettger

4.4

A business classic endorsed by Dale Carnegie, How I Raised Myself from Failure to Success in Selling is for anyone whose job it is to sell. Whether you are selling houses or mutual funds, advertisements or ideas—or anything else—this book is for you.

When Frank Bettger was twenty-nine he was a failed insurance salesman. By the time he was forty he owned a country estate and could have retired. What

22

Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers

Geoffrey A Moore

4.4

Preview Summary

The bible for bringing cutting-edge products to larger markets--now revised and updated with new insights into the realities of high-tech marketing

In Crossing the Chasm, Geoffrey A. Moore shows that in the Technology Adoption Life Cycle--which begins with innovators and moves to early adopters, early majority, late majority, and laggards--there is a vast chasm between the early adopters and the ea

Recommended by Andrew Chen, Drew Houston, Ev Williams, and 28 others.

Drew Houston

CEO/Dropbox

It’s about how do technology products make their way from early adopters t the mainstream. [source]

Ron Conway

Bestselling guide that created a new game plan for marketing in high-tech industries. [source]

Seth Godin

Author, Marketer, Entrepreneur

This is a key component in my Purple Cow thinking, but with a twist. I'm not as worried about the chasm as I am about the desire of marketers to go for the big middle. [source]

23

The Go-Giver: A Little Story About a Powerful Business Idea

John David Mann & Bob Burg

4.4

Preview Summary

“Most people just laugh when they hear that the secret to success is giving. . . . Then again, most people are nowhere near as successful as they wish they were.”

The Go-Giver tells the story of an ambitious young man named Joe who yearns for success. Joe is a true go-getter, though sometimes he feels as if the harder and faster he works, the further away his goals seem to be. Desperate to land a k

Recommended by Dave Ramsey, Dan Rockwell, Evan Carmichael, and 8 others.

Dave Ramsey

Author

Dave Ramsey recommended this book on his website. [source]

Nick Loper

The one I refer people to the most is probably The Go-Giver, which is about being genuinely helpful first without any expectation of reward. I started my first real business for the noble goal of making money, and by luck, it worked out. Afterward I started several others that flopped. Why? They just weren't that helpful. When I read this, it really solidified a shift in thinking to an attitude of creating truly helpful resources and worrying about the money second. And that strategy has been working much better! [source]

Tim Fargo

The Go-Giver: A Little Story About a Powerful Business Idea. https://t.co/1N9nCvQ6lG via @BobBurg #book #leadership #business https://t.co/j23Hfka0yQ [source]

24

Made to Stick: Why Some Ideas Survive and Others Die

Chip Heath, Dan Heath

4.4

Preview Summary

NEW YORK TIMES BESTSELLER - The instant classic about why some ideas thrive, why others die, and how to improve your idea's chances--essential reading in the "fake news" era.

Mark Twain once observed, "A lie can get halfway around the world before the truth can even get its boots on." His observation rings true: Urban legends, conspiracy theories, and bogus news stories circulate effortlessly. Mean

Recommended by Vinod Khosla, Vinod Khosla, Brian Armstrong, and 13 others.

Arvind Narayanan

@conorgil My all-time favorite example of research communication is The Selfish Gene. Astonishingly effective at explaining deep research ideas/findings to a lay reader. A book with great advice: https://t.co/QD1sM2o0z6 (It isn't specific to research but still super valuable.) [source]

Bill Liao

The Book "Made to Stick" combined with "The Poetics" by Aristotle really helped me to see the power of telling great stories with surprises in them and every time I meet a start-up I can always make a contribution to their pitch. [source]

Cristian-Dragos Baciu

I highly recommend all the books written by the Heath brothers, especially Made to Stick: Why Some Ideas Survive And Others Die. This one's a must-read for marketers. The reason I enjoyed their work so much is because they offer real-life stories and insights that makes it so much easier for the reader to imprint that information in his mind [source]

25

Predictably Irrational: The Hidden Forces That Shape Our Decisions

Dan Ariely

4.4

Preview Summary

Why do our headaches persist after taking a one-cent aspirin but disappear when we take a 50-cent aspirin?

Why does recalling the Ten Commandments reduce our tendency to lie, even when we couldn't possibly be caught?

Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup?

Why do we go back for second helpings at the unlimited buffet, even when our stomachs are a

Recommended by Max Levchin, Vinod Khosla, Vinod Khosla, and 22 others.

Max Levchin

Co-founder/PayPal, CEO/Affirm, Investor

Max Levchin recommended this book as an answer to "What business books would you advise young entrepreneurs read?" [source]

Andra Zaharia

'While I was thinking of the best books to add to this short list, I realized that not even half of them are directly related to digital marketing. This is because I believe that the best marketers are people who understand human nature deeply and aim to bring out the best in it. Call me naive, but that’s how I see it. If I were to want to pursue a career in marketing, I’d read … Predictably Irrational. [source]

Chris Goward

Here are some of the books that have been very impactful for me, or taught me a new way of thinking: … Predictably Irrational. [source]

26

The Art of War

Sun Tzu

4.4

Preview Summary

For more than two thousand years, The Art of War has stood as a cornerstone of Chinese culture-a lucid epigrammatic text that reveals as much about human psychology, politics, and economics as it does about battlefield strategy. The influence of Sun-tzu's text has grown tremendously in the West in recent years, with military leaders, politicians, and corporate executives alike finding valuable ins

Recommended by Reid Hoffman, Evan Spiegel, Neil deGrasse Tyson, and 14 others.

Reid Hoffman

CEO/LinkedIn

Reid read Carl von Clausewitz and Sun Tzu as a boy, which informed his strategic thinking. [source]

Evan Spiegel

After meeting Mark Zuckerberg, Evan Spiegel immediately bought every Snapchat employee a copy of 'The Art Of War'. [source]

Neil deGrasse Tyson

Astrophysicist, Author & Science Communicator

Which books should be read by every single intelligent person on planet? … The Art of War (Sun Tsu) to learn that the act of killing fellow humans can be raised to an art. If you read all of the above works you will glean profound insight into most of what has driven the history of the western world. [source]

Cover unavailable

27

The Sales Bible, New Edition: The Ultimate Sales Resource

Jeffrey Gitomer

4.4

Preview Summary

The Sales Bible softbound - NEW EDITION WITH SOCIAL MEDIA ANSWERS Global sales authority Jeffrey Gitomer's bestselling classic, The Sales Bible, has been updated and appended in this new edition, offering you the ultimate sales methods and strategies that really work -- every day, in real-world selling situations.

With over 200,000 copies of the previous editions sold, The Sales Bible was listed as

Recommended by Faisal Amin and Nicolae Andronic.

Faisal Amin

The book has a lot of commandments that have stood the test of the time and fortunately have always worked for me. Every single page in that book has given me the wisdom that has helped me become a true entrepreneur. [source]

Nicolae Andronic

I’m a technical guy. I studied the IT field and did software development for a long time until I discovered the business world. So the path for me is to slowly adapt from the clear, technical world, to the fuzzy, way more complex, business world. All the books that I recommend help this transition. “How Google Works” - Eric Schmidt & Jonathan Rosenberg: for understanding a product, a team and a company and their interactions. [source]

28

Magic of Thinking Big

David J. Schwartz

4.4

Preview Summary

The Magic of Thinking Big gives you useful methods, not empty promises. Dr. Schwartz presents a carefully designed program for getting the most out of your job, your marriage and family life, and your community. He proves that you don't need to be an intellectual or have innate talent to attain great success and satisfaction, but you do need to learn and understand the habit of thinking and behavi

Recommended by Timothy Ferriss, Seth Godin, Dave Camarillo, and 6 others.

Dave Camarillo

Tim Ferriss put me on to this book. [source]

Haris Siddique

The book shares several theories and tips which can be easily implemented in life for a success journey. [source]

John Shea

Currently my favorite book is The Magic Of Thinking Big, this was a recommendation by one of my first mentors and the book always resonated with me as a personal development book to want to dream big and do bigger things with my life. [source]

29

A New Earth: Awakening to Your Life's Purpose

Eckhart Tolle

4.3

Preview Summary

Building on the astonishing success of The Power of Now, Eckhart Tolle presents readers with an honest look at the current state of humanity: He implores us to see and accept that this state, which is based on an erroneous identification with the egoic mind, is one of dangerous insanity.

Tolle tells us there is good news, however. There is an alternative to this potentially dire situation. Humani

Recommended by Oprah Winfrey, Abid Zaidi, Aubrey Marcus, and 2 others.

Oprah Winfrey

CEO/O Network

The reason I’m choosing it for the second time is that this book transformed my life ... I already had a life’s purpose in 2008 but it enhanced the purpose that I was living here on earth and I know it can do it for everyone who reads it. [source]

Abid Zaidi

Day 1 : #30Days of posting cover of books I love (1 book a day for 30 days). No expectations, no reviews, just the covers #MyFavouriteBooks Not invited by @rekha_bhardwaj ji or @virtual_opinion but still posting: 😊 https://t.co/rDKfaLADsm [source]

Catherine Molloy

I am an experiential learner I need to see it, feel it, etc. so the book must move me to do something, feel something. With A New Earth I even read snippets to my students as I have experienced a lot of these concepts and write and train in similar concepts. [source]

30

Antifragile: Things That Gain from Disorder

Nassim Nicholas Taleb

4.3

Preview Summary

From the bestselling author of The Black Swan and one of the foremost philosophers of our time, Nassim Nicholas Taleb, a book on how some systems actually benefit from disorder.

In The Black Swan Taleb outlined a problem; in Antifragile he offers a definitive solution: how to gain from disorder and chaos while being protected from fragilities and adverse events. For what he calls the "antifragile"

Recommended by Andrew Chen, Ev Williams, Marc Andreessen, and 20 others.

James Altucher

Founder/StockPickr

You ask about success. To be successful you have to avoid being “fragile” – the idea that if something hurts you, you let collapse completely. You also have to avoid simply being resilient. Bouncing back is not enough. Antifragile is when something tries to hurt you and you come back stronger. That is real life business. That is real life success. Nassim focuses on the economy. But when I read the book I kept asking myself, “how can I apply this to the areas of my life where I feel most fragile?” [source]

Marvin Liao

Partner/500 Startups

My list would be (besides the ones I mentioned in answer to the previous question) both business & Fiction/Sci-Fi and ones I personally found helpful to myself. The business books explain just exactly how business, work & investing are in reality & how to think properly & differentiate yourself. On the non-business side, a mix of History & classic fiction to understand people, philosophy to make sense of life and Science fiction to picture what the future could be like (not always utopian). [source]

Vlad Tenev

The general concept is applicable to many fields beyond biology, for instance finance, economics and monetary policy. [source]

31

Start with Why: How Great Leaders Inspire Everyone to Take Action

Simon Sinek

4.3

Preview Summary

Why do you do what you do?

Why are some people and organizations more innovative, more influential, and more profitable than others? Why do some command greater loyalty from customers and employees alike? Even among the successful, why are so few able to repeat their success over and over?

People like Martin Luther King Jr., Steve Jobs, and the Wright Brothers might have little in common, but they a

Recommended by Richard Branson, Tony Robbins, Tony Hsieh, and 24 others.

Richard Branson

Founder/Virgin Group

Today is World Book Day, a wonderful opportunity to address this #ChallengeRichard sent in by Mike Gonzalez of New Jersey: Make a list of your top 65 books to read in a lifetime. [source]

Tony Robbins

Life Coach

The basis of this book is so important to anyone looking to increase their influence, profits or impact. People won't truly buy into a product, service, movement, or idea until they understand the WHY behind it. When you start with the why, everything else falls into place. This book is so impactful, I consider it required reading. [source]

Tony Hsieh

CEO/Zappos.com

Over the years he’s recommended well over 20 business books — including his own, the 2010 bestseller Delivering Happiness and you can always find what he’s currently reading atop his cluttered desk. Start with Why is amogst those titles. [source]

32

The Lord of the Rings (The Lord of the Rings, #1-3)

J.R.R. Tolkien

4.3

One Ring to rule them all, One Ring to find them, One Ring to bring them all and in the darkness bind them

In ancient times the Rings of Power were crafted by the Elven-smiths, and Sauron, the Dark Lord, forged the One Ring, filling it with his own power so that he could rule all others. But the One Ring was taken from him, and though he sought it throughout Middle-earth, it remained lost to him. A

Recommended by Elon Musk, Reid Hoffman, Alan Lee, and 10 others.

Elon Musk

Founder/SpaceX

As a boy in Pretoria, Musk was un dersized and picked upon, a smart-aleck known as Muskrat. In his loneliness, he read a lot of fantasy and science fiction. “The heroes of the books I read, ‘The Lord of the Rings’ and the ‘Foundation’ series, always felt a duty to save the world,” he told me. [source]

Reid Hoffman

CEO/LinkedIn

The book that I’ve most often read. [source]

Alan Lee

His alternative world and mythological system is totally coherent–it’s a fantastic gift that he has given us. [source]

33

How to Master the Art of Selling

Tom Hopkins

4.3

Recommended by Geoffrey James.

34

Hooked: How to Build Habit-Forming Products

Nir Eyal

4.3

Preview Summary

How do successful companies create products people can’t put down?

Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us?
Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful com

Recommended by Andrew Chen, Nir Eyal, Ken Norton, and 41 others.

Matt Mullenweg

Founder & CEO/Automattic

Hooked gives you the blueprint for the next generation of products. Read Hooked or the company that replaces you will. [source]

Boris Veldhuijzen van Zanten

The book everyone in Silicon Valley is talking about. [source]

Chandini Jain

One of the five books Chandini would you recommend to young people interested in her career path. [source]

35

Crucial Conversations: Tools for Talking When Stakes Are High

Kerry Patterson, Joseph Grenny, Ron McMillan, and Al Switzler

4.3

Preview Summary

Crucial Conversations: Tools For Talking When Stakes Are High is a guide to hone your conversation skills, and prepare you for the most important or trying times of your life and career. The book discusses how talking in the right way can help people achieve what they want. People are often tongue-tied when it comes to interacting with someone, especially when there is a lot of tension in the air.

Recommended by Max Levchin and Deke Bridges.

Max Levchin

Co-founder/PayPal, CEO/Affirm, Investor

A now-venerable guide to having tough conversations in a way that engages the debaters. [source]

Deke Bridges

Picked up this great book @Powells to read. Better conversation and listening enables you to get deeper into subjects at hand. When talking with people, this makes your communication skills a very powerful tool. Always be learning. #growth #education #leadership https://t.co/r0ujX9IPqh [source]

36

Drive: The Surprising Truth About What Motivates Us

Daniel H. Pink

4.3

Preview Summary

The New York Times bestseller that gives readers a paradigm-shattering new way to think about motivation

Most people believe that the best way to motivate is with rewards like money—the carrot-and-stick approach. That's a mistake, says Daniel H. Pink (author of To Sell Is Human: The Surprising Truth About Motivating Others). In this provocative and persuasive new book, he asserts that the secret t

Recommended by Tobi Lütke, Bogdan Lucaciu, David Brudo, and 5 others.

Tobi Lütke

Founder & CEO/Shopify

Tobi Lütke recommended this book in an interview in "The Globe and Mail." [source]

Bogdan Lucaciu

Spoiler: it’s autonomy, mastery, and purpose. [source]

David Brudo

One of the books that had an impact on . [source]

37

Ogilvy on Advertising

David Ogilvy

4.3

Preview Summary

A candid and indispensable primer on all aspects of advertising from the man Time has called "the most sought after wizard in the business". 223 photos.

Recommended by Ev Williams, Bogdana Butnar, Christopher Lochhead, and 4 others.

Bogdana Butnar

I thought I might put my money where my mouth is. I keep whining that young people are not in touch with some essential books on advertising that have helped me shape the way I practise my trade today, but I never did anything about it. So I am starting here the ultimate books to read list. I will add to it as I get suggestions and as more good books get written. [source]

Christopher Lochhead

This is a business classic. Ogilvy lays down principles that are timeless and his no-BS style made a big impact on me as a young man. [source]

Garrett Moon

Ogilvy On Advertising by David Ogilvy and My Life In Advertising by Claude Hopkins for old-school marketing smarts. [source]

38

Positioning: The Battle for Your Mind

Al Ries, Jack Trout

4.3

Preview Summary

A dynamic new cover heralds the reissue of this bestselling business classic, which Spencer Johnson, M.D., co-author of The One Minute Manager praised as "One of the most important communication books I've ever read. I recommend it highly!"

Recommended by Ev Williams, Tim O'Reilly, Ken Norton, and 7 others.

Tim O'Reilly

Founder/O'Reilly Media

Positioning, and The 22 Immutable Laws of Marketing by Al Ries and Jack Trout. Anyone who wants to start a business with impact needs to read these books. [source]

Marvin Liao

Partner/500 Startups

My list would be (besides the ones I mentioned in answer to the previous question) both business & Fiction/Sci-Fi and ones I personally found helpful to myself. The business books explain just exactly how business, work & investing are in reality & how to think properly & differentiate yourself. On the non-business side, a mix of History & classic fiction to understand people, philosophy to make sense of life and Science fiction to picture what the future could be like (not always utopian). [source]

Seth Godin

Author, Marketer, Entrepreneur

This book is built around the brilliant insight that your prospect doesn't care nearly as much about what you do as you do, and thus you must boil down your offering into a unique slot that repositions the competition. [source]

39

Exactly What to Say: The Magic Words for Influence and Impact

Phil M Jones

4.3

Preview Summary

Often the decision between a customer choosing you over someone like you is your ability to know exactly what to say, when to say it, and how to make it count. Phil M. Jones has trained more than two million people across five continents and over fifty countries in the lost art of spoken communication. In Exactly What to Say, he delivers the tactics you need to get more of what you want.

Best-selli

40

Building a StoryBrand: Clarify Your Message So Customers Will Listen

Donald Miller

4.3

Preview Summary

New York Times bestselling author Donald Miller uses the seven universal elements of powerful stories to teach readers how to dramatically improve how they connect with customers and grow their businesses.

Donald Miller’s StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides

Recommended by Dave Ramsey, Nick Loper, Sa El, and 1 others.

Dave Ramsey

Author

Dave Ramsey recommended this book on his website. [source]

Nick Loper

I just finished Building a StoryBrand, and need to fill in the worksheets and re-think my homepage as a result. That's the mark of a good business book — homework! [source]

Sa El

This book is all about telling the story of your business to your customers to that they know exactly what you offer and how to make them the hero in the journey. If you want to build a smart site, with a strong call to action, this book is essential. [source]

41

All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works - and Why Authenticity Is the Best Marketing of All

Seth Godin

4.2

Preview Summary

Seth Godin’s three essential questions for every marketer:
“What’s your story?”
“Will the people who need to hear this story believe it?”
“Is it true?”

All marketers tell stories. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche is vastly superior to a $36,000 Volkswagen that’s virtually the same car. We

Recommended by Joe Gebbia, Steve Blank, Alan Webber, and 1 others.

Joe Gebbia

Co-founder/Airbnb

I remember something that the author says in there which I never forgot, which is to make something people want to talk about. [source]

Alan Webber

Founder/Fast Company

If Seth Godin didn't exist we'd need to invent him. [source]

42

The Hobbit

J. R. R. Tolkien

4.2

Bilbo Baggins is a hobbit who enjoys a comfortable, unambitious life, rarely traveling any farther than his pantry or cellar. But his contentment is disturbed when the wizard Gandalf and a company of dwarves arrive on his doorstep one day to whisk him away on an adventure. They have launched a plot to raid the treasure hoard guarded by Smaug the Magnificent, a large and very dangerous dragon. Bilb

Recommended by Richard Branson, Cressida Cowell, Lev Grossman, and 5 others.

Richard Branson

Founder/Virgin Group

Today is World Book Day, a wonderful opportunity to address this #ChallengeRichard sent in by Mike Gonzalez of New Jersey: Make a list of your top 65 books to read in a lifetime. [source]

Cressida Cowell

The Hobbit is such a richly imagined fantasy that, especially as a child, you can live in it. It is so completely immersive. [source]

Lev Grossman

First up, The Hobbit, or There and Back Again, by JRR Tolkien. But you knew I was going to say that. This one book, which was published in 1937, defined so many variables for the fantasy tradition that are still in place today. Tolkien’s extraordinary achievement was to recover the epic landscapes of Anglo-Saxon myth, bring them back to life, and then to take us through them on foot, so we could see the details up close, at human scale. The Hobbit is both mythic and relatable at the same time – The New Yorker writer Adam Gopnik recently called it “an arranged marriage between the Elder Edda and The Wind in the Willows”, and I think that’s entirely fair. Though I would give more credit to the bass register of Tolkien’s imagination, its abyssal depths. Mole never delved as deep as the Mines of Moria. [source]

43

The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk

Al Ries

4.2

Preview Summary

World-renowned marketing consultants and bestselling authors Al Ries and Jack Trout reveal 22 laws of marketing, with hundreds of examples that illustrate their success, in this innovative and sensible guide to marketing. Each law is described in detail and backed up by numerous examples of what worked and what didn't in the international marketplace.

Recommended by Timothy Ferriss, Brian Armstrong, Aaron Watson, and 6 others.

Aaron Watson

Question: What books would you recommend to young people interested in your career path? Answer: Purple Cow by Seth Godin End of Jobs by Taylor Pearson Rework by Jason Fried & DHH Trust Me I’m Lying by Ryan Holiday The Complacent Class by Tyler Cowen The 22 Immutable Laws of Marketing by Al Ries and Jack Trout Losing My Virginity by Richard Branson [source]

Chase Jarvis

A classic. [source]

Christopher Lochhead

Question: What five books would you recommend to young people interested in your career path & why? Answer: I know this is sounds self-serving but I’d recommended both of my books, the soon to be released, “Niche Down: How to Become Legendary by Being Different” and Harper Collins’ “instant classic,” “Play Bigger: How Pirates, Dreamers and Innovators Create and Dominate Markets” In addition: The Effective Executive, by Peter Drucker The E-Myth, by Michael Gerber Radical Candor: Be a Kickass Boss Without Losing Your Humanity by Kim Scott Back from the Dead, by Bill Walton The 22 Immutable Laws of Marketing, by Al Ries and Jack Trout [source]

44

Ender's Game

Orson Scott Card

4.2

Once again, Earth is under attack. An alien species is poised for a final assault. The survival of humanity depends on a military genius who can defeat the aliens. But who?

Ender Wiggin. Brilliant. Ruthless. Cunning. A tactical and strategic master. And a child.

Recruited for military training by the world government, Ender's childhood ends the moment he enters his new home: Battle School. Among the

Recommended by Mark Zuckerberg, Ev Williams, Timothy Ferriss, and 5 others.

Mark Zuckerberg

Founder/Facebook

Oh, it’s not a favorite book or anything like that, I just added it because I liked it. I don’t think there’s any real significance to the fact that it’s listed there and other books aren’t. [source]

Timothy Ferriss

Author & Entrepreneur

At one point, this was the only book listed on Mark Zuckerberg’s Facebook page. If it’s good enough to be the sole selection of the founder of Facebook, maybe there’s something to it. The plot: In anticipation of another attack from a hostile alien race, the search for a brilliant military strategist has led to Ender Wiggin. In space combat school, Ender stands out, demonstrating exceptional leadership and unconventional strategy. But it is lonely at the top for Ender, as he struggles with relentless pressure from his instructors. Through Ender’s journey, you’ll learn how to capitalize on your strengths and those of your teammates, as well as exploit your adversaries’ weaknesses. Ender is a futuristic Level 5 Leader we can all learn from. [source]

Travis Kalanick

About a kid who is trained by the military to play video games … But he realizes at the end that the video games he was playing were an actual war. [source]

45

Crime and Punishment: A Russian Realistic Novel

Fyodor Dostoyevsky

4.2

This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it. This work was reproduced from the original artifact, and remains as true to the original work as possible. Therefore, you will see the original copyright references, library stamps (as most of these works have been housed in our most important libraries around the

Recommended by Ben Domenech, Esther Perel, Irvine Welsh, and 3 others.

Ben Domenech

@SohrabAhmari @li88yinc @jgcrum @BlueBoxDave @InezFeltscher @JarrettStepman Maybe the best book ever written. [source]

Esther Perel

You can reread the Russians. They are timeless. [source]

Irvine Welsh

It is not a crime book in the way that we understand crime fiction today. Instead it is like an existential psychological thriller. [source]

46

Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World

Gary Vaynerchuk

4.2

Preview Summary

The New York Times bestselling author and social media expert returns with hard-won advice on how to connect with customers and beat the competition by mastering social media marketing

When managers and marketers outline their social media strategies, they often plan for the "right hook"-their next highly anticipated sale or campaign that's going to put the competition out for the count. Even compa

Recommended by Daymond John, Marvin Liao, Aaron Agius, and 35 others.

Marvin Liao

Partner/500 Startups

My list would be (besides the ones I mentioned in answer to the previous question) both business & Fiction/Sci-Fi and ones I personally found helpful to myself. The business books explain just exactly how business, work & investing are in reality & how to think properly & differentiate yourself. On the non-business side, a mix of History & classic fiction to understand people, philosophy to make sense of life and Science fiction to picture what the future could be like (not always utopian). [source]

Alex Circei

Question: What five books would you recommend to young people interested in your career path & why? Answer: Screw It, Let's Do It: Lessons In Life by Richard Branson Outliers: The Story of Success by Malcolm Gladwell Start With Why: How Great Leaders Inspire Everyone To Take Action by Simon Sinek The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers by Ben Horowitz Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not! by Robert T. Kiyosaki [source]

Auston Bunsen

I’ve got a few, one book that really impacted me early on as someone coming from a middle-class family was “Rich dad, Poor dad”. [source]

47

The 10x Rule: The Only Difference Between Success and Failure

Grant Cardone

4.2

Preview Summary

Achieve "Massive Action" results and accomplish your business dreams! While most people operate with only three degrees of action-no action, retreat, or normal action-if you're after big goals, you don't want to settle for the ordinary. To reach the next level, you must understand the coveted 4th degree of action. This 4th degree, also known as the 10 X Rule, is that level of action that guarantee

Recommended by Haris Siddique and Mark Struczewski.

Haris Siddique

I would say because it influenced me and created an imperial impact on my career path. An amazing book to read as it teaches you How to reprogram your mind in minutes to eliminate fears and phobia. Being a sales and marketing professional. I adopted many great changes in me and used some of the best techniques which are explained very well in this book by Grant Cardone. I would definitely recommend it to everyone who wants growth. Be focused and keep fueling the fire of success with your tries and learnings! [source]

Mark Struczewski

I love what Grant Cardone writes in The 10X Rule, "wouldn't coming up short on a 10X target accomplish more than coming up short on one-tenth of that goal?" In other words, he says it's better to fall short of a one million dollar goal than a $100,000 goal. [source]

48

Dotcom Secrets: The Underground Playbook for Growing Your Company Online

Russell Brunson

4.2

Preview Summary

If you are currently struggling with getting traffic to your website, or converting that traffic when it shows up, you may think you ve got a traffic or conversion problem. In Russell Brunson's experience, after working with thousands of businesses, he has found that s rarely the case. Low traffic and weak conversion numbers are just symptoms of a much greater problem, a problem that s a little ha

Recommended by Alvin Lindsay and 1 others.

Alvin Lindsay

CEO of ClickFunnels GIVES away his best 7 funnels! he just paid for your book (where do you want it shipped?) https://t.co/meFLMLNrb0 😃 https://t.co/97R3MPo3yd [source]

49

The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you

Rob Fitzpatrick

4.2

Preview Summary

The Mom Test is a quick, practical guide that will save you time, money, and heartbreak.

They say you shouldn't ask your mom whether your business is a good idea, because she loves you and will lie to you. This is technically true, but it misses the point. You shouldn't ask anyone if your business is a good idea. It's a bad question and everyone will lie to you at least a little . As a matter of fa

Recommended by Chandini Jain, Mikhail Dubov, and Roxana Bitoleanu.

Chandini Jain

Very recently, I read The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you. The book talks about how to design user interviews to make sure you're not asking users/customers leading questions and get unbiased feedback. [source]

Mikhail Dubov

One of the five books recommends to young people interested in his career path. [source]

Roxana Bitoleanu

I would definitely start my list with The Mom Test because there is no resource on how to ask questions without being too eager or too revealing. I think this skill should be trained, be it an entrepreneur or not. [source]

50

Harry Potter Boxset (Harry Potter, #1-7)

J. K. Rowling and Mary GrandPré

4.2

Now for the first time ever, J.K. Rowling’s seven bestselling Harry Potter books are available in a stunning paperback boxed set! The Harry Potter series has been hailed as “one for the ages” by Stephen King and “a spellbinding saga’ by USA Today. And most recently, The New York Times called Harry Potter and the Deathly Hallows the “fastest selling book in history.” This is the ultimate Harry Pott

Recommended by Barack Obama, Gretchen Rubin, Emma Watson, and 5 others.

Barack Obama

Former USA President

As a devoted reader, the president has been linked to a lengthy list of novels and poetry collections over the years — he admits he enjoys a thriller. [source]

Adam Lawrence

I hate reading. I always have. Except for Harry Potter and To Kill A Mockingbird, which I've read dozens of times. [source]

Benjamin Kwan

I used to read more fiction when I was a lot younger just like any young boy. And of course the favourite book that teens my generation love would be Harry Potter! It just gives us an avenue to be part of that fantasy world that we have always dreamt of. [source]

51

Purple Cow, New Edition: Transform Your Business by Being Remarkable--Includes new bonus chapter

Seth Godin

4.2

Preview Summary

You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice.

What do Starbucks and JetBlue and KrispyKreme and Apple and DutchBoy and Kensington and Zespri and Hard Candy have that you don't? How do they continue to confound critics and achieve spectacular growth, leaving behind former tried-and true brands to gasp their last?

Face it, the checklist of tired '

Recommended by Joe Gebbia, Vinod Khosla, Vinod Khosla, and 21 others.

Joe Gebbia

Co-founder/Airbnb

Make something that’s distinct enough that people want to talk about it. [source]

Marvin Liao

Partner/500 Startups

My list would be (besides the ones I mentioned in answer to the previous question) both business & Fiction/Sci-Fi and ones I personally found helpful to myself. The business books explain just exactly how business, work & investing are in reality & how to think properly & differentiate yourself. On the non-business side, a mix of History & classic fiction to understand people, philosophy to make sense of life and Science fiction to picture what the future could be like (not always utopian). [source]

Noah Kagan

Founder/Sumo

A few months ago, I was drinking a Noah’s Mill whiskey (cute) with my good buddy Brian Balfour and talking about life... During the conversation, we got on the topic of books that changed our lives. I want to share them with you. I judge a book's success if a year later I'm still using at least 1 thing from the book. [source]

52

This Is Marketing: You Can't Be Seen Until You Learn to See

Seth Godin

4.2

Preview Summary

Real marketing isn't about racking up clicks and tweets; it's about connection, empathy, and making a difference.

Over the past quarter century, Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books. He is the inventor of countless ideas and phrases that have made their way i

Recommended by Seth Godin, Aaron Watson, and Deke Bridges.

Seth Godin

Author, Marketer, Entrepreneur

Nobody had written the definitive book of the post-advertising age. It needed to be able to explain everything from Airbnb to Trump to the success of Instagram. If there’s going to be a coherent, unified theory of marketing, it will not only explain what we see, but give us the tools to create our own change in the world. [source]

Aaron Watson

This book is my favorite thing he has produced. Unlike most non-fiction books, This Is Marketing does a good job of not going on too long or belaboring the point. Seth deliver succinct actionable insights, some of which I’ve already implemented with the Piper and Going Deep brands. [source]

Deke Bridges

Up late re-reading some of this book again. Seth Godin's book THIS IS MARKETING is so much more than branding, marketing, advertising, and growth. It really makes you think about how to review life. Fantastic book... all his works make your brain click. Got my copy at @Powells. https://t.co/46hSB0Fhv3 [source]

53

A Game of Thrones (A Song of Ice and Fire, #1)

George R. R. Martin and Jeffrey Jones

4.2

Here is the first volume in George R. R. Martin’s magnificent cycle of novels that includes A Clash of Kings and A Storm of Swords. As a whole, this series comprises a genuine masterpiece of modern fantasy, bringing together the best the genre has to offer. Magic, mystery, intrigue, romance, and adventure fill these pages and transport us to a world unlike any we have ever experienced. Already hai

Recommended by Elon Musk.

Elon Musk

Founder/SpaceX

Best books in recent years imo are Iain Banks & George Martin. [source]

Cover unavailable

54

The Ultimate Sales Letter: Attract New Customers. Boost Your Sales

Dan S Kennedy

4.2

Preview Summary

Write Well to Sell Big!

In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use.

Among other things, he provides

Recommended by Cristian-Dragos Baciu.

Cristian-Dragos Baciu

I'd just go with something that's a bit of a more light read, like Dan Kennedy's Ultimate Sales Letter, or Joe Sugarman's The Adweek Copywriting Handbook. Either one of these will give you a solid building block that you can then expand upon with the more advanced courses, like Breakthrough Advertising, or Clayton Makepeace's Ultimate Desktop Copycoach. [source]

55

The Catcher in the Rye

J. D. Salinger

4.2

The hero-narrator of The Catcher in the Rye is an ancient child of sixteen, a native New Yorker named Holden Caulfield. Through circumstances that tend to preclude adult, secondhand description, he leaves his prep school in Pennsylvania and goes underground in New York City for three days. The boy himself is at once too simple and too complex for us to make any final comment about him or his story

Recommended by Bill Gates, Ev Williams, Woody Allen, and 7 others.

Bill Gates

CEO/Microsoft

One of my favorite books ever. [source]

Woody Allen

Film Director

It was such a relief from the other books I was reading at the time, which all had a quality of homework to them. [source]

Audrey Russo

So many novels; Lord of the Flies, Great Gatsby, Great Expectations; all the Nancy Drew books; Catcher in the Rye, Books written by Zora Neale Hurston; Pat Conroy – all because of the view about different people who endure despite adversity while kindling the hearts of the human spirit. [source]

56

The Odyssey

Homer

4.2

After enduring the Trojan War, Odysseus begins the treacherous journey home to Ithaca. On the way, he faces ravenous monsters and vengeful gods. But the real battle awaits, as his kingdom is under siege by unruly suitors vying for his wife’s hand—and his son’s head. To reclaim his throne and save his family, Odysseus must rely on his wits…and help from the unpredictable gods.

Homer’s The Odyssey wa

Recommended by Caterina Fake, Ted Turner, Charlotte Higgins, and 3 others.

Ted Turner

Founder/CNN

When I got to college, I was a classics major, and that was mainly the study of Greek - and to a lesser extent Roman - history and culture, and that fascinated me: the Iliad, the Odyssey, the Aeneid by Virgil. [source]

Charlotte Higgins

It’s a very easy read, and a completely different world from The Iliad. Whereas The Iliad depicts a militaristic and war-wrecked world, The Odyssey is like a fairytale and it’s fascinatingly complex. It’s told in flashbacks, it has time that’s extended and time that’s compressed, and it’s told from different viewpoints. [source]

Janine di Giovanni

The thing I loved about Ulysses was that he’s so in love with adventure and with love. [source]

57

Gap Selling: Getting the Customer to Yes: How Problem-Centric Selling Increases Sales by Changing Everything You Know About Relationships, Overcoming Objections, Closing and Price

Keenan

4.2

58

Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It

April Dunford

4.2

Preview Summary

Recommended by Elissa Shevinsky, Pete Meyers, and Saadia Muzaffar.

Elissa Shevinsky

@datarade @hnshah @NickAppDev @aprildunford April Dunsford’s book on product positioning is excellent. https://t.co/6Az2aaPpwK [source]

Pete Meyers

A lot of great food for thought in @aprildunford's book -- if you're trying to position a new product/service or pivot and re-position for a new market, definitely check it out -- https://t.co/xvwJffduA8 [source]

Saadia Muzaffar

April's amazing book drops mid-May and if you're smart about business and how to find a solid foothold in the market for your ideas/products /services you'll buy it: https://t.co/ByTREUcWdk [source]

59

Stories That Stick: How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business

Kindra Hall

4.2

Preview Summary

The moment you take control of your stories, you take control of your business and your life.

You keep hearing how story is the latest-and-greatest business tool, and that storytelling can do everything—from helping leaders better communicate to motivating sales teams and winning customers away from competitors.

But what stories do you need to tell? And how do you tell them?

In Stories That Stick,

60

Frankenstein

Mary Shelley

4.2

Mary Shelley began writing Frankenstein when she was only eighteen. At once a Gothic thriller, a passionate romance, and a cautionary tale about the dangers of science, Frankenstein tells the story of committed science student Victor Frankenstein. Obsessed with discovering the cause of generation and life and bestowing animation upon lifeless matter, Frankenstein assembles a human being from stole

Recommended by Michael Arrington, Adam Roberts, Adam Roberts, and 5 others.

Michael Arrington

Founder/TechCrunch

Shelley wrote this book as a teenager, and most of us read it in high school. Often credited as the first science fiction novel. You can read just about any political viewpoint you want into the book, and there are strong undertones that technology isn’t all good. But what I get out of it is the creativeness that can come with solitude, and how new technology can be misunderstood, even perhaps by the creator (see Twitter). Key thing to remember: Frankenstein is the name of the scientist/creator, not the Monster. Everybody forgets that. [source]

Adam Roberts

Brian Aldiss has famously argued that science fiction starts with Mary Shelley’s novel, and many people have agreed with him. [source]

Adam Roberts

Brian Aldiss has famously argued that science fiction starts with Mary Shelley’s novel, and many people have agreed with him. [source]

61

The Fault in Our Stars

John Green

4.2

Despite the tumor-shrinking medical miracle that has bought her a few years, Hazel has never been anything but terminal, her final chapter inscribed upon diagnosis. But when a gorgeous plot twist named Augustus Waters suddenly appears at Cancer Kid Support Group, Hazel's story is about to be completely rewritten.

Insightful, bold, irreverent, and raw, The Fault in Our Stars is award-winning author

Recommended by Elon Musk, Emma Watson, and James Comey.

Elon Musk

Founder/SpaceX

Must admit to liking this book. Sad, romantic and beautifully named. [source]

James Comey

@johngreen You should not be. It is a great book. Was recently in Amsterdam and walked some of the scenes with your huge fan, my youngest daughter. Loved hearing from you and meeting you at Kenyon. [source]

62

What Every Body is Saying: An Ex-FBI Agent's Guide to Speed-Reading People

Joe Navarro and Marvin Karlins

4.1

Preview Summary

He says that's his best offer. Is it?

She says she agrees. Does she?

The interview went great—or did it?

He said he'd never do it again. But he did.

Read this book and send your nonverbal intelligence soaring. Joe Navarro, a former FBI counterintelligence officer and a recognized expert on nonverbal behavior, explains how to "speed-read" people: decode sentiments and behaviors, avoid hidden pitfalls,

Recommended by Naval Ravikant.

63

The Great Gatsby

F. Scott Fitzgerald

4.1

A young man, newly rich, tries to recapture the past and win back his former love, despite the fact that she has married.

Recommended by Barack Obama, Bill Gates, Ev Williams, and 4 others.

Barack Obama

Former USA President

When he got to high school, the president said, his tastes changed and he learned to enjoy classics like “Of Mice and Men” and “The Great Gatsby.” [source]

Bill Gates

CEO/Microsoft

Melinda and I really like this book. When we were first dating, she had a green light that she would turn on when her office was empty and it made sense for me to come over. [source]

Marvin Liao

Partner/500 Startups

For Non-Business, I'd have to say Dune (Herbert), Emergency (Strauss), The Great Gatsby (Fitzgerald) or Flint (L'Amour). I re-read these books every year because they are just so well written & great stories that I get new perspective & details every time I read them. [source]

64

Sales Management. Simplified.: The Straight Truth About Getting Exceptional Results from Your Sales Team

Mike Weinberg

4.1

Preview Summary

Why do sales organizations fall short? Every day, expert consultants like Mike Weinberg are called on by companies large and small to find the answer—and it’s one that may surprise you. Typically, the issue lies not with the sales team—but with how it is being led. Through their attitude and actions, senior executives and sales managers unknowingly undermine performance.

In Sales Management. Simpli

65

$100M Offers: How to Make Offers So Good People Feel Stupid Saying No

Alex Hormozi

4.1

66

Go-Givers Sell More

Bob Burg

4.1

from Go-Givers Sell More:

The great upside-down misconception about sales is that it's an effort to get something from others. The truth is that sales at its best-at its most effective-is precisely the opposite: it is about giving. Giving time, attention, counsel, education, empathy, and value. In fact, the word sell comes from the Old English word sellan, which means-you guessed it-to give. And cu

67

Permission Marketing: Turning Strangers Into Friends And Friends Into Customers

Seth Godin

4.1

Preview Summary

The man Business Week calls "the ultimate entrepreneur for the Information Age" explains "Permission Marketing"—the groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it.

Whether it is the TV commercial that breaks into our favorite program, or the telemarketing phone call that disrupts a family dinner, traditional advertising is based on th

Recommended by Steve Blank, Noah Kagan, Foti Panagio, and 1 others.

Noah Kagan

Founder/Sumo

A few months ago, I was drinking a Noah’s Mill whiskey (cute) with my good buddy Brian Balfour and talking about life... During the conversation, we got on the topic of books that changed our lives. I want to share them with you. I judge a book's success if a year later I'm still using at least 1 thing from the book. [source]

Foti Panagio

Honestly, it’s not really as simple as following a career path, at least not anymore. I’d recommend instead reading books on innovation and leadership because that can give you the confidence you need to blaze your own trail and to take your career as it comes. I’d suggest that a good background reading list would include … Permission Marketing by Seth Godin [source]

68

Where the Wild Things Are

Maurice Sendak

4.1

Max, a wild and naughty boy, is sent to bed without his supper by his exhausted mother. In his room, he imagines sailing far away to a land of Wild Things. Instead of eating him, the Wild Things make Max their king.

Recommended by Barack Obama, Richard Branson, Martha Stewart, and 2 others.

Barack Obama

Former USA President

During a trip to a public library in Washington’s Anacostia neighborhood in 2015, Obama shared some of his childhood favorites with a group of young students. He also read (and acted out) Where the Wild Things Are by Maurice Sendak to kids at the White House in 2014. [source]

Richard Branson

Founder/Virgin Group

Today is World Book Day, a wonderful opportunity to address this #ChallengeRichard sent in by Mike Gonzalez of New Jersey: Make a list of your top 65 books to read in a lifetime. [source]

Martha Stewart

In this photo, Jimmy Fallon and I enjoy slurping Eggs of Newt together for Season-5 of “The Martha Stewart Show." I am dressed as "Queen of the Wild Things" inspired by the beloved Maurice Sendak children's book, "Where the Wild Things Are." https://t.co/1ZBqXEW7dC [source]

69

War And Peace

Leo Tolstoi, Louise Maude, Aylmer Maude

4.1

War and Peace broadly focuses on Napoleon's invasion of Russia in 1812 and follows three of the most well-known characters in literature: Pierre Bezukhov, the illegitimate son of a count who is fighting for his inheritance and yearning for spiritual fulfillment; Prince Andrei Bolkonsky, who leaves his family behind to fight in the war against Napoleon; and Natasha Rostov, the beautiful young daugh

Recommended by Andrei Maylunas, Cécile Fabre, Kate McLoughlin, and 6 others.

Andrei Maylunas

One doesn’t have to invent the bicycle, there is one: it’s War and Peace. It’s about how Russia won the Napoleonic wars, and moved into the first row of nations who dealt with European history. It’s set during the peak of Russian culture, the age of Pushkin, who created the modern Russian language. It’s the peak…The only thing I would recommend to modern readers is to skip all those parts – which are completely separate from the other parts of the book – where Tolstoy is philosophising about the role of the individual in history. It’s maybe 15 per cent of the book, in separate chapters, and I would definitely recommend to skip those because they are not interesting today. [source]

Cécile Fabre

One of the key questions that Tolstoy asks in the appendix is the central question of War and Peace: how can we explain the fact that, on orders, millions of people go out and kill one another, when they know that killing another human being is morally wrong? [source]

Kate McLoughlin

Tolstoy didn’t fight in the Napoleonic wars, but he did fight in the Crimean war, so he drew on his experiences in that when he wrote War and Peace. [source]

70

A Clash of Kings (A Song of Ice and Fire, #2)

George R. R. Martin

4.1

A comet the color of blood and flame cuts across the sky. Two great leaders—Lord Eddard Stark and Robert Baratheon—who hold sway over an age of enforced peace are dead, victims of royal treachery. Now, from the ancient citadel of Dragonstone to the forbidding shores of Winterfell, chaos reigns. Six factions struggle for control of a divided land and the Iron Throne of the Seven Kingdoms, preparing

Recommended by Elon Musk.

Elon Musk

Founder/SpaceX

Best books in recent years imo are Iain Banks & George Martin. [source]

71

The Iliad

Homer, Robert Fagles, Bernard Knox

4.1

Dating to the ninth century B.C., Homer’s timeless poem still vividly conveys the horror and heroism of men and gods wrestling with towering emotions and battling amidst devastation and destruction, as it moves inexorably to the wrenching, tragic conclusion of the Trojan War. Renowned classicist Bernard Knox observes in his superb introduction that although the violence of the Iliad is grim and re

Recommended by Ted Turner, Charlotte Higgins, Daniel Mendelsohn, and 2 others.

Ted Turner

Founder/CNN

When I got to college, I was a classics major, and that was mainly the study of Greek - and to a lesser extent Roman - history and culture, and that fascinated me: the Iliad, the Odyssey, the Aeneid by Virgil. [source]

Charlotte Higgins

I think The Iliad has much to say to politicians now – it’s completely clear-eyed about collateral damage, about problems of post-conflict and about the ghastly things that happen to women and children in war. [source]

Daniel Mendelsohn

There are always new translations of The Iliad coming out, but this one has a very specific approach, both in terms of its philosophy of translation and its approach to the text. [source]

72

$100M Leads: How to Get Strangers to Want to Buy Your Stuff

Alex Hormozi

4.1

73

The Sea of Monsters (Percy Jackson and the Olympians, #2)

Rick Riordan

4.1

The heroic son of Poseidon makes an action-packed comeback in the second must-read installment of Rick Riordan's amazing young readers series. Starring Percy Jackson, a "half blood" whose mother is human and whose father is the God of the Sea, Riordan's series combines cliffhanger adventure and Greek mythology lessons that results in true page-turners that get better with each installment.

In this

74

A Feast for Crows (A Song of Ice and Fire, #4)

George R. R. Martin

4.1

Crows will fight over a dead man's flesh, and kill each other for his eyes.

Bloodthirsty, treacherous and cunning, the Lannisters are in power on the Iron Throne in the name of the boy-king Tommen. The war in the Seven Kingdoms has burned itself out, but in its bitter aftermath new conflicts spark to life.

The Martells of Dorne and the Starks of Winterfell seek vengeance for their dead. Euron Crow's

Recommended by Elon Musk.

Elon Musk

Founder/SpaceX

Best books in recent years imo are Iain Banks & George Martin. [source]

75

The Win Without Pitching Manifesto

Blair Enns

4.1

Recommended by David Allen.

Cover unavailable

76

The Titan's Curse (Percy Jackson and the Olympians, #3)

Rick Riordan

4.1

It's not everyday you find yourself in combat with a half-lion, half-human.

But when you're the son of a Greek god, it happens. And now my friend Annabeth is missing, a goddess is in chains and only five half-blood heroes can join the quest to defeat the doomsday monster.

Oh, and guess what? The Oracle has predicted that not all of us will survive...

77

The Picture of Dorian Gray

Oscar Wilde

4.1

On its first publication The Picture of Dorian Gray was regarded as dangerously modern in its depiction of fin-de-siècle decadence. In this updated version of the Faust story, the tempter is Lord Henry Wotton, who lives selfishly for amoral pleasure; Dorian's good angel is the portrait painter Basil Hallward, whom Dorian murders. The book highlights the tension between the polished surface of high

Recommended by Andra Zaharia, Eric Berkowitz, Marc Montagne, and 1 others.

Andra Zaharia

A copy from 1903 of this book is my most prized possession. [source]

Eric Berkowitz

The Picture of Dorian Gray is now a part of the canon that no one would admit to not having read. Most of us have read it and delighted in its witticisms. It’s hard to imagine, but when Dorian Gray was first published, the book was not well received at all. It was totally panned. It was held against him as being an example of an effete character. It was being serialised by Lippincott’s Magazine, and the serialisation of the novel stopped when it became too inflammatory. [source]

Marc Montagne

My favorite fiction book is the The Picture of Dorian Gray by Oscar Wilde. I'm a huge Oscar Wilde fan, he has one of the brightest minds and the Picture is a masterpiece and his unique novel. I consider that you should only read books that you would consider reading again at some point while still enjoying the same pleasure. The Picture is definitely one of those. [source]

78

Yes!: 50 Scientifically Proven Ways to Be Persuasive

Noah J. Goldstein Ph.D., Steve J. Martin, Robert Cialdini Ph.D.

4.1

Small changes can make a big difference in your powers of persuasion.

What one word can you start using today to increase your persuasiveness by more than fifty percent?
Which item of stationery can dramatically increase people's responses to your requests?
How can you win over your rivals by inconveniencing them?
Why does knowing that so many dentists are named Dennis improve your persuasive prowess?

Recommended by Charles T. Munger and Charlie Munger.

79

The Battle of the Labyrinth (Percy Jackson and the Olympians, #4)

Rick Riordan

4.1

Percy Jackson isn't expecting freshman orientation to be any fun. But when a mysterious mortal acquaintance appears at his potential new school, followed by demon cheerleaders, things quickly move from bad to worse.

In this fourth installment of the blockbuster series, time is running out as war between the Olympians and the evil Titan lord Kronos draws near. Even the safe haven of Camp Half-Blood

Cover unavailable

80

The Da Vinci Code (Robert Langdon, #2)

Dan Brown

4.1

An ingenious code hidden in the works of Leonardo da Vinci.

A desperate race through the cathedrals and castles of Europe.

An astonishing truth concealed for centuries . . . unveiled at last.

While in Paris, Harvard symbologist Robert Langdon is awakened by a phone call in the dead of the night. The elderly curator of the Louvre has been murdered inside the museum, his body covered in baffling symbol

Recommended by Ev Williams and Neal O'Gorman.

Neal O'Gorman

Certainly, a previous non-business book which I really enjoyed (along with many other people) was the Da Vinci Code. I was living in the States at the time, and it was a rare occasion to be on a plane and not see someone reading it. [source]

Cover unavailable

81

See You at the Top: 25th Anniversary Edition

Zig Ziglar

4.1

The 25th anniversary edition of the classic motivational and self-improvement book that has sold more than 1.6 million copies in hardcover. For more than three decades, Zig Ziglar, one of the great motivators of our age, has traveled the world, encouraging, uplifting, and inspiring audiences. His groundbreaking best-seller, See You at the Top, remains an authentic American classic. This revised an

82

The Mindbody Prescription: Healing the Body, Healing the Pain

John E. Sarno

4.0

Preview Summary

The New York Times bestselling guide to a healthy and pain-free life.

Musculoskeletal pain disorders have reached epidemic proportions in the United States, with most doctors failing to recognize their underlying cause. In this acclaimed volume, Dr. Sarno reveals how many painful conditions-including most neck and back pain, migraine, repetitive stress injuries, whiplash, and tendonitises-are roote

Recommended by Dennis Fong.

Dennis Fong

There's one that actually changed my life, believe it or not. It's gonna sound weird. So because I used to play games all day or very often, especially when I was a pro-gamer, I was afflicted with carpal tunnel pretty bad for most of my adult life. … So to cut a long story short, I tried everything and nothing worked. And then I read this book called The Mind/body Prescription. It's gonna sound really hokey because I'm the last person to believe in something like this. I'll give you the one second, the one-minute synopsis, which is that your mind and body... the premise of the book is that your mind and body are actually connected. And that a lot of repetitive stress injuries, whether it's neck pain, body pain, etc., are actually a manifestation of some internal strife. Yeah, yeah. We all have internal stuff that drive... Some of this stuff drives us. The idea behind it was that there's a whole part of your system of your body that's autonomous. Like your immune system. Like blushing. You can't make yourself blush on purpose. So what is blushing? Your body's reacting to some emotional state of yours. And the high-level people understand that when you're super stressed your back might get tight. Or your neck might get tight. You need to go get a message or you go and do yoga. So there's some elements of that already, but he basically put it into more scientific form and a way to try to expel this emotional energy, or whatever, out of your body. I know it sounds crazy, but I basically read this book and I thought it was the most hokey thing. It takes a week to read it. It's really, really short. I read it and literally a week later I did not have carpal tunnel or any repetitive stress injury. It blew my mind. It literally blew my mind. [source]

83

To All the Boys I've Loved Before (To All the Boys I've Loved Before, #1)

Jenny Han

4.0

To All the Boys I’ve Loved Before is the story of Lara Jean, who has never openly admitted her crushes, but instead wrote each boy a letter about how she felt, sealed it, and hid it in a box under her bed.

But one day Lara Jean discovers that somehow her secret box of letters has been mailed, causing all her crushes from her past to confront her about the letters: her first kiss, the boy from summ

Recommended by Laura Wood.

Laura Wood

When Lara Jean has a crush on a boy she writes a letter to him, which she doesn’t post. One day the letters all get posted and she has to deal with the fall out of that. [source]

84

YouTube Secrets: The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer

Sean Cannell

4.0

Preview Summary

85

Selling the Invisible: A Field Guide to Modern Marketing

Harry Beckwith

4.0

A treasury of hundreds of quick, practical, and easy-to-read strategies - few are more than a page long - Selling the Invisible will open your eyes to new ideas in this crucial branch of marketing including why focus groups, value-price positioning, discount pricing, and being the best usually fail; the critical emotion that most influences your prospects - and how to deal with it; the vital role

Recommended by Brian Burkhart, Drew McLellan, and Shep Hyken.

Brian Burkhart

I love this book. Everyone is a salesperson in some regard. You may not have a product to sell, but you certainly have yourself, your ideas, and your value to sell. Convincing people you, your principles, and your thoughts matter is a never-ending project. In Beckwith’s book—which is about selling services versus widgets—this theory definitely holds up. He also offers up a few profound thoughts on how people are wired. [source]

Drew McLellan

Question: What five books would you recommend to young people interested in your career path & why? Answer: Radical Leap by Steve Farber Becoming a Category of One by Joe Calloway Selling the Invisible by Harry Beckwith Killing Marketing by Joe Pulizzi and Robert Rose Waiting for your Cat to Bark by Bryan and Jeffrey Eisenberg The Power of Moments by Chip and Dan Heath [source]

Cover unavailable

86

The Sales Development Playbook: Build Repeatable Pipeline and Accelerate Growth with Inside Sales

Trish Bertuzzi

4.0

Recommended by Alice Kemper.

Cover unavailable

87

The $0 to $100 Million Sales Formula: How to Use Inbound Selling to Increase Your Sales and Build a Legendary Sales Team

Mark Roberge

4.0

This book is about the metrics-driven, scientific approach that Mark Roberge used to scale sales at a software company, HubSpot, from $0 to $100 Million in annualized revenue. "The $0 to $100 Million Sales Formula "is for the millions of small business owners, entrepreneurs, CEOs, and sales leaders that strive to build that next $100 million business. The biggest challenge standing in their way is

Recommended by Anton Sepetov, Clint C. Cooper, and Turgay Birand.

Anton Sepetov

Question: What books do you recommend for people starting out or just resources? What are the ones that you go to? Answer: First book that I think of is Mark Roberge's book, Sales Acceleration Formula. Mark came from an engineering background and really thought about things mathematically, and not just from like a sales dude sleezy car sales perspective. That's the first one and it's really good. And it also talks a lot about who are your first hires for your sales organization, how do you incentivize them, ultimate sales machine. [source]

Clint C. Cooper

Yep, it’s true! If you are building a Real Estate business of any sort, then you are doing Sales! Everybody seems to have overlooked this awesome Sales Training book, which is why I’m recommending it. #I-Read-It-In-2015 -- #WrittenByAHubspotEmployee #Filled-With-Gems https://t.co/GwhbTkjEs5 [source]

Turgay Birand

I'm reading "The Sales Acceleration Formula" which is a great book for building a sales force for software entrepreneurs. [source]

88

Caps for Sale: A Tale of a Peddler, Some Monkeys and Their Monkey Business

Esphyr Slobodkina

4.0

Caps for Sale is a timeless classic beloved by millions...one of the most popular picture books ever published!

Children will delight in following the peddler’s efforts to outwit the monkeys and will ask to read it again and again. Caps for Sale is an excellent easy-to-read book that includes repetition, patterns, and colors, perfect for early readers.

This tale of a peddler and a band of mischievou

89

A Wrinkle in Time (A Wrinkle in Time Quintet, #1)

Madeleine L'Engle

4.0

Fifty years ago, Madeleine L’Engle introduced the world to A Wrinkle in Time and the wonderful and unforgettable characters Meg and Charles Wallace Murry, and their friend Calvin O’Keefe. When the children learn that Mr. Murry has been captured by the Dark Thing, they time travel to Camazotz, where they must face the leader IT in the ultimate battle between good and evil—a journey that threatens t

Recommended by Sheryl Sandberg.

90

P.S. I Still Love You (To All the Boys I've Loved Before, #2)

Jenny Han

4.0

Lara Jean didn’t expect to really fall for Peter.

They were just pretending. Until they weren’t. And now Lara Jean has to learn what it's like to be in a real relationship and not just a make-believe one.

But when another boy from her past returns to her life, Lara Jean’s feelings for him suddenly return too.

Can a girl be in love with two boys at once?

In this charming and heartfelt sequel to the N

Cover unavailable

91

The Art of War/The Art of Warfare

Cindy Trim

4.0

"Book One of The Warrior Series

Sun Tzu and Sun Pin's timeless strategic masterpieces are constantly analyzed and interpreted by leaders worldwide. For the first time ever, author D.E. Tarver explains the classic texts, The Art of War by Sun Tzu and The Art of Warfare by Sun Pin, in plain English.

War is the perfect training ground for teaching Sun Tzu's ancient philosophies to attaining victory ove

92

Song of Solomon

Toni Morrison, Reynolds Price

4.0

In this celebrated novel, Nobel Prize-winning author Toni Morrison created a new way of rendering the contradictory nuances of black life in America. Its earthy poetic language and striking use of folklore and myth established Morrison as a major voice in contemporary fiction.

Song of Solomon begins with one of the most arresting scenes in our century's literature: a dreamlike tableau depicting a m

Recommended by Barack Obama, Bozoma Saint John, and Jesse Williams.

Barack Obama

Former USA President

According to the president’s Facebook page and a 2008 interview with the New York Times, these titles are among his most influential forever favorites: Moby Dick, Herman Melville Self-Reliance, Ralph Waldo Emerson Song Of Solomon, Toni Morrison Parting The Waters, Taylor Branch Gilead, Marylinne Robinson Best and the Brightest, David Halberstam The Federalist, Alexander Hamilton Souls of Black Folk, W.E.B. Du Bois The Power and the Glory, Graham Greene The Quiet American, Graham Greene Cancer Ward, Aleksandr Solzhenitsyn Gandhi’s autobiography Working, Studs Terkel Wealth of Nations, Adam Smith Theory of Moral Sentiments, Adam Smith All the King’s Men, Robert Penn Warren [source]

Bozoma Saint John

I love this book. Her writing style is incredibly poetic and complex. [source]

Jesse Williams

The characters’ dilemmas just rocked my world in high school. [source]

Cover unavailable

93

The Closer's Survival Guide

Grant Cardone

4.0

Cover unavailable

94

The Introvert's Edge: How the Quiet and Shy Can Outsell Anyone

Matthew Pollard

4.0

An introvert? Great at sales? YES.

Sales is a skill anyone can learn and master — and introverts are especially good at it once they learn how to leverage their natural strengths.

Introverts aren’t comfortable with traditional tactics like aggressively pushing a product or talking over a customer’s objections. That’s the beauty of The Introvert’s Edge: it doesn’t focus on the sale itself but on a

95

Sell It Like Serhant: How to Sell More, Earn More, and Become the Ultimate Sales Machine

Ryan Serhant

4.0

NATIONAL BESTSELLER USA Today Bestseller Los Angeles Times Bestseller ** Wall Street Journal Bestseller

A lively and practical guide on how to sell anything and achieve long-term success in business

Ryan Serhant was a shy, jobless hand model when he entered the real estate business in 2008 at a time the country was on the verge of economic collapse. Just nine years later, he has emerged as one of

Cover unavailable

96

Selling 101: What Every Successful Sales Professional Needs to Know

Zig Ziglar

4.0

Here in a short, compact and concise format is the basics of how to persuade more people more effectively, more ethically, and more often. Ziglar draws from his fundamental selling experiences and shows that while the fundamentals of selling may remain constant, sales people must continue learning, living, and looking: learning from the past without living there; living in the present by seizing e

97

$100M Money Models: How to Make Money (Acquisition.com $100M Series)

Alex Hormozi

4.0

*Guinness World Record: Fastest Selling Non-Fiction Book in History**OVER 4,000,000 COPIES SOLD IN THE $100M SERIES!!*This book will show you the art of getting more customers to spend more money faster.If you have a business, this book will help you make more from it. If you don’t have a business, this will help you start one. If you have parents, this book will help you retire them. If you have

98

The Maze Runner (The Maze Runner, #1)

James Dashner

4.0

There are alternate cover editions for this ASIN here and here.

If you ain’t scared, you ain’t human.

When Thomas wakes up in the lift, the only thing he can remember is his name. He’s surrounded by strangers—boys whose memories are also gone.

Nice to meet ya, shank. Welcome to the Glade.

Outside the towering stone walls that surround the Glade is a limitless, ever-changing maze. It’s the only way out

99

Angels & Demons (Robert Langdon, #1)

Dan Brown

4.0

World-renowned Harvard symbologist Robert Langdon is summoned to a Swiss research facility to analyze a cryptic symbol seared into the chest of a murdered physicist. What he discovers is unimaginable: a deadly vendetta against the Catholic Church by a centuries-old underground organization -- the Illuminati. In a desperate race to save the Vatican from a powerful time bomb, Langdon joins forces in

Cover unavailable

100

Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients Than You Can Handle Even If You Hate Marketing and Selling

Michael Port

4.0

Kick off the cycle of success with serious self-promotion that worksBook Yourself Solid is a handbook for self-promotion that translates into results. We tend to think of "busy" as the equivalent of "successful"--but that's not always the case. The key lies in what you're busy doing. Success means spending your time doing work that gets you closer to your goals, and the critical driving force behi

Recommended by Ivan R. Misner, Michael E. Gerber, and Michael Hyatt.

Ivan R. Misner

If you're even slightly uncomfortable with the idea of networking, marketing, or selling, this is the book for you. Book Yourself Solid gives you everything you need to fill your business with ideal clients. Before you're even finished reading the book, you'll be inspired to take action! [source]

Michael E. Gerber

Lead generation and conversion is the heart of any marketing enterprise, and Michael Port's ingenious and practical system is among the best I've seen. Read this book and transform your business! [source]