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Jonah Lehrer's Top Book Recommendations

Want to know what books Jonah Lehrer recommends on their reading list? We've researched interviews, social media posts, podcasts, and articles to build a comprehensive list of Jonah Lehrer's favorite book recommendations of all time.

1
Richard Thaler challenges the received economic wisdom by revealing many of the paradoxes that abound even in the most painstakingly constructed transactions. He presents literate, challenging, and often funny examples of such anomalies as why the winners at auctions are often the real losers--they pay too much and suffer the "winner's curse"-- why gamblers bet on long shots at the end of a losing day, why shoppers will save on one appliance only to pass up the identical savings on another, and why sports fans who wouldn't pay more than $200 for a Super Bowl ticket wouldn't sell one they own... more
Recommended by Jonah Lehrer, and 1 others.

Jonah LehrerWe’ve got these economic models, but the problem is these models are based on a profoundly inaccurate view of human nature. (Source)

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2
Thomas Gilovich offers a wise and readable guide to the fallacy of the obvious in everyday life.

When can we trust what we believe—that "teams and players have winning streaks," that "flattery works," or that "the more people who agree, the more likely they are to be right"—and when are such beliefs suspect? Thomas Gilovich offers a guide to the fallacy of the obvious in everyday life. Illustrating his points with examples, and supporting them with the latest research findings, he documents the cognitive, social, and motivational processes that distort our thoughts, beliefs,...
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Recommended by Jonah Lehrer, Nicholas Epley, and 2 others.

Jonah LehrerA really smart book and the reason I put it on there is that it really invented the genre of science non-fiction. (Source)

Nicholas EpleyThis is a book about intuitive human judgment and how the way we think about the world can be distorted and misdirected by forces within our own mind, like our tendency to think well of ourselves, by cognitive forces, such as the ease with which information comes to mind, and by environmental forces, like asymmetries in feedback. (Source)

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3
The thirty-five chapters in this book describe various judgmental heuristics and the biases they produce, not only in laboratory experiments but in important social, medical, and political situations as well. Individual chapters discuss the representativeness and availability heuristics, problems in judging covariation and control, overconfidence, multistage inference, social perception, medical diagnosis, risk perception, and methods for correcting and improving judgments under uncertainty. About half of the chapters are edited versions of classic articles; the remaining chapters are newly... more

Jonah LehrerThis is one of the most influential books in modern economics. (Source)

Adam RobinsonThis study should be taught at every business school in the country. (Source)

Adam RobinsonThis study should be taught at every business school in the country. (Source)

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4
2009 reprint of the 1852 second edition. Two volumes bound into one. Charles Mackay (1814-1889) was a Scottish poet, journalist, and song writer. He was born in Perth, Scotland. His mother died shortly after his birth and his father was by turns a naval officer and a foot soldier. He was educated at the Caledonian Asylum, London, and at Brussels, but spent much of his early life in France. Coming to London in 1834, he engaged in journalism, working for the Morning Chronicle from 1835-1844 and then became Editor of The Glasgow Argus. He moved to the Illustrated London News in 1848 becoming... more

Jonah LehrerA wonderful eclectic history of mass human irrationality, and a great history of financial bubbles. (Source)

Tom Joseph"Do you know who I am"- Trump cries a/b his status, Iran & Obama are panic b4 his bubble pops Mania's will end in panic as noted in a favorite book: Extraordinary Popular Delusions & the Madness of Crowds by Charles Mackay. Not a plug-written in 1841 Trumpmania is now Trumpanic https://t.co/WnVGJ8Hung (Source)

John GapperIt’s a very patchy book, but it leads off with three classic financial booms and busts – tulip mania in Holland, the Mississippi scheme in 18th century France, and the South Sea Bubble. MacKay was a journalist with a fine tabloid style, and he writes it all up very entertainingly. He gets the eyewitness quotes and he finds the human foibles. (Source)

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5
Why do our headaches persist after taking a one-cent aspirin but disappear when we take a 50-cent aspirin?

Why does recalling the Ten Commandments reduce our tendency to lie, even when we couldn't possibly be caught?

Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup?

Why do we go back for second helpings at the unlimited buffet, even when our stomachs are already full?

And how did we ever start spending $4.15 on a cup of coffee when, just a few years ago, we used to pay less than a dollar?

When...
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Max Levchin[Max Levchin recommended this book as an answer to "What business books would you advise young entrepreneurs read?"] (Source)

Nick HarkawayPredictably Irrational is an examination of the way in which we make decisions irrationally, and how that irrationality can be predicted. (Source)

Jonah LehrerDan Ariely is a very creative guy and was able to take this basic idea, that humans are irrational, and mine it in a million different directions. (Source)

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