Little Red Book of Selling

12.5 Principles of Sales Greatness

Reviews and Recommendations

We've comprehensively compiled reviews of Little Red Book of Selling from the world's leading experts.

Geoffrey James Recommends this book

Santiago Basulto If you want to make the transition into business, sales is a must. Most sales books are bloated and spand many thousands of pages without much insight, but there are a few that are different and you MUST read: Little Red Book of Selling: 12.5 Principles of Sales Greatness SPIN Selling (Source)

David McCammon A business book I have referred to frequently over the years is Jeffrey Gitomer’s “Little Red Book of Selling”. It’s full of simple, straight forward sales ideas many of which can take on a different degree of importance at different points in one’s career. (Source)

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