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Andra Zaharia's Top Book Recommendations

Want to know what books Andra Zaharia recommends on their reading list? We've researched interviews, social media posts, podcasts, and articles to build a comprehensive list of Andra Zaharia's favorite book recommendations of all time.

1

The Art of Possibility

The Art of Possibility offers a set of breakthrough practices for creativity in all human enterprises. This inspirational book is a synthesis of Rosamund Stone Zander's knowledge of cutting-edge psychology and Benjamin Zander's experiences as the conductor of the Boston Philharmonic Orchestra. Infused with the energy of their dynamic partnership, the book joins together Ben's extraordinary talent as a mover and shaker, teacher, and communicator with Rosamund's genius for creating innovative paradigms for personal and professional fulfillment. In lively counterpoint, the authors provide... more
Recommended by Seth Godin, Andra Zaharia, and 2 others.

Seth Godin...which is very hard to find on audio and is totally worth seeking out. (Source)

Andra ZahariaAnother truly wonderful book is The Art of Possibility, which I’ve mentioned previously. This was part of the reading recommendations of Seth Godin's altMBA program that I went through earlier this year. Reading it brought me pure joy and helped understand the concept of framing and utilize its power in my day to day life. (Source)

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2
This full-color book is an urgent call to do the work we're hiding from, a manifesto about living with things that might not work and embracing tension when doing your art. The book explores the dance we all have to do with our fears, the tension we must embrace in order to do work that we care about. It pushes us to dig deep inside so we can do better work and impact the things we care about. Order the new edition from Seth Godin and get two copies when you purchase one. less

Andra ZahariaThese books and their core ideas have stuck with me the most and continue to guide me when I hit crossroads along the way. (Source)

Jessica LauriaThis book is my professional bible and my key management tool. It dives into our human instinct to make excuses, settle for less and complain about why we haven’t achieved success. But the main idea always rings true – that it is up to us to make change - For others and for ourselves. Nothing is stopping you but you. It’s a reminder of the awesome power of now, the power of positivity and just... (Source)

Ashley HathawayMy old boss gave everyone What To Do When It’s Your Turn. Just looking at that book makes me motivated now. (Source)

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3

The Picture of Dorian Gray

On its first publication The Picture of Dorian Gray was regarded as dangerously modern in its depiction of fin-de-siècle decadence. In this updated version of the Faust story, the tempter is Lord Henry Wotton, who lives selfishly for amoral pleasure; Dorian's good angel is the portrait painter Basil Hallward, whom Dorian murders. The book highlights the tension between the polished surface of high society and the life of secret vice. Although sin is punished in the end the book has a flavour of the elegantly perverse.

With an Afterword by Peter Harness.

Designed...
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Eric BerkowitzThe Picture of Dorian Gray is now a part of the canon that no one would admit to not having read. Most of us have read it and delighted in its witticisms. It’s hard to imagine, but when Dorian Gray was first published, the book was not well received at all. It was totally panned. It was held against him as being an example of an effete character. It was being serialised by Lippincott’s Magazine,... (Source)

Marc MontagneMy favorite fiction book is the The Picture of Dorian Gray by Oscar Wilde. I'm a huge Oscar Wilde fan, he has one of the brightest minds and the Picture is a masterpiece and his unique novel. I consider that you should only read books that you would consider reading again at some point while still enjoying the same pleasure. The Picture is definitely one of those. (Source)

Andra ZahariaA copy from 1903 of this book is my most prized possession. (Source)

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4
Communication and self-recognition are important skills in life, and this book shows how to make the most of them without letting ourselves down. It teaches self-observation as the key to better understanding, how to improve relationships with others, and also how to be a good friend to oneself. less
Recommended by Andra Zaharia, and 1 others.

Andra ZahariaI’ve gone through quite a few experiences brought on or shaped by what I’ve learned from books. [...] Another example is If Only I’d Listen To Myself: Resolving The Conflicts That Sabotage Our Lives. I read it in a moment in my life when my closest personal relationships were going through a crisis and I was trying to figure out what I really wanted from myself and others. This book forced me to... (Source)

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5
Can the mind heal the body? The Buddhist tradition says yes—and now many Western scientists are beginning to agree. Healing Emotions is the record of an extraordinary series of encounters between the Dalai Lama and prominent Western psychologists, physicians, and meditation teachers that sheds new light on the mind-body connection. Topics include: compassion as medicine; the nature of consciousness; self-esteem; and the meeting points of mind, body, and spirit.

This edition contains a new foreword by the editor.
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Recommended by Andra Zaharia, and 1 others.

Andra ZahariaA book that taught me deeply about understanding and managing my emotions, as well as others’, is Healing Emotions: Conversations with the Dalai Lama on Mindfulness, Emotions, and Health by Daniel Goleman. The book is a record of a series of encounters that the Dalai Lama had with acclaimed Western psychologists, physicians, and other specialists. Their purpose was to explore the mind-body... (Source)

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6
Most of us have always wanted to make something, but for any number of reasons haven’t. Maybe you used to make things as a child, but stopped some time into adulthood.

What is that something for you? Writing a book? Creating a blog? Learning photography? Starting a podcast? Launching a business?

This book exists for only one reason, to help you create that something.

We are all creative — there is a creator in you.

But there is also a force called Hate, which will work against your creativity and stop you from making things.
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Recommended by Andra Zaharia, and 1 others.

Andra ZahariaWhile I was thinking of the best books to add to this short list, I realized that not even half of them are directly related to digital marketing. This is because I believe that the best marketers are people who understand human nature deeply and aim to bring out the best in it. Call me naive, but that’s how I see it. If I were to want to pursue a career in marketing, I’d read [...] Create or... (Source)

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7
The first practical explanation of how creativity works, this results-oriented bestseller trains listeners to move beyond a "vertical" mode of thought to tap the potential of lateral thinking. less

Faisal AminI believe reading is a habit that must be inculcated irrespective of the career paths. Below mentioned are a few of my favourites that can hopefully bring wisdom to aspiring entrepreneurs. Lateral thinking by Edward de Bono 7 habits of highly effective people by Stephen R. Covey The lean startup by Eric Ries Rich Dad Poor Dad by ‎Robert Kiyosaki Freakonomics by Stephen J. Dubner and Steven... (Source)

Andra ZahariaWhile I was thinking of the best books to add to this short list, I realized that not even half of them are directly related to digital marketing. This is because I believe that the best marketers are people who understand human nature deeply and aim to bring out the best in it. Call me naive, but that’s how I see it. If I were to want to pursue a career in marketing, I’d read [...] Lateral... (Source)

Tudor MihailescuBeyond communication, CFO needs to learn to influence effectively, get people to contribute so that they buy in. Again, this is a vast space, some of my personal favourites being Who Moved My Cheese (Johnson), Lateral Thinking (de Bono), The Art of Asking (Palmer). (Source)

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8
“Is Google making us stupid?” When Nicholas Carr posed that question, in a celebrated Atlantic Monthly cover story, he tapped into a well of anxiety about how the Internet is changing us. He also crystallized one of the most important debates of our time: As we enjoy the Net’s bounties, are we sacrificing our ability to read and think deeply?

Now, Carr expands his argument into the most compelling exploration of the Internet’s intellectual and cultural consequences yet published. As he describes how human thought has been shaped through the centuries by “tools of the...
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Recommended by Juliette Aristides, Andra Zaharia, and 2 others.

Juliette AristidesNicholas Carr talks at length about what is gained and lost by technological progress. Reading and writing enlarged people’s sympathetic response and enriched their lives even when the book was put aside. One could say the same thing about drawing. (Source)

Andra ZahariaWhile I was thinking of the best books to add to this short list, I realized that not even half of them are directly related to digital marketing. This is because I believe that the best marketers are people who understand human nature deeply and aim to bring out the best in it. Call me naive, but that’s how I see it. If I were to want to pursue a career in marketing, I’d read [...] The Shallows. (Source)

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9
The bestselling authors of the classic Difficult Conversations teach us how to turn evaluations, advice, criticisms, and coaching into productive listening and learning

We swim in an ocean of feedback. Bosses, colleagues, customers—but also family, friends, and in-laws—they all have “suggestions” for our performance, parenting, or appearance. We know that feedback is essential for healthy relationships and professional development—but we dread it and often dismiss it.

That’s because receiving feedback sits at the junction of two conflicting human desires....
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Chris BenkoStartlingly original advice for how to make feedback truly useful. (Source)

Andra ZahariaThese books and their core ideas have stuck with me the most and continue to guide me when I hit crossroads along the way. (Source)

Alan EchtenkampLearning and HR professionals aren’t the only ones who will love this book. It should be required reading for anyone receiving a performance appraisal -- and anyone who is striving to improve. (Source)

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10
A fascinating meditation on life as a contest of games to be completed and games to be continued--and on what lies beyond winning and losing. less

Jane McGonigalIt’s basically a book about games, but then it turns out it’s about the meaning of life. (Source)

Tom Critchlow@fkpxls Also it made me think of analogies to finite and infinite games. Have you read that book? If not you might enjoy it! (Source)

Kevin KellyGave me a mathematical framework for my own spirituality. (Source)

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Don't have time to read Andra Zaharia's favorite books? Read Shortform summaries.

Shortform summaries help you learn 10x faster by:

  • Being comprehensive: you learn the most important points in the book
  • Cutting out the fluff: you focus your time on what's important to know
  • Interactive exercises: apply the book's ideas to your own life with our educators' guidance.
11

1984

A PBS Great American Read Top 100 Pick

With extraordinary relevance and renewed popularity, George Orwell’s 1984 takes on new life in this hardcover edition.

“Orwell saw, to his credit, that the act of falsifying reality is only secondarily a way of changing perceptions. It is, above all, a way of asserting power.”—The New Yorker
 
In 1984, London is a grim city in the totalitarian state of Oceania where Big Brother is always watching you and the Thought Police can practically read your mind. Winston Smith is a man in grave...
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Richard BransonToday is World Book Day, a wonderful opportunity to address this #ChallengeRichard sent in by Mike Gonzalez of New Jersey: Make a list of your top 65 books to read in a lifetime. (Source)

Steve Jobscalled this book "one of his favorite" and recommended it to the hires. The book also inspired one the greatest TV ad (made by Jobs) (Source)

D J TaylorIn terms of how technology is working in our modern surveillance powers, it’s a terrifyingly prophetic book in some of its implications for 21st-century human life. Orwell would deny that it was prophecy; he said it was a warning. But in fact, distinguished Orwell scholar Professor Peter Davis once made a list of all the things that Orwell got right, and it was a couple of fairly long paragraphs,... (Source)

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12
Sheryl Sandberg’s Lean In is a massive cultural phenomenon and its title has become an instant catchphrase for empowering women. The book soared to the top of bestseller lists internationally, igniting global conversations about women and ambition. Sandberg packed theatres, dominated opinion pages, appeared on every major television show and on the cover of Time magazine, and sparked ferocious debate about women and leadership. Ask most women whether they have the right to equality at work and the answer will be a resounding yes, but ask the same women whether they'd feel... more

Mark ZuckerbergFor the past five years, I've sat at a desk next to Sheryl and I've learned something from her almost every day. She has a remarkable intelligence that can cut through complex processes and find solutions to the hardest problems. Lean In combines Sheryl's ability to synthesize information with her understanding of how to get the best out of people. The book is smart and honest and funny. Her... (Source)

Oprah WinfreyHonest and brave... The new manifesto for women in the workplace. (Source)

Richard BransonIf you loved Sheryl Sandberg's incredible TED talk on why we have too few women leaders, or simply believe as I do that we need equality in the boardroom, then this book is for you. As Facebook's COO, Sheryl Sandberg has first-hand experience of why having more women in leadership roles is good for business as well as society. Lean In is essential reading for anyone interested in righting the... (Source)

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13

Brave New World

Now reissued in a gorgeous hardcover edition: "one of the most prophetic dystopian works of the 20th century" (Wall Street Journal) must be read and understood by anyone concerned with preserving the human spirit in the face of our "brave new world." Huxley's masterpiece has become a bestseller once again after the American election.

Aldous Huxley's profoundly important classic of world literature, Brave New World is a searching vision of an unequal, technologically-advanced future where humans are genetically bred, socially indoctrinated, and pharmaceutically...
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Yuval Noah HarariThe most prophetic book of the 20th century. Today many people would easily mistake it for a utopia. (Source)

Ellen Wayland-SmithIt is a hilarious, and also very prescient, parody of utopias. Huxley goes back to the idea that coming together and forming a community of common interests is a great idea – it’s the basis of civil society. At the same time, when communities of common interests are taken to utopian degrees the self starts to dissolve into the larger community, you lose privacy and interiority; that becomes... (Source)

John QuigginThe lesson I draw from this is that the purpose of utopia is not so much as an achieved state, as to give people the freedom to pursue their own projects. That freedom requires that people are free of the fear of unemployment, or of financial disaster through poor healthcare. They should be free to have access to the kind of resources they need for their education and we should maintain and... (Source)

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14
Why do our headaches persist after taking a one-cent aspirin but disappear when we take a 50-cent aspirin?

Why does recalling the Ten Commandments reduce our tendency to lie, even when we couldn't possibly be caught?

Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup?

Why do we go back for second helpings at the unlimited buffet, even when our stomachs are already full?

And how did we ever start spending $4.15 on a cup of coffee when, just a few years ago, we used to pay less than a dollar?

When...
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Max Levchin[Max Levchin recommended this book as an answer to "What business books would you advise young entrepreneurs read?"] (Source)

Nick HarkawayPredictably Irrational is an examination of the way in which we make decisions irrationally, and how that irrationality can be predicted. (Source)

Jonah LehrerDan Ariely is a very creative guy and was able to take this basic idea, that humans are irrational, and mine it in a million different directions. (Source)

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15
In Thrive, Arianna Huffington makes an impassioned and compelling case for the need to redefine what it means to be successful in today's world.

Arianna Huffington's personal wake-up call came in the form of a broken cheekbone and a nasty gash over her eye -- the result of a fall brought on by exhaustion and lack of sleep. As the cofounder and editor-in-chief of the Huffington Post Media Group -- one of the fastest growing media companies in the world -- celebrated as one of the world's most influential women, and gracing the covers of magazines, she was, by any traditional...
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Andrew LiverisDow Chemical Company chairman and CEO Liveris will take this time to get away from heavier reading and enjoy some of the most highly acclaimed novels of the past year. (Source)

Andra ZahariaWhile I was thinking of the best books to add to this short list, I realized that not even half of them are directly related to digital marketing. This is because I believe that the best marketers are people who understand human nature deeply and aim to bring out the best in it. Call me naive, but that’s how I see it. If I were to want to pursue a career in marketing, I’d read [...] Thrive. (Source)

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16

The Structure of Scientific Revolutions

A good book may have the power to change the way we see the world, but a great book actually becomes part of our daily consciousness, pervading our thinking to the point that we take it for granted, and we forget how provocative and challenging its ideas once were—and still are. The Structure of Scientific Revolutions is that kind of book. When it was first published in 1962, it was a landmark event in the history and philosophy of science. Fifty years later, it still has many lessons to teach.

With The Structure of Scientific Revolutions, Kuhn challenged...
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Mark ZuckerbergIt's a history of science book that explores the question of whether science and technology make consistent forward progress or whether progress comes in bursts related to other social forces. I tend to think that science is a consistent force for good in the world. I think we'd all be better off if we invested more in science and acted on the results of research. I'm excited to explore this... (Source)

Tim O'ReillyThe Structure of Scientific Revolutions, by Thomas Kuhn. Kuhn introduced the term "paradigm shift" to describe the changeover from Ptolemaic to Copernican astronomy. But the book is far more than a classic in the history of science. It's also a book that emphasizes how what we already believe shapes what we see, what we allow ourselves to think. I've always tried to separate seeing itself from... (Source)

Andra ZahariaI’ve gone through quite a few experiences brought on or shaped by what I’ve learned from books. A particularly unexpected one happened in college when our public relations teacher asked us to read a book called The Structure of Scientific Revolutions by Thomas Kuhn. As a humanities student, you can imagine that I wasn’t thrilled I’d have to read a book on science, but what followed blew my mind... (Source)

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17
You don’t need to be a genius, you just need to be yourself. That’s the message from Austin Kleon, a young writer and artist who knows that creativity is everywhere, creativity is for everyone. A manifesto for the digital age, Steal Like an Artist is a guide whose positive message, graphic look and illustrations, exercises, and examples will put readers directly in touch with their artistic side. less

Seth GodinBreezy and fun and yes, scary. Scary because it calls your bluff. (Source)

Ryan HolidayPart of ambition is modeling yourself after those you’d like to be like. Austin’s philosophy of ruthlessly stealing and remixing the greats might sound appalling at first but it is actually the essence of art. You learn by stealing, you become creative by stealing, you push yourself to be better by working with these materials. Austin is a fantastic artist, but most importantly he communicates... (Source)

Chase JarvisSuper small, fast read. (Source)

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18
Despite constant efforts to declutter your home, do papers still accumulate like snowdrifts and clothes pile up like a tangled mess of noodles?

Japanese cleaning consultant Marie Kondo takes tidying to a whole new level, promising that if you properly simplify and organize your home once, you'll never have to do it again. Most methods advocate a room-by-room or little-by-little approach, which doom you to pick away at your piles of stuff forever. The KonMari Method, with its revolutionary category-by-category system, leads to lasting results. In fact, none of Kondo's clients have lapsed...

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David Heinemeier HanssonOn a lighter note, I finished The Life-Changing Magic of Tidying Up: The Japanese Art of Decluttering and Organizing by Marie Kondo. It’s a short book, but it still manages to repeat itself a lot. And yet the core patterns it covers are as effective as they are simple. I’ve been on a decluttering kick at home and feel so much better because of it. It was also the kickstarter for the conversation... (Source)

Benjamin SpallThe Life-Changing Magic of Tidying Up by Marie Kondo [...] I started reading on vacation. I interviewed Marie for my own book and while the translation is somewhat quirky in places, her book is worth the hype. (Source)

Annie Loves Covfefe@Benny29143790 @Thereal_ssteele Oh how I love Kondo cleaning. Her first book is fantastic too!! (Source)

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19
"This is what the future of work (and the world) looks like. Actually, it's already happening around you." — Tony Hsieh, CEO, Zappos.com

In bestsellers such as Purple Cow and Tribes, Seth Godin taught readers how to make remarkable products and spread powerful ideas. But this book is about you—your choices, your future, and your potential to make a huge difference in whatever field you choose.

There used to be two teams in every workplace: management and labor. Now there's a third team: the linchpins. These people figure out what to do when there's...
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Recommended by Sean Si, Armina Sirbu, Ann Handley, and 9 others.

Vincent PuglieseLinchpin by Seth Godin, The Total Money Makeover by Dave Ramsey, and Rich Dad, Poor Dad had immediate effects on my life. (Source)

Marc MontagneThe corporate world is a crazy world to navigate, this book helps a lot, especially if you are starting a career. (Source)

Armina SirbuMy favorite book is Linchpin by Seth Godin. I think it's business, but it can very well be non-business as well because it's so much about life. I re-read fragments from time to time to get a jump-start when I need it. (Source)

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20

Rework

Most business books give you the same old advice: Write a business plan, study the competition, seek investors, yadda yadda. If you're looking for a book like that, put this one back on the shelf.

Rework shows you a better, faster, easier way to succeed in business. Read it and you'll know why plans are actually harmful, why you don't need outside investors, and why you're better off ignoring the competition. The truth is, you need less than you think. You don't need to be a workaholic. You don't need to staff up. You don't need to waste time on paperwork or meetings. You...
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Recommended by Jeff Bezos, Mark Cuban, Tony Hsieh, and 33 others.

Jeff BezosUnperturbed by conventional wisdom, [the authors] start fresh and rewrite the rules of business. Their approach turns out to be as successful as it is counter-intuitive. (Source)

Mark CubanIf given a choice between investing in someone who has read Rework or has an MBA, I'm investing in Rework every time. This is a must read for every entrepreneur. (Source)

Tony HsiehThe wisdom in these pages is edgy yet simple, straightforward, and proven. Read this book multiple times to help give you the courage you need to get out there and make something great. (Source)

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Don't have time to read Andra Zaharia's favorite books? Read Shortform summaries.

Shortform summaries help you learn 10x faster by:

  • Being comprehensive: you learn the most important points in the book
  • Cutting out the fluff: you focus your time on what's important to know
  • Interactive exercises: apply the book's ideas to your own life with our educators' guidance.
21
You've seen it all before. A malicious online rumor costs a company millions. A political sideshow derails the national news cycle and destroys a candidate. Some product or celebrity zooms from total obscurity to viral sensation. What you don't know is that someone is responsible for all this. Usually, someone like me.

I'm a media manipulator. In a world where blogs control and distort the news, my job is to control blogs--as much as any one person can. In today's culture...

1) Blogs like "Gawker," "Buzzfeed" and the "Huffington Post" drive the media agenda.

...
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Timothy FerrissRyan is part Machiavelli, part Ogilvy, and all results. From American Apparel to the quiet campaigns he's run but not taken credit for, this whiz kid is the secret weapon you've never heard of. (Source)

Dov CharneyBehind my reputation as a marketing genius there is Ryan Holiday, whom I consult often and who has done more for my business than just about anyone. (Source)

Tucker MaxThe strategies Ryan created to exploit blogs drove sales of millions of my books and made me an internationally known name. The reason I am standing here while other celebrities were destroyed or became parodies of themselves is because of his insider knowledge. (Source)

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Don't have time to read Andra Zaharia's favorite books? Read Shortform summaries.

Shortform summaries help you learn 10x faster by:

  • Being comprehensive: you learn the most important points in the book
  • Cutting out the fluff: you focus your time on what's important to know
  • Interactive exercises: apply the book's ideas to your own life with our educators' guidance.