The World's Best Book Summaries
How does the stock market economy work? Why are so many people deterring from buying shares? The stock economy is a sector of the economy that is shrouded in secrecy. Complex jargon scares potential investors who don’t have a background in economics or finance. This article will help to lift that curtain. It will explain how stock prices are valued and why companies hire economists to help them play the stock market.
What are the best ways to reduce unconscious bias in schools? Why is practicing “colorblindness” a poor approach to reducing bias? According to racism expert Dr. Jennifer Eberhardt, there are four powerful ways to reduce unconscious bias in schools. They are: using empathy-focused teacher training sessions, teaching accurate history, building trust and respect among students and teachers, and using “wise feedback” to give criticism. Continue reading to learn more about the four methods for reducing unconscious bias in schools and why the “colorblind” approach doesn’t work.
What is attunement in reference to sales? How can you use attunement to move others? In the new ABCs of selling, the A stands for attunement. Attunement is the ability for a salesperson to tune into their buyers’ needs and to change their approach depending on the circumstances and the needs of the buyer. Continue reading to learn all about attunement as part of the new ABCs of selling.
What is a business format franchise? How did Ray Kroc innovate franchising to create huge success? In The E-Myth Revisited, Michael E. Gerber discusses Ray Kroc’s business format franchise, a template that’s been widely adopted by other companies. He shares the key to McDonald’s success, and he offers insights into how you might succeed by doing what they do. Read more to learn about the business format franchise template.
What does Oren Klaff mean by the “croc brain”? How does the croc brain process information? In his book Pitch Anything, Oren Klaff discusses the concept of the croc brain in the context of sales pitching. According to Klaff, one of the main reasons many good ideas get rejected when pitched is because we present them in a way that appeals to the target’s higher reasoning powers (logic and reason) but they are perceiving that information through the primitive crocodile brain. In this article, we’ll take a look at croc brain processing and how it affects your pitch.
How can career reflection help you find job satisfaction? What questions should you be asking yourself? Career reflection questions can help you work out whether you’re on the right track in your career. You’ll find out what motivates you, the assumptions you have, and how to track your resources. Read on to find some helpful career reflection questions.
Who was Christina in The Man Who Mistook His Wife for a Hat? Why did Christina suddenly lose control of her own body? One of Oliver Sack’s patients was Christina, a young woman who suddenly became disembodied due to unknown reasons. At the age of 27, Christina suffered a loss of proprioception, meaning she was basically a brain operating a robot body. Continue reading to learn all about Christina’s extraordinary case.
Can love help heal a sick person? How can you heal with love and does it really work? Feeling the love in your heart can help you heal because your thoughts affect your ability to recuperate and thrive physically. Heal with love by being grateful for your life and focusing on what is strong about your body. Read on to learn more about how to heal with love.
What is the truth about the dangers of secondhand smoke? Why has it taken so long for people to understand them? In Merchants of Doubt, Naomi Oreskes and Erik Conway look at the history of doubt-mongering surrounding the dangers of secondhand smoke. The merchants of doubt attacked the Environmental Protection Agency (EPA) for doing “bad science.” This had crucial implications for public awareness and policy. Read more to learn about the truth and doubt surrounding the dangers of secondhand smoke.
What are games according to Raph Koster? Why are there so many differing opinions on what games are? In his book about the theory of fun, Koster provides his own definition of what a game is along with the definitions of others. He concludes that, in general, games are puzzles designed to teach your brain new patterns. Here is what Raph Koster has to say about what games are.