48 Laws of Power | Law 27: Play on People’s Need to Believe to Create a Cultlike Following

48 Laws of Power | Law 27: Play on People’s Need to Believe to Create a Cultlike Following

Overview of Law #27: Play on People’s Need to Believe to Create a Cultlike Following People desperately want to believe in something. Offer them a cause to follow. Promise the world but keep it vague; whip up enthusiasm. Mimic a religious structure with a hierarchy, rituals, and requests for sacrifice (donations). Create a cultlike following. You’ll have untold power over your followers, who will worship you.

Law 13: Appeal to People’s Self-Interest, Never to Their Mercy (48 Laws of Power)

Law 13: Appeal to People’s Self-Interest, Never to Their Mercy (48 Laws of Power)

Overview of Law 13: Appeal to People’s Self-Interest, Never to Their Mercy When you need help from someone in a position of power, don’t talk about your needs or something you did for them in the past. Instead, appeal to people’s self-interest, never to their mercy. They’ll be glad to help if they’ll get something important to them in return.

4 Lessons on Power from Otto von Bismarck

4 Lessons on Power from Otto von Bismarck

Who was Otto von Bismarck? How did he keep his power in a rapidly-changing Europe? What can he teach us about maintaining power? Otto von Bismarck was a Prussian diplomat and politician who controlled German foreign affairs for 30 years in the mid- to late-1800s. We’ll cover what made Otto von Bismarck so powerful and how you can apply those lessons to your relationships and careers.

Law 17: Keep Others in Suspense: Cultivate an Air of Unpredictability (48 Laws of Power)

Law 17: Keep Others in Suspense: Cultivate an Air of Unpredictability (48 Laws of Power)

Overview of Law #17: Keep Others in Suspense: Cultivate an Air of Unpredictability Because people crave predictability and a sense of control, you can throw others off balance and even terrify them by cultivating an air of unpredictability. While your opponents are stressing themselves out by trying the explain and anticipate what you’re doing, you can achieve your objectives almost unnoticed.