Suzanne Alele: Michelle Obama’s Best Friend

Suzanne Alele: Michelle Obama’s Best Friend

Who was Suzanne Alele? What lasting impact did she have on Michelle Obama’s life? Suzanne Alele was Michelle’s best friend from Princeton. Suzanne was carefree, spontaneous, and full of vigor. Tragically, at the age of 26, Suzanne lost her battle with cancer and taught Michelle the importance of enjoying life. Keep reading to learn more about Michelle and Suzanne’s friendship.

5 Tips for Creating an Irresistible Marketing Offer

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How do you create a marketing offer? What are the key elements of an effective marketing offer? A good marketing offer can boost your sales more than the most expensive promotional campaign can. A successful offer consists of three elements: 1) alignment with your audience, 2) enticing promise, and 3) the right timing. Here are five tips for creating a marketing offer that hits all three.

The Great Vowel Shift: Changing Pronunciation Forever

The Great Vowel Shift: Changing Pronunciation Forever

What was the Great Vowel Shift in the history of the English language? How did it change the pronunciation of English vowels? The Great Vowel Shift was a change in the pronunciation of English vowels that took place roughly between 1400 and 1600. Basically, the pronunciation of long vowels moved forward, that is, closer to the front of the mouth. Keep reading to learn about the Great Vowel Shift.

The 22 Immutable Laws of Marketing: Explained

The 22 Immutable Laws of Marketing: Explained

What are the 22 immutable laws of marketing? Are you following these laws in your company? What could you be doing better? The most successful companies are the ones with the highest-quality products and biggest marketing budgets, right? Wrong. It’s not quality and products that determine a company’s success, it’s marketing. Keep reading to learn about The 22 Immutable Laws of Marketing.

Racial Microaggressions: Types, Examples, Response

Racial Microaggressions: Types, Examples, Response

What are the different types of racial microaggressions? What unconscious assumptions do racial microaggressions reveal? Racial microaggressions can be direct and indirect, verbal and non-verbal. Microaggressions are important because they act as signposts for implicit bias and unconscious racist assumptions that might otherwise stay hidden. Read about the different types of racial microaggressions and how to deal with them on both ends.

The Inner Game of Tennis: Timothy Gallwey’s Advice

The Inner Game of Tennis: Timothy Gallwey’s Advice

What is The Inner Game of Tennis by Timothy Gallwey about? What advice does he offer about how to improve your tennis game? The Inner Game of Tennis by Timothy Gallwey focuses on combining your mental and physical game for the best results. By employing these “two selves” you can master your game and your mind. Keep reading for top advice from The Inner Game of Tennis by Timothy Gallwey.

The Obstacle Is the Way: Quotes by Ryan Holiday

The Obstacle Is the Way: Quotes by Ryan Holiday

Are you looking for The Obstacle Is the Way quotes by Ryan Holiday? How did the Stoics believe one should deal with obstacles? What are some of the most telling The Obstacle Is the Way passages that reflect their philosophy? In The Obstacle Is the Way, Ryan Holiday explains how to apply the principles of Stoicism to overcoming challenges in everyday life. The Obstacle is the Way quotes can highlight some of the key Stoic lessons discussed in the book. Keep reading for The Obstacle Is the Way quotes by Ryan Holiday.