Barriers to Action: What’s Stopping You?

Barriers to Action: What’s Stopping You?

What are the main barriers to action? What stops people from getting things done, or using a certain product? Barriers to action are the factors that prevent someone from doing what they need or want to get done. It may be a question of ability or motivation. This is an important question for marketers when they’re trying to push customers to buy. Read on for a better understanding of barriers to action and 4 exercises for reducing your customer’s barriers.

How to Form Habits: Building a Loyal Customer Base

How to Form Habits: Building a Loyal Customer Base

What are habits? Do you know how to form habits, and how to use the psychology of habits to build a loyal customer base? Habits are actions that are done routinely without needing to overtly choose to do them. Knowing how to form habits is important to building better behaviors, and can help you attract customers. Read more about how to form habits and why it matters for marketers.