Business Archives

What’s a Short Squeeze? Piggly Wiggly & GameStop

What’s a short squeeze? Who profits? Who loses? Making the case that people are the stock market’s most volatile component, John Brooks recaps how a man from Memphis named Clarence Saunders “cornered” his own company’s stock, meaning he obtained enough shares to give him the power to manipulate its price. It wasn’t a calculated move on his part; it was a reaction to Wall Street speculators who had planned an attack on his company, a chain of supermarkets called Piggly Wiggly. The affair serves as an interesting illustration of a short squeeze. Continue reading to learn about the Piggly Wiggly

Playing to Win: Book Review and Critical Reception

Is Lafley and Martin’s Playing to Win worth reading? Are the tips in the book still relevant today? In their book Playing to Win, former CEO A.G. Lafley and consultant Roger Martin explain the steps for developing a successful business strategy. When the two worked together at Procter & Gamble, they used this approach to double the company’s sales and market capitalization. Here’s our Playing to Win book review, including background and critical reception by the readers.

The Top 3 Factors Affecting Motivation

What are the biggest factors affecting motivation? How can you identify them? According to the book Crucial Accountability, the three main factors affecting motivation are: personal, social, and structural. The authors present three questions you should ask yourself before making assumptions as to why somebody lacks motivation. Keep reading for a more detailed explanation of factors affecting motivation.

Making the Most of Real Estate Networking

How to Communicate Effectively in 11 Steps

What are the connections you can make out of real estate networking? How can meeting other real estate professionals improve your business? In his book, Buy, Rehab, Rent, Refinance, Repeat, real estate agent David M. Greene says that in order to build your investment “Dream Team,” you need to start by doing some real estate networking. By putting your name out there, you’ll make connections with real estate agents, lenders, contractors, property managers, and vendors. Keep reading to learn how to start real estate networking and how you can build a team from it.

Playing to Win: Cascade Strategy Overview

Companies With Successful Business Strategies

What is the Strategic Choice Cascade strategy from Playing to Win? Why do companies struggle to employ this strategy in practice? In Playing to Win, the cascade strategy involves answering five questions, each leading to the next like a cascading waterfall. If used properly, the cascade strategy can help your business succeed. However, there are many misconceptions about this strategy that prevent businesses from adopting it. Keep reading to learn about Lafley and Martin’s Cascade Strategy, how it works, and some common misconceptions around it.

Buying a House Below Market Value Is Smart Investing

What are the benefits of buying a house below market value? How does it affect your real estate investment plan? If you’re using David M. Greene’s BRRRR method from his book Buy, Rehab, Rent, Refinance, Repeat, then you need to start by buying a house below market value. The BRRRR method emphasizes buying cheap properties because you can easily recover your investment later when selling the home. Let’s look at how buying a house below market value can make you more money, and how to find a good deal out of it.

A Guide to Finding Your Target Audience in Marketing

Are you trying to find your target audience in marketing? How do you choose the demographic that fits you the best? In their book Playing to Win, former CEO A.G. Lafley and consultant Roger Martin explain that there are five questions you should ask yourself when choosing your target market. They also share the most common pitfalls and advice on how to avoid them. Here’s how to choose the right target market for your business.

Company Vision Statement: Charting the Future

Do you want to make a company vision statement? How do you envision the ideal future of your company? When putting together a vision statement for your company, you need to consider not only what purpose your company serves, but also what winning would look like for your business. You need to think about more than what your company does, but why you do it. Here’s how to chart the future of your company.

How to Beat Your Competitors and Win the Market

Is your business part of a competitive market? How can you beat your competitors and become the market leader? There are two main strategies for winning your chosen market: cost leadership and differentiation. Different companies have different strengths that contribute to their ability to excel in unique ways. For instance, small companies can often provide a more targeted, boutique service (differentiation) while larger companies can often deliver quality products at a more competitive price point (cost leadership). Let’s take a look at each strategy in more detail.

A Complete Guide to the Best Sales Methods

What are the best sales methods? How can you decide which method is best for your business? A sales method is a set of rules you use to determine how to sell a product or service to customers. Now that the traditional sales model is barely effective in the digital age, many businesses are searching far and wide for modern methods to stand out in the consumer market. Here’s a basic rundown of six popular sales methods so you can decide which one works best for your business rather than relying on the dying traditional sales model.