The World's Best Book Summaries
How should you respond to some of the most common sales objections? How can you save the sale when a customer objects? In Exactly What to Say, business expert Phil M. Jones explains how to boost sales by relying on conversational selling and key phrases. In the book, he describes the most common sales objections and advises readers on what to say in response. Read on to learn how to handle the most common sales objections, according to Jones.
Why did Prince Harry struggle with his mental health? What did Harry do for treatment? A clear theme in Prince Harry’s book Spare is his lifelong struggle with anxiety and trauma. Though his poor mental health tinges on many of the experiences he shares in the book, he focuses specifically on the period from 2013 to 2015, when his mental health was at its worst. Continue reading for deeper insight into Prince Harry’s mental health struggles.
What are the common mistakes to avoid when project scheduling in project management? Why are most managers bad at estimating schedules? According to management expert Scott Berkun, project scheduling is notoriously one of the most difficult aspects of planning any project. In Making Things Happen, he describes the most common mistakes in project scheduling and how you can avoid them. Read on to learn the top mistakes made in project scheduling and Berkun’s tips for project management.
Why should you start a fundraiser? How do you create a crowdfunding campaign? If you have an idea that might change the world, you should consider starting a crowdfunding campaign. In Bold, Peter Diamandis and Steven Kotler explain the benefits of a fundraiser and how to create one if you think people will invest in your vision. Check out how to create a crowdfunding campaign and make your vision come to life.
What is mimetic desire? Where did the theory originate? What are some examples of mimetic desire? In Wanting, Luke Burgis explores the ideas of René Girard, an academic whose theory of “mimetic desire” seeks to explain where our desires originate. According to Girard’s theory, we don’t form our own desires—rather, we imitate what other people want or have. Read on to learn more about what mimetic desire is, its origins, and examples in our daily lives.
Are you looking for The Brain That Changes Itself quotes by Norman Doidge? What are some of the most noteworthy passages worth revisiting? In The Brain That Changes Itself, Norman Doidge explains that the brain is plastic, meaning it can change its own structure and connections in response to stimuli. His book conveys complex ideas in a way that a layperson can understand and illustrates them through stories of real people whose lives have improved thanks to the power of neuroplasticity. Below is a selection of passages with explanations.
Do you consider yourself a good judge of character? How reliable are our social judgements? When we judge other people, we inadvertently but inevitably do that through the lens of personal biases. This results in generalizations and inaccurate judgments about people that can cause us to overlook the true reasons for their behavior. Keep reading to learn how to be a good judge of character.
How do you make someone obsessed with you? What are some psychological tactics you can use to make all their attention fixated on you alone? According to Robert Greene, the author of The Art of Seduction, the key to making someone invested in you to the point of obsession is to create a hook. You create a hook by crafting an illusion that you’ll lure the target into. With this in mind, here’s how to make someone obsessed with you, according to Robert Greene.
How is attention like a muscle? How is it like a camera? Daniel Goleman argues that attention is a complex and underappreciated cognitive resource in our modern society overrun with distractions. He shares three characteristics of attention: it’s indivisible, it’s like a muscle, and it’s like a camera. Keep reading to learn what Goleman means and to understand attention better.
How is it that the universe’s parameters are “just right” to support life? Can science ever solve this mystery? In his book A Short History of Nearly Everything, Bill Bryson discusses a few of the unknowns and controversies that still exist in the sciences. One of those is the “fine-tuning problem.” Continue reading to learn about the fine-tuning of the universe and why it has many scientists scratching their heads.