Shortform Books

Understanding the Neuroscience of Behavior Change

What do we know about the neuroscience of behavior change? What are the brain processes involved in the encoding and reinforcing of habitual behavior? The neuroscience of behavior change studies the brain processes involved in the formation and modification of behavior patterns. In simple terms, the encoding of new behavior is underpinned by a neuroplastic change in the brain, which is powered by the release of the pleasure chemical dopamine. Keep reading to learn about the neuroscience of behavior change.

How to Be a Badass: Jen Sincero’s Guide to Success

Are you stuck in a rut? Are you struggling to reach your potential? Do you want to learn how to be a badass according to Jen Sincero’s book? In this “How to Be a Badass” guide, author Jen Sincero’s life advice is condensed down into quick and easy lessons. Sincero shares wisdom about creating a new life, doing things you never thought you’d do, believing in things you can’t see, and pushing past your fears. Keep reading the “How to Be a Badass” guide to learn more about Jen Sincero’s life lessons.

Growth and Fixed Mindsets: The Psychology of Success

What are the defining characteristics of growth and fixed mindsets? What is the belief system behind each mindset? The concept of growth and fixed mindsets was developed by American psychologist Carol Dweck. People with a growth mindset believe that skill excellence and accomplishment are achieved through practice. In contrast, people with a fixed mindset attribute success to inborn abilities. Read about the characteristics of growth and fixed mindsets.

How Langa, Cape Town Changed Wes Moore

Why is Langa, Cape Town, significant in The Other Wes Moore? How did a semester abroad help enlighten Wes Moore? Wes Moore’s semester in Langa, Cape Town, became a transformative journey. He lived with a local family and witnessed firsthand how a community chose forgiveness over anger after decades of oppression. Read more to learn how a semester abroad in Langa, Cape Town, changed Wes Moore.

Women, Stress, and Coping: How It Differs From Men

How do women behave when stressed? How do women with stress act differently from men with stress? Women under stress respond in a manner that is typically opposite to men’s. While men prefer to retreat and keep their problems to themselves, women seek release by talking them out. Read about women’s stress responses and what you can do to help your partner cope.

5 Motivational Can’t Hurt Me Quotes by David Goggins

Are you looking for the best Can’t Hurt Me quotes? What advice does David Goggins offer on how to get motivated? Author David Goggins aims to inspire and motivate by pushing people out of their comfort zone and encouraging them to achieve their potential. These Can’t Hurt Me quotes explain that you may face discomfort, but it’s worth it. Keep reading for motivational Can’t Hurt Me quotes from David Goggins.

Narrative Cohesion: Use Your Brandscript to Connect

What is narrative cohesion? How can you fill the narrative void and ensure your storybrand is on track? Narrative cohesion is the process of making sure your whole company and your mission follow the storybrand. Narrative cohesion is an important part of building your storybrand. Read more about narrative cohesion and how it works.

Building a Storybrand Framework: The SB7 Formula

What is a storybrand framework? What is the SB7 formula and how do you incorporate it? When you create a storybrand framework, you need to incorporate the SB& formula. There are also deviations to this s formula that you can take into account. Keep reading to find out more about how to create a storybrand framework.

How to Overcome Your Negative Self-Perception

Do you want to stop caring what others think and live life for yourself? Wouldn’t life be more productive and fun if we embraced ourselves instead of having a negative self-perception? To counter a negative self-perception, try seeing yourself through the eyes of someone who admires you. Eventually, you can become your own fan, look at yourself from the outside, absent of self-doubt, and see your true potential. Keep reading to learn how you can stop caring what others think and overcome your negative self-perception.

Accomplished Women: Stop Belittling Your Victories

Why do accomplished women so often belittle themselves? Why do women find it so hard to give merit to their own victories? Many accomplished women consciously or unconsciously belittle themselves to make others feel more comfortable. Ambitious women may also hesitate to admit their dreams out loud out of fear of being judged or mocked. Keep reading to learn why accomplished women should start celebrating their success instead of hiding it.