Business Archives

Adapting to Change in Business: 3 Ways to Be Prepared

Why is it so hard to adapt to change in business? What are the key strategies to successfully leading a company that is going through a transition? Most people oppose change in businesses, but often it’s inevitable. To prepare for this, Mark Divine’s book The Way of the SEAL says you need to embrace change and be open to adapting to it so that your team is ready for anything. Take a look at how adapting to change in business impacts your role as a leader.

Gamification Motivations: Understanding & Balancing Them

What is gamification motivation? What are the different kinds of motivations? How can you use them to attract and retain players? According to author Yu-kai Chou, gamification is an effective tool to enhance motivation and engagement in various contexts, such as education, business, and personal development. But simply having a range of gamification motivations isn’t enough to create an engaging system. Read on to learn more about gamification motivations and how to balance them, according to Chou.

Idea Networking: How Disruptive Innovators Mingle

What’s idea networking? How is it different from traditional professional networking? Disruptive innovators don’t just network; they network for ideas. Idea networking is one of the five Discovery Skills that the authors discuss in The Innovator’s DNA. They explain what it is, and they outline three ways you can cultivate this effective practice. Keep reading to learn how to mingle like the world’s best innovators.

3 Gamification Engagement Tips to Boost Player Motivation

What does gamification engagement mean? How can you create more engaging mechanics to boost player motivation? Gamification engagement refers to the use of game elements in non-game contexts to motivate individuals to engage with a brand or product. According to gamification consultant Yu-kai Chou, businesses often fail to integrate gamification elements effectively, leading to a loss of engagement. Keep reading to learn Chou’s three tips for boosting player engagement with a gamification system.

What Is Associative Thinking? The Core of Creative Innovation

What is associative thinking? How can it help you succeed in business and other endeavors? Innovative businesses change the world. The world’s most innovative business leaders develop their radical and creative ideas by practicing five Discovery Skills. The chief among these skills is associative thinking. Learn what associative thinking is and how you can develop this world-changing skill.

3 Ways to Foster an Innovative Mindset in Your Organization

Does your company budget for innovation? Are you willing to risk failure? How do you deal with mistakes? Innovative leaders infuse their whole organizations with a commitment to innovation. Company mindsets are most effective when they’re shared among everyone. The Innovator’s DNA outlines three core tenets you can adopt to support your employees in having the courage and ability to innovate. Continue reading to learn how to foster an innovative mindset in your organization.

3 Things Innovative Organizations Have in Common

What do innovative organizations have in common? How can you set your company up for breakthroughs? The authors of The Innovator’s DNA identify five behaviors and skills shared by the top innovators. Then, they explain how to drive meaningful change by embedding these behaviors and skills into your organization. They address team makeup and structure, workflows, and mindset. Keep reading to learn what innovative organizations have in common, and see how you can count your company among them by doing what they do.

Getting Real: Doable Climate Mitigation and Adaptation Proposals

How should we deal with climate change and its impact? What’s actually realistic? Because of the distortion of climate science, Steven E. Koonin argues that many governments have endorsed impractical responses to climate change. In his book Unsettled, he proposes alternative responses to mitigate and adapt to climate change and its effects. Continue reading to learn Koonin’s practical climate mitigation and adaptation proposals.

How to Create a Successful Marketing Campaign in 5 Steps

How do you get enough people talking about your business to make it profitable? What if you saw yourself as a campaign manager instead of a salesperson? Daniel Priestley discusses why and how you should build an extreme level of demand for your products before starting to sell them. He then provides the steps for a successful marketing campaign: determine your supply, prime the market, reach critical mass, make the sale, and keep people talking. Keep reading to learn how to create a successful marketing campaign with these five steps.