Business Archives

Why Long-Term Goals for Business Equal Success

Do you have long-term goals for your business? Do you want your company to have a successful future? In Delivering Happiness, former Zappos CEO Tony Hsieh argues that prioritizing long-term goals over short-term goals will better benefit your company. He cites the reason that his store is successful because he focused on the long-term goals for his business. Learn more about why planning a business’s long-term goals is crucial for a successful future.

Zappos’s Education Pipeline: How It Rewards Workers

12 Powerful Sales Training Ideas to Boost Results

What is Zappos’s education pipeline system? How can it be used to encourage employees to continue their education within your company? Being rewarded for hard work is always a satisfying feeling. The clothing retail store Zappos has an “education pipeline” system of training that rewards its workers during different phases of their employment, and it also benefits the company’s future. Here’s how Zappos uses its education pipeline system and why you should implement this strategy in your company’s training.

Underdog Advantages: Win Even When You’re Small

Are you the underdog? Do you feel out-gunned by the competition, whether in business or in life? When you first start out on any conquest, chances are that your enemies will have more resources than you. However, this isn’t necessarily a problem. Robert Greene points out that smaller armies are more mobile and easier to conceal. And, if you don’t seem large enough to pose a significant threat, your opponents might simply ignore you. Read more to learn about underdog advantages.

The 33 Strategies of War: Quotes to Instruct & Inspire

What are some quotes from The 33 Strategies of War that are worth pondering? What ideas can you apply to your life to achieve success? Best-selling author Robert Greene (The 48 Laws of Power, The Laws of Human Nature) asserts that life is a daily struggle—a war between you and the people, organizations, or other forces that work against you. To be successful in life you need to win the war, and to win the war you need a winning strategy. In The 33 Strategies of War, he presents strategic insights based on his synthesis of military history, historic writings

What Is Workplace Culture? Tony Hsieh Explains

What is workplace culture? How does it affect a company’s success? In Delivering Happiness, Tony Hsieh explains that fostering a healthy workplace culture is essential in developing a successful business. Culture is not something that can be concretely defined, but the two most important aspects of a company’s culture are employee behavior and belief, which Hsieh explains more in-depth. Learn more about what workplace culture is and its importance.

The 33 Strategies of War by Robert Greene

Are you beating the competition in business? Are you winning at life? Best-selling author Robert Greene (The 48 Laws of Power, The Laws of Human Nature) asserts that life is a daily struggle—a war between you and the people, organizations, or other forces that work against you. To be successful in life you need to win the war, and to win the war you need a winning strategy. Read more to learn the basics of The 33 Strategies of War by Robert Greene.

Zappos’s Culture: The 3 Major Principles

A Cooperative Business Model for Companies

What is Zappos’s company culture? How is it effective in creating a friendly environment for Zappos’s employees? According to Tony Hsieh, the founder and former CEO of the online retail store Zappos, a strong and healthy culture is what makes a company successful. In Delivering Happiness, Zappos’s culture can be defined in three major categories: friendship, support, and innovation. Read on to learn more about Zappos’s culture and its principles.

How to Beat the Competition: 3 Lessons From War

What war strategies can be applied to business? When you’re ready to secure victory, what can you learn from war? Robert Greene asserts that life—including business—is a war between you and the forces or entities that seek to control you, hold you back, or destroy you. To be successful, you need to win the war, and to win the war you need winning strategies. Greene discusses three war strategies you can use to beat out the competition for good: targeting the source of your enemy’s power; targeting a vulnerable spot; and breaking down a problem, eliminating one piece at a

Why Is It Important to Know Your Competitors?

Why is it important to know your competitors? What can you learn about yourself? Robert Greene, the author of The 33 Strategies of War, says that clearly identifying your competitors is not just a prerequisite for developing a plan to overcome them. Seeing the contrast between you and your competitors helps to unify and motivate your forces. It also can reveal a clearer path to victory. Read more to learn why it’s important to know your competitors.

Measuring Progress: You’re Doing It Wrong

What’s the best way to measure progress? Why are results not a good indicator of progress? People generally track progress by measuring results. The problem with using results as an indicator of progress is that they don’t tell you how to improve. For example, if your goal is to save up a certain amount of money, your only measurement might be the number in your bank account: If it’s lower than your goal, you don’t learn anything about how to increase it. A better way of measuring progress is to track your efforts, rather than just the results. Here’s why efforts