Why is it important to set long-term goals for your organization? How does focusing on short-term goals stifle your progress? Many leaders don’t even think about their long-term business goals, focusing on short-term profits instead. According to management theorist Simon Sinek, short-term focus impedes progress because it stifles oxytocin and empathy. Instead of focusing on your company’s profits for this year, plan how you’ll impact the market for the next five. This puts your decisions in the context of causing lasting positive change, rather than immediate, temporary success. Here’s how short-term focus stifles progress and why you should prioritize long-term
Why You Should Prioritize Long-Term Business Goals










