Darya Sinusoid

Darya’s love for reading started with fantasy novels (The LOTR trilogy is still her all-time-favorite). Growing up, however, she found herself transitioning to non-fiction, psychological, and self-help books. She has a degree in Psychology and a deep passion for the subject. She likes reading research-informed books that distill the workings of the human brain/mind/consciousness and thinking of ways to apply the insights to her own life. Some of her favorites include Thinking, Fast and Slow, How We Decide, and The Wisdom of the Enneagram.

Training a Sales Team: Tips for Sales Managers

Why do sales jobs have such a high staff turnover? What can you, as a sales leader, do to improve your team’s performance? One of the reasons for high staff turnover in sales roles is that sales representatives often lack training in the essential sales skills (e.g. making cold sales calls, closing techniques, etc.) Therefore, coaching your sales team is essential to generating optimum performance. In this article, we’ll take a look at some tips and techniques for both training a sales team generally and coaching them in specific skills.

Leadership Principle 1: Model the Way

What do Posner and Kouzes mean by “model the way” in the context of leadership? What can you, as a leader, do to instill your way of doing things in your subordinates? “Model the way” is the first principle of Barry Posner and James M. Kouzes’s outstanding leadership. You can do this by ensuring that your team members understand what you stand for and believe, and then by demonstrating how your values can increase the success of your organization and the overall happiness of your team. There are two guidelines for “modeling the way”: 1) establishing your values, and 2)

The Oz Principle: Lessons in Accountability

How does accountability relate to The Oz Principle? What exactly do the authors mean by accountability? The idea of accountability is at the heart of The Oz Principle‘s philosophy. The authors define accountability as the bridge or behavior that moves you from victimism and failure to success on both individual and organizational levels. Here is why accountability (not skill, luck, and determination) is the key to success.

5 Strategies to Drive Business Innovation

What makes a business innovative? What can you, as a leader, do to trigger innovation at your organization? Innovative companies regularly introduce new products/services and revise their processes to affect positive changes in their business. From shifts in the economic environment to market research insights, there are many ways to spark innovation. In this article, we’ll look at a few business innovation strategies you can use to generate innovative ideas to adapt or create your own business models.

Jeffrey Sachs: Bolivia’s Shock Therapist

Who was Jeffrey Sachs? What was the role of Jeffrey Sachs in Bolivia’s shock therapy? Economist Jeffrey Sachs played a major role in implementing economic shock therapy in Bolivia under president Paz. Upon re-election, Paz set out to correct Bolivia’s spiraling economy with policies based on Jeffery Sachs’s recommendations. In this article, you’ll learn about Bolivia’s shock therapy, how it was implemented, and what happened in its aftermath.

Business Momentum: Faster Isn’t Always Better

Is strong momentum good for a startup? How can momentum derail your business from its intended direction? All entrepreneurs are excited to see their venture grow. However, as your business’s momentum picks up, it’s easy to lose sight of which activities are worth your while. To ensure your business isn’t derailing from your intended direction, follow these principles.

How to Create and Maintain a Healthy Sales Culture

What makes a good sales culture? What can you, as a sales leader, do to foster a healthy culture in your business’s sales department? A healthy sales culture is one in which salespeople feel respected, passionate, and happy in their roles. They communicate openly and respectfully with their manager and each other, and they’re willing to help out their colleagues in the pursuit of shared goals. In this article, we’ll take a look at some tips on how to create and maintain a healthy sales culture, according to sales expert Mike Weinberg.

How to Lead by Example: Show, Don’t Tell

Why is it important to lead by example? What’s the best way to exemplify what your organization values and stands for? Leading by example is the best way to communicate what’s truly important to your organization—its values. By nature, values are elusive, so explicitly stating them will never be the most effective way to instil them. Moreover, it’s easy to say you believe in certain values, but harder to follow through and live them, so when others see you doing just that—practicing what you preach—you gain credibility, and people will more enthusiastically follow your lead. Keep reading to learn how

Dissolving the Emotional Pain Body

What exactly is a “pain-body”? What experiences trigger your emotional pain-body to activate? In The Power of Now, the emotional pain-body is an abstract entity composed of all the negative and painful emotions you’ve experienced throughout your life. Your pain-body is triggered when you encounter a stimulus (e.g. a conversation, a thought, a situation) that hits a nerve with a familiar pain pattern from the past. Keep reading to learn about the concept of the pain-body. We’ll discuss what the pain-body is, what triggers it, and how you can separate from it.

The Top 4 Business Model Evaluation Strategies

How to Have an Effective Strategic Discussion

Why is it important to evaluate a business model? How do you know your model will actually work given your product/service and your target market? Once you’ve defined your business model, you’ll need to evaluate if your organization is prepared to move forward with it. There are a number of tools that you can use to evaluate the viability of your business model. In this article, we’ll explore four business model evaluation strategies you can use to analyze and optimize the effectiveness of your business models.