Cultural Mindset: How Culture Influences Your Thinking

7 Ways to Develop the Right Sales Mindset

What is a cultural mindset? What is the main difference between the Western and the Asian way of thinking? In every culture, there is a prevalent way of thinking and reasoning about the world. In her book The Culture Map, Erin Meyer divides Asian and Western thinking into two broad categories of thought. In this article, we’ll look at Meyer’s two categories of cultural mindset: dialectical and analytical.

The Benefits (and Drawbacks) of Owning a Home

The Millionaire Next Door and Wealth Building

What are the benefits of owning a home? In a financial sense, how does renting compare to owning a house? According to David Bach, the author of The Automatic Millionaire, you’re more likely to build long-term wealth if you own your own home and accelerate your mortgage payments. Bach believes that renters are less able to build wealth because they’re funneling the majority of their money towards their rental expenses. In this article, we’ll first explore the benefits of owning your own home. Then, we’ll cover how you can get on the property ladder and automate your payments to pay off

Adoption of New Technology: The Struggle Is Real

Adoption of New Technology: The Struggle Is Real

Have you ever wondered why so many high-tech products seem to make a sensational entrance, but then disappear before they’re refined enough to become practical? What is the reason why most new, high-tech products never reach the stage of maturity? Adoption of new technology by the mainstream market doesn’t happen overnight. Further, most tech products will never see mainstream success. Marketing consultant Geoffrey Moore has an explanation for this: once the product is adopted by the early market of tech-savvy users, the sales stagnate as the mainstream market customers are not as keen on jumping on the new technology. Moore

Secrets of the Millionaire Mind: Quotes by T. Harv Eker

Secrets of the Millionaire Mind: Quotes by T. Harv Eker

Are you looking for Secrets of the Millionaire Mind quotes by T. Harv Eker? What are some of the most noteworthy passages worth revisiting? In his book Secrets of the Millionaire Mind, author T. Harv Eker argues that the key difference between the (self-made) rich and the poor boils down to mentality. Specifically, he says that the way you have been conditioned to think about money in your childhood is the reason why you are where you are money-wise. Below is a selection of Secrets of the Millionaire Mind quotes by T. Harv Eker.

How to Cross the Chasm: Moore’s 4-Step Guide

How to Cross the Chasm: Moore’s 4-Step Guide

What does Moore mean by “crossing the chasm”? How does remaining in the chasm between the early market and the mainstream market sabotage your business? According to Moore, in order to succeed in the early market, the company must “cross the chasm.” At a high level, crossing the chasm means becoming the market leader in a very specific niche market, and then expanding into other niches until you dominate the whole market. In this article, we’ll present an overview of Moore’s advice on how to cross the chasm.

The Analytical Way of Thinking: Think Like a Westerner

The Analytical Way of Thinking: Think Like a Westerner

What is analytical thinking? Which cultures tend to think analytically? The analytical way of thinking focuses on the individual elements and de-emphasizes the surrounding circumstances. According to Erin Meyer, the author of The Culture Map, the analytical way of thinking is most prevalent in Western countries. In this article, we’ll consider what analytical thinking means in a cultural context.

Compound Interest: Explained With Examples

Compound Interest: Explained With Examples

What is compound interest? How does putting even a small amount of money into an account that accrues compound interest benefit your finances? Compound interest is the interest accrued on a loan or deposit. According to David Bach, the author of The Automatic Millionaire, everyone can leverage the power of the compound interest to start building wealth. While investing a few dollars itself won’t make you a millionaire, putting those dollars in an account that pays compound interest is much better than keeping them in a checking account. Keep reading below to learn about compound interest, explained with examples.

Crossing the Chasm by Geoffrey Moore: Review

Crossing the Chasm by Geoffrey Moore: Review

Is Crossing the Chasm worth reading? What is the reason, according to its author Geoffrey Moore, most new, high-tech products never reach the stage of mass adoption? In Crossing the Chasm, Moore explains why most tech products never reach the stage of mass adoption—because they die in the “chasm” between the early market and the mainstream market (the early majority). Further, he outlines his strategy on how to cross the chasm, which boils down to becoming the market leader in a very specific niche market, and then expanding into other niches until you dominate the whole market. Read the Shortform

The Culture Map by Erin Meyer—Review

The Culture Map by Erin Meyer—Review

Is Erin Meyer’s The Culture Map worth reading? What is Meyer’s framework for measuring behavioral differences across cultures? In The Culture Map, Erin Meyer presents eight axes you can use as a framework to analyze cultural differences: communication, feedback, thinking, leadership, decision-making, trust, disagreement, and time perception. Meyer positions countries on each axis, each of which represents a range of possible behavior between two extremes. The following The Culture Map review covers the book’s context, background, and critical reception.

Crossing the Chasm: Marketing Tech Solutions

Crossing the Chasm: Marketing Tech Solutions

How do you market a breakthrough technology? What customer segments should you target? According to Geoffrey Moore, the author of Crossing the Chasm, marketing high-tech products to the early market begins with innovators and moves to early adopters, early majority, late majority, and then laggards. The challenge for companies is to cross the chasm between the early market and the mainstream market (where the majority of customers are) and ultimately accelerate adoption across every segment. In this article, we’ll take a look at Moore’s chasm marketing chronology and the potential problems that could arise during the process.