How to Get Customers for a New Business: 3 Simple Tips

a young man wearing glasses speaking into a megaphone on a city street illustrates how to get customers for a new business

Have you ever wondered how to effectively promote your business? What strategies can help you expand your customer base and increase revenue? In his book Million Dollar Weekend, Noah Kagan details how to get customers for a new business. He discusses social media engagement, email marketing, and the importance of evaluating your results. You’ll find practical advice for entrepreneurs looking to boost their business presence. Read on to discover actionable tips and real-world examples that can help you take your business to the next level.

Diagnosed Psychopaths: Jon Ronson Talks to Tony and Toto

Journalist Jon Ronson talking into a microphone

Can someone be misdiagnosed as a psychopath? Why are mental health evaluations so complex? British journalist Jon Ronson spoke to Tony, a Broadmoor inmate, and Toto, a former leader of a Haitian paramilitary group, in his book The Psychopath Test. One is a diagnosed psychopath who might not actually fit the bill, and the other was released from an institution. Keep reading to learn about Ronson’s meetings with Tony and Toto.

Do It Anyway, Girl by Michelle Cunningham—Overview

Cartoonish depiction of a woman climbing to the top of a pyramid in Egypt

How can an introvert become a top sales expert? How can you use social media to grow your marketing network? In her book Do It Anyway, Girl, Michelle Cunningham details her story of how she went from an introverted girl with humble beginnings to an executive in an MLM company. In her books, she shares marketing tips, networking advice, and her personal story. Here’s a brief overview of Michelle Cunningham’s story and advice from her book.

Your Business’s First Year: How to Make Every Day Count

an entrepreneur in an office looking at a wall calendar illustrates a business's first year

Are you struggling to align your business with your personal life? Want to know how to make your first year as an entrepreneur truly count? In his book Million Dollar Weekend, Noah Kagan shares strategies for maximizing your business’s first year. He outlines how to set actionable goals, implement productivity systems, and build a supportive network. Read on to discover practical tips for turning your entrepreneurial dreams into reality.

Parenting the New Teen in the Age of Anxiety: Book Overview

A father and his teenager reading books together on the couch.

What’s Parenting the New Teen in the Age of Anxiety about? How can parents help teenagers who are suffering with their mental health? In Parenting the New Teen in the Age of Anxiety, psychologist John Duffy looks at the reasons why teenagers are struggling with anxiety and depression. In a world run by social media and technology, parents have a responsibility to raise their teenagers in a supportive and healthy environment. Read below for a brief overview of Parenting the New Teen in the Age of Anxiety.

Why Psychopathic Leaders Are Common in Politics & Business

In a dark room, one man stands in front his employees, signifying a psychopathic leader

Why are psychopathic traits common among leaders? Why do some think former CEO Al Dunlap could be a psychopathic leader? According to Jon Ronson, the author of The Psychopath Test, the percentage of psychopathic tendencies is higher among individuals in top corporate positions than the general population. He lays out why many psychopaths become leaders and what he thinks should be done. Here’s Jon Ronson’s take on psychopaths in leadership.

Bad at Talking to Women? Try These 6 Mindset Shifts

A man and a woman talking at a table in a colorful art style

Do you need help when it comes to talking to women? Do women really find confidence attractive? Why should you avoid excessive praise? In Conversation Casanova, Dave Perrotta shares proven methods for elevating your conversations with women. He shares six mindset shifts that are crucial for achieving successful relationships. Continue reading to learn how to improve your conversations with women.