What is lateral thinking? Can you really come up with great ideas based on old knowledge or technology? In his book Range, David Epstein discusses the importance of lateral thinking in innovation. He says that contrary to popular belief, you don’t need to think outside the box and come up with brand new ideas to be innovative—sometimes it just takes looking at an existing product and improving upon it. Keep reading for examples of lateral thinking from David Epstein.
What Is Lateral Thinking? An Underrated Skill










