Marketing Research Problems: 9 Pitfalls to Avoid

Marketing Research Problems: 9 Pitfalls to Avoid

Is there a marketing research problem? What issues might you run into when conducting marketing research, and how do you avoid them? David Ogilvy points out the nine pitfalls of research. These pitfalls can lead to a marketing research problem, and if you’re directing or conducting research, you should take steps to avoid running into these common issues. Read more about the nine pitfalls of advertising and how they can lead to a marketing research problem.

Advertising Research: Factors to Consider

Advertising Research: Factors to Consider

What is advertising research? How can advertising research help create great ads, and test your ads for their effectiveness? Advertising research takes into account a lot of factors. When doing advertising market research, you can take into account product, company, economic, and advertising factors to gather marketing information. Read more about advertising research and factors you should consider when researching.

Lifetime Learner: Staying Humble to Keep Growing

Lifetime Learner: Staying Humble to Keep Growing

Why is it important to be a lifetime learner? How can embracing lifelong learning propel you further on your quest to success? When people reach a certain level of success, they often become blinded by it—believing that they know everything there is know and that there is no need to learn more. In contrast, lifetime learner mentality is about being humble and accepting that learning never ends. Keep reading for more about lifetime learner mentality.

Extracurricular Activities: Benefits Build Grit

Extracurricular Activities: Benefits Build Grit

Do after school activities help kids develop grit? What are the main benefits of extracurricular activities? Extracurriculars are known to be good for kids. One of the biggest extracurricular activities benefits is that they’re specifically designed to help kids develop grit through hard work, perseverance, and allowing them to develop interests. Read more about all of the benefits of extracurricular activities and how they help kids have grit.

Creativity, Inc. Book Club Questions: 23 Exercises

Creativity, Inc. Book Club Questions: 23 Exercises

Are you looking for Creativity, Inc. book club questions? How do you apply the lessons of the book to your own creative aspirations or creative workplace? These 23 Creativity, Inc. book club questions explore key management strategies. They are especially helpful in the context of managing creative work and creative teams. Read on for a list of Creativity, Inc. book club questions separated by topic area.

Why Does Life Exist on Earth? To Keep Surviving

Why Does Life Exist on Earth? To Keep Surviving

Why does life exist on Earth? What is Richard Dawkins’ perspective on the philosophical question about the purpose of life? According to Richard Dawkins, the purpose of life is to survive. So, why does life exist on Earth, or anywhere? In The Selfish Gene, the goal is to keep replicating genes and ensuring their survival. Read on for the answer to the following question: why does life exist on Earth?

20 Radical Candor Discussion Questions to Think About

20 Radical Candor Discussion Questions to Think About

Are you looking for Radical Candor discussion questions? Do you want to better understand and apply the lessons of Kim Scott’s book? Radical Candor by Kim Scott is about building a culture of open and honest communication. These Radical Candor discussion questions will help you think through and apply the key points of the book. Keep reading for 20 Radical Candor discussion questions in six areas of the book.