The World's Best Book Summaries
What is persuasive copywriting? How can you spread your company’s message in the market? An essential part of crafting an effective advertisement involves writing copy that builds on and reinforces the message in your headline. In Breakthrough Advertising, Eugene M. Schwartz offers four strategies for achieving this. Check out these persuasive copywriting techniques that will convince customers to buy your product.
What does Cal Newport have to say about emails? Why does he warn against constantly checking your email? In A World Without Email, Cal Newport argues that email makes workers less happy and productive. He further explains why this is, and the downsides of the distracted mindset emails create. Read below for a better understanding of Cal Newport’s email warnings.
Looking for an overview of Sprint? What is Jake Knapp’s Design Sprint process? What are the book’s key takeaways? Jake Knapp developed the Design Sprint while working at Google Ventures, the investment arm of Google’s parent company. His process allows you and your team to build and test a prototype in just a five-day work week. Keep reading for an overview of Jake Knapp’s book Sprint and the Design Sprint process.
What are the major problems with emails? Is checking your email a bad thing? Checking your email isn’t necessarily a bad thing, but if it’s taking up most of your day, it might be distracting you from important work. Cal Newport’s book A World Without Email claims that a habit of constantly checking emails causes a hyperactive hive mind workflow (HHMW)—which can hurt you and your work. Let’s look at the four problems with emails, both for companies and individuals.
What should you do before your first sprint planning meeting? How does Jake Knapp suggest you prepare? With the help of John Zeratsky and Brian Kowitz, Jake Knapp ran hundreds of successful sprints at Google and other companies like Lego, Airbnb, and Slack. According to Knapp’s book Sprint, there are four important steps you should take in preparing for your first sprint planning meeting. Keep reading to learn how to prepare for your first sprint planning meeting, based on Knapp’s four steps.
Is your performance suffering at work? What business workflows can make you happier at work? In A World Without Email, Cal Newport recommends instituting business workflows to enhance your performance and happiness at work. These systems include using task boards and automating processes. Keep reading to learn how these workflows can help you become a better employee.
Are you having communication issues at work? What workplace protocols can fix these problems? If you’re working with other people, communication is an important part of the job. By setting workplace protocols in place for communication purposes, your employees’ productivity will soar through the roof. Continue reading for different protocols that you can test out at work.
Looking for Start With Why discussion questions? How can these exercises help you apply the lessons from Simon Sinek’s book? Start With Why covers everything you need to know about creating an organization that puts its values at the center of its business. The core concept is simple and straightforward: Great businesses know why they’re doing what they’re doing—and they use that mission as their guiding principle. Continue reading for discussion questions and exercises inspired by Start With Why.
What are specialized workers? Why should businesses embrace specialization? In A World Without Email, Cal Newport argues that employees are unhappy at work because they have too much on their plates. To fix this and increase productivity, he suggests practicing specialization at work. Let’s look at what specialized workers do and why they’re important for employee happiness.
What types of stock shares are there? What are some things you should consider when deciding what stocks are right for you? There are several different classifications of stock shares. Peter Lynch divides all stocks into six categories. The stocks that will be suitable for you depend on your investing ambitions and your risk tolerance. Keep reading to learn about the six different types of stocks, according to Peter Lynch.