What is ethos in the context of persuasion? How do you use ethos to evaluate a persuasive argument? Ethos is used to gain credibility and trust in a persuasive argument. However, it can be used for more than just writing a persuasive essay—you can use ethos to judge the arguments of others. The three things you need to look out for are the virtue, level of interest, and practical wisdom of the speaker. Here’s how to use ethos to judge an argument.
How to Use Ethos to Judge an Argument










