The World's Best Book Summaries
What are traditional sales? How can you use traditional sales in your startup strategy? Traditional sales are what they sound like—they are the sales methods that involve sales reps and retail steps. Traditional sales are an important part of your startup. Read about how they can help you launch your company.
What are complex sales, and do you need them to be a part of your startup sales strategy? Complex sales are B2B sales that often include high level executives, like the CEO. Many companies never use the complex sale, and some rely only on complex sales. Whether you use complex sales depends on your company and product—read more about them below.
What is the last mover advantage? Why do you want to be a last mover, and how can being one help you succeed? The last mover advantage is when a company is the last to introduce a new product or service and benefits from existing recent innovations in technology. The last movie advantage is that you become the one who makes the last and most spectacular innovation. And in Zero to One, that’s what you want.
What is Mitch Albom’s The Five People You Meet in Heaven about? Does the book offer lessons about how to live life? In Mitch Albom’s The Five People You Meet in Heaven, a man named Eddie journeys to the afterlife and meets 5 people, who help him make sense of his life and find peace. Read more about Mitch Albom’s The Five People You Meet in Heaven below.
What is somnambulism? What causes somnambulism, and who is most likely to have it? When you first think, “What is somnambulism?”, you may not think of sleepwalking. But that’s what it is—a well-known sleep disorder. Somnambulism is more common in children and adults. Read more to find out the answer to what somnambulism is and more.
Who is Marguerite in The Five People You meet in Heaven? What is her role and relation to Eddie? Marguerite in The Five People You Meet in Heaven is Eddie’s wife, who died young. Eddie has spent years blaming himself and feeling bitter over Marguerite’s death, and Marguerite in the Five People You Meet in Heaven helps him leave those feelings behind.
What are implied needs in a sales interaction? Why do you need to be able to understand them? Implied needs are one type of customer motivation in sales. Customers will enter into a sales interaction for many reasons, some more complex than others. As the salesperson, you need to understand the implied needs and explicit needs.
What are common sales objections, and how should you handle them? How can the SPIN selling method help? Common sales objections can stem from issues with the product or with the sale. SPIN selling offers examples of common sales objections, and how to overcome them with customers.
What is CBT for insomnia? Does it work? CBT for insomnia is one theory for treatment that can help insomnia. CBT for insomnia is a treatment that stands for Cognitive Behavioral Therapy. Using CBT for insomnia, you focus on changing behavior to decrease anxiety and improve sleep.
What are major The Five People You Meet in Heaven themes? What can these themes teach you about love, life, and happiness? The main character, Eddie, is an angry old man. But when he dies saving a little girl, his journey to Heaven reveals much more. In The Five People You Meet in Heaven, themes like forgiveness and regret are explored. Read more about the most important The Five People You Meet in Heaven themes.