100 Best Behavior Books of All Time

Barack Obama

Former USA President

A few months ago, Mr. Obama read “Thinking, Fast and Slow,” by Daniel Kahneman, about how people make decisions — quick, instinctive thinking versus slower, contemplative deliberation. For Mr. Obama, a deliberator in an instinctive business, this may be as instructive as any political science text. [source]

Bill Gates

CEO/Microsoft

On Bill Gates's reading list in 2012. [source]

Marc Andreessen

Co-Founder/Andreessen Horowitz

Captivating dive into human decision making, marred by inclusion of several/many? psychology studies that fail to replicate. Will stand as a cautionary tale? [source]

Kevin Rose

Co-founder/Digg

Bunch of really good information in here on how to make ideas go viral. This could be good to apply to any kind of products or ideas you may have. Definitely, check out The Tipping Point, which is one of my favorites. [source]

Seth Godin

Author, Marketer, Entrepreneur

Malcolm Gladwell's breakthrough insight was to focus on the micro-relationships between individuals, which helped organizations realize that it's not about the big ads and the huge charity balls... it's about setting the stage for the buzz to start. [source]

Andy Stern

I think that when we talk about making change, it is much more about macro change, like in policy. This book reminds you that at times when you're building big movements, or trying to elect significant decision-makers in politics, sometimes it's the little things that make a difference. Ever since the book was written, we've become very used to the idea of things going viral unexpectedly and then having massive impact. The Tipping Point, to me, is really an appreciation that very small things can rearrange thinking in ways – like infectious diseases – that have huge implications. While we're always searching for the big policy changes – and we think we have to do that in very traditional ways of building coalitions against constituencies, movements and the media – sometimes it's the little things that actually tip the situation. Like the story of a person and their unique set of circumstances that really captures an issue about health care or housing. So it's trying to remember, while you're thinking about the grand and the glorious, that thinking about the small things can equally bring about change. [source]

Charles T. Munger

Vice Chairman/Berkshire Hathaway

Robert Cialdini has had a greater impact on my thinking on this topic than any other scientist. [source]

Dan Ariely

Author

It covers a range of ways in which we end up doing things, and how we don’t understand why we’re doing them. [source]

Max Levchin

Co-founder/PayPal, CEO/Affirm, Investor

Max Levchin recommended this book as an answer to "What business books would you advise young entrepreneurs read?" [source]

Mike Shinoda

I know most of the guys in the band read this book. [source]

Marillyn Hewson

CEO/Lockheed Martin

CEO Marilyn Hewson recommends this book because it helped her to trust her instincts in business. [source]

Antonio Eram

When asked to name some books that had a big impact on him, Antonio mentioned Blink: The Power of Thinking Without Thinking by Malcolm Gladwell. [source]

Naval Ravikant

CEO & Co-Founder/AngelList

I also recently finished The Power of Habit, or close to finish as I get. That one was interesting, not because of its content necessarily, but because it’s good for me to always keep on top of mind how powerful my habits are. … I think learning how to break habits is a very important meta-skill that can serve you better in life than almost anything else. Although you can read tons of books on it, the reality is you’re never going to learn how to break bad habits until you just break them. [source]

Blake Irving

CEO/GoDaddy

You know, there's a book called The Power of Habit by Charles Duhigg. Simple read book about just how to build positive habits that can be I think I what I'd call you know whether in your personal life or whether in your business life to help you build you know, have a loop that can build your success and that's one I mean there are so many great books out there. [source]

Alden Mills

More recent books that have had a significant impact on me are The Power of Habit and The Diamond Cutter. Both represent different forces for me – the former helps me tactically with making incremental improvements in my life. [source]

Dan Ariely

Author

Nudge is a very important book. One of the reasons Nudge is so important is because it’s taking these ideas and applying them to the policy domain. Here are the mistakes we make. Here are the ways marketers are trying to influence us. Here’s the way we might be able to fight back. If policymakers understood these principles, what could they do? The other important thing about the book is that it describes, in detail, small interventions. It’s basically a book about cheap persuasion. [source]

Eric Ries

Founder/Long-Term Stock Exchange

A pioneer in behavioral economics and just recently awarded the Nobel Prize in Economics, his classic book on how to make better decisions. [source]

Ryan Holiday

Author

This might feel like a weird book to include, but I think it presents another side of strategy that is too often forgotten. It’s not always about bold actors and strategic thrusts. Sometimes strategy is about subtle influence. Sometimes it is framing and small tweaks that change behavior. We can have big aims, but get there with little moves. This book has excellent examples of that kind of thinking and how it is changing politics, government and business. My favorite example is about the bumblebee that they started putting on urinals–which drastically reduced the amount of spray and spillage because it changed where men aimed when they peed. It’s not exactly the coolest strategy but it solved a problem. So we can learn from it. [source]

Bill Gates

CEO/Microsoft

On Bill Gates's reading list in 2011. [source]

James Altucher

Founder/StockPickr

Gladwell is not the first person to come up with the 10,000 hour rule. Nor is he the first person to document what it takes to become the best in the world at something. But his stories are so great as he explains these deep concepts. How did the Beatles become the best? Why are professional hockey players born in January, February and March? And so on. [source]

Alex Circei

Question: What five books would you recommend to young people interested in your career path & why? Answer: Screw It, Let's Do It: Lessons In Life by Richard Branson Outliers: The Story of Success by Malcolm Gladwell Start With Why: How Great Leaders Inspire Everyone To Take Action by Simon Sinek The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers by Ben Horowitz Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not! by Robert T. Kiyosaki [source]

Dave Ramsey

Author

Dave Ramsey recommended this book on his website. [source]

Daymond John

Founder/FUBU

I love all the Dale Carnegie books. [source]

Dustin Moskovitz

Co-founder/Facebook and Asana

Seek to be understood. [source]

Max Levchin

Co-founder/PayPal, CEO/Affirm, Investor

Max Levchin recommended this book as an answer to "What business books would you advise young entrepreneurs read?" [source]

Andra Zaharia

'While I was thinking of the best books to add to this short list, I realized that not even half of them are directly related to digital marketing. This is because I believe that the best marketers are people who understand human nature deeply and aim to bring out the best in it. Call me naive, but that’s how I see it. If I were to want to pursue a career in marketing, I’d read … Predictably Irrational. [source]

Chris Goward

Here are some of the books that have been very impactful for me, or taught me a new way of thinking: … Predictably Irrational. [source]

Simon Sinek

Author

Leaders needn’t be the loudest. Leadership is not about theater. It’s not about dominance. It is about putting the lives of others before any other priority. In Quiet, Cain affirms to a good many of us who are introverts by nature that we needn’t try to be extroverts if we want to lead. Simply being ourselves is more important — and more effective. [source]

Danielle Morrill

Co-founder/Mattermark

Anyway, maybe you’re like me and figuring this out for yourself. It’s a good book for introverts and for those who love them [source]

James Altucher

Founder/StockPickr

Probably half the world is introverts. Maybe more. It’s not an easy life to live. I sometimes have that feeling in a room full of people, “uh-oh. I just shut down. I can’t talk anymore and there’s a lock on my mouth and this crowd threw away the key.” Do you ever get that feeling? Please? I hope you do. Let’s try to lock eyes at the party. “Quiet” shows the reader how to unlock the secret powers that probably half the world needs to unlock. [source]

Bill Gates

CEO/Microsoft

One of the reasons I loved Mindset is because it’s solutions-oriented. In the book’s final chapter, Dweck describes the workshop she and her colleagues have developed to shift students from a fixed to a growth mindset. These workshops demonstrate that ‘just learning about the growth mindset can cause a big shift in the way people think about themselves and their lives. [source]

Tony Robbins

Life Coach

Tony Robbins recommended this book on the podcast "The Tim Ferriss Show". [source]

Angela Duckworth

Author

Without exaggeration, I’ve never met a CEO who didn’t have Mindset on their bookshelf. It resonates with people who have become successful because the belief that your abilities can grow is foundational to their achievements. [source]

Malcolm Gladwell

Writer & Journalist

I don’t need to say much here. This book invented an entire genre. Economics was never supposed to be this entertaining. [source]

Daymond John

Founder/FUBU

I love newer books like this book. [source]

James Altucher

Founder/StockPickr

James Altucher recommended this book on the podcast "The Tim Ferriss Show". [source]

Matt Mullenweg

Founder & CEO/Automattic

Hooked gives you the blueprint for the next generation of products. Read Hooked or the company that replaces you will. [source]

Boris Veldhuijzen van Zanten

The book everyone in Silicon Valley is talking about. [source]

Chandini Jain

One of the five books Chandini would you recommend to young people interested in her career path. [source]

Tobi Lütke

Founder & CEO/Shopify

Tobi Lütke recommended this book in an interview in "The Globe and Mail." [source]

Bogdan Lucaciu

Spoiler: it’s autonomy, mastery, and purpose. [source]

David Brudo

One of the books that had an impact on . [source]

Barack Obama

Former USA President

As 2018 draws to a close, I’m continuing a favorite tradition of mine and sharing my year-end lists. It gives me a moment to pause and reflect on the year through the books I found most thought-provoking, inspiring, or just plain loved. It also gives me a chance to highlight talented authors – some who are household names and others who you may not have heard of before. Here’s my best of 2018 list. [source]

Bill Gates

CEO/Microsoft

Tara never went to school or visited a doctor until she left home at 17. I never thought I’d relate to a story about growing up in a Mormon survivalist household, but she’s such a good writer that she got me to reflect on my own life while reading about her extreme childhood. Melinda and I loved this memoir of a young woman whose thirst for learning was so strong that she ended up getting a Ph.D. from Cambridge University. [source]

Alexander Stubb

If you read or listen to only one book this summer, this is it. Bloody brilliant! Every word, every sentence. Rarely do I go through a book with such a rollecoaster of emotion, from love to hate. Thank you for sharing @tarawestover #Educated https://t.co/GqLaqlcWMp [source]

Charles T. Munger

Vice Chairman/Berkshire Hathaway

recommends this book in the second edition of Poor Charlie’s Almanack. [source]

Matt Ridley

Turned evolutionary biology on its head and was written like a great detective story. [source]

Phil Libin

CEO/Evernote

Had a profound influence on me pretty early on. [source]

Barack Obama

Former USA President

Fact or fiction, the president knows that reading keeps the mind sharp. He also delved into these non-fiction reads. [source]

Bill Gates

CEO/Microsoft

Both Melinda and I read this one, and it has sparked lots of great conversations at our dinner table. Harari takes on a daunting challenge: to tell the entire history of the human race in just 400 pages. He also writes about our species today and how artificial intelligence, genetic engineering, and other technologies will change us in the future. Although I found things to disagree with—especially Harari’s claim that humans were better off before we started farming—I would recommend Sapiens to anyone who’s interested in the history and future of our species. [source]

Reid Hoffman

CEO/LinkedIn

A grand theory of humanity. [source]

Barack Obama

Former USA President

During a trip to a public library in Washington’s Anacostia neighborhood in 2015, Obama shared some of his childhood favorites with a group of young students. He also read (and acted out) Where the Wild Things Are by Maurice Sendak to kids at the White House in 2014. [source]

Richard Branson

Founder/Virgin Group

Today is World Book Day, a wonderful opportunity to address this #ChallengeRichard sent in by Mike Gonzalez of New Jersey: Make a list of your top 65 books to read in a lifetime. [source]

Martha Stewart

In this photo, Jimmy Fallon and I enjoy slurping Eggs of Newt together for Season-5 of “The Martha Stewart Show." I am dressed as "Queen of the Wild Things" inspired by the beloved Maurice Sendak children's book, "Where the Wild Things Are." https://t.co/1ZBqXEW7dC [source]

Dave Ramsey

Author

Dave Ramsey recommended this book on his website. [source]

Dustin Moskovitz

Co-founder/Facebook and Asana

I was surprised at how familiar the topics felt. [source]

Joe Martin

@benmorris @audible_com @Gladwell I enjoy the quiet on the way home, but on the way to work I am listening to the 7 habits book by Stephen Coveru, a fave of mine [source]

Cal Newport

Author

I recently read an advance copy of James Clear’s new book, Atomic Habits. His thesis is that small but carefully selected habits can, over time, create massively positive results — not just in terms of what you accomplish, but also in terms of the type of person you become. James’s exposition rings true with what’ve I learned hanging around interesting people and high achievers. I recommend you give this book a closer look. [source]

Mark Manson

Founder/MarkManson.net

A lot of people email me asking about habits - how to form good ones, how to break bad ones, how to stop doing the dumb shit we always do. I've got a friend named James Clear. He's an accomplished author and business owner and is kind of a "habit guru." He's probably forgotten more habits research than I've ever brought myself to look at. He just launched his first book. It's called Atomic Habits and it's probably the most practical and complete guide I've ever seen about habit formation and habit change. Do check it out. And then email him and tell him that I have luscious and beautiful hair and he doesn't. Then stick out your tongue and go, "Nyah, nyanya, nyah, nyah." [source]

Noah Kagan

Founder/Sumo

James launched his book today, Atomic Habits. I’ve read it and recommend it. [source]

Arianna Huffington

Founder/The Huffington Post

“I love this book, which shows that givers get ahead and nice guys don’t finish last. [source]

Simon Sinek

Author

Gotta say, I'm pretty flattered every time asks me if I've read @AdamMGrant book Give and Take. Good guy. Good book [source]

Susan Cain

Author

As brilliant as it is wise, this is not just a book—it’s a new and shining worldview. [source]

Benjamin Spall

Question: What five books would you recommend to youngsters interested in your professional path? … Grit by Angela Duckworth [source]

Bogdan Lucaciu

Grit: The Power of Passion and Perseverance - it was frustrating to read: “Where was this book 20 years ago!?” [source]

Stephen Lew

When asked what books he would recommend to youngsters interested in his professional path, Stephen mentioned Grit. [source]

Arvind Narayanan

@conorgil My all-time favorite example of research communication is The Selfish Gene. Astonishingly effective at explaining deep research ideas/findings to a lay reader. A book with great advice: https://t.co/QD1sM2o0z6 (It isn't specific to research but still super valuable.) [source]

Bill Liao

The Book "Made to Stick" combined with "The Poetics" by Aristotle really helped me to see the power of telling great stories with surprises in them and every time I meet a start-up I can always make a contribution to their pitch. [source]

Cristian-Dragos Baciu

I highly recommend all the books written by the Heath brothers, especially Made to Stick: Why Some Ideas Survive And Others Die. This one's a must-read for marketers. The reason I enjoyed their work so much is because they offer real-life stories and insights that makes it so much easier for the reader to imprint that information in his mind [source]

Sam Harris

I highly recommend. It really is the most accessible discussion of brain science you will find. [source]

Vinod Khosla

Co-Founder/Sun Microsystem

Among the best insights into our brain and behavior. A top of the charts for me for this year, along with Scale. [source]

Bryan Johnson

Bryan Johnson recommended this book on Twitter. [source]

Bill Gates

CEO/Microsoft

A great read. [source]

David Allen

Author

Atul is really talking about how absolutely powerful checklists are, and I think he makes a very creative point: that checklist are not just some static, boring thing. They actually allow you to do excellent work and free up your brain by not having to keep remembering what you need to do when. That then allows your brain to be a lot more creative about whatever it is you’re doing. [source]

Jack Dorsey

Co-Founder/Twitter

recommends this book because he knows that top notch execution is essential to business. [source]

Barack Obama

Former USA President

As 2018 draws to a close, I’m continuing a favorite tradition of mine and sharing my year-end lists. It gives me a moment to pause and reflect on the year through the books I found most thought-provoking, inspiring, or just plain loved. It also gives me a chance to highlight talented authors – some who are household names and others who you may not have heard of before. Here’s my best of 2018 list. [source]

Bill Gates

CEO/Microsoft

This was a breakthrough to me. The framework Hans enunciates is one that took me decades of working in global development to create for myself, and I could have never expressed it in such a clear way. I’m going to try to use this model moving forward. [source]

Aidan Connolly

I would suggest Hans Rosling’s Factfulness on the real world of statistics. [source]

Casey Neistat

Founder/368 Creative Space

This is a great book. I've read it, I've bought it for a friend. [source]

Noah Kagan

Founder/Sumo

Noah Kagan recommended this book in the book "Tools of Titans". [source]

Andrew Youderian

Question: What five books would you recommend to young people interested in your career path & why? Answer: 7 Habits of Highly Effective People (Getting the right things done) Entreleadership (Great primer on management) Let My People Go Surfing (How to build a business on your terms, that embraces your values) Essentialism (The Importance of focus) Work the System (A primer on building systems in your business) [source]

Ryan Holiday

Author

I loved Mark Manson’s The Subtle Art of Not Giving A Fuck. There’s a reason this book is blowing up. It’s that good. [source]

Alex Blackwell

@whitbywonder Great book [source]

Aunty Ada

Finally done! Amazing book, I recommend😊 https://t.co/IDTawuWn8f [source]

Drew Houston

CEO/Dropbox

It’s nonfiction, but it spelled out something that I just didn’t know you could kind of break down in a logical way. And, suddenly, I had this understanding about the world that I didn’t have before. [source]

Magda Marcu

One of the most eye opening for me was “Emotional Intelligence: Why It Can Matter More Than IQ” as it offered a different perspective on leadership, and how empathy can make you a more successful leader. Every person has some degree of empathy and through this book you understand how to apply it more intently. [source]

Robert Kelsey

Yes, that’s the key revelation. But another key element, which was quite revelatory for me when I read it, is about the impact of fear on your brain. The impact of fear as a physiological response was well known when he wrote the book, but what was less well known was the idea of fear as a neurological response. He pointed to research showing what happens to the brain when fear is triggered, and it’s very damaging. There’s a part of the brain called the amygdala, which is part of the limbic system, and deals with emotions such as fear and distress. Its main purpose is to alert you to danger and it sends an emergency signal. All those physiological responses you have are basically the body’s response to that emergency signal. That’s what people experience when they experience fear, but it’s not just the fear of a dog barking at you or someone attacking you, it’s fear based on a fear conditioning. These are moments when something happens to you that induces fear or distress, and can include fear of failure or fear of being upset, and the same response occurs. [source]

Marc Andreessen

Co-Founder/Andreessen Horowitz

A bracing disassembly and reconstruction of a theory of individual progress in the modern world. Fascinating compare and contrast with The Courage To Be Disliked. [source]

James Altucher

Founder/StockPickr

Just look at the table of contents: Rule 1: Stand up straight with your shoulders back Rule 2: Treat yourself like someone you are responsible for helping Rule 3: Make friends with people who want the best for you Rule 4: Compare yourself to who you were yesterday, not to who someone else is today Rule 5: Do not let your children do anything that makes you dislike them Rule 6: Set your house in perfect order before you criticise the world Rule 7: Pursue what is meaningful (not what is expedient) Rule 8: Tell the truth – or, at least, don’t lie Rule 9: Assume the person you are listening to might know something you don’t Rule 10: Be precise in your speech Rule 11: Do not bother children when they are skateboarding Rule 12: Pet a cat when you encounter one on the street Read this book. [source]

Andrew Price

@stewheckenberg @jordanbpeterson Thanks mate. I almost wish the book was published under a different author so more people would give it a chance. It’s really one of the best “how to fix your life” books around. [source]

Richard Branson

Founder/Virgin Group

Today is World Book Day, a wonderful opportunity to address this #ChallengeRichard sent in by Mike Gonzalez of New Jersey: Make a list of your top 65 books to read in a lifetime. [source]

Tony Robbins

Life Coach

The basis of this book is so important to anyone looking to increase their influence, profits or impact. People won't truly buy into a product, service, movement, or idea until they understand the WHY behind it. When you start with the why, everything else falls into place. This book is so impactful, I consider it required reading. [source]

Tony Hsieh

CEO/Zappos.com

Over the years he’s recommended well over 20 business books — including his own, the 2010 bestseller Delivering Happiness and you can always find what he’s currently reading atop his cluttered desk. Start with Why is amogst those titles. [source]

Bradley Voytek

I can’t imagine one day waking up and not knowing who my wife is, or seeing my wife and thinking that she was replaced by some sort of clone or robot. But that could happen to any of us. [source]

Suzanne O'Sullivan

I didn’t choose neurology because of it but the way Oliver Sacks writes about neurology is very compelling. [source]

Tanya Byron

This is a seminal book that anyone who wants to work in mental health should read. It is a charming and gentle and also an honest exposé of what can happen to us when our mental health is compromised for whatever reason. [source]

Cat Williams-Treloar

The books that I've talked the most about with friends and colleagues over the years are the Malcolm Gladwell series of novels. Glorious stories that mix science, behaviours and insight. You can't go wrong with the "The Tipping Point", "Outliers", "Blink" or "David & Goliath". [source]

Catalina Penciu

Business-wise, my goal for this year is to improve my collection and my mindset, but my favorite so far has been David and Goliath by Malcolm Gladwell. [source]

Robert Katai

Buy Malcolm Gladwell’s book “David and Goliath” and read the interesting stories about how the Davids of that moments have defeated the Goliaths. [source]

Bill Gates

CEO/Microsoft

On Bill Gates's reading list in 2012. [source]

Jeff Bezos

Founder/Amazon

From the book "The Everything Store: and the Age of Amazon" “The scholar argues that people are wired to see patterns in chaos while remaining blind to unpredictable events, with massive consequences. Experimentation and empiricism trumps the easy and obvious narrative,” Stone writes. [source]

James Altucher

Founder/StockPickr

And throw in “The Black Swan” and “Fooled by Randomness”. “Fragile” means if you hit something might break. “Resilient” means if you hit something, it will stay the same. On my podcast Nassim discusses “Antifragility” – building a system, even on that works for you on a personal level, where you if you harm your self in some way it becomes stronger. That podcast changed my life He discusses Antifragility throughout history, up to our current economic situation, and even in our personal situations. [source]

Bill Gates

CEO/Microsoft

I recommend this book to anyone who reads nonfiction. It is very well written and full of great insights. [source]

Fabrice Grinda

I have lots of books to recommend, but they are not related to my career path. The only one that is remotely related is Peter Thiel’s Zero to One. That said here are books I would recommend. [source]

Keith Slotter

These two gentlemen wrote the first book several years ago and SuperFreakonomics just came out. The books are very interesting on crime theory. Their theories are controversial. For example, they link a decrease in crime to the legalisation of abortion. In a nutshell they say that abortion stopped a whole new generation of criminals from being born. And that is because they say abortion is most prominent among the lowest class people. That is, of course, not a politically correct statement to make, but when you go through their numbers and what they have done, sadly there rings a strong sound of truth in their argument. So, I would encourage anyone with an open mind to read these books and give it some thought. Read 4 The Cell by John Miller, Michael Stone, and Chris Mitchell Read [source]

Africa Mentor

6 fine summer reads | London Business School London Business School Review A good book is the best travel companion – wherever you are. By the pool or on your commute, be transported with these titles chos... https://t.co/Wo9NYOrwqG via @theafricamentor #entrepreneur #africabiz [source]

Tudor Mihailescu

First thing first, finance people need to be decent communicators, ideally awesome communicators. There is an art in building a case or in delivering a presentation and we need to treat this step as seriously as we have treated the other steps. I do believe this is a top priority for an aspiring or practicing CFO - There are plenty of books on this topic, I would recommend the works of Chip and Dan Health like Switch and Made to Stick [source]

Ryan Holiday

Author

I'll put here what I emailed Malcolm when I finished the book: "Just finished your new book in one sitting yesterday. So good. You are at the height of your powers and remain an inspiration to all of us trying to master an un-masterable profession." It's a little less practical or self-improvement oriented than his previous books, but far more thought provoking. [source]

Nilofer Merchant

An interesting analysis/ essay re Gladwell’s latest book —> https://t.co/5Ey1maNRyI [source]

Bill Gates

CEO/Microsoft

Yong succeeds in his intention to give us a 'grander view of life' and does so without falling prey to grand, unifying explanations that are far too simplistic. He presents our inner ecosystems in all their wondrous messiness and complexity. And he offers realistic optimism that our growing knowledge of the human microbiome will lead to great new opportunities for enhancing our health. [source]

Eric Schmidt

CEO/Google

When you finish this book, which takes a long time, you conclude that the world is in a much, much better place than it has been in the past. [source]

Mark Zuckerberg

Founder/Facebook

My second book of the year is The Better Angels of Our Nature by Steven Pinker. It's a timely book about how and why violence has steadily decreased throughout our history, and how we can continue this trend. Recent events might make it seem like violence and terrorism are more common than ever, so it's worth understanding that all violence -- even terrorism -- is actually decreasing over time. If we understand how we are achieving this, we can continue our path towards peace. A few people I trust have told me this is the best book they've ever read. It's a long book, so I plan on taking a month to read it rather than two weeks. I'll add a third book in two weeks that will be a shorter read to complement this. If you want to follow along with the books I'm reading and participate in conversations with the authors, you can like the page A Year of Books. [source]

Bill Gates

CEO/Microsoft

On Bill Gates's reading list in 2012. [source]

James Altucher

Founder/StockPickr

Discusses how to keep your brain healthy. [source]

Dmitry Dragilev

There’s a book called Brain Rules, also a great book, by John Medina, sort of like how your brain works. [source]

Fabrice Grinda

I have lots of books to recommend, but they are not related to my career path. The only one that is remotely related is Peter Thiel’s Zero to One. That said here are books I would recommend. [source]

Rand Fishkin

Another excellent book from Ariely, with a lot of new research and a personal take that helps keep the text moving. [source]

Daniel Pink

Author

As automation and outsourcing reshape the workplace, what new skill do we need? The ability to do deep work. Cal Newport's exciting new book is an introduction and guide to the kind of intense concentration in a distraction-free environment that results in fast, powerful learning and performance. Think of it as calisthenics for your mind-and start your exercise program today. [source]

Marvin Liao

Partner/500 Startups

The Joy of Not Working (Zelinkski), Flash Foresight (Burrus), The Art of Worldly Wisdom (Gracian), Sapiens (Yuval), The End of Jobs (Pearson), Deep Work (Newport), Sovereign Individual (Davidson), The Fourth Economy (Davison) & The Monk & the Riddle (Komisar). Every single one of these books completely changed how I looked at everything in the world & literally pushed my life in a new direction. They were Paradigm Shifting as they say. (hate that word but it really was a Paradigm Shift for me). [source]

Ryan Holiday

Author

I've been a fan of Cal for a long time. His book So Good They Can't Ignore You is one of my favorites, but it's his new book that's probably had the biggest and most immediate impact on me. For those of you who enjoyed Tyler Cowen's Average is Over, you already know how important the ability to focus, be creative, and think at a high level is going to be in the future. This is a book that explains how to cultivate and protect that skill--the ability to do deep work. One thing I've already started doing since reading this book is recording the number of hours of deep work I do each day in my morning journal. It's a way of keeping a running tally and monitoring if I begin to get distracted or slow my pace. Anyway, great book! [source]

Chelsea Frank

I read everything with an open mind, often challenging myself by choosing books with an odd perspective or religious/spiritual views. These books do not reflect my personal feelings but are books that helped shape my perspective on life, love, and happiness. [source]

David Brooks

He argues that most of our moral decisions are that kind of an instant reaction. It’s like aesthetics: when we see a scene we know instantly if it’s beautiful or not. [source]

Emrys Westacott

Haidt has a formula for happiness: Genetics + conditions + choices. This is a formula for a realistic approach to trying to achieve the good life. [source]

Dustin Moskovitz

Co-founder/Facebook and Asana

Dustin Moskovitz recommended this book on Twitter. [source]

Bruce L. Christensen

CEO/PBS

After decades of executive leadership in senior management positions, I’ve finally found in Arbinger what I consider to be the best means of improving every measure of success. From boosting the bottom line to increasing personal joy, this book shows the way. [source]

Dave Browne

Former President & CEO/LensCrafters

Remarkable. Arbinger possesses the hidden key to productivity and creativity. Do whatever you can to get your hands on this material. [source]

Chelsea Frank

I read everything with an open mind, often challenging myself by choosing books with an odd perspective or religious/spiritual views. These books do not reflect my personal feelings but are books that helped shape my perspective on life, love, and happiness. [source]

Mike Benkovich

Last year I read the book 'Smarter Faster Better: The Secrets of Being Productive in Life and Business' by Charles Duhigg. Look passed the click-baity title and you'll find one of the best books on productivity I've ever read... And I've read a lot of them. [source]

Bill Gates

CEO/Microsoft

Fascinating.... Lays a foundation for understanding human history. [source]

Daniel Ek

A brilliant Pulitzer Prize-winning book about how the modern world was formed, analyzing how societies developed differently on different continents. [source]

Simon Sinek

Author

I’m a fan of books that challenge our assumptions, and Diamond offers us a new and remarkably simple way of looking at our world. Learning to challenge existing assumptions is core to effective leadership for it trains us to keep an open mind. [source]

Jonathan Haidt

He’s one of the funniest people, certainly in psychology – he’s just endlessly witty, and reading it is like strapping yourself into a roller coaster. [source]

Chelsea Frank

I read everything with an open mind, often challenging myself by choosing books with an odd perspective or religious/spiritual views. These books do not reflect my personal feelings but are books that helped shape my perspective on life, love, and happiness. [source]

Derek Sivers

My recommendation is to do little tests. Try a few months of living the life you think you want, but leave yourself an exit plan, being open to the big chance that you might not like it after actually trying it... The best book about this subject is Stumbling on Happiness by Daniel Gilbert. His recommendation is to talk to a few people wo are currently where you think you want to be and ask them for the pros and cons. Then trust their opinion since they're right in it, not just remembering or imagining. [source]

Kaci Lambe Kai

I cry every time I read The Giving Tree by Shel Silverstein. That story breaks my heart. I recently read it to my nephew (then five at the time) and I cried the whole time. [source]

Neal Layton

It’s a book full of questions, about a boy and a tree, but whether there are any answers there or not is another thing. [source]

Todd Gordon

I got to spend lunch with this wonderful group of 5 yr olds reading The Giving Tree by Shell Silverstein. Great book and good lesson about the value of friendship! (note, I have permission to post this). https://t.co/HahANdNYpq [source]

James Altucher

Founder/StockPickr

And throw in “The Black Swan” and “Fooled by Randomness”. “Fragile” means if you hit something might break. “Resilient” means if you hit something, it will stay the same. On my podcast Nassim discusses “Antifragility” – building a system, even on that works for you on a personal level, where you if you harm your self in some way it becomes stronger. That podcast changed my life He discusses Antifragility throughout history, up to our current economic situation, and even in our personal situations. [source]

Anant Jain

The five-book series, "Incerto", by Nassim Nicholas Taleb has had a profound impact on how I think about the world. There’s some overlap across the books — but you'll likely find the repetition helpful in retaining the content better. [source]

Art De Vany

I used this book is a class I taught on the economics of uncertainty. [source]

Seth Godin

Author, Marketer, Entrepreneur

This book is a breakthrough, a lyrical, powerful, science-based narrative that actually shows us how to get better (much better) at the things we care about. [source]

Sergey Sapelnyk

PEAK by Anders Ericsson phenomenally explains how experts develop their skills. The author makes a profound claim: you can get significantly better at almost anything. This includes your job, a specific skill, or a hobby. From a career perspective, in most instances, the only barrier to personal development and success is effective effort. This book isn’t specific to a career, however it’s highly applicable to any career. The idea of this book is a meaningful one, since it suggests that many goals are achievable and doable. The key differentiator between someone who achieves these goals or does not, is the amount of calculated effort that’s exerted on this task. I think this book will reinforce to young people that nearly any career path is feasible given that a focused effort is made. Aiming to consistently practice and work on your craft, is a very fundamental mindset to personal growth. [source]

Austin Kleon

While re-reading Mihaly Csikszentmihalyi’s wonderful book Flow: The Psychology of Optimal Experience, I came across this passage on working crossword puzzles. I think he could just as well be talking about making blackout poems: "There is much to be said in favor of this popular pastime, which in its best form resembles the ancient riddle contests. It is inexpensive and portable, its challenges can be finely graduated so that both novices and experts can enjoy it, and its solution produces a sense of pleasing order that gives one a satisfying feeling of accomplishment. It provides opportunities to experience a mild state of flow to many people who are stranded in airport lounges, who travel on commuter trains, or who are simply whiling away Sunday mornings." [source]

Tom Chatfield

The notion of flow is the idea that there is a state that is characterised by complete immersion in an activity, by a constant response to stimuli, and a perfect match between your ability and the challenge in front of you. [source]

Dave Child

Triggers by Marshall Goldsmith was eye-opening for me. I was going through a period of greater introspection, and trying to improve my ability to identify when I was being productive, and then to develop an understanding of what led me to have famines and gluts of productivity. Triggers helped me spot more connections and as a result I'm better at spotting when I'm struggling and when I'm in a good place to push myself. [source]

The Editor

@StevieSunshine1 What a man you are for opening up and explaining why you struggle. I can recommend a great book called “Triggers” by Marshall Goldsmith, it will help you greatly as it has many people (from CEOs to janitors). [source]

Julia Galef

Has some good advice on how to improve your ability to make accurate predictions. [source]

Sheil Kapadia

Read the book Superforecasting, had a great conversation with @bcmassey and came up with seven ideas for how NFL teams can try to find small edges during the draft process. Would love to hear feedback on this one. https://t.co/PdN1fKCagl [source]

James Altucher

Founder/StockPickr

My life has been beset with obstacles. It takes practice (and pain) to surmount them and achieve success. This author’s book is a how-to guide for just that. [source]

Marvin Liao

Partner/500 Startups

My list would be (besides the ones I mentioned in answer to the previous question) both business & Fiction/Sci-Fi and ones I personally found helpful to myself. The business books explain just exactly how business, work & investing are in reality & how to think properly & differentiate yourself. On the non-business side, a mix of History & classic fiction to understand people, philosophy to make sense of life and Science fiction to picture what the future could be like (not always utopian). [source]

Alok Kejriwal

The Obstacle is the way - Book review Read the book for the trivia and the amazing factual knowledge points inside. The message will automatically come through. See pic for review https://t.co/xkhms66w9d [source]

Peter Attia

Founder/Attia Medical

Modulating hormones as necessary - we’ve not really talked about that. Fixing anything that needs to be fixed, on top of that pharmacologically, and I’m a huge proponent of pharmacotherapy under the right setting. The final component is managing your stress. So as a guy who’s thinking about this, I became really interested after actually reading Dan Harris’s book. [source]

Chelsea Frank

I read everything with an open mind, often challenging myself by choosing books with an odd perspective or religious/spiritual views. These books do not reflect my personal feelings but are books that helped shape my perspective on life, love, and happiness. [source]

Chris Goward

I remember reading 10% Happier by Dan Harris on one of my many flights to speak at a conference a couple years ago. I had been practicing meditation for a few years, and had tried to get deeper into learning about it, I struggled with the religious aspect many Buddhist authors brought, which seemed to bring more confusion than clarity. The way Dan described his process of skepticism and discovery of the practical benefits without religion involved was a breath of fresh air. [source]

Patrick Lencioni

President/The Table Group

This book can drastically change the way you think about success...read it twice. [source]

Stephen R. Covey

Author

Gives abundant, practical findings and insights with emphasis on how to develop EQ. Research shows convincingly that EQ is more important than IQ. [source]

Deke Bridges

Current read... fascinating IQ vs EQ. Worthy book. #books #education #growth #LifeLessons @LeadersBest https://t.co/j0fjFstOWb [source]

Doug McMillon

CEO/Walmart

Here are some of my favorite reads from 2017. Lots of friends and colleagues send me book suggestions and it's impossible to squeeze them all in. I continue to be super curious about how digital and tech are enabling people to transform our lives but I try to read a good mix of books that apply to a variety of areas and stretch my thinking more broadly. [source]

David Heinemeier Hansson

Michael Lewis is just a great storyteller, and tell a story in this he does. It’s about two Israeli psychologists, their collaboration on the irrationality of the human mind, and the milestones they set with concepts like loss-aversion, endowment effect, and other common quirks that the assumption of rationality doesn’t account for. It’s a bit long-winded, but if you like Lewis’ style, you probably won’t mind it. The scientific recaps could have happened in a book 1/10th the length, but then you’d miss out on the character portrayals of these two fascinating scientists. [source]

Francisco Perez Mackenna

This summer, Mackenna is learning more about the birth of behavioral economics, the psychology of white collar crime, and the restoration of American cities as locations of economic growth. [source]

A.J. Jacobs

All about trying to figure out the gap between the red and blue states – Republican and Democrat – and it’s really interesting. [source]

Akin Oyebode

@eggheader @OnemuVictor1 @JonHaidt Abeg order two. I read Righteous Mind which he also wrote, and that was a very fascinating book. [source]

Andrew M. Mwenda

The best work on this is a book by Jonathan Haidt “The Righteous Mind: Why good People are Divided by Religion and Politics.” He argues that human beings have deeply entrenched moral intuitions which guide their assessment of reality. Facts matter very little if at all. [source]

Chad Harbach

I think Infinite Jest is the major American novel of the past 25 years…It’s the book on which his reputation will rest, and I think people are going to read it for a long time. [source]

Rebecca Goldstein

It’s an extraordinary book…One of the things that he is examining in the novel is the various games that we play, many of them recursive. [source]

Bill Gates

CEO/Microsoft

Pinker is at his best when he analyzes historic trends and uses data to put the past into context. I was already familiar with a lot of the information he shares—especially about health and energy—but he understands each subject so deeply that he’s able to articulate his case in a way that feels fresh and new. I love how he’s willing to dive deep into primary data sources and pull out unexpected signs of progress. I tend to point to things like dramatic reductions in poverty and childhood deaths, because I think they’re such a good measure of how we’re doing as a society. Pinker covers those areas, but he also looks at more obscure topics. Here are five of my favorite facts from the book that show how the world is improving: 1. You’re 37 times less likely to be killed by a bolt of lightning than you were at the turn of the century—and that’s not because there are fewer thunderstorms today. It’s because we have better weather prediction capabilities, improved safety education, and more people living in cities. 2. Time spent doing laundry fell from 11.5 hours a week in 1920 to an hour and a half in 2014. This might sound trivial in the grand scheme of progress. But the rise of the washing machine has improved quality of life by freeing up time for people—mostly women—to enjoy other pursuits. That time represents nearly half a day every week that could be used for everything from binge-watching Ozark or reading a book to starting a new business. 3. You’re way less likely to die on the job. Every year, 5,000 people die from occupational accidents in the U.S. But in 1929—when our population was less than two-fifths the size it is today—20,000 people died on the job. People back then viewed deadly workplace accidents as part of the cost of doing business. Today, we know better, and we’ve engineered ways to build things without putting nearly as many lives at risk. 4. The global average IQ score is rising by about 3 IQ points every decade. Kids’ brains are developing more fully thanks to improved nutrition and a cleaner environment. Pinker also credits more analytical thinking in and out of the classroom. Think about how many symbols you interpret every time you check your phone’s home screen or look at a subway map. Our world today encourages abstract thought from a young age, and it’s making us smarter. 5. War is illegal. This idea seems obvious. But before the creation of the United Nations in 1945, no institution had the power to stop countries from going to war with each other. Although there have been some exceptions, the threat of international sanctions and intervention has proven to be an effective deterrent to wars between nations. [source]

Sam Harris

Sam Harris picked this book as the first book in his Book Club. [source]

Yuval Noah Harari

Historian

There is of course much to argue about, but that’s what makes this book so interesting.

James Altucher

Founder/StockPickr

You ask about success. To be successful you have to avoid being “fragile” – the idea that if something hurts you, you let collapse completely. You also have to avoid simply being resilient. Bouncing back is not enough. Antifragile is when something tries to hurt you and you come back stronger. That is real life business. That is real life success. Nassim focuses on the economy. But when I read the book I kept asking myself, “how can I apply this to the areas of my life where I feel most fragile?” [source]

Marvin Liao

Partner/500 Startups

My list would be (besides the ones I mentioned in answer to the previous question) both business & Fiction/Sci-Fi and ones I personally found helpful to myself. The business books explain just exactly how business, work & investing are in reality & how to think properly & differentiate yourself. On the non-business side, a mix of History & classic fiction to understand people, philosophy to make sense of life and Science fiction to picture what the future could be like (not always utopian). [source]

Vlad Tenev

The general concept is applicable to many fields beyond biology, for instance finance, economics and monetary policy. [source]

Bill Gates

CEO/Microsoft

If you want a good understanding of how the issues that cause poverty are intertwined, you should read this book about the eviction crisis in Milwaukee. Desmond has written a brilliant portrait of Americans living in poverty. He gave me a better sense of what it is like to be poor in this country than anything else I have read. [source]

Satya Nadella

CEO/Microsoft

Nadella is using this season to learn more in a variety of subjects. By the looks of it, he is interested in, among other things, virtual reality, the refugee crisis, and housing for the urban poor. [source]

Noah Kagan

Founder/Sumo

Surprising insights into the lives of people who were evicted. I make a lot of assumptions about these people. Turns out I was wrong WHY they get evicted. [source]

Bill Gates

CEO/Microsoft

"Mukherjee wrote this book for a lay audience, because he knows that the new genome technologies are at the cusp of affecting us all in profound ways," Gates wrote. Mukherjee is what Gates calls a "quadruple threat." He's a practicing physician, teacher, researcher, and author. [source]

Amit Paranjape

@vikramsathaye @DrSidMukherjee @kiranshaw Great book. [source]

Bryan Johnson

A great book. [source]

AnneMarie Schindler

I suggest these books because they really open up 'how' you think about life and in turn work, success/challenges/setbacks, and in general, yourself. I believe that the more you can understand yourself and broaden your approach to work, the easier it will be to find work that energizes you. Finally, I'm a team player at heart, and love working with others to achieve a huge goal so a portion of these deal with team composition and performance too. [source]

Chase Jarvis

Chase Jarvis recommended this book on the podcast "The Tim Ferriss Show". [source]

Chelsea Frank

I read everything with an open mind, often challenging myself by choosing books with an odd perspective or religious/spiritual views. These books do not reflect my personal feelings but are books that helped shape my perspective on life, love, and happiness. [source]