What is the Law of Influence? How can putting other people’s interests first benefit you in the long run? Why is a win-win situation actually a losing proposition? The Law of Influence from The Go-Giver states that your influence (social capital) is determined by the extent to which you put other people’s interests first. It’s actually a form of enlightened self-interest: You meet others’ needs with the faith that in doing so, you’ll get what you need. Continue on to learn about the Law of Influence and how Joe from The Go-Giver learned to apply it.
The Law of Influence: Stop Keeping Score
