The World's Best Book Summaries
What is the Apple PDA? What can you learn from the Apple PDA about disruptive innovation? The Apple PDA, also known as the Apple Newton, is a case study in failed disruptive innovation. Truly new products don’t have an established market so you can’t start too big. Read more about the Apple PDA as a case study in scaling disruptive innovations.
What are some barriers to innovation? How can organizations overcome these obstacles to innovation? Barriers to innovation are related to the ability to adapt to markets and move up or down. An innovative product needs to be able to position itself well and evolve. Read more about barriers to innovation and how they can be addressed.
What are Hooked marketing skills? How do Hooked marketing skills build on user habits? Hooked marketing strategies start with a consideration of user habits. Then, you use the Hooked model to build out a product with a trigger, action, reward, and investment. Read on for questions and exercises to help you implement Hooked marketing strategies.
How do disruptive projects handle unknown markets? Is it possible to prepare for something you have no information on? Disruptive projects are often uncharted territory. They are disruptive precisely because they are new and not what consumers are used to. Read more about how disruptive projects can manage the lack of information.
What is the Hooked model? How does the Hooked model explain consumer habits? The Hooked model is a model of habit formation that is a 4-step loop. The four steps are trigger, action, reward, and investment. Read more about the Hooked model.
What do you do once you have a product? Do you know how to build a customer base? Knowing how to build a customer base is an essential skill for getting a business off the ground. Loyal customers will keep your business going and bring in new customers. Read more about how to build a customer base.
What is the Bridgewater Hedge Fund? Who founded the Bridgewater Hedge Fund, and why was the company successful? Bridgewater Hedge Fund was founded by Ray Dalio. After building and rebuilding his successful company, Dalio was alarmed by feedback about how people in the company were doing. This caused him to develop his Principles for life and work. Read more about Bridgewater Hedge Fund and how Ray Dalio developed his Principles based on his work there.
What is Pure Alpha? How does the Bridgewater Pure Alpha strategy work, and why did Ray Dalio establish this fund? Pure Alpha is a fund that Ray Dalio established following some of Bridgewater’s struggles in the 1980s. The Bridgewater Pure Alpha strategy works a little differently than most funds, but it remains one of the most successful funds of all time. Read more about Pure Alpha and how it works below.
What is an idea meritocracy? How does an idea meritocracy work, and is it really the best way to get ideas? Idea meritocracy means that the best ideas win, regardless of who or where they come from. According to Ray Dalio, this is the best way to make decisions in a company. Read to find out why an idea meritocracy works.
What are the Ray Dalio baseball cards? How do the baseball cards work, and why are they effective? Ray Dalio’s baseball cards system was a way to show each person’s strengths and weaknesses in a transparent way. That way, each person had the ability to lean on each other’s strengths, and work on their own weaknesses. Keep reading to find out more about the Ray Dalio baseball cards system.