Why are humans wired to prioritize instant gratification? How does instant gratification lead us astray from our goals? Human nature is embedded in an “immediate-return environment” inherited from early humans and the animal kingdom, where survival and goals were daily concerns. These days, however, instant gratification works against us, not for us. In this article, we’ll explore the psychology of instant gratification, why it’s so hard to resist, and how it leads us astray from achieving success.
Instant Gratification: The Psychology of Self-Sabotage
