The World's Best Book Summaries
What’s future-back thinking? How can it boldly take your business into the future? In Lead From the Future, business strategists Mark W. Johnson and Josh Suskewicz argue that, to drastically improve your organization’s chances of successful growth in the long term, you must anticipate and shape the future rather than simply react to challenges as they arise. Read more to learn about this approach and how it can work for your business.
What’s unique about your YouTube channel? Where do good video content ideas come from? Is it possible to create quality content without fancy equipment? According to Benji Travis and Sean Cannell, the most important thing you can do to build your YouTube business is to consistently post valuable content on your channel. They discuss how to choose a theme for your channel and how to make videos that will deliver the value your channel needs to be successful. Keep reading to learn how to create YouTube content that’s compelling.
What should you do with your YouTube channel before focusing on revenue? What are the various ways you can make money on YouTube? Which is better—channel membership or Patreon? According to prominent YouTubers Benji Travis and Sean Cannell, the “YouTube secret” is this: you just need a sound business model. In their book, they explain how to create a successful YouTube channel and share several ways to monetize it. Read on to learn how to make money with a YouTube channel through four revenue streams.
How do you build a community of viewers on YouTube? How often should you post videos to your channel? What’s the best way to deal with trolls? While it’s crucial to create quality content, content by itself is not enough to make your YouTube business successful. Benji Travis and Sean Cannell explain that you also need to build a community of dedicated viewers who are united by their common interest in your content. Read more to learn how to build a YouTube audience and foster community among your viewers.
How do you know your videos are really delivering the value you intended? Do YouTube analytics overwhelm you? If you want to have a successful YouTube channel, you need to understand the metrics for your videos. In YouTube Secrets, prominent YouTubers Benji Travis and Sean Cannell help you decipher YouTube’s algorithms and leverage them for ranking. Keep reading to learn how to understand YouTube analytics and make use of their insights.
How do you come up with ideas for videos? What should you consider when you write a title for your videos? Is crowdfunding a viable method of making money on YouTube? In YouTube Secrets, Benji Travis and Sean Cannell walk you through a plan to create a successful YouTube channel. They discuss how to generate valuable content, build community, and develop revenue streams for your channel. Continue reading for an overview of this book that can put you on the road to YouTube success.
How have mortgage fees changed? How will the new mortgage fees affect you? Why has the new framework come under scrutiny? As of May 1, US homebuyers may pay a little more or a little less in mortgage fees depending on their credit score—and a lot of people are unhappy about the news. New mortgage fee adjustments have stirred up a controversy and put the agency responsible for the changes on the defensive. Read on to learn about the new framework, including who the mortgage fee adjustments apply to.
Is your business failing to attract customers? What’s the best online business strategy to use? Traditional advertising in print and on television isn’t enough these days. Old and new businesses need to transition to digital marketing to appeal to younger generations, and we’ve got the strategies to help you thrive online. First, we’ll look at why digital marketing is important, and then we’ll dive into the best online business strategies to implement.
Why are fewer people buying new smartphones? How has this impacted the smartphone market overall? Sales of new smartphones have been on a downward spiral for over a year and experts don’t expect this to change any time soon. Some say the softening smartphone market is good for price-conscious buyers, but others argue that buying new phones as soon as they’re released isn’t a smart move. Read on to learn what’s behind the declining smartphone market and what the future holds.
What should be your top priority during the first stage of your business? What are some effective ways of coming up with new product ideas? How can you keep your business growing after initial success? In Ready, Fire, Aim, Michael Masterson presents a strategy for building and growing a profitable business. He says successful, multimillion-dollar businesses progress through four stages of development, each presenting different challenges and objectives that entrepreneurs must prioritize. Read more for an overview of this book that can help you ensure continued growth and profitability for your business.