A tablet showing an Instagram photo of a woman taking a selfie on social media.

Is social media beneficial or harmful? What role do influencers play in people’s lives?

Social media is more than just a platform to share photos with family and friends. It’s now become a place where people conduct business, including influencers who rely on viewership and followers for income. But it’s not always rainbows and butterflies.

Here’s why Brittany Broski believes social media has its benefits and drawbacks, as stated on The Broski Report.

The Double-Edged Sword of Social Media

The influence of social media platforms on society and mental well-being is a topic of increasing concern. To understand whether social media is beneficial or harmful, it’s important to grasp the basic concepts surrounding these platforms. Social media platforms are online platforms that allow users to create and share content, connect with others, and engage in social networking. They have become increasingly prevalent in people’s lives, shaping self-perception and impacting mental health. Personal branding, which involves marketing oneself and creating a distinct identity for promotional purposes, has also gained significance in the realm of content creation.

This podcast episode criticizes the glossy facade of social media platforms. Broski contrasts her genuine joy for live music with dissatisfaction stemming from digital spaces like TikTok, which distort reality and adversely affect mental well-being. 

She critiques the compulsive tendencies where individuals reshape themselves into brands to cater to their following and algorithmic preferences, risking their authentic identity. 

Broski emphasizes the societal implications, encouraging her audience to acknowledge how social media can exert pressure and take an emotional toll on overall well-being.


Context

One theme that emerges from this discussion is the influence of celebrity culture and fan devotion. Celebrity culture refers to society’s fascination with famous individuals, often associated with the entertainment industry. The dynamics between creators and their audience in content creation are also noteworthy. Content creators produce digital media content such as videos or podcasts for an audience, engaging them through collaborations or merchandise lines.

Recent events have shed light on the impact of social media on mental health as well as notable collaborations within the music industry. Additionally, personal branding efforts by content creators have become more prominent. These developments raise ethical considerations regarding commercialization in content creation.

Is Social Media Beneficial or Harmful? Why It Can Be Both

Katie Doll

Somehow, Katie was able to pull off her childhood dream of creating a career around books after graduating with a degree in English and a concentration in Creative Writing. Her preferred genre of books has changed drastically over the years, from fantasy/dystopian young-adult to moving novels and non-fiction books on the human experience. Katie especially enjoys reading and writing about all things television, good and bad.

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