Do you think being persuasive is a matter of personality or skill? Does persuasion come naturally to you? Some people owe their persuasion powers to their personality—it comes naturally to them. If that’s not the case for you, don’t panic! According to Scott Adams, persuasion is a skill that can be developed through practice, just like anything else. No matter whether you are taking the logic or the emotion route, the following persuasion principles hold true for both.
Scott Adams: 3 Principles of Persuasion










