What is immediate gratification? Why do we prefer short-term rewards over long-term gain? Immediate gratification, also known as instant gratification, is one of the main reasons why people procrastinate. Procrastinators often seek out short-term rewards made by impulsive decisions, rather than fulfill long-term goals. Continue reading to learn how immediate gratification plays a role in procrastination.
How Immediate Gratification Fuels Procrastination










