How can discrepancies open up opportunities for innovation? How can you take advantage of a bottleneck in the market? The lesson learned from successes and failures is that opportunities to innovate can be found in unexpected places. In particular, Peter F. Drucker emphasizes mismatches in economic assumptions, customer value perceptions, and inefficient industrial processes as fertile ground for innovators. To find out how to identify business opportunities in these situations, keep reading.
How to Identify Business Opportunities in Unexpected Places










