We've ranked the best business communication books using expert recommendations, sales data, and millions of reader ratings. At Shortform, we know books. Our book guides are the best in the world. Learn why.
You can go after the job you want—and get it! You can take the job you have—and improve it! You can take any situation—and make it work for you!
Dale Carnegie’s rock-solid, time-tested advice has carried countless people up the ladder of success in their business and personal lives. One of the most groundbreaking and timeless bestsellers of all time, How to Win Friends & Influence People will teach you:
-Six ways to make people like you -Twelve ways to win people to your way of thinking -Nine ways to change people without arousing resentment
And much more! Achieve your maximum potential—a must-read for the twenty-first century with more than 15 million copies sold!
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Recommended by Dave Ramsey, Daymond John, Dustin Moskovitz, and 58 others.
Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly acclaimed book.
You'll learn the six universal principles, how to use them to become a skilled persuader—and how to defend yourself against them. Perfect for people in all walks of life, the principles of Influence will move you toward profound personal change and act as a driving force for your success.
NEW YORK TIMES BESTSELLER - The instant classic about why some ideas thrive, why others die, and how to improve your idea's chances--essential reading in the "fake news" era.
Mark Twain once observed, "A lie can get halfway around the world before the truth can even get its boots on." His observation rings true: Urban legends, conspiracy theories, and bogus news stories circulate effortlessly. Meanwhile, people with important ideas--entrepreneurs, teachers, politicians, and journalists--struggle to make them "stick."
In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds--from the infamous "kidney theft ring" hoax to a coach's lessons on sportsmanship to a vision for a new product at Sony--draw their power from the same six traits.
Made to Stick will transform the way you communicate. It's a fast-paced tour of success stories (and failures): the Nobel Prize-winning scientist who drank a glass of bacteria to prove a point about stomach ulcers; the charities who make use of the Mother Teresa Effect; the elementary-school teacher whose simulation actually prevented racial prejudice.
Provocative, eye-opening, and often surprisingly funny, Made to Stick shows us the vital principles of winning ideas--and tells us how we can apply these rules to making our own messages stick.
@conorgil My all-time favorite example of research communication is The Selfish Gene. Astonishingly effective at explaining deep research ideas/findings to a lay reader. A book with great advice: https://t.co/QD1sM2o0z6 (It isn't specific to research but still super valuable.) [source]
Bill Liao
The Book "Made to Stick" combined with "The Poetics" by Aristotle really helped me to see the power of telling great stories with surprises in them and every time I meet a start-up I can always make a contribution to their pitch. [source]
Cristian-Dragos Baciu
I highly recommend all the books written by the Heath brothers, especially Made to Stick: Why Some Ideas Survive And Others Die. This one's a must-read for marketers. The reason I enjoyed their work so much is because they offer real-life stories and insights that makes it so much easier for the reader to imprint that information in his mind [source]
A former international hostage negotiator for the FBI offers a new, field-tested approach to high-stakes negotiations—whether in the boardroom or at home.
After a stint policing the rough streets of Kansas City, Missouri, Chris Voss joined the FBI, where his career as a hostage negotiator brought him face-to-face with a range of criminals, including bank robbers and terrorists. Reaching the pinnacle of his profession, he became the FBI’s lead international kidnapping negotiator. Never Split the Difference takes you inside the world of high-stakes negotiations and into Voss’s head, revealing the skills that helped him and his colleagues to succeed where it mattered most: saving lives. In this practical guide, he shares the nine effective principles—counter-intuitive tactics and strategies—you too can use to become more persuasive in both your professional and personal life.
Life is a series of negotiations you should be prepared for: buying a car; negotiating a salary; buying a home; renegotiating rent; deliberating with your partner. Taking emotional intelligence and intuition to the next level, Never Split the Difference gives you the competitive edge in any discussion.
Emphasizes the importance of emotional intelligence without sacrificing deal-making power. From the pen of a former hostage negotiator—someone who couldn’t take no for an answer—which makes it fascinating reading. But it’s also eminently practical. In these pages, you will find the techniques for getting the deal you want. [source]
This book blew my mind. It’s a riveting read, full of instantly actionable advice—not just for high-stakes negotiations, but also for handling everyday conflicts at work and at home. [source]
In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands.
In 1962, fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-quality, low-cost athletic shoes from Japan. Selling the shoes from the trunk of his lime green Plymouth Valiant, Knight grossed $8,000 his first year. Today, Nike’s annual sales top $30 billion. In an age of startups, Nike is the ne plus ultra of all startups, and the swoosh has become a revolutionary, globe-spanning icon, one of the most ubiquitous and recognizable symbols in the world today.
But Knight, the man behind the swoosh, has always remained a mystery. Now, for the first time, in a memoir that is candid, humble, gutsy, and wry, he tells his story, beginning with his crossroads moment. At 24, after backpacking around the world, he decided to take the unconventional path, to start his own business—a business that would be dynamic, different.
Knight details the many risks and daunting setbacks that stood between him and his dream—along with his early triumphs. Above all, he recalls the formative relationships with his first partners and employees, a ragtag group of misfits and seekers who became a tight-knit band of brothers. Together, harnessing the transcendent power of a shared mission, and a deep belief in the spirit of sport, they built a brand that changed everything.
This memoir, by the co-founder of Nike, is a refreshingly honest reminder of what the path to business success really looks like: messy, precarious, and riddled with mistakes. I’ve met Knight a few times over the years. He’s super nice, but he’s also quiet and difficult to get to know. Here Knight opens up in a way few CEOs are willing to do. I don’t think Knight sets out to teach the reader anything. Instead, he accomplishes something better. He tells his story as honestly as he can. It’s an amazing tale. [source]
I've known Phil Knight since I was a kid, but I didn't really know him until I opened this beautiful, startling, intimate book. And the same goes for Nike. I've worn the gear with pride, but I didn't realize the remarkable saga of innovation and survival and triumph that stood behind every swoosh. Candid, funny, suspenseful, literary - this is a memoir for people who love sport, but above all it's a memoir for people who love memoirs. [source]
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Good to Great: Why Some Companies Make the Leap... and Others Don't
To find the keys to greatness, Collins's 21-person research team read and coded 6,000 articles, generated more than 2,000 pages of interview transcripts and created 384 megabytes of computer data in a five-year project. The findings will surprise many readers and, quite frankly, upset others.
The Challenge Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the very beginning.
But what about the company that is not born with great DNA? How can good companies, mediocre companies, even bad companies achieve enduring greatness?
The Study For years, this question preyed on the mind of Jim Collins. Are there companies that defy gravity and convert long-term mediocrity or worse into long-term superiority? And if so, what are the universal distinguishing characteristics that cause a company to go from good to great?
The Standards Using tough benchmarks, Collins and his research team identified a set of elite companies that made the leap to great results and sustained those results for at least fifteen years. How great? After the leap, the good-to-great companies generated cumulative stock returns that beat the general stock market by an average of seven times in fifteen years, better than twice the results delivered by a composite index of the world's greatest companies, including Coca-Cola, Intel, General Electric, and Merck.
The Comparisons The research team contrasted the good-to-great companies with a carefully selected set of comparison companies that failed to make the leap from good to great. What was different? Why did one set of companies become truly great performers while the other set remained only good?
The Findings The findings of the Good to Great study will surprise many readers and shed light on virtually every area of management strategy and practice. The findings include: Level 5 Leaders: The research team was shocked to discover the type of leadership required to achieve greatness.
The Hedgehog Concept (Simplicity within the Three Circles): To go from good to great requires transcending the curse of competence.
A Culture of Discipline: When you combine a culture of discipline with an ethic of entrepreneurship, you get the magical alchemy of great results. Technology Accelerators: Good-to-great companies think differently about the role of technology.
The Flywheel and the Doom Loop: Those who launch radical change programs and wrenching restructurings will almost certainly fail to make the leap.
"Collins briefed Amazon executives on his seminal management book before its publication. Companies must confront the brutal facts of their business, find out what they are uniquely good at, and master their fly wheel, in which each part of the business reinforces and accelerates the other parts," Stone writes. [source]
Give and Take highlights what effective networking, collaboration, influence, negotiation, and leadership skills have in common.
For generations, we have focused on the individual drivers of success: passion, hard work, talent, and luck. But today, success is increasingly dependent on how we interact with others. It turns out that at work, most people operate as either takers, matchers, or givers. Whereas takers strive to get as much as possible from others and matchers aim to trade evenly, givers are the rare breed of people who contribute to others without expecting anything in return.
Using his own pioneering research as Wharton's youngest tenured professor, Grant shows that these styles have a surprising impact on success. Although some givers get exploited and burn out, the rest achieve extraordinary results across a wide range of industries. Combining cutting-edge evidence with captivating stories, this landmark book shows how one of America's best networkers developed his connections, why the creative genius behind one of the most popular shows in television history toiled for years in anonymity, how a basketball executive responsible for multiple draft busts transformed his franchise into a winner, and how we could have anticipated Enron's demise four years before the company collapsed - without ever looking at a single number.
Praised by bestselling authors such as Dan Pink, Tony Hsieh, Dan Ariely, Susan Cain, Dan Gilbert, Gretchen Rubin, Bob Sutton, David Allen, Robert Cialdini, and Seth Godin-as well as senior leaders from Google, McKinsey, Merck, Estee Lauder, Nike, and NASA - Give and Take highlights what effective networking, collaboration, influence, negotiation, and leadership skills have in common. This landmark book opens up an approach to success that has the power to transform not just individuals and groups, but entire organizations and communities.
Factfulness: The stress-reducing habit of only carrying opinions for which you have strong supporting facts.
When asked simple questions about global trends—what percentage of the world’s population live in poverty; why the world’s population is increasing; how many girls finish school—we systematically get the answers wrong. So wrong that a chimpanzee choosing answers at random will consistently outguess teachers, journalists, Nobel laureates, and investment bankers.
In Factfulness, Professor of International Health and global TED phenomenon Hans Rosling, together with his two long-time collaborators, Anna and Ola, offers a radical new explanation of why this happens. They reveal the ten instincts that distort our perspective—from our tendency to divide the world into two camps (usually some version of us and them) to the way we consume media (where fear rules) to how we perceive progress (believing that most things are getting worse).
Our problem is that we don’t know what we don’t know, and even our guesses are informed by unconscious and predictable biases.
It turns out that the world, for all its imperfections, is in a much better state than we might think. That doesn’t mean there aren’t real concerns. But when we worry about everything all the time instead of embracing a worldview based on facts, we can lose our ability to focus on the things that threaten us most.
Inspiring and revelatory, filled with lively anecdotes and moving stories, Factfulness is an urgent and essential book that will change the way you see the world and empower you to respond to the crises and opportunities of the future.
As 2018 draws to a close, I’m continuing a favorite tradition of mine and sharing my year-end lists. It gives me a moment to pause and reflect on the year through the books I found most thought-provoking, inspiring, or just plain loved. It also gives me a chance to highlight talented authors – some who are household names and others who you may not have heard of before. Here’s my best of 2018 list. [source]
This was a breakthrough to me. The framework Hans enunciates is one that took me decades of working in global development to create for myself, and I could have never expressed it in such a clear way. I’m going to try to use this model moving forward. [source]
Aidan Connolly
I would suggest Hans Rosling’s Factfulness on the real world of statistics. [source]
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Crucial Conversations: Tools for Talking When Stakes Are High
Kerry Patterson, Joseph Grenny, Ron McMillan, and Al Switzler
Crucial Conversations: Tools For Talking When Stakes Are High is a guide to hone your conversation skills, and prepare you for the most important or trying times of your life and career. The book discusses how talking in the right way can help people achieve what they want. People are often tongue-tied when it comes to interacting with someone, especially when there is a lot of tension in the air. Strong emotions often give away the ability to rationalise one's thoughts, especially during conversations, and emotionally-driven conversations will not work on important occasions. This book teaches readers how to tackle such situations with ease. It provides tips on how to be persuasive, and turn a conversation to one's advantage. The book helps in dealing with confrontations at home, at work, and even with friends. These skills can positively impact the lives of the book's readers in all spheres, and direct their thoughts in a constructive manner. Some of the sections from the book are, How to Notice When Safety Is at Risk, How to Speak Persuasively Not Abrasively, How to Turn Crucial Conversations, and How to Stay Focused on What You Really Want.Kerry Patterson, the co-founder of VitalSmarts, has authored four bestsellers. Some of his other books are Change Anything: The New Science of Personal Success, and Crucial Confrontations: Tools for Resolving Broken Promises, Violated Expectations, and Bad Behavior. Joseph Grenny works as a consultant for many Fortune 500 companies and has impacted many lives throughout the globe through his corporate change initiatives. He is the co-founder of VitalSmarts, and a popular speaker too. Al Switzler is the author of four New York Times bestsellers and has designed and framed many programs for Fortune 500 companies. Ron McMillan has worked as a leadership consultant and trained many people, from first level managers to CEOs.
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Recommended by Max Levchin and Deke Bridges.
Max Levchin
Co-founder/PayPal, CEO/Affirm, Investor
A now-venerable guide to having tough conversations in a way that engages the debaters. [source]
Deke Bridges
Picked up this great book @Powells to read. Better conversation and listening enables you to get deeper into subjects at hand. When talking with people, this makes your communication skills a very powerful tool. Always be learning. #growth #education #leadership https://t.co/r0ujX9IPqh [source]
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Getting to Yes: Negotiating Agreement Without Giving in
The key text on problem-solving negotiation-updated and revised
Getting to Yes has helped millions of people learn a better way to negotiate. One of the primary business texts of the modern era, it is based on the work of the Harvard Negotiation Project, a group that deals with all levels of negotiation and conflict resolution.
Getting to Yes offers a proven, step-by-step strategy for coming to mutually acceptable agreements in every sort of conflict. Thoroughly updated and revised, it offers readers a straight- forward, universally applicable method for negotiating personal and professional disputes without getting angry-or getting taken.
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Recommended by Charles T. Munger, Drew Houston, Dustin Moskovitz, and 8 others.
At least one-third of the people we know are introverts. They are the ones who prefer listening to speaking; who innovate and create but dislike self-promotion; who favor working on their own over working in teams. It is to introverts—Rosa Parks, Chopin, Dr. Seuss, Steve Wozniak—that we owe many of the great contributions to society.
In Quiet, Susan Cain argues that we dramatically undervalue introverts and shows how much we lose in doing so. She charts the rise of the Extrovert Ideal throughout the twentieth century and explores how deeply it has come to permeate our culture. She also introduces us to successful introverts—from a witty, high-octane public speaker who recharges in solitude after his talks, to a record-breaking salesman who quietly taps into the power of questions. Passionately argued, superbly researched, and filled with indelible stories of real people, Quiet has the power to permanently change how we see introverts and, equally important, how they see themselves.
Now with Extra Libris material, including a reader’s guide and bonus content.
Leaders needn’t be the loudest. Leadership is not about theater. It’s not about dominance. It is about putting the lives of others before any other priority. In Quiet, Cain affirms to a good many of us who are introverts by nature that we needn’t try to be extroverts if we want to lead. Simply being ourselves is more important — and more effective. [source]
Danielle Morrill
Co-founder/Mattermark
Anyway, maybe you’re like me and figuring this out for yourself. It’s a good book for introverts and for those who love them [source]
Probably half the world is introverts. Maybe more. It’s not an easy life to live. I sometimes have that feeling in a room full of people, “uh-oh. I just shut down. I can’t talk anymore and there’s a lock on my mouth and this crowd threw away the key.” Do you ever get that feeling? Please? I hope you do. Let’s try to lock eyes at the party. “Quiet” shows the reader how to unlock the secret powers that probably half the world needs to unlock. [source]
Why is change so difficult and frightening? How do you create change when you have few resources and no title or authority to back you up? Chip and Dan Heath, the best-selling authors of Made to Stick, are back with a ground-breaking book that addresses one of the greatest challenges of our personal and professional lives — how to change things when change is hard.
In their follow-up book to the critically acclaimed international bestseller Made to Stick, Chip and Dan Heath talk about how difficult change is in our companies, our careers, and our lives, why change is so hard, and how we can overcome our resistance and make change happen. The Heaths liken the human mind to two distinct entities — the animal mind, or what psychologist Jonathan Haidt calls the elephant, and the logical brain, which Haidt describes as the rider. The elephant is instinctive; it acts on emotion. It likes gorging on Oreos and sleeping in. And it loves routines — doing things the same old way, every day.
The rider is the planner and thinker. The rider obsesses about the future. He or she wants to stop eating junk food and stop hitting the snooze button. But it’s hard, because when the rider and elephant disagree on where to go, the rider usually loses. And that describes the essential tension between our primitive emotional brain and our high intellect, and helps to explain why changing how we behave is so difficult. The secret to making a switch is understanding this odd couple relationship. Direct the Rider. Motivate the Elephant. Shape the Path.
Throughout Switch, Chip and Dan Heath illustrate and explain situations in which sweeping change was adopted, from a university researcher who ended the cycle of child abuse in a group of families, to an entrepreneur who turned his skeptical employees into customer service zealots and saved his company.
In the tradition of Made to Stick, Blink, and Outliers, Switch is filled with engaging and entertaining stories of how companies and individuals have brought about and sustained significant change. An indispensable guide to making change happen, it is certain to become a classic.
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Recommended by Africa Mentor, Richard H Thaler, Satya Patel, and 2 others.
Africa Mentor
6 fine summer reads | London Business School London Business School Review A good book is the best travel companion – wherever you are. By the pool or on your commute, be transported with these titles chos... https://t.co/Wo9NYOrwqG via @theafricamentor #entrepreneur #africabiz [source]
Tudor Mihailescu
First thing first, finance people need to be decent communicators, ideally awesome communicators. There is an art in building a case or in delivering a presentation and we need to treat this step as seriously as we have treated the other steps. I do believe this is a top priority for an aspiring or practicing CFO - There are plenty of books on this topic, I would recommend the works of Chip and Dan Health like Switch and Made to Stick [source]
How do successful companies create products people can’t put down?
Why do some products capture widespread attention while others flop? What makes us engage with certain products out of sheer habit? Is there a pattern underlying how technologies hook us? Nir Eyal answers these questions (and many more) by explaining the Hook Model—a four-step process embedded into the products of many successful companies to subtly encourage customer behavior. Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging.
Hooked is based on Eyal’s years of research, consulting, and practical experience. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products. Hooked is written for product managers, designers, marketers, start-up founders, and anyone who seeks to understand how products influence our behavior.
Eyal provides readers with:
• Practical insights to create user habits that stick. • Actionable steps for building products people love.
• Fascinating examples from the iPhone to Twitter, Pinterest to the Bible App, and many other habit-forming products.
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Recommended by Andrew Chen, Nir Eyal, Ken Norton, and 41 others.
Matt Mullenweg
Founder & CEO/Automattic
Hooked gives you the blueprint for the next generation of products. Read Hooked or the company that replaces you will. [source]
Boris Veldhuijzen van Zanten
The book everyone in Silicon Valley is talking about. [source]
Chandini Jain
One of the five books Chandini would you recommend to young people interested in her career path. [source]
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Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future
Elon Musk, the entrepreneur and innovator behind SpaceX, Tesla, and SolarCity, sold one of his internet companies, PayPal, for $1.5 billion. Ashlee Vance captures the full spectacle and arc of the genius's life and work, from his tumultuous upbringing in South Africa and flight to the United States to his dramatic technical innovations and entrepreneurial pursuits. Vance uses Musk's story to explore one of the pressing questions of our age: can the nation of inventors and creators who led the modern world for a century still compete in an age of fierce global competition? He argues that Musk is an amalgam of legendary inventors and industrialists including Thomas Edison, Henry Ford, Howard Hughes, and Steve Jobs. More than any other entrepreneur today, Musk has dedicated his energies and his own vast fortune to inventing a future that is as rich and far-reaching as the visionaries of the golden age of science-fiction fantasy
Elon Musk is a man after my own heart: a risk taker undaunted by setbacks and ever driven to ensure a bright future for humanity. Ashlee Vance's stellar biography captures Musk's remarkable life story and irrepressible spirit. [source]
I'm fascinated by Elon Musk, I own a Tesla, I read Ashlee Vance's biography on Elon Musk. I think he's a very interesting charachter. [source]
Andrea Loubier
Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future as this was still in the first couple of years of me starting my own company, Mailbird and it was inspiring and visionary. It helps you go from a small voice in a big corporate company, to thinking big and voicing your wild opinions and creating plan to work towards it. [source]
The latest edition of the communication guide that has sold more than 1,000,000 copies
An enlightening look at how peaceful communication can create compassionate connections with family, friends, and other acquaintances, this international bestseller uses stories, examples, and sample dialogues to provide solutions to communication problems both at home and in the workplace. Guidance is provided on identifying and articulating feelings and needs, expressing anger fully, and exploring the power of empathy in order to speak honestly without creating hostility, break patterns of thinking that lead to anger and depression, and communicate compassionately. Included in the new edition is a chapter on conflict resolution and mediation.
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Recommended by Dustin Moskovitz, Satya Nadella, Chad Dickerson, and 3 others.
Upon becoming CEO, Nadella confronted Microsoft’s legendarily combative culture by urging his new reports to read this book, which preaches the power of empathy, self-awareness, and authenticity in collaboration in the workplace, at home, and beyond. Like many of his favorites, it was first recommended to him by his wife, Anu: “I’m heavily influenced by the books she reads more than the books I read [source]
Chad Dickerson
Rosenberg’s book Nonviolent Communication is a life-changing text. Reading just now & his concept of “life-alienating communication” basically describes the worst of twitter. Love this, though: “Out beyond ideas of wrongdoing & right-doing, there is a field. I’ll meet you there.” https://t.co/9f9gK6pVSE [source]
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Purple Cow, New Edition: Transform Your Business by Being Remarkable--Includes new bonus chapter
You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice.
What do Starbucks and JetBlue and KrispyKreme and Apple and DutchBoy and Kensington and Zespri and Hard Candy have that you don't? How do they continue to confound critics and achieve spectacular growth, leaving behind former tried-and true brands to gasp their last?
Face it, the checklist of tired 'P's marketers have used for decades to get their product noticed -Pricing, Promotion, Publicity, to name a few-aren't working anymore. There's an exceptionally important 'P' that has to be added to the list. It's Purple Cow.
Cows, after you've seen one, or two, or ten, are boring. A Purple Cow, though...now that would be something. Purple Cow describes something phenomenal, something counterintuitive and exciting and flat out unbelievable. Every day, consumers come face to face with a lot of boring stuff-a lot of brown cows-but you can bet they won't forget a Purple Cow. And it's not a marketing function that you can slap on to your product or service. Purple Cow is inherent. It's built right in, or it's not there. Period.
In Purple Cow, Seth Godin urges you to put a Purple Cow into everything you build, and everything you do, to create something truly noticeable. It's a manifesto for marketers who want to help create products that are worth marketing in the first place.
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Recommended by Joe Gebbia, Vinod Khosla, Vinod Khosla, and 21 others.
Joe Gebbia
Co-founder/Airbnb
Make something that’s distinct enough that people want to talk about it. [source]
Marvin Liao
Partner/500 Startups
My list would be (besides the ones I mentioned in answer to the previous question) both business & Fiction/Sci-Fi and ones I personally found helpful to myself. The business books explain just exactly how business, work & investing are in reality & how to think properly & differentiate yourself. On the non-business side, a mix of History & classic fiction to understand people, philosophy to make sense of life and Science fiction to picture what the future could be like (not always utopian). [source]
A few months ago, I was drinking a Noah’s Mill whiskey (cute) with my good buddy Brian Balfour and talking about life... During the conversation, we got on the topic of books that changed our lives. I want to share them with you. I judge a book's success if a year later I'm still using at least 1 thing from the book. [source]
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Building a StoryBrand: Clarify Your Message So Customers Will Listen
New York Times bestselling author Donald Miller uses the seven universal elements of powerful stories to teach readers how to dramatically improve how they connect with customers and grow their businesses.
Donald Miller’s StoryBrand process is a proven solution to the struggle business leaders face when talking about their businesses. This revolutionary method for connecting with customers provides readers with the ultimate competitive advantage, revealing the secret for helping their customers understand the compelling benefits of using their products, ideas, or services. Building a StoryBrand does this by teaching readers the seven universal story points all humans respond to; the real reason customers make purchases; how to simplify a brand message so people understand it; and how to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
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Recommended by Dave Ramsey, Nick Loper, Sa El, and 1 others.
Dave Ramsey recommended this book on his website. [source]
Nick Loper
I just finished Building a StoryBrand, and need to fill in the worksheets and re-think my homepage as a result. That's the mark of a good business book — homework! [source]
Sa El
This book is all about telling the story of your business to your customers to that they know exactly what you offer and how to make them the hero in the journey. If you want to build a smart site, with a strong call to action, this book is essential. [source]
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Talk Like TED: The 9 Public-Speaking Secrets of the World's Top Minds
Ideas are the currency of the twenty-first century. In order to succeed, you need to be able to sell your ideas persuasively. This ability is the single greatest skill that will help you accomplish your dreams. Many people have a fear of public speaking or are insecure about their ability to give a successful presentation. Now public speaking coach and bestselling author Carmine Gallo explores what makes a great presentation by examining the widely acclaimed TED Talks, which have redefined the elements of a successful presentation and become the gold standard for public speaking. TED ? which stands for technology, entertainment, and design ? brings together the world's leading thinkers. These are the presentations that set the world on fire, and the techniques that top TED speakers use will make any presentation more dynamic, fire up any team, and give anyone the confidence to overcome their fear of public speaking.
In his book, Carmine Gallo has broken down hundreds of TED talks and interviewed the most popular TED presenters, as well as the top researchers in the fields of psychology, communications, and neuroscience to reveal the nine secrets of all successful TED presentations. Gallo's step-by-step method makes it possible for anyone to deliver a presentation that is engaging, persuasive, and memorable.
Carmine Gallo's top 10 Wall Street Journal Bestseller Talk Like TED will give anyone who is insecure about their public speaking abilities the tools to communicate the ideas that matter most to them, the skill to win over hearts and minds, and the confidence to deliver the talk of their lives.
The opinions expressed by Carmine Gallo in TALK LIKE TED are his own. His book is not endorsed, sponsored or authorized by TED Conferences, LLC or its affiliates.
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Recommended by Emma Wedekind, Radu Marcusu, and Shaen Yeo.
A book that most recently made a difference for me was Talk Like TED: The 9 Public-Speaking Secrets of the World's Top Minds. My IMWorld speech this year benefited tremendously from Carmine Gallo's framing of the nine secrets of all time successful TED presentations. I believe Gallo's step-by-step method makes it possible for anyone to sell their ideas persuasively when delivering a presentation. … Talk like TED is NOT an optional book whatever career path you want to follow. A person can have the best idea in the World, but if that person can not convince enough people, it doesn’t matter. I’ve seen too many good ideas dim due to lack of pitching skills. This book will help you raise your game when it comes to selling your ideas. [source]
Shaen Yeo
In the book Talk like TED, there were a few suggestions on how to make my speech better. I tweaked the way I speak using the advice, and produced a speech like never before. I had many people coming up to shake my hands and offer me name cards! [source]
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On Writing Well: The Classic Guide To Writing Nonfiction
On Writing Well has been praised for its sound advice, its clarity and the warmth of its style. It is a book for everybody who wants to learn how to write or who needs to do some writing to get through the day, as almost everybody does in the age of e-mail and the Internet. Whether you want to write about people or places, science and technology, business, sports, the arts or about yourself in the increasingly popular memoir genre, On Writing Well offers you fundamental priciples as well as the insights of a distinguished writer and teacher. With more than a million copies sold, this volume has stood the test of time and remains a valuable resource for writers and would-be writers.
I read a bunch of books on writing before I wrote my first book and the two that stuck with me were Stephen King’s book and “On Writing Well” by Zinsser (which is a bit on the technical side). [source]
Tim O'Reilly
Founder/O'Reilly Media
On Writing Well, by William Zinsser. I wouldn't say this book influenced me, since my principles of writing were established long before I read it. However, it does capture many things that I believe about effective writing. [source]
"You'll not only break the ice, you'll melt it away with your new skills." -- Larry King
"The lost art of verbal communication may be revitalized by Leil Lowndes." -- Harvey McKay, author of "How to Swim with the Sharks Without Being Eaten Alive"
What is that magic quality makes some people instantly loved and respected? Everyone wants to be their friend (or, if single, their lover!) In business, they rise swiftly to the top of the corporate ladder. What is their "Midas touch?"
What it boils down to is a more skillful way of dealing with people.
The author has spent her career teaching people how to communicate for success. In her book How to Talk to Anyone (Contemporary Books, October 2003) Lowndes offers 92 easy and effective sure-fire success techniques-- she takes the reader from first meeting all the way up to sophisticated techniques used by the big winners in life. In this information-packed book you'll find:
9 ways to make a dynamite first impression 14 ways to master small talk, "big talk," and body language 14 ways to walk and talk like a VIP or celebrity 6 ways to sound like an insider in any crowd 7 ways to establish deep subliminal rapport with anyone 9 ways to feed someone's ego (and know when NOT to!) 11 ways to make your phone a powerful communications tool 15 ways to work a party like a politician works a room 7 ways to talk with tigers and not get eaten alive In her trademark entertaining and straight-shooting style, Leil gives the techniques catchy names so you'll remember them when you really need them, including: "Rubberneck the Room," "Be a Copyclass," "Come Hither Hands," "Bare Their Hot Button," "The Great Scorecard in the Sky," and "Play the Tombstone Game," for big success in your social life, romance, and business.
How to Talk to Anyone, which is an update of her popular book, Talking the Winner's Way (see the 5-star reviews of the latter) is based on solid research about techniques that work!
By the way, don't confuse How to Talk to Anyone with one of Leil's previous books, How to Talk to Anybody About Anything. This one is completely different!
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Recommended by Derek Sivers, Nicolas Jouvenceau, and Sarissa Rodriguez-Schwartz.
Wonderful considerate book about conversational people skills. [source]
Nicolas Jouvenceau
In my career I spend a great chunk of time dealing with clients and people in general. Our environment today is different from what it was before, we spend a lot of time communicating via electronics that we actually lost some great deal of knowledge in human communication, things that we don’t really learn at school (we actually should), but which I believe are essential to communicating with our peers. Leil did a great job in that book to explain simply those tricks of communication, some of which I am sure lots of people will think trivial and already do, but many that we probably don’t realize we can use. [source]
Sarissa Rodriguez-Schwartz
That book is a great tool for networking and connecting with others. One of the most important tools I remember is to always speak to others about their jobs in the job "lingo" otherwise you come off as disrespectful and ignorant, immediately turning them off. … How to Talk to Anyone helped me change the way I see other people's careers, motives, and how to connect with that. I always say your net worth is your network. It's important to be able to connect with the people you meet, make them like you (if you like them, of course), and create meaningful relationships. [source]
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21
Just Listen: Discover the Secret to Getting Through to Absolutely Anyone
Drawing on his experience as a psychiatrist, business consultant, and coach, author Mark Goulston combines his background with the latest scientific research to help readers turn the “impossible” and “unreachable” people in their lives into allies, devoted customers, loyal colleagues, and lifetime friends. Just Listen does this by providing simple but powerful techniques readers can use to really get through to people. You’ll learn how to: make a powerful and positive first impression; listen effectively; make even a total stranger (potential client) feel understood; talk an angry or aggressive person away from an instinctual, unproductive reaction and toward a more rational mindset; and achieve buy-in--the linchpin of all persuasion, negotiation, and sales. Whether they're coworkers, friends, strangers, or enemies, the first make-or-break step in persuading anyone to do anything is getting them to hear you out. With this groundbreaking book, readers will be able to master the fine but critical art of effective communication.
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Recommended by Bill Liao.
Bill Liao
The human world occurs in language so best get good at it! [source]
Who Moved My Cheese? is a simple parable that reveals profound truths. It is an amusing and enlightening story of four characters who live in a "Maze" and look for "Cheese" to nourish them and make them happy.
Two are mice named Sniff and Scurry. And two are "Littlepeople"—beings the size of mice who look and act a lot like people. Their names are Hem and Haw.
"Cheese" is a metaphor for what you want to have in life—whether it is a good job, a loving relationship, money, a possession, health, or spiritual peace of mind.
And the "Maze" is where you look for what you want—the organization you work in, or the family or community you live in.
In the story, the characters are faced with unexpected change. Eventually, one of them deals with it successfully, and writes what he has learned from his experience on the Maze walls.
When you come to see "The Handwriting on the Wall," you can discover for yourself how to deal with change, so that you can enjoy less stress and more success (however you define it) in your work and in your life.
Written for all ages, the story takes less than an hour to read, but its unique insights can last a lifetime.
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Recommended by Dave Ramsey, Daymond John, Darren Chua, and 5 others.
In her #1 New York Times bestsellers, Brené Brown has taught us what it means to dare greatly, rise strong, and brave the wilderness. Now, based on new research conducted with leaders, change makers, and culture shifters, she's showing us how to put those ideas into practice so we can step up and lead.
Leadership is not about titles, status, and wielding power. A leader is anyone who takes responsibility for recognizing the potential in people and ideas, and has the courage to develop that potential.
When we dare to lead, we don't pretend to have the right answers; we stay curious and ask the right questions. We don't see power as finite and hoard it; we know that power becomes infinite when we share it with others. We don't avoid difficult conversations and situations; we lean into vulnerability when it's necessary to do good work.
But daring leadership in a culture defined by scarcity, fear, and uncertainty requires skill-building around traits that are deeply and uniquely human. The irony is that we're choosing not to invest in developing the hearts and minds of leaders at the exact same time as we're scrambling to figure out what we have to offer that machines and AI can't do better and faster. What can we do better? Empathy, connection, and courage, to start.
Four-time #1 New York Times bestselling author Brené Brown has spent the past two decades studying the emotions and experiences that give meaning to our lives, and the past seven years working with transformative leaders and teams spanning the globe. She found that leaders in organizations ranging from small entrepreneurial startups and family-owned businesses to nonprofits, civic organizations, and Fortune 50 companies all ask the same question:
How do you cultivate braver, more daring leaders, and how do you embed the value of courage in your culture?
In this new book, Brown uses research, stories, and examples to answer these questions in the no-BS style that millions of readers have come to expect and love.
Brown writes, "One of the most important findings of my career is that daring leadership is a collection of skills and practices that are 100 percent teachable. It's learning and unlearning that requires brave work, tough conversations, and showing up with your whole heart. Easy? No. Because choosing courage over comfort is not always our default. Worth it? Always. We want to be brave with our lives and our work. It's why we're here."
Whether you've read Daring Greatly and Rising Strong or you're new to Brené Brown's work, this book is for anyone who wants to step up and into brave leadership.
With Dare to Lead, Brené brings decades of research to bear in a practical and insightful guide to courageous leadership. This book is a road map for anyone who wants to lead mindfully, live bravely, and dare to lead. [source]
Co-Founder/Pixar, CEO Pixar and Walt Disney Animation Studios
Brene visited Pixar to talk with our filmmakers. Her message was important, as movies are best when they come from a place of vulnerability, when the people who make them encounter setbacks and are forced to overcome them, when they are willing to have their asses handed to them. It is easy to sit back and talk about the values of a safe and meaningful culture, but extraordinarily difficult to pull it off. You don’t achieve good culture without constant attention, without an environment of safety, courage, and vulnerability. These are hard skills, but they are teachable skills. Start with this book. [source]
Don’t miss one of my favorite human beings @BreneBrown, discuss her book #DareToLead on this #MarieTV: this is for every one of us that wants to show up, contribute, and lean into our purpose 💪🏼💗 https://t.co/QVgSpZe9e9 [source]
In Originals the author addresses the challenge of improving the world from the perspective of becoming original: choosing to champion novel ideas and values that go against the grain, battle conformity, and buck outdated traditions. How can we originate new ideas, policies, and practices without risking it all?
Using surprising studies and stories spanning business, politics, sports, and entertainment, Grant explores how to recognize a good idea, speak up without getting silenced, build a coalition of allies, choose the right time to act, and manage fear and doubt; how parents and teachers can nurture originality in children; and how leaders can build cultures that welcome dissent. Learn from an entrepreneur who pitches his start-ups by highlighting the reasons not to invest, a woman at Apple who challenged Steve Jobs from three levels below, an analyst who overturned the rule of secrecy at the CIA, a billionaire financial wizard who fires employees for failing to criticize him, and a TV executive who didn’t even work in comedy but saved Seinfeld from the cutting-room floor. The payoff is a set of groundbreaking insights about rejecting conformity and improving the status quo.
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Recommended by Richard Branson, Arianna Huffington, Tony Hsieh, and 6 others.
Today is World Book Day, a wonderful opportunity to address this #ChallengeRichard sent in by Mike Gonzalez of New Jersey: Make a list of your top 65 books to read in a lifetime. [source]
Arianna Huffington
Founder/The Huffington Post
A fascinating, eye-opening read that will help you not just recognize your own unique gifts, but find the strength to challenge conventional wisdom to bring them to life. [source]
Tony Hsieh
CEO/Zappos.com
It's always interesting just to learn different perspectives, but to be careful of not trying to just say, 'Oh this book is the Bible, and we should copy that,' … Instead, I want us t0 take the parts that make sense for Zappos and try to incorporate them." [source]
New York Times bestseller and named Best Marketing Book of 2014 by the American Marketing Association
What makes things popular? Why do people talk about certain products and ideas more than others? Why are some stories and rumors more infectious? And what makes online content go viral?
If you said advertising, think again. People don't listen to advertisements, they listen to their peers. But why do people talk about certain products and ideas more than others? Why are some stories and rumors more infectious? And what makes online content go viral?
Wharton marketing professor Jonah Berger has spent the last decade answering these questions. He's studied why New York Times articles make the paper's own Most E-mailed List, why products get word of mouth, and how social influence shapes everything from the cars we buy to the clothes we wear to the names we give our children. In this book, Berger reveals the secret science behind word-of-mouth and social transmission. Discover how six basic principles drive all sorts of things to become contagious, from consumer products and policy initiatives to workplace rumors and YouTube videos.
Contagious combines groundbreaking research with powerful stories. Learn how a luxury steakhouse found popularity through the lowly cheese-steak, why anti-drug commercials might have actually increased drug use, and why more than 200 million consumers shared a video about one of the seemingly most boring products there is: a blender. If you've wondered why certain stories get shared, e-mails get forwarded, or videos go viral, Contagious explains why, and shows how to leverage these concepts to craft contagious content. This book provides a set of specific, actionable techniques for helping information spread - for designing messages, advertisements, and information that people will share. Whether you're a manager at a big company, a small business owner trying to boost awareness, a politician running for office, or a health official trying to get the word out, Contagious will show you how to make your product or idea catch on.
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Recommended by Vinod Khosla, Vinod Khosla, Andrew Medal, and 10 others.
Andrew Medal
The world is #CONTAGIOUS ☢️☢️☢️ • • My dog and I love this book. I read to him when he wants to learn about marketing techniques. The last time I read this book was in 2013. If you want a read that dissects how and… https://t.co/6v0ckSnSQe [source]
Ee Ling Lim
Contagious by Jonah Berger is another interesting one for those trying to figure out how to market their business. In Contagious, Jonah identifies what makes some things go viral, and narrowed it down to 6 principles STEPPS: Social currency (content that makes people look good when they talk about it), Triggers (top of mind topics), Emotion (content that we care about, especially high arousal ones like anger, awe, excitement and humor), Public, Practical and Stories. [source]
Erik Cheong
Explains why certain products and ideas become popular while others fail. It reveals the secret science behind word-of-mouth and social transmission. Discover how six basic principles drive all sorts of things to become contagious, from consumer products and policy initiatives to workplace rumors and YouTube videos. [source]
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26
Culture Map: How to Navigate the Realities of Multi-Cultural Business
Success in business requires navigating through wildly different cultural realities, and we become vulnerable without any knowledge of how to decode cultures foreign to our own. For today’s ever-more-globalized audience, international culture expert Erin Meyer writes a fun and instructive guide to the tactics and strategies we’ll need to overcome cultural obstacles and obtain success.
Recommended by Emma Wedekind, Katharina Borchert, Mark Hertling, and 1 others.
Emma Wedekind
@sarah_edo @jennyshen I love this topic so much! Sarah you might love The Culture Map. BEST book of 2019 so far and taught me how to work on internationally diverse teams! [source]
Katharina Borchert
Welcoming the brilliant @ErinMeyerINSEAD to #brrrlin - her book #culturemap should be required reading for anyone communicating with anyone outside their own native #culture. It will save you so much pain. https://t.co/KLUyc2uOqH [source]
Mark Hertling
BTW, a great book on the subject: The Culture Map, by Erin Meyer (especially good for those working in multinational organizations...or the govt/military) [source]
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Difficult Conversations: How to Discuss What Matters Most
The 10th-anniversary edition of the New York Times business bestseller-now updated with "Answers to Ten Questions People Ask"
We attempt or avoid difficult conversations every day-whether dealing with an underperforming employee, disagreeing with a spouse, or negotiating with a client. From the Harvard Negotiation Project, the organization that brought you Getting to Yes, Difficult Conversationsprovides a step-by-step approach to having those tough conversations with less stress and more success. you'll learn how to:
? Decipher the underlying structure of every difficult conversation ? Start a conversation without defensiveness ? Listen for the meaning of what is not said ? Stay balanced in the face of attacks and accusations ? Move from emotion to productive problem solving
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Recommended by April Wensel, Auren Hoffman, Bogdan Lucaciu, and 1 others.
April Wensel
@amyvpellegrini I really liked a book called Difficult Conversations. I also love the book Nonviolent Communication for conflicts. [source]
I’m re-reading “Difficult Conversations”. It’s written by the “Harvard Negotiation Project” guys that also wrote “Getting to Yes” and “Thanks for the Feedback”. It allowed me to navigate super important conversations by shifting from a “who’s right” stance to a learning stance. Giving it another spin after two years from the first read as I'm working on my assertiveness. [source]
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28
The Fifth Discipline: The Art & Practice of the Learning Organization
This revised edition of Peter Senge’s bestselling classic, The Fifth Discipline, is based on fifteen years of experience in putting the book’s ideas into practice. As Senge makes clear, in the long run the only sustainable competitive advantage is your organization’s ability to learn faster than the competition. The leadership stories in the book demonstrate the many ways that the core ideas in The Fifth Discipline, many of which seemed radical when first published in 1990, have become deeply integrated into people’s ways of seeing the world and their managerial practices.
In The Fifth Discipline, Senge describes how companies can rid themselves of the learning “disabilities” that threaten their productivity and success by adopting the strategies of learning organizations—ones in which new and expansive patterns of thinking are nurtured, collective aspiration is set free, and people are continually learning how to create results they truly desire.
The updated and revised Currency edition of this business classic contains over one hundred pages of new material based on interviews with dozens of practitioners at companies like BP, Unilever, Intel, Ford, HP, Saudi Aramco, and organizations like Roca, Oxfam, and The World Bank. It features a new Foreword about the success Peter Senge has achieved with learning organizations since the book’s inception, as well as new chapters on Impetus (getting started), Strategies, Leaders’ New Work, Systems Citizens, and Frontiers for the Future.
Mastering the disciplines Senge outlines in the book will:
• Reignite the spark of genuine learning driven by people focused on what truly matters to them • Bridge teamwork into macro-creativity • Free you of confining assumptions and mindsets • Teach you to see the forest and the trees • End the struggle between work and personal time
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Recommended by Brian Tracy, Jana Eggers, Josh Brewer, and 2 others.
Jana Eggers
My entrepreneurial and leadership inspiration came from a long line of amazing women in my family that always acted independently and gave me the fire and confidence to chose my path, and some fantastic and inspiring men who always expected me to do more. What I love about 5th Discipline is that it focuses on learning, specifically teaching and inspiring your organization to be a learning org. It is more critical than now than ever before that we be able to learn from customers and the current context of our business for adapting to new challenges. One of my favorite parts of the book is how it teaches teams to work across boundaries -- systems thinking. I've found this builds amazingly cohesive and respectful teams. So this is a business book, but it is really about organizations and how to get them learning and working together for a common purpose. [source]
Josh Brewer
After working at many startups and now running my own company, the one difference I have observed between good and great companies (and products) is how oriented the org is toward learning, The more people in an organization learn, the more value they create for the whole company. [source]
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29
Animal Farm
George Orwell and Christopher Hitchens
4.3
Animal Farm is one of the most famous warnings ever written. Orwell's immortal satire - 'against Stalin' as he wrote to his French translator - can be read on many levels. With its piercing clarity and deceptively simple style it is no surprise that this novel is required reading for schoolchildren and politicians alike. This fable of the steadfast horses Boxer and Clover, the opportunistic pigs Snowball and Napoleon, and the deafening choir of sheep remains an unparalleled masterpiece.
One reviewer wrote 'In a hundred years' time perhaps Animal Farm ... may simply be a fairy story: today it is a fairy story with a good deal of point.' Over sixty years on in the age of spin, it is more relevant than ever.
Rejected by such eminent publishing figures as Victor Gollancz, Jonathan Cape and T.S. Eliot, Animal Farm was published to great acclaim by Martin Secker and Warburg on 17 August 1945 in an edition of 4500 copies. In the centenary year of Martin Secker, Ltd., Harvill Secker is proud to publish this special edition with a brand-new introduction by Christopher Hitchens.
Whitney Cummings recommended this book on the podcast "The Tim Ferriss Show". [source]
Vlad Tenev
When I was in sixth grade I remember being very upset by the ending of this book. [source]
Heather Brooke
I picked Animal Farm because it is an allegory about power and its seductive and corruptive influence on people regardless of their initial good intentions. [source]
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30
The Coaching Habit: Say Less, Ask More Change the Way You Lead Forever
Coaching is an essential skill for leaders. But for most busy, overworked managers, coaching employees is done badly, or not at all. They’re just too busy, and it’s too hard to change.
But what if managers could coach their people in 10 minutes or less?
In Michael Bungay Stanier’s The Coaching Habit, coaching becomes a regular, informal part of your day so managers and their teams can work less hard and have more impact.
Coaching is an art and it’s far easier said than done. It takes courage to ask a question rather than offer up advice, provide an answer, or unleash a solution. Giving another person the opportunity to find their own way, make their own mistakes, and create their own wisdom is both brave and vulnerable. It can also mean unlearning our “fix it” habits. In this practical and inspiring book, Michael shares seven transformative questions that can make a difference in how we lead and support. And, he guides us through the tricky part - how to take this new information and turn it into habits and a daily practice.
––Brené Brown, author of Rising Strong and Daring Greatly
Drawing on years of experience training more than 10,000 busy managers from around the globe in practical, everyday coaching skills, Bungay Stanier reveals how to unlock your peoples’ potential. He unpacks seven essential coaching questions to demonstrate how—by saying less and asking more—you can develop coaching methods that produce great results. • Get straight to the point in any conversation with The Kickstart Question • Stay on track during any interaction with The AWE Question • Save hours of time for yourself with The Lazy Question, and hours of time for others with The Strategic Question • Get to the heart of any interpersonal or external challenge with The Focus Question and The Foundation Question • Finally, ensure others find your coaching as beneficial as you do with The Learning Question
A fresh, innovative take on the traditional how-to manual, the book combines insider information with research based in neuroscience and behavioural economics, together with interactive training tools to turn practical advice into practiced habits. Dynamic question-and-answer sections help identify old habits and kick-start new behaviour, making sure you get the most out of all seven chapters. Witty and conversational, The Coaching Habit takes your work—and your workplace—from good to great.
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Recommended by Armina Sirbu, Brene Brown, Dan Rockwell, and 3 others.
Armina Sirbu
The Coaching Habit by M. Stanier - for people who need to coach their teams. [source]
Coaching is an art and it's far easier said than done. It takes courage to ask a question rather than offer up advice, provide and answer, or unleash a solution. giving another person the opportunity to find their own way, make their own mistakes, and create their own wisdom is both brave and vulnerable. In this practical and inspiring book, Michael shares seven transformative questions that can make a difference in how we lead and support. And he guides us through the tricky part - how to take this new information and turn it into habits and a daily practice. [source]
Scott Perry
Michael Bungay-Stanier’s The Coaching Habit was the first book I read when I received the altMBA6 “care package.” It delivers a system for developing worthwhile habits and engagements that I found compelling and effective. I use the seven question system Michael teaches in my work as a guitar teacher, life coach, and musical collaborator. [source]
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31
All Marketers Are Liars: The Underground Classic That Explains How Marketing Really Works - and Why Authenticity Is the Best Marketing of All
Seth Godin’s three essential questions for every marketer: “What’s your story?” “Will the people who need to hear this story believe it?” “Is it true?” All marketers tell stories. And if they do it right, we believe them. We believe that wine tastes better in a $20 glass than a $1 glass. We believe that an $80,000 Porsche is vastly superior to a $36,000 Volkswagen that’s virtually the same car. We believe that $125 sneakers make our feet feel better—and look cooler—than a $25 brand. And believing it makes it true.
As Seth Godin showed in this controversial book, great marketers don’t talk about features or even benefits. Instead, they tell a story—a story we want to believe, whether it’s factual or not. In a world where most people have an infinite number of choices and no time to make them, every organization is a marketer, and all marketing is about telling stories.
Marketers succeed when they tell us a story that fits our worldview, a story that we intuitively embrace and then share with our friends. Think of the Dyson vacuum cleaner, or Fiji water, or the iPod.
But beware: If your stories are inauthentic, you cross the line from fib to fraud. Marketers fail when they are selfish and scurrilous, when they abuse the tools of their trade and make the world worse. That’s a lesson learned the hard way by telemarketers, cigarette companies, and sleazy politicians.
But for the rest of us, it’s time to embrace the power of the story. As Godin writes, “Stories make it easier to understand the world. Stories are the only way we know to spread an idea. Marketers didn’t invent storytelling. They just perfected it.”
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Recommended by Joe Gebbia, Steve Blank, Alan Webber, and 1 others.
Joe Gebbia
Co-founder/Airbnb
I remember something that the author says in there which I never forgot, which is to make something people want to talk about. [source]
Alan Webber
Founder/Fast Company
If Seth Godin didn't exist we'd need to invent him. [source]
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32
To Sell Is Human: The Surprising Truth About Moving Others
From the bestselling author of Drive and A Whole New Mind comes a surprising--and surprisingly useful--new book that explores the power of selling in our lives.
According to the U.S. Bureau of Labor Statistics, one in nine Americans works in sales. Every day more than fifteen million people earn their keep by persuading someone else to make a purchase.
But dig deeper and a startling truth emerges:
Yes, one in nine Americans works in sales. But sodo the other eight.
Whether we’re employees pitching colleagues on a new idea, entrepreneurs enticing funders to invest, or parents and teachers cajoling children to study, we spend our days trying to move others. Like it or not, we’re all in sales now.
To Sell Is Human offers a fresh look at the art and science of selling. As he did in Drive and A Whole New Mind, Daniel H. Pink draws on a rich trove of social science for his counterintuitive insights. He reveals the new ABCs of moving others (it's no longer "Always Be Closing"), explains why extraverts don't make the best salespeople, and shows how giving people an "off-ramp" for their actions can matter more than actually changing their minds.
Along the way, Pink describes the six successors to the elevator pitch, the three rules for understanding another's perspective, the five frames that can make your message clearer and more persuasive, and much more. The result is a perceptive and practical book--one that will change how you see the world and transform what you do at work, at school, and at home.
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Recommended by Cat Williams-Treloar, Jeffrey Shaw, and Ola Olusoga.
Cat Williams-Treloar
Daniel Pink "To Sell is Human" - describes selling as a way to move and serve people along the journey. It's packed full of examples, science and experiments in an easily digestible form. [source]
Jeffrey Shaw
I’m asked all the time what books I suggest. These are the best of the best. Links to each book are here https://t.co/pJXWOeZtBu #marketing #entrepreneur https://t.co/1wCkqQw8GX [source]
Ola Olusoga
Like Charlie Munger once said: “I’ve long believed that a certain system - which almost any intelligent person can learn - works way better than the systems most people use to understand the world. What you need is a latticework of mental models in your head. And, with that system, things gradually fit together in a way that enhances cognition. Just as multiple factors shape every system, multiple mental models from a variety of disciplines are necessary to understand that system". You can read this book to start building a "latticework of mental models in your head". [source]
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33
Delivering Happiness: A Path to Profits, Passion, and Purpose
You want to learn about the path that we took at Zappos to get to over $1 billion in gross merchandise sales in less than ten years. You want to learn about the path I took that eventually led me to Zappos, and the lessons I learned along the way. You want to learn from all the mistakes we made at Zappos over the years so that your business can avoid making some of the same ones. You want to figure out the right balance of profits, passion, and purpose in business and in life. You want to build a long-term, enduring business and brand. You want to create a stronger company culture, which will make your employees and coworkers happier and create more employee engagement, leading to higher productivity. You want to deliver a better customer experience, which will make your customers happier and create more customer loyalty, leading to increased profits. You want to build something special. You want to find inspiration and happiness in work and in life. You ran out of firewood for your fireplace. This book makes an excellent fire-starter.
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Recommended by Ev Williams, Chip Conley, Adam Johnston, and 15 others.
Chip Conley
The author is a wise guy. Sincerely. He’s one of the wisest and most thoughtful business leaders of the modern age. [source]
Adam Johnston
Inspiring case study into building brand and customer service. [source]
Chelsea Frank
I read everything with an open mind, often challenging myself by choosing books with an odd perspective or religious/spiritual views. These books do not reflect my personal feelings but are books that helped shape my perspective on life, love, and happiness. [source]
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Simply Said: Communicating Better at Work and Beyond
Master the art of communication to improve outcomes in any scenario "The Empowered Communicator" is the essential handbook for business communication. Do you ever feel as though your message hasn't gotten across? Do details get lost along the way? Have tense situations ever escalated unnecessarily? It all comes down to communication. We all communicate, but few of us do it well. From tough negotiations to everyday transactions, there is no scenario that cannot be improved with better communication skills. This book presents an all-encompassing guide to improving your communication, based on the Exec-Comm philosophy: we are all better communicators when we focus less on ourselves and more on other people. More than just a list of tips, this book connects skills with scenarios and purpose to help you hear and be heard. You'll learn why you communicate the way you do, and how to tailor your approach to get through to others. You'll learn the skills to deliver great presentations and stellar media appearances, handle difficult conversations, effectively manage, and more, as you discover the secrets of true communication.
Communication affects your every interaction every day. Why not learn to do it well? This book provides comprehensive guidance toward getting your message across, and getting the results you want. Shift your focus from yourself to other people Understand your personal communication style Build a reputation as a good listener Communicate more effectively in any business or social situation
Did that email come across as harsh? Did you offend someone unintentionally? Great communication skills give you the power to influence someone's thinking and guide them to where you need them to be. "The Empowered Communicator" teaches you the critical skills that make you more effective in business and in life.
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35
The Five Dysfunctions of a Team: A Leadership Fable
In The Five Dysfunctions of a Team Patrick Lencioni once again offers a leadership fable that is as enthralling and instructive as his first two best-selling books, The Five Temptations of a CEO and The Four Obsessions of an Extraordinary Executive. This time, he turns his keen intellect and storytelling power to the fascinating, complex world of teams.
Kathryn Petersen, Decision Tech's CEO, faces the ultimate leadership crisis: Uniting a team in such disarray that it threatens to bring down the entire company. Will she succeed? Will she be fired? Will the company fail? Lencioni's utterly gripping tale serves as a timeless reminder that leadership requires as much courage as it does insight.
Throughout the story, Lencioni reveals the five dysfunctions which go to the very heart of why teams even the best ones-often struggle. He outlines a powerful model and actionable steps that can be used to overcome these common hurdles and build a cohesive, effective team. Just as with his other books, Lencioni has written a compelling fable with a powerful yet deceptively simple message for all those who strive to be exceptional team leaders.
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Recommended by AnneMarie Schindler, Holger Seim, Jennifer Rock, and 3 others.
AnneMarie Schindler
I suggest these books because they really open up 'how' you think about life and in turn work, success/challenges/setbacks, and in general, yourself. I believe that the more you can understand yourself and broaden your approach to work, the easier it will be to find work that energizes you. Finally, I'm a team player at heart, and love working with others to achieve a huge goal so a portion of these deal with team composition and performance too. [source]
Holger Seim
Lencioni’s books helped me to shift my focus from individual performance to team performance, and what it takes to make a team perform well. It helped me to realize and take seriously the fact that great team performance doesn’t happen magically but needs conscious effort. When I discovered The Five Dysfunctions of a Team for the first time, we had a dysfunctional team at Blinkist and the book opened my eyes to see the problem clearly and showed clear steps for how they should be tackled. Beforehand I was aware that we had a problem, but I couldn’t pinpoint it specifically and hence, couldn’t solve it easily. This book helped a lot. [source]
Jennifer Rock
In Patrick Lencioni's book The Five Dysfunctions of a Team, the executive asks her senior leaders "Who is your first team?" And they each answer incorrectly that it's the team that reports to him or her. The point is that you need to shift your perspective to understanding your senior leadership peers are your first team. We read that book as a leadership team in a corporation where I worked -- and the environment was very competitive between us. When we agreed that our cross-functional leadership team was our first team, we became more cooperative, innovative and productive. And we vastly boosted our results. [source]
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Crucial Accountability
Kerry Patterson, Joseph Grenny, Ron McMillan, Al Switzler
The authors of the New York Times bestseller Crucial Conversations show you how to achieve personal, team, and organizational success by healing broken promises, resolving violated expectations, and influencing good behavior.
Discover skills to resolve touchy, controversial, and complex issues at work and at home--now available in this follow-up to the internationally popular Crucial Conversations.
Behind the problems that routinely plague organizations and families, you'll find individuals who are either unwilling or unable to deal with failed promises. Others have broken rules, missed deadlines, failed to live up to commitments, or just plain behaved badly--and nobody steps up to the issue. Or they do, but do a lousy job and create a whole new set of problems. Accountability suffers and new problems spring up. New research demonstrates that these disappointments aren't just irritating, they're costly--sapping organizational performance by twenty to fifty percent and accounting for up to ninety percent of divorces.
Crucial Confrontations teaches skills drawn from 10,000 hours of real-life observations to increase confidence in facing issues like:
- An employee speaks to you in an insulting tone that crosses the line between sarcasm and insubordination. Now what? - Your boss just committed you to a deadline you know you can't meet--and not-so-subtly hinted he doesn't want to hear complaints about it. - Your son walks through the door sporting colorful new body art that raises your blood pressure by forty points. Speak now, pay later. - An accountant wonders how to step up to a client who is violating the law. Can you spell unemployment? - Family members fret over how to tell granddad that he should no longer drive his car. This is going to get ugly. - A nurse worries about what to say to an abusive physician. She quickly remembers "how things work around here" and decides not to say anything.
Everyone knows how to run for cover, or if adequately provoked, step up to these confrontations in a way that causes a real ruckus. That we have down pat. Crucial Confrontations teaches you how to deal with violated expectations in a way that solves the problem at hand, and doesn't harm the relationship--and in fact, even strengthens it.
Crucial Confrontations borrows from twenty years of research involving two groups. More than 25,000 people helped the authors identify those who were most influential during crucial confrontations. They spent 10,000 hours watching these people, documented what they saw, and then trained and tested with more than 300,000 people. Second, they measured the impact of crucial confrontations improvements on organizational and team performance--the results were immediate and sustainable: twenty to fifty percent improvements in measurable performance.
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Influencer: The Power to Change Anything
Kerry Patterson, Joseph Grenny, David Maxfield, Ron McMillan, Al Switzler
From the bestselling authors who taught the world how to have Crucial Conversations comes Influencer, a thought-provoking book that combines the remarkable insights of behavioral scientists and business leaders with the astonishing stories of high-powered influencers from all walks of life. You'll be taught each and every step of the influence process-including robust strategies for making change inevitable in your personal life, your business, and your world. You'll learn how to:
- Identify a handful of high-leverage behaviors that lead to rapid and profound change. - Apply strategies for changing both thoughts and actions. - Marshall six sources of influence to make change inevitable.
Influencer takes you on a fascinating journey from San Francisco to Thailand where you'll see how seemingly “insignificant” people are making incredibly significant improvements in solving problems others would think impossible. You'll learn how savvy folks make change not only achievable and sustainable, but inevitable. You'll discover why some managers have increased productivity repeatedly and significantly-while others have failed miserably.
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The Catcher in the Rye
J. D. Salinger
4.2
The hero-narrator of The Catcher in the Rye is an ancient child of sixteen, a native New Yorker named Holden Caulfield. Through circumstances that tend to preclude adult, secondhand description, he leaves his prep school in Pennsylvania and goes underground in New York City for three days. The boy himself is at once too simple and too complex for us to make any final comment about him or his story. Perhaps the safest thing we can say about Holden is that he was born in the world not just strongly attracted to beauty but, almost, hopelessly impaled on it. There are many voices in this novel: children's voices, adult voices, underground voices-but Holden's voice is the most eloquent of all. Transcending his own vernacular, yet remaining marvelously faithful to it, he issues a perfectly articulated cry of mixed pain and pleasure. However, like most lovers and clowns and poets of the higher orders, he keeps most of the pain to, and for, himself. The pleasure he gives away, or sets aside, with all his heart. It is there for the reader who can handle it to keep.
J.D. Salinger's classic novel of teenage angst and rebellion was first published in 1951. The novel was included on Time's 2005 list of the 100 best English-language novels written since 1923. It was named by Modern Library and its readers as one of the 100 best English-language novels of the 20th century. It has been frequently challenged in the court for its liberal use of profanity and portrayal of sexuality and in the 1950's and 60's it was the novel that every teenage boy wants to read.
It was such a relief from the other books I was reading at the time, which all had a quality of homework to them. [source]
Audrey Russo
So many novels; Lord of the Flies, Great Gatsby, Great Expectations; all the Nancy Drew books; Catcher in the Rye, Books written by Zora Neale Hurston; Pat Conroy – all because of the view about different people who endure despite adversity while kindling the hearts of the human spirit. [source]
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Team of Teams: New Rules of Engagement for a Complex World
Stanley McChrystal, Tantum Collins, David Silverman, and Chris Fussell
The retired four-star general and and bestselling author of My Share of the Task shares a powerful new leadership model
As commander of Joint Special Operations Command (JSOC), General Stanley McChrystal played a crucial role in the War on Terror. But when he took the helm in 2004, America was losing that war badly: despite vastly inferior resources and technology, Al Qaeda was outmaneuvering America’s most elite warriors.
McChrystal came to realize that today’s faster, more interdependent world had overwhelmed the conventional, top-down hierarchy of the US military. Al Qaeda had seen the future: a decentralized network that could move quickly and strike ruthlessly. To defeat such an enemy, JSOC would have to discard a century of management wisdom, and pivot from a pursuit of mechanical efficiency to organic adaptability. Under McChrystal’s leadership, JSOC remade itself, in the midst of a grueling war, into something entirely new: a network that combined robust centralized communication with decentralized managerial authority. As a result, they beat back Al Qaeda.
In this book, McChrystal shows not only how the military made that transition, but also how similar shifts are possible in all organizations, from large companies to startups to charities to governments. In a turbulent world, the best organizations think and act like a team of teams, embracing small groups that combine the freedom to experiment with a relentless drive to share what they’ve learned.
Drawing on a wealth of evidence from his military career, the private sector, and sources as diverse as hospital emergency rooms and NASA’s space program, McChrystal frames the existential challenge facing today’s organizations, and presents a compelling, effective solution.
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Recommended by Doug McMillon, Gene Kim, and Josh Bersin.
Here's a list of the top books that taught and inspired me this year. I go back to Sam Walton's book frequently and was struck, this year, by some common principles between Sam and General McChrystal. It seems they learned some similar things about what works when it comes to leading teams. For example, fostering a shared consciousness and empowering execution delivers results. Greg Foran shared The Good Jobs Strategy with me and I see a connection to Tim Brown's Change by Design. We are making progress in designing a "system" for our associates that results in opportunities for them and an even better work environment. [source]
Gene Kim
I love this diagram from the amazing book "Team of Teams" by General Stanley McChrystal! RT @TechBeaconCom: RT @manupaisable: Great visualization of the problems relying on org charts by @j_elmqvist @DOES_EUR #DOES19 https://t.co/XTz8SAWhff [source]
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Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal
When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a- kind method to raise more than $400 million--and now, for the first time, he describes his formula to help you deliver a winning pitch in any business situation.
Whether you're selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, "Pitch Anything "will transform the way you position your ideas.
According to Klaff, creating and presenting a great pitch isn't an art--it's a simple science. Applying the latest findings in the field of neuroeconomics, while sharing eye-opening stories of his method in action, Klaff describes how the brain makes decisions and responds to pitches. With this information, you'll remain in complete control of every stage of the pitch process.
"Pitch Anything" introduces the exclusive STRONG method of pitching, which can be put to use immediately:
Setting the Frame
Telling the Story
Revealing the Intrigue
Offering the Prize
Nailing the Hookpoint
Getting a Decision
One truly great pitch can improve your career, make you a lot of money--and even change your life. Success is dependent on the method you use, not how hard you try. "Better method, more money," Klaff says. "Much better method, much more money." Klaff is the best in the business because his method is much better than anyone else's. And now it's yours.
Apply the tactics and strategies outlined in "Pitch Anything" to engage and persuade your audience--and you'll have more funding and support than you ever thought possible.
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Recommended by Alice Kemper, Jeff Gibbard, Michael Herrmann, and 1 others.
Jeff Gibbard
This book single-handedly changed my life. BY learning the principles of "Frame Control" I have had much greater success in sales, public speaking, and in managing my team. [source]
Michael Herrmann
Great book on pitching, and more generally, sales. Funny too. Has some ideas very reminiscent of Thinking Fast and Slow. [source]
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TED Talks: The official TED guide to public speaking
In Ted Talks Chris Anderson, head of TED, reveals the inside secrets of how to give a first-class presentation. Where books like Talk Like TED and TED Talks Storytelling whetted the appetite, here is the official TED guide to public speaking from the man who put TED talks on the world's stage. 'Nobody in the world better understands the art and science of public speaking than Chris Anderson. He is absolutely the best person to have written this book' Elizabeth Gilbert.
Anderson shares his five key techniques to presentation success: Connection, Narration, Explanation, Persuasion and Revelation (plus the three to avoid). He also answers the most frequently asked questions about giving a talk, from 'What should I wear?' to 'How do I handle my nerves?'.
Ted Talks is also full of presentation tips from such TED notable speakers as Sir Ken Robinson, Bill Gates, Mary Roach, Amy Cuddy, Elizabeth Gilbert, Dan Gilbert, Amanda Palmer, Matt Ridley and many more. This is a lively, fun read with great practical application from the man who knows what goes into a truly memorable speech. In Ted Talks Anderson pulls back the TED curtain for anyone who wants to learn how to prepare an exceptional presentation.
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Recommended by Chris Anderson, Chris Anderson, Chris Anderson, and 1 others.
Chris Anderson
In Apollo week, a great book recommendation: this more than a story of a computer--it's about the first shot in the man vs machine battles (should astronauts be pilots or "spam in a can"?) that foreshadowed today's debates about drones & self driving cars https://t.co/CidYughKHz [source]
Chris Anderson
In Apollo week, a great book recommendation: this more than a story of a computer--it's about the first shot in the man vs machine battles (should astronauts be pilots or "spam in a can"?) that foreshadowed today's debates about drones & self driving cars https://t.co/CidYughKHz [source]
Chris Anderson
In Apollo week, a great book recommendation: this more than a story of a computer--it's about the first shot in the man vs machine battles (should astronauts be pilots or "spam in a can"?) that foreshadowed today's debates about drones & self driving cars https://t.co/CidYughKHz [source]
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Limitless: Core Techniques to Improve Performance, Productivity, and Focus
Three ordinary women are about to take one extraordinary step.
Twenty-two-year-old Skeeter has just returned home after graduating from Ole Miss. She may have a degree, but it is 1962, Mississippi, and her mother will not be happy till Skeeter has a ring on her finger. Skeeter would normally find solace with her beloved maid Constantine, the woman who raised her, but Constantine has disappeared and no one will tell Skeeter where she has gone.
Aibileen is a black maid, a wise, regal woman raising her seventeenth white child. Something has shifted inside her after the loss of her own son, who died while his bosses looked the other way. She is devoted to the little girl she looks after, though she knows both their hearts may be broken.
Minny, Aibileen's best friend, is short, fat, and perhaps the sassiest woman in Mississippi. She can cook like nobody's business, but she can't mind her tongue, so she's lost yet another job. Minny finally finds a position working for someone too new to town to know her reputation. But her new boss has secrets of her own.
Seemingly as different from one another as can be, these women will nonetheless come together for a clandestine project that will put them all at risk. And why? Because they are suffocating within the lines that define their town and their times. And sometimes lines are made to be crossed.
In pitch-perfect voices, Kathryn Stockett creates three extraordinary women whose determination to start a movement of their own forever changes a town, and the way women, mothers, daughters, caregivers, friends, view one another. A deeply moving novel filled with poignancy, humor, and hope, The Help is a timeless and universal story about the lines we abide by, and the ones we don't. (jacket flap)
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Recommended by Twin Mummy And Daddy.
Twin Mummy And Daddy
I love a good book and The Help is exactly that! In fact it’s an amazing book! Read my review over on the blog today! https://t.co/efaf9aRGOK #TheHelp #KathrynStockett #bookreview #bookblogger #mummybloggers #daddybloggers #pbloggers #mbloggers @UKpbloggers @UKBloggers1 #books [source]
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Storytelling with Data: A Data Visualization Guide for Business Professionals
Cole Nussbaumer Knaflic
4.2
Don't simply show your data--tell a story with it!Storytelling with Data teaches you the fundamentals of data visualization and how to communicate effectively with data. You'll discover the power of storytelling and the way to make data a pivotal point in your story. The lessons in this illuminative text are grounded in theory, but made accessible through numerous real-world examples--ready for immediate application to your next graph or presentation.
Storytelling is not an inherent skill, especially when it comes to data visualization, and the tools at our disposal don't make it any easier. This book demonstrates how to go beyond conventional tools to reach the root of your data, and how to use your data to create an engaging, informative, compelling story. Specifically, you'll learn how to:
Understand the importance of context and audience Determine the appropriate type of graph for your situation Recognize and eliminate the clutter clouding your information Direct your audience's attention to the most important parts of your data Think like a designer and utilize concepts of design in data visualization Leverage the power of storytelling to help your message resonate with your audience Together, the lessons in this book will help you turn your data into high impact visual stories that stick with your audience. Rid your world of ineffective graphs, one exploding 3D pie chart at a time. There is a story in your data--Storytelling with Data will give you the skills and power to tell it!
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Recommended by Roger D. Peng.
Roger D. Peng
It’s important to think in terms of what your audience needs, and what would be best for them among the many choices you could make when analysing data. [source]
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The Challenger Sale: Taking Control of the Customer Conversation
What's the secret to sales success? If you're like most business leaders, you'd say it's fundamentally about relationships-and you'd be wrong. The best salespeople don't just build relationships with customers. They challenge them.
The need to understand what top-performing reps are doing that their average performing colleagues are not drove Matthew Dixon, Brent Adamson, and their colleagues at Corporate Executive Board to investigate the skills, behaviors, knowledge, and attitudes that matter most for high performance. And what they discovered may be the biggest shock to conventional sales wisdom in decades.
Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, The Challenger Sale argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions. The authors' study found that every sales rep in the world falls into one of five distinct profiles, and while all of these types of reps can deliver average sales performance, only one-the Challenger- delivers consistently high performance.
Instead of bludgeoning customers with endless facts and features about their company and products, Challengers approach customers with unique insights about how they can save or make money. They tailor their sales message to the customer's specific needs and objectives. Rather than acquiescing to the customer's every demand or objection, they are assertive, pushing back when necessary and taking control of the sale.
The things that make Challengers unique are replicable and teachable to the average sales rep. Once you understand how to identify the Challengers in your organization, you can model their approach and embed it throughout your sales force. The authors explain how almost any average-performing rep, once equipped with the right tools, can successfully reframe customers' expectations and deliver a distinctive purchase experience that drives higher levels of customer loyalty and, ultimately, greater growth.
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Recommended by Danielle Morrill, Ken Revenaugh, and Neil Rackham.
Ken Revenaugh
This is a must-read book for every sales professional. The authors’ groundbreaking research explains how the rules for selling have changed—and what to do about it. If you don’t want to be left behind, don’t miss this innovative book that provides the new formula for selling success. [source]
Neil Rackham
The history of sales has been one of steady progress interrupted by a few real breakthroughs that have changed the whole direction of the profession. These breakthroughs, marked by radical new thinking and dramatic improvements in sales results, have been rare. . . . Which brings me to The Challenger Sale and the work of the Sales Executive Council. . . . On the face of it, their research has all the initial signs that it may be game-changing. . . . My advice is this: Read it, think about it, implement it. You, and your organization, will be glad you did. [source]
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The First 90 Days: Critical Success Strategies for New Leaders at All Levels
Since its original release, The First 90 Days has become the bestselling globally acknowledged bible of leadership and career transitions. In this updated and expanded 10th anniversary edition, internationally known leadership transition expert Michael D. Watkins gives you the keys to successfully negotiating your next move—whether you’re onboarding into a new company, being promoted internally, or embarking on an international assignment.
In The First 90 Days, Watkins outlines proven strategies that will dramatically shorten the time it takes to reach what he calls the "breakeven point" when your organization needs you as much as you need the job. This new edition includes a substantial new preface by the author on the new definition of a career as a series of transitions; and notes the growing need for effective and repeatable skills for moving through these changes. As well, updated statistics and new tools make this book more reader-friendly and useful than ever.
As hundreds of thousands of readers already know, The First 90 Days is a road map for taking charge quickly and effectively during critical career transition periods—whether you are a first-time manager, a mid-career professional on your way up, or a newly minted CEO.
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Indistractable: How to Control Your Attention and Choose Your Life
You sit down at your desk to work on an important project, but a notification on your phone interrupts your morning. Later, as you're about to get back to work, a colleague taps you on the shoulder to chat. At home, screens get in the way of quality time with your family. Another day goes by, and once again, your most important personal and professional goals are put on hold.
What would be possible if you followed through on your best intentions? What could you accomplish if you could stay focused and overcome distractions? What if you had the power to become "indistractable"?
International best-selling author, former Stanford lecturer, and behavioral design expert, Nir Eyal, wrote Silicon Valley's handbook for making technology habit-forming. Five years after publishing Hooked, Eyal reveals distraction's Achilles' heel in his groundbreaking new book.
In Indistractable, Eyal reveals the hidden psychology driving us to distraction. He describes why solving the problem is not as simple as swearing off our devices: Abstinence is impractical and often makes us want more.
Eyal lays bare the secret of finally doing what you say you will do with a four-step, research-backed model. Indistractable reveals the key to getting the best out of technology, without letting it get the best of us.
Inside, Eyal overturns conventional wisdom and reveals:
Why distraction at work is a symptom of a dysfunctional company culture - and how to fix it What really drives human behavior and why "time management is pain management" Why your relationships (and your sex life) depend on you becoming indistractable How to raise indistractable children in an increasingly distracting world Empowering and optimistic, Indistractable provides practical, novel techniques to control your time and attention - helping you live the life you really want.
Indistractable is the most practical and realistic approach to balancing technology with well-being. A must-read for anyone with a smartphone. [source]
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Stories That Stick: How Storytelling Can Captivate Customers, Influence Audiences, and Transform Your Business
The moment you take control of your stories, you take control of your business and your life.
You keep hearing how story is the latest-and-greatest business tool, and that storytelling can do everything—from helping leaders better communicate to motivating sales teams and winning customers away from competitors.
But what stories do you need to tell? And how do you tell them?
In Stories That Stick, Kindra Hall, professional storyteller and nationally-known speaker, reveals the four unique stories you can use to differentiate, captivate, and elevate:
the Value Story, to convince customers they need what you provide; the Founder Story, to persuade investors and customers your organization is worth the investment; the Purpose Story, to align and inspire your employees and internal customers; and the Customer Story, to allow those who use your product or service to share their authentic experiences with others.
Telling these stories well is a simple, accessible skill anyone can develop. With case studies, company profiles, and anecdotes backed with original research, Hall presents storytelling as the underutilized talent that separates the good from the best in business. She offers specific, actionable steps readers can take to find, craft, and leverage the stories they already have and simply aren’t telling.
Every person, every organization has at least four stories at their disposal. Will you tell yours?
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Presence: Bringing Your Boldest Self to Your Biggest Challenges
Have you ever left a nerve-racking challenge and immediately wished for a do over? Maybe after a job interview, a performance, or a difficult conversation? The very moments that require us to be genuine and commanding can instead cause us to feel phony and powerless. Too often we approach our lives' biggest hurdles with dread, execute them with anxiety, and leave them with regret.
By accessing our personal power, we can achieve "presence," the state in which we stop worrying about the impression we're making on others and instead adjust the impression we've been making on ourselves. As Harvard professor Amy Cuddy's revolutionary book reveals, we don't need to embark on a grand spiritual quest or complete an inner transformation to harness the power of presence. Instead, we need to nudge ourselves, moment by moment, by tweaking our body language, behavior, and mind-set in our day-to-day lives.
Amy Cuddy has galvanized tens of millions of viewers around the world with her TED talk about "power poses." Now she presents the enthralling science underlying these and many other fascinating body-mind effects, and teaches us how to use simple techniques to liberate ourselves from fear in high-pressure moments, perform at our best, and connect with and empower others to do the same.
Brilliantly researched, impassioned, and accessible, Presence is filled with stories of individuals who learned how to flourish during the stressful moments that once terrified them. Every reader will learn how to approach their biggest challenges with confidence instead of dread, and to leave them with satisfaction instead of regret.
"Presence feels at once concrete and inspiring, simple but ambitious -- above all, truly powerful."-New York Times Book Review
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Recommended by Ellen Lupton and Ryan Foland.
Ryan Foland
Finished listening to Presence: Bringing Your Boldest Self to Your Biggest ... by @amyjccuddy via #Audible. Great book 👍👍 Want it? Get it free: https://t.co/Q0kbPqqJuF [source]
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Never Eat Alone: And Other Secrets to Success, One Relationship at a Time
The secret, master networker Keith Ferrazzi claims, is in reaching out to other people. As Ferrazzi discovered early in life, what distinguishes highly successful people from everyone else is the way they use the power of relationships—so that everyone wins.
In Never Eat Alone, Ferrazzi lays out the specific steps—and inner mindset—he uses to reach out to connect with the thousands of colleagues, friends, and associates on his Rolodex, people he has helped and who have helped him.
The son of a small-town steelworker and a cleaning lady, Ferrazzi first used his remarkable ability to connect with others to pave the way to a scholarship at Yale, a Harvard MBA, and several top executive posts. Not yet out of his thirties, he developed a network of relationships that stretched from Washington’s corridors of power to Hollywood’s A-list, leading to him being named one of Crain’s 40 Under 40 and one of Davos’ Global Leader for Tomorrow.
Ferrazzi's form of connecting to the world around him is based on generosity, helping friends connect with other friends. Ferrazzi distinguishes genuine relationship-building from the crude, desperate glad-handling usually associated with “networking.” He then distills his system of reaching out to people into practical, proven principles. Among them: Don’t keep score: It’s never simply about getting what you want. It’s about getting what you want and making sure that the people who are important to you get what they want, too. “Ping” constantly: The Ins and Outs of reaching out to those in your circle of contacts all the time—not just when you need something. Never eat alone: The dynamics of status are the same whether you’re working at a corporation or attending a society event— “invisibility” is a fate worse than failure. In the course of the book, Ferrazzi outlines the timeless strategies shared by the world’s most connected individuals, from Katherine Graham to Bill Clinton, Vernon Jordan to the Dalai Lama. Chock full of specific advice on handling rejection, getting past gatekeepers, becoming a “conference commando,” and more, Never Eat Alone is destined to take its place alongside How to Win Friends and Influence People as an inspirational classic.
I hate business books. They are full of wishy-washy inspirational stuff and rarely of anything actionable. And even when actionable, it's from the context of that founder and the story they've spun, not the reality that most people face. So if anything, I'd have people read books such as Jayson Gaignard's Mastermind Dinners; Derek Coburn's Networking is Not Working; Shane Snow's Storytelling edge; Keith Ferrazzi's Never Eat Alone. [source]
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Trillion Dollar Coach: The Leadership Playbook of Silicon Valley's Bill Campbell
The team behind How Google Works returns with management lessons from legendary coach and business executive, Bill Campbell, whose mentoring of some of our most successful modern entrepreneurs has helped create well over a trillion dollars in market value.
Bill Campbell played an instrumental role in the growth of several prominent companies, such as Google, Apple, and Intuit, fostering deep relationships with Silicon Valley visionaries, including Steve Jobs, Larry Page, and Eric Schmidt. In addition, this business genius mentored dozens of other important leaders on both coasts, from entrepreneurs to venture capitalists to educators to football players, leaving behind a legacy of growing companies, successful people, respect, friendship, and love after his death in 2016.
Leaders at Google for over a decade, Eric Schmidt, Jonathan Rosenberg, and Alan Eagle experienced firsthand how the man fondly known as Coach Bill built trusting relationships, fostered personal growth—even in those at the pinnacle of their careers—inspired courage, and identified and resolved simmering tensions that inevitably arise in fast-moving environments. To honor their mentor and inspire and teach future generations, they have codified his wisdom in this essential guide.
Based on interviews with over eighty people who knew and loved Bill Campbell, Trillion Dollar Coach explains the Coach’s principles and illustrates them with stories from the many great people and companies with which he worked. The result is a blueprint for forward-thinking business leaders and managers that will help them create higher performing and faster moving cultures, teams, and companies.
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Recommended by Sheryl Sandberg, Tim Cook, Sundar Pichai, and 5 others.
Sheryl Sandberg
COO/Facebook
Bill shared his wisdom generously, expecting nothing back but the joy he got from teaching others. I was privileged to have him as my coach for several years. Many times since then, when asked for advice by others, I think of Bill and try to live up to the example he set. [source]
Tim Cook
CEO/Apple
Bill's passion for innovation and teamwork was a gift to Apple and the world. Trillion Dollar Coach has captured his tireless spirit so future generations can learn from one of our industry's greatest leaders. [source]
Whenever I saw Bill, he gave me great perspective about what really matters. At the end of the day, it's the people in your life. Bill had such strong principles around community and how to bring people together. We used those principles - detailed in Trillion Dollar Coach - to form the foundation of Google's leadership training, so all of our leaders can continue to learn from Bill. [source]
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Permission Marketing: Turning Strangers Into Friends And Friends Into Customers
The man Business Week calls "the ultimate entrepreneur for the Information Age" explains "Permission Marketing"—the groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it.
Whether it is the TV commercial that breaks into our favorite program, or the telemarketing phone call that disrupts a family dinner, traditional advertising is based on the hope of snatching our attention away from whatever we are doing. Seth Godin calls this Interruption Marketing, and, as companies are discovering, it no longer works.
Instead of annoying potential customers by interrupting their most coveted commodity—time—Permission Marketing offers consumers incentives to accept advertising voluntarily. Now this Internet pioneer introduces a fundamentally different way of thinking about advertising products and services. By reaching out only to those individuals who have signaled an interest in learning more about a product, Permission Marketing enables companies to develop long-term relationships with customers, create trust, build brand awareness -- and greatly improve the chances of making a sale.
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Recommended by Steve Blank, Noah Kagan, Foti Panagio, and 1 others.
A few months ago, I was drinking a Noah’s Mill whiskey (cute) with my good buddy Brian Balfour and talking about life... During the conversation, we got on the topic of books that changed our lives. I want to share them with you. I judge a book's success if a year later I'm still using at least 1 thing from the book. [source]
Foti Panagio
Honestly, it’s not really as simple as following a career path, at least not anymore. I’d recommend instead reading books on innovation and leadership because that can give you the confidence you need to blaze your own trail and to take your career as it comes. I’d suggest that a good background reading list would include … Permission Marketing by Seth Godin [source]
A celebrated writer's irresistible, candid, and eloquent account of her pursuit of worldly pleasure, spiritual devotion, and what she really wanted out of life.
Around the time Elizabeth Gilbert turned thirty, she went through an early-onslaught midlife crisis. She had everything an educated, ambitious American woman was supposed to want—a husband, a house, a successful career. But instead of feeling happy and fulfilled, she was consumed with panic, grief, and confusion. She went through a divorce, a crushing depression, another failed love, and the eradication of everything she ever thought she was supposed to be.
To recover from all this, Gilbert took a radical step. In order to give herself the time and space to find out who she really was and what she really wanted, she got rid of her belongings, quit her job, and undertook a yearlong journey around the world—all alone. Eat, Pray, Love is the absorbing chronicle of that year. Her aim was to visit three places where she could examine one aspect of her own nature set against the backdrop of a culture that has traditionally done that one thing very well. In Rome, she studied the art of pleasure, learning to speak Italian and gaining the twenty-three happiest pounds of her life. India was for the art of devotion, and with the help of a native guru and a surprisingly wise cowboy from Texas, she embarked on four uninterrupted months of spiritual exploration. In Bali, she studied the art of balance between worldly enjoyment and divine transcendence. She became the pupil of an elderly medicine man and also fell in love the best way—unexpectedly.
An intensely articulate and moving memoir of self-discovery, Eat, Pray, Love is about what can happen when you claim responsibility for your own contentment and stop trying to live in imitation of society’s ideals. It is certain to touch anyone who has ever woken up to the unrelenting need for change.
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Recommended by Chelsea Frank and Gabriel Coarna.
Chelsea Frank
I read everything with an open mind, often challenging myself by choosing books with an odd perspective or religious/spiritual views. These books do not reflect my personal feelings but are books that helped shape my perspective on life, love, and happiness. [source]
Gabriel Coarna
I started reading "Eat, Pray, Love" as soon as I finished watching Elizabeth Gilbert give this talk. [source]
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54
The Elements of Style
William Jr. Strunk
4.2
You know the authors' names. You recognize the title. You've probably used this book yourself. And now "The Elements of Style"-the most widely read and employed English style manual-is available in a specially bound 50th Anniversary Edition that offers the title's vast audience an opportunity to own a more durable and elegantly bound edition of this time-tested classic. Offering the same content as the Fourth Edition, revised in 1999, the new casebound 50th Anniversary Edition includes a brief overview of the book's illustrious history. Used extensively by individual writers as well as high school and college students of writing, it has conveyed the principles of English style to millions of readers. This new deluxe edition makes the perfect gift for writers of any age and ability level. Fifty Years of Acclaim for "The Elements of Style," by William Strunk Jr. and E.B. White "I first read "Elements of Style" during the summer before I went off to Exeter, and I still direct my students at Harvard to their definition about the difference between 'that' and 'which.' It is the Bible for good, clear writing." -- Henry Louis Gates Jr. "For writers of all kinds and sizes the world begins and ends with Strunk and White's "Elements of Style." Only something to actually write about trumps the list of what is required to put words together in some kind of coherent way. I treasure its presence in my life and salute its fifty years of glory and accomplishment." -- Jim Lehrer ""The Elements of Style" remains an unwavering beacon of light in these grammatically troubled times. I would be lost without it." -- Ann Patchett "To the extent I know how to write clearly at all, I probably taught myself while I was teaching others -- seventh graders, in Flint, Michigan, in 1967. I taught them with a copy of Strunk & White lying in full view on my desk, sort of in the way the Gideons leave Bibles in cheap hotel rooms, as a way of saying to the hapless inhabitant: 'In case your reckless ways should strand you here, there's help.' S&W doesn't really teach you how to write, it just tantalizingly reminds you that there's an orderly way to go about it, that clarity's ever your ideal, but -- really -- it's all going to be up to you." -- Richard Ford ""The Elements of Style" never seems to go out of date. Its counsel is sound and funny, wise and unpretentious. And while its precepts are a foundation of direct communication, Strunk and White do not insist on a way of writing beyond clear expression. The rest is up to the imagination, the intelligence within." -- David Remnick, editor of "The New Yorker" "It's the toughness-the irreverence and implicit laughter-that attracted me to the little book when I was seventeen. I fell in love with Strunk & White's loathing for cant and bloviation, the ruthless cutting of crap, jargon, and extra words. For me, that skeptical directness included a tacit permission by "The Elements of Style" to break its rules on occasion: an alloy of generosity in the blade, a grace I still admire and still learn from." -- Robert Pinsky "In the quest for clarity, one can have no better guides than Strunk and White. For me, their book has been invaluable and remains essential." -- Dan Rather "Eschew surplusage! A perfect book." --Jonathan Lethem "Not until I started teaching writing and I reread "The Elements of Style" did I realize that most everything I would be teaching young writers, and everything I would be learning myself as a writer, was contained between the covers of this slim, elegant, wise little book." -- Julia Alvarez "Strunk and White seared their way into my brain long ago, and I benefit from them daily." -- Steven J. Dubner, co-author of "Freakonomics" "Since high school, I have kept a copy of this book handy. That should be unnecessary. I should, by now, have fully internalized "The Elements of Style." But sometimes I get entangled in a paragraph that refuses to be 'clear, brief, bold.' I dip back into "The Elements of Style" and am refreshed. After Scott Simon interviewed me on NPR about whether the word 'e-mail' needs a hyphen (yes, it does), some listeners, including friends of mine, wondered why I had answered in the affirmative when asked, in passing, 'Are you a drunken white man?' Those listeners misheard. 'Strunk and White man' was what Scott said." -- Roy Blount Jr. "Strunk & White--writing's good-natured law firm--still contains enough sparkling good sense to clean up the whole bloviating blogosphere." -- Thomas Mallon "I used Strunk -- that's what we called it, Strunk -- as a student at Berkeley fifty years ago. I didn't know that it was new, and that we were the first generation to be educated in "The Elements of Style." I got a firm foundation in the English language, learned to write basically, and could depict the realistic world. Then I was able to become an impressionist and expressionist." -- Maxine Hong Kingston "Strunk and White's gigantic little book must be the most readable advice on writing ever written. Side by side with Roget, Shakespeare, the Bible, and a dictionary, it's an essential for every writer's shelf." -- X.J. Kennedy" ""With what joy I welcome the fiftieth anniversary of "The Elements of Style." I am greatly indebted to this book for the invaluable help it has given me all these years." -- Horton Foote "Elegant, droll, and perfectly proportioned, and like your favorite aunt, strict but affectionate. And, like your favorite aunt, full of optimism: You can, and will, be a better writer! There has never been a better, briefer, or more loved book about the art and craft of communicating." -- Susan Orlean "This book is an essential tool. It has been of great use to me and is probably responsible for my best writing. I owe my success to Strunk and White; only the mistakes are mine." -- Ben Affleck, in "O, the Oprah Magazine" "This book is a wonderful example of teaching by example. Not only does it recommend clear and concise writing, it demonstrates it. Written in the style of a friend offering help, it is a godsend to anyone wanting to put words on paper. Thank you, Messieurs Strunk and White. And Happy Anniversary, "Elements of Style."" -- S.E. Hinton "When I began to have ... I wouldn't say arguments but conversations in my mind with Strunk and White about a few of their rules and principles, I knew I was coming into my own. If only they were still here to talk things over! No doubt their side of the exchange would be kindly put, well-informed, and wise. They'd probably help me with my side of it. What more could one want from writers reaching out to help other writers?" -- Barbara Wallraff, language columnist for "The Atlantic" "I don't believe there is a serious writer alive who doesn't have a worn copy of 'Strunk & White'on his or her bookshelf." -- Mignon Fogarty, author of "Grammar Girl's Quick and Dirty Tips ""for Better Writing" "This little book has inspired hundreds of thousands of people to write better -- partly by precept and partly by example. It continues to influence more writers than any other. It's a force for good in the world." -- Bryan A. Garner, author of "Garner's Modern American Usage" "I can think of no better guide to good writing, and I always think of this little classic with a warm heart. More importantly, I revisit its pages often. It's the one essential book on writing." -- Jay Parini, author of "Why Poetry Matters" "Clarity and simplicity have always been the goals, and this book shows the way. It has always been a lighthouse in the dark and stormy night of student prose, of all of our prose." -- Ron Carlson "The only rules you are ever going to get from me are all in Strunk and White." --Ursula K. Le Guin, from "Steering the Craft " "["The Elements of Style "is] a book to which I return from time to time, the way I periodically reread Shakespeare. I always discover something new, settle a question that has been puzzling me, or learn a principle of usage that I have been pretending to know, a pretense that has resulted in inconsistency and in the sort of errors from which I can only pray some saintly copy editor will save me." -- Francine Prose, from "Reading"" Like A Writer" ..".still a little book, small enough and important enough to carry in your pocket, as I carry mine." -- Charles Osgood "Almost every writer has a Strunk and White story. One journalism professor spends the first two weeks of school forcing his students to memorize the book. A top editor at a major paper buys copies at yard sales to distribute to her writers and interns. It has even caused love affairs. . . . Could its greatness be any more clear?" -- Jesse Sheidlower, American Editor of the "Oxford"" English Dictionary," on NPR" ""If the English language is one of the finest homes ever devised for the human spirit, "Elements" is the best guided house tour we've got." --David Gelernter, "The Wall Street Journal" ..".Should be the daily companion of anyone who writes for a living and, for that matter, anyone who writes at all." "--"Jonathan Yardley, " Greensboro (N.C.) Daily News" "No book in shorter space, with fewer words, will help any writer more than this persistent little volume." -- Herbert A. Kenny, "The Boston Globe" "Buy it, study it, enjoy it. It's as timeless as a book can be in our age of volubility." -- Charles Poore, "The New York Times" "White is one of the best stylists and most lucid minds in this country. What he says and his way of saying it are equally rewarding." "-- "Edmund Fuller, "The Wall Street Journal ""If you have any young friends who aspire to become writers, the second greatest favor you can do them is to present them with copies of "The Elements of Style." The first greatest, of course, is to shoot them now, while they're happy." -- Dorothy Parker, "Esquire"
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Recommended by Tobi Lütke, Alina Varlanuta, Ann Handley, and 3 others.
Tobi Lütke
Founder & CEO/Shopify
My most frequently gifted book is this book because I like good writing. [source]
Alina Varlanuta
My professional path – copywriting – somehow intertwines with my unprofessional (hahaha) path – writing so I would recommend reading literature for both. Somehow reading and writing are two ways of doing the same thing: storytelling (even when you read you tell yourself a story in your own voice, bringing your personal emotion and empathy to the story you’re reading). The only difference is that when I’m reading, panic is far away from me, in a safe place. Nevertheless, the words below helped me rewrite and think twice before adding an exclamation point: The Elements of Style. [source]
Bill Nye
This is my guide. I accept that I’ll never write anything as good as the introductory essay by the author. It’s brilliant. [source]
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55
Manufacturing Consent: The Political Economy of the Mass Media
In this pathbreaking work, Edward S. Herman and Noam Chomsky show that, contrary to the usual image of the news media as cantankerous, obstinate, and ubiquitous in their search for truth and defense of justice, in their actual practice they defend the economic, social, and political agendas of the privileged groups that dominate domestic society, the state, and the global order.
Based on a series of case studies—including the media’s dichotomous treatment of “worthy” versus “unworthy” victims, “legitimizing” and “meaningless” Third World elections, and devastating critiques of media coverage of the U.S. wars against Indochina—Herman and Chomsky draw on decades of criticism and research to propose a Propaganda Model to explain the media’s behavior and performance. Their new introduction updates the Propaganda Model and the earlier case studies, and it discusses several other applications. These include the manner in which the media covered the passage of the North American Free Trade Agreement and subsequent Mexican financial meltdown of 1994-1995, the media’s handling of the protests against the World Trade Organization, World Bank, and International Monetary Fund in 1999 and 2000, and the media’s treatment of the chemical industry and its regulation. What emerges from this work is a powerful assessment of how propagandistic the U.S. mass media are, how they systematically fail to live up to their self-image as providers of the kind of information that people need to make sense of the world, and how we can understand their function in a radically new way.
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Recommended by Louis Nyffenegger.
Louis Nyffenegger
Few technical books and a bit of everything. The following books are currently sitting on my bedside table: "The Hitchhiker's Guide To The Galaxy", "Predictable Revenue", "Manufacturing Consent", "Agile Application Security". "Oauth In Action", "Serious Cryptography". [source]
The international bestseller—now with a new preface by author John Kotter.
Millions worldwide have read and embraced John Kotter’s ideas on change management and leadership. From the ill-fated dot-com bubble to unprecedented M&A activity to scandal, greed, and ultimately, recession—we’ve learned that widespread and difficult change is no longer the exception. It’s the rule. Now with a new preface, this refreshed edition of the global bestseller Leading Change is more relevant than ever.
John Kotter’s now-legendary eight-step process for managing change with positive results has become the foundation for leaders and organizations across the globe. By outlining the process every organization must go through to achieve its goals, and by identifying where and how even top performers derail during the change process, Kotter provides a practical resource for leaders and managers charged with making change initiatives work. Leading Change is widely recognized as his seminal work and is an important precursor to his newer ideas on acceleration published in Harvard Business Review.
Needed more today than at any time in the past, this bestselling business book serves as both visionary guide and practical toolkit on how to approach the difficult yet crucial work of leading change in any type of organization. Reading this highly personal book is like spending a day with the world’s foremost expert on business leadership. You’re sure to walk away inspired—and armed with the tools you need to inspire others.
Published by Harvard Business Review Press.
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Recommended by Helen Bevan.
Helen Bevan
Kotter's book "Leading Change", published 23 years ago, introduced us to the 8 steps model, the best known/used model for planning change in the world. Kotter has updated the model, based on new research & you can get the eBook for free: https://t.co/4dqW7x2fvm Via @KotterInc https://t.co/33DKCcj8DZ [source]
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Thanks for the Feedback: The Science and Art of Receiving Feedback Well
The bestselling authors of the classic Difficult Conversations teach us how to turn evaluations, advice, criticisms, and coaching into productive listening and learning
We swim in an ocean of feedback. Bosses, colleagues, customers—but also family, friends, and in-laws—they all have “suggestions” for our performance, parenting, or appearance. We know that feedback is essential for healthy relationships and professional development—but we dread it and often dismiss it.
That’s because receiving feedback sits at the junction of two conflicting human desires. We do want to learn and grow. And we also want to be accepted just as we are right now. Thanks for the Feedback is the first book to address this tension head on. It explains why getting feedback is so crucial yet so challenging, and offers a powerful framework to help us take on life’s blizzard of off-hand comments, annual evaluations, and unsolicited advice with curiosity and grace.
The business world spends billions of dollars and millions of hours each year teaching people how to give feedback more effectively. Stone and Heen argue that we’ve got it backwards and show us why the smart money is on educating receivers— in the workplace and in personal relationships as well.
Coauthors of the international bestseller Difficult Conversations, Stone and Heen have spent the last ten years working with businesses, nonprofits, governments, and families to determine what helps us learn and what gets in our way. With humor and clarity, they blend the latest insights from neuroscience and psychology with practical, hard-headed advice. The book is destined to become a classic in the world of leadership, organizational behavior, and education.
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Recommended by Chris Benko, Alan Echtenkamp, and Andra Zaharia.
Chris Benko
VP of Global Talent Management/Merck
Startlingly original advice for how to make feedback truly useful. [source]
Alan Echtenkamp
Learning and HR professionals aren’t the only ones who will love this book. It should be required reading for anyone receiving a performance appraisal -- and anyone who is striving to improve. [source]
Andra Zaharia
These books and their core ideas have stuck with me the most and continue to guide me when I hit crossroads along the way. [source]
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58
A Little Life
Hanya Yanagihara
4.2
When four classmates from a small Massachusetts college move to New York to make their way, they're broke, adrift, and buoyed only by their friendship and ambition. There is kind, handsome Willem, an aspiring actor; JB, a quick-witted, sometimes cruel Brooklyn-born painter seeking entry to the art world; Malcolm, a frustrated architect at a prominent firm; and withdrawn, brilliant, enigmatic Jude, who serves as their center of gravity.
Over the decades, their relationships deepen and darken, tinged by addiction, success, and pride. Yet their greatest challenge, each comes to realize, is Jude himself, by midlife a terrifyingly talented litigator yet an increasingly broken man, his mind and body scarred by an unspeakable childhood, and haunted by what he fears is a degree of trauma that he’ll not only be unable to overcome—but that will define his life forever.
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Recommended by Ella Botting, Jane Mcgonigal, and Soman Chainani.
Ella Botting
This may be the best book I’ve ever read. It’s a long old book and I bloody love a long book. I don’t possess the vocabulary to describe this book - it was so good, but I’d say it was an intricate analysis of the character’s daily lives and their daily lives are hella intense at times. This booked reminded me that while success in the workplace is very important to me, so is the time spent with loved ones. All three of those books have both drastically changed the way I see things and helped me in my career and personal journey. They also taught me in varying ways that I really can accomplish the things I want to accomplish as well as the importance of recognising my own privilege. [source]
Jane Mcgonigal
@rhondakap @kellymcgonigal If you haven't read this only read it if you want to be emotionally brutalized. Virtuoso portrayal of compassion but Jesus you could not make worse things happen to your characters. Almost sadistic. Amazing book but traumatic read [source]
Soman Chainani
The greatest work of fiction I’ve ever read, with the simplest theme: All of us come with baggage and wounds and pain; all of us. [source]
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59
A More Beautiful Question: The Power of Inquiry to Spark Breakthrough Ideas
In this groundbreaking book, journalist and innovation expert Warren Berger shows that one of the most powerful forces for igniting change in business and in our daily lives is a simple, under-appreciated tool—one that has been available to us since childhood. Questioning—deeply, imaginatively, "beautifully"—can help us identify and solve problems, come up with game-changing ideas, and pursue fresh opportunities. So why are we often reluctant to ask "Why?"
Berger's surprising findings reveal that even though children start out asking hundreds of questions a day, questioning "falls off a cliff" as kids enter school. In an education and business culture devised to reward rote answers over challenging inquiry, questioning isn't encouraged—and, in fact, is sometimes barely tolerated.
And yet, as Berger shows, the most creative, successful people tend to be expert questioners. They've mastered the art of inquiry, raising questions no one else is asking—and finding powerful answers. The author takes us inside red-hot businesses like Google, Netflix, IDEO, and Airbnb to show how questioning is baked into their organizational DNA. He also shares inspiring stories of artists, teachers, entrepreneurs, basement tinkerers, and social activists who changed their lives and the world around them—by starting with a "beautiful question." Berger explores important questions, such as:
- Why aren't we nurturing kids' natural ability to question—and what can parents and schools do about that?
- Since questioning is a starting point for innovation, how might companies and business leaders begin to encourage and exploit it?
- And most important, how can each of us re-ignite that questioning spark—and use inquiry as a powerful means to rethink and reinvent our lives?
A More Beautiful Question outlines a practical Why / What If / How system of inquiry that can guide you through the process of innovative questioning—helping you find imaginative, powerful answers to your own "beautiful questions."
The multi million-copy bestseller Six Thinking Hats by Edward de Bono, author of Lateral Thinking and I Am Right You Are Wrong, teaches you how to run better meetings and make better decisions. Meetings are a crucial part of all our lives, but too often they go nowhere and waste valuable time. In Six Thinking Hats, Edward de Bono shows how meetings can be transformed to produce quick, decisive results every time. The Six Hats method is a devastatingly simple technique based on the brain's different modes of thinking. The intelligence, experience and information of everyone is harnessed to reach the right conclusions quickly. These principles fundamentally change the way you work and interact. They have been adopted by businesses and governments around the world to end conflict and confusion in favour of harmony and productivity. 'An inspiring man with brilliant ideas. De Bono never ceases to amaze with his clarity of thought' Richard Branson. Edward de Bono invented the concept of lateral thinking. A world-renowned writer and philosopher, he is the leading authority in the field of creative thinking and the direct teaching of thinking as a skill. Dr de Bono has written more than 60 books, in 40 languages, with people now teaching his methods worldwide. He has chaired a special summit of Nobel Prize laureates, and been hailed as one of the 250 people who have contributed most to mankind
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61
The Most Important Thing: Uncommon Sense for the Thoughtful Investor
"This is that rarity, a useful book."--Warren Buffett
Howard Marks, the chairman and cofounder of Oaktree Capital Management, is renowned for his insightful assessments of market opportunity and risk. After four decades spent ascending to the top of the investment management profession, he is today sought out by the world's leading value investors, and his client memos brim with insightful commentary and a time-tested, fundamental philosophy. Now for the first time, all readers can benefit from Marks's wisdom, concentrated into a single volume that speaks to both the amateur and seasoned investor.
Informed by a lifetime of experience and study, The Most Important Thing explains the keys to successful investment and the pitfalls that can destroy capital or ruin a career. Utilizing passages from his memos to illustrate his ideas, Marks teaches by example, detailing the development of an investment philosophy that fully acknowledges the complexities of investing and the perils of the financial world. Brilliantly applying insight to today's volatile markets, Marks offers a volume that is part memoir, part creed, with a number of broad takeaways.
Marks expounds on such concepts as "second-level thinking," the price/value relationship, patient opportunism, and defensive investing. Frankly and honestly assessing his own decisions--and occasional missteps--he provides valuable lessons for critical thinking, risk assessment, and investment strategy. Encouraging investors to be "contrarian," Marks wisely judges market cycles and achieves returns through aggressive yet measured action. Which element is the most essential? Successful investing requires thoughtful attention to many separate aspects, and each of Marks's subjects proves to be the most important thing.
Whenever I am assessing an investment decision I refer to Howard Marks (Oaktree Capital Management) The Most Important Thing: Uncommon Sense for the Thoughtful Investor. He lays out explicit techniques for reaching second level thinking and outlines particular questions any investor should ask themselves before making an investment decision. I paraphrased the lessons I found most useful and refer to them whenever I am looking at an investment opportunity. [source]
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62
Stealing Fire: How Silicon Valley, the Navy SEALs, and Maverick Scientists Are Revolutionizing the Way We Live and Work
CNBC and Strategy + Business Best Business Book of the Year
It’s the biggest revolution you’ve never heard of, and it’s hiding in plain sight. Over the past decade, Silicon Valley executives like Eric Schmidt and Elon Musk, Special Operators like the Navy SEALs and the Green Berets, and maverick scientists like Sasha Shulgin and Amy Cuddy have turned everything we thought we knew about high performance upside down. Instead of grit, better habits, or 10,000 hours, these trailblazers have found a surprising short cut. They're harnessing rare and controversial states of consciousness to solve critical challenges and outperform the competition.
New York Times bestselling author Steven Kotler and high performance expert Jamie Wheal spent four years investigating the leading edges of this revolution—from the home of SEAL Team Six to the Googleplex, the Burning Man festival, Richard Branson’s Necker Island, Red Bull’s training center, Nike’s innovation team, and the United Nations’ Headquarters. And what they learned was stunning: In their own ways, with differing languages, techniques, and applications, every one of these groups has been quietly seeking the same thing: the boost in information and inspiration that altered states provide.
Today, this revolution is spreading to the mainstream, fueling a trillion dollar underground economy and forcing us to rethink how we can all lead richer, more productive, more satisfying lives. Driven by four accelerating forces—psychology, neurobiology, technology and pharmacology—we are gaining access to and insights about some of the most contested and misunderstood terrain in history. Stealing Fire is a provocative examination of what’s actually possible; a guidebook for anyone who wants to radically upgrade their life.
Steven and Jamie have done a wonderful job of balancing the promises, perils, and how-to prescriptions of engineering peak states such as 'flow.' [source]
Adam Johnston
Stealing Fire discusses the many alternate states of consciousness and how to leverage them to achieve creativity, vision, and FLOW. While this isn’t 100% a business book, it has had the biggest impact on me professionally by helping me find and stay in flow. The book’s greatest lesson, however, is in realizing why FLOW is so important - it leads to the best quality of work. Maximum output for minimal input. [source]
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63
Death by Meeting: A Leadership Fable...about Solving the Most Painful Problem in Business
"Casey McDaniel had never been so nervous in his life." "In just ten minutes, The Meeting, as it would forever be known, would begin. Casey had every reason to believe that his performance over the next two hours would determine the fate of his career, his financial future, and the company he had built from scratch."
""How could my life have unraveled so quickly?" he wondered."
In his latest page-turning work of business fiction, best-selling author Patrick Lencioni provides readers with another powerful and thought-provoking book, this one centered around a cure for the most painful yet underestimated problem of modern business: bad meetings. And what he suggests is both simple and revolutionary.
Casey McDaniel, the founder and CEO of Yip Software, is in the midst of a problem he created, but one he doesn't know how to solve. And he doesn't know where or who to turn to for advice. His staff can't help him; they're as dumbfounded as he is by their tortuous meetings.
Then an unlikely advisor, Will Peterson, enters Casey's world. When he proposes an unconventional, even radical, approach to solving the meeting problem, Casey is just desperate enough to listen.
As in his other books, Lencioni provides a framework for his groundbreaking model, and makes it applicable to the real world. "Death by Meeting" is nothing short of a blueprint for leaders who want to eliminate waste and frustration among their teams, and create environments of engagement and passion.
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64
The 17 Indisputable Laws of Teamwork: Embrace Them and Empower Your Team
Building and maintaining a successful team is no simpletask. Even people who have taken their teams to the highest level in theirfield have difficulty recreating what accounted for their successes. Is it astrong work ethic? Is it “chemistry”? What tools can you wrap your hands aroundto build–or rebuild–your team?
In The 17 Indisputable Laws of Teamwork, leadership expertand New York Times bestselling author John C. Maxwell shares the vitalprinciples of team building that are necessary for success in your business,family, church, or organization. In his practical, down-to-earth style, Dr.Maxwell shows how: The Law of HighMorale inspired a 50 year-old man who couldn’t even swim to train for thetoughest triathlon in the world. The Lawof the Big Picture prompted a former U.S. president to travel crosscountry bybus, sleep in a basement, and do manual labor. Playing by The Law of theScoreboard enabled one Web-based company to keep growing and making money whilethousands of other Internet businesses failed. Ignoring The Law of the PriceTag caused one of the world’s largest retailers to close its doors after 128years in business. The 17 Indisputable Laws of Teamwork will empoweryou–whether coach or player, teacher or student, CEO or non-profitvolunteer–with the “how-tos” and attitudes for building a successful team.
John C. Maxwell, known as America's expert on leadership, isa best-selling author and the founder of INJOY Stewardship Services, EQUIP, andMaximum Impact, dedicated to helping people reach their leadership potential.For more information, visit www.MaximumImpact.com.
At work, we’re taught to lead the conversation. On social media, we shape our personal narratives. At parties, we talk over one another. So do our politicians. We’re not listening. And no one is listening to us.
Despite living in a world where technology allows constant digital communication and opportunities to connect, it seems no one is really listening or even knows how. And it’s making us lonelier, more isolated, and less tolerant than ever before. A listener by trade, New York Times contributor Kate Murphy wanted to know how we got here.
In this always illuminating and often humorous deep dive, Murphy explains why we’re not listening, what it’s doing to us, and how we can reverse the trend. She makes accessible the psychology, neuroscience, and sociology of listening while also introducing us to some of the best listeners out there (including a CIA agent, focus group moderator, bartender, radio producer, and top furniture salesman). It’s time to stop talking and start listening.
"Success in the knowledge economy comes to those who know themselves - their strengths, their values, and how they best perform." -Peter F. Drucker
Recommended by Lewis Smith.
Lewis Smith
In "Managing Oneself" Peter Drucker talks about how different people have different ways of receiving information. I realised that hearing is much more effective for me than reading and so since then I only really listen to audio books. Incidentally, that book is 100% free on audible and is shorter than most podcasts. Well worth your time. [source]
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69
The Bell Jar
Sylvia Plath
4.1
Sylvia Plath's shocking, realistic, and intensely emotional novel about a woman falling into the grip of insanity.
Esther Greenwood is brilliant, beautiful, enormously talented, and successful, but slowly going under—maybe for the last time. In her acclaimed and enduring masterwork, Sylvia Plath brilliantly draws the reader into Esther's breakdown with such intensity that her insanity becomes palpably real, even rational—as accessible an experience as going to the movies. A deep penetration into the darkest and most harrowing corners of the human psyche, The Bell Jar is an extraordinary accomplishment and a haunting American classic.
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Recommended by Bryony Gordon, The CEO Library Community (through anonymous form), and Tim Kendall.
As a teenage girl, you have to read The Bell Jar. It’s a rite of passage. [source]
The CEO Library Community (through anonymous form)
One of the best 3 books I've read in 2019 [source]
Tim Kendall
Despite its subject matter, The Bell Jar is often a very funny novel. Perhaps we miss it because the pall of Plath’s biography descends across the whole work and reputation. But The Bell Jar is viciously funny. There are people still alive today who won’t talk about it because they were so badly hurt by Plath’s portrayal of them. [source]
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70
Fierce Conversations: Achieving Success at Work and in Life One Conversation at a Time
While no single conversation is guaranteed to change the trajectory of a career, a company, a relationship, or a life, any single conversation can. In this revised edition of Fierce Conversations the bestselling classic guide to getting your message across and getting what you want master teacher and leader Susan Scott gives you the tools to transform the conversations central to your success, and teaches you how to fiercely and honestly cut through the noise and clutter. You ll learn how to: Overcome barriers to meaningful conversations Handle strong emotions on both sides of the table Expand and enrich your most valuable currency: relationships Increase clarity and improve understanding Catalyze creativity, problem solving, and passion Connect with colleagues, customers, and family at a deep level It s time to change the conversation.
A life-affirming primer for moving us toward the conversations we need to have most. Douglas Stone, New York Times Bestselling Coauthor of Difficult Conversations A reminder that the way out is through. . . . [Susan Scott] provides great techniques for navigating the passage. David Allen, New York Times Bestselling Author of Getting Things Done Scott s workbook exercises will allow readers to have effective, life-changing fierce conversations of their own. Booklist"
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71
Leadership Is Language: The Hidden Power of What You Say—and What You Don’t
The acclaimed author of Turn the Ship Around! teaches leaders a better way to communicate and bring out the best in their people.
In Turn the Ship Around!, former U.S. Navy Captain David Marquet explained the empowering leadership strategy he developed with great success while commanding the nuclear submarine USS Santa Fe. That book generated passionate word-of-mouth, was named one of USA Today's 12 best business books of all time, and made Marquet a globally recognized leadership expert. His "Intent-Based Leadership" system has helped countless teams take responsibility and solve problems -- without waiting to be told what to do.
His new book expands on those ideas, with a fresh approach to workplace communication. Few leaders realize how easy it is to say things that inhibit creative solutions and escalate stress. In both high-pressure situations and routine scenarios, in every meeting and email, the wrong words will disempower and demoralize our colleagues. On the other hand, small changes in our language can lead to dramatic improvements in how our teams perform.
For instance, Marquet reveals why...
* Asking "Are you sure?" leads to less information and worse decisions than asking "How sure are you?"
* Using a few key phrases during stressful, unfamiliar situations can help everyone keep cool heads.
* Sometimes the most valuable thing a leader can say is... nothing.
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72
Positive Intelligence: Why Only 20% of Teams and Individuals Achieve Their True Potential and How You Can Achieve Yours
Often the decision between a customer choosing you over someone like you is your ability to know exactly what to say, when to say it, and how to make it count. Phil M. Jones has trained more than two million people across five continents and over fifty countries in the lost art of spoken communication. In Exactly What to Say, he delivers the tactics you need to get more of what you want.
Best-selling author and multiple award-winner Phil M. Jones is highly regarded as one of the world's leading sales trainers. He has trained more than two million people across five continents and fifty-six countries and coached some of the biggest global brands in the lost art of spoken communication. In 2013 he won the British Excellence in Sales and Marketing Award for Sales Trainer of the Year, the youngest-ever recipient of that honor. He has also written a series of best-selling books and developed a number of online training courses that have enrolled tens of thousands of members around the world. Phil divides his time between London and New York.
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74
The Asshole Survival Guide: How to Deal with People Who Treat You Like Dirt
If you're feeling stressed out, overtaxed, under-appreciated, bullied, or abused because you work with a jerk, learn how to avoid, outwit, and disarm assholes—today.
Equally useful and entertaining, The Asshole Survival Guide delivers a cogent and methodical game plan when you find yourself working with a jerk—whether in the office, on the field, in the classroom, or just in life.
Sutton starts with diagnosis—what kind of asshole problem, exactly, are you dealing with? From there, he provides field-tested, evidence-based, and sometimes surprising strategies for dealing with the rude, impolite, irritating, unpleasant, or just plain incompetent—avoiding them, outwitting them, disarming them, sending them packing, and developing protective psychological armor. Sutton even teaches readers how to look inward to stifle their own inner jackass.
Ultimately, this survival guide is about developing an outlook and personal plan that will help you preserve the sanity in your life, and will prevent all those perfectly good days from being ruined by some jerk.
An esteemed Stanford professor offers researched-back advice for managing asshole colleagues and bosses, and how to know recognize when the office asshole might be you. [source]
Nabeel Qadeer
Don't judge a book by its cover. Its a great read - some chapters are extremely well thought out with theories supported by practical instances. Thoroughly enjoyed reading this .. at par, if not better than any autobiography or the likes. Highly recommended! 👍 #RehamKhanBook https://t.co/3HTaIaT9o2 [source]
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75
Leaders Eat Last
Simon Sinek
4.1
The highly anticipated follow-up to Simon Sinek’s global bestseller Start with Why Simon Sinek is an optimist, a visionary thinker, and a leader of the cultural revolution of WHY. His second book is the natural extension of Start with Why, expanding his ideas at the organizational level. Determining a company’s WHY is crucial, but only the beginning. The next step is how do you get people on board with your WHY? How do you inspire deep trust and commitment to the company and one another? He cites the Marine Corps for having found a way to build a culture in which men and women are willing to risk their lives, because they know others would do the same for them. It’s not brainwashing; it’s actually based on the biology of how and when people are naturally at their best. If businesses could adopt this supportive mentality, employees would be more motivated to take bigger risks, because they’d know their colleagues and company would back them up, no matter what. Drawing on powerful and inspiring stories, Sinek shows how to sustain an organization’s WHY while continually adding people to the mix.
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Recommended by AnneMarie Schindler, Dan Rockwell, Intern John, and 1 others.
AnneMarie Schindler
I picked up Leaders Eat Last when I was going through a lot of transition at work. Our organization had experienced a significant scandal; the leadership team which I really respected was turning over; my direct boss and mentor was leaving; And I was still charged with managing one of the bigger teams in the organization. I would read this quote over and over again to guide my everyday,"the true price of leadership is the willingness to place the needs of others above your own. Great leaders truly care about those they are privileged to lead and understand that the true cost of the leadership privilege comes at the expense of self-interest." It grounded me in what was important and when I made it a core value for myself, I was easy to use that as a benchmark for myself and influence my team to operate at a higher standard. [source]
Intern John
My parents got me this book, love it, and suggest you read! #leadership #leader https://t.co/AI4Yr5Szqi [source]
slide:ology: The Art and Science of Creating Great Presentations
Nancy Duarte
4.1
No matter where you are on the organizational ladder, the odds are high that you've delivered a high-stakes presentation to your peers, your boss, your customers, or the general public. Presentation software is one of the few tools that requires professionals to think visually on an almost daily basis. But unlike verbal skills, effective visual expression is not easy, natural, or actively taught in schools or business training programs. slide:ology fills that void.
Written by Nancy Duarte, President and CEO of Duarte Design, the firm that created the presentation for Al Gore's Oscar-winning film, An Inconvenient Truth, this book is full of practical approaches to visual story development that can be applied by anyone. The book combines conceptual thinking and inspirational design, with insightful case studies from the world's leading brands. With slide:ology you'll learn to:
Connect with specific audiences Turn ideas into informative graphics Use sketching and diagramming techniques effectively Create graphics that enable audiences to process information easily Develop truly influential presentations Utilize presentation technology to your advantage Millions of presentations and billions of slides have been produced -- and most of them miss the mark. slide:ology will challenge your traditional approach to creating slides by teaching you how to be a visual thinker. And it will help your career by creating momentum for your cause. --back cover
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78
The Power of a Positive No: How to Say No and Still Get to Yes
William Ury
4.1
No is perhaps the most important and certainly the most powerful word in the language. Every day we find ourselves in situations where we need to say No–to people at work, at home, and in our communities–because No is the word we must use to protect ourselves and to stand up for everything and everyone that matters to us.
But as we all know, the wrong No can also destroy what we most value by alienating and angering people. That’s why saying No the right way is crucial. The secret to saying No without destroying relationships lies in the art of the Positive No, a proven technique that anyone can learn.
This indispensable book gives you a simple three-step method for saying a Positive No. It will show you how to assert and defend your key interests; how to make your No firm and strong; how to resist the other side’s aggression and manipulation; and how to do all this while still getting to Yes. In the end, the Positive No will help you get not just to any Yes but to the right Yes, the one that truly serves your interests.
Based on William Ury’s celebrated Harvard University course for managers and professionals, The Power of a Positive No offers concrete advice and practical examples for saying No in virtually any situation. Whether you need to say No to your customer or your coworker, your employee or your CEO, your child or your spouse, you will find in this book the secret to saying No clearly, respectfully, and effectively.
In today’s world of high stress and limitless choices, the pressure to give in and say Yes grows greater every day, producing overload and overwork, expanding e-mail and eroding ethics. Never has No been more needed. A Positive No has the power to profoundly transform our lives by enabling us to say Yes to what counts–our own needs, values, and priorities.
Understood this way, No is the new Yes. And the Positive No may be the most valuable life skill you’ll ever learn!
It gave me the tools for how to say no consistently and without guilt. [source]
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79
Flowers for Algernon
Daniel Keyes
4.1
The story of a mentally disabled man whose experimental quest for intelligence mirrors that of Algernon, an extraordinary lab mouse. In diary entries, Charlie tells how a brain operation increases his IQ and changes his life. As the experimental procedure takes effect, Charlie's intelligence expands until it surpasses that of the doctors who engineered his metamorphosis. The experiment seems to be a scientific breakthrough of paramount importance--until Algernon begins his sudden, unexpected deterioration. Will the same happen to Charlie?
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Recommended by Irina Botnari.
Irina Botnari
It’s pretty hard to pick only one favorite book because as we get wiser (to be read: get older ☺) our interests change and so do our books, but it’ll stick to the plan. The highlight of this year for me was Flowers for Algernon by Daniel Keyes. The idea behind is heartbreaking and completely brilliant, being in the same time so perfect and so horribly disturbing. [source]
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80
The 5 Languages of Appreciation in the Workplace: Empowering Organizations by Encouraging People
Gary Chapman and Paul White
4.0
Based on the #1 New York Times bestseller The 5 Love Languages®(over 12 million copies sold),
Dramatically improve workplace relationships simply by learning your coworkers’ language of appreciation.
This book will give you the tools to improve staff morale, create a more positive workplace, and increase employee engagement. How? By teaching you to effectively communicate authentic appreciation and encouragement to employees, co-workers, and leaders. Most relational problems in organizations flow from this question: do people feel appreciated? This book will help you answer “Yes!”
A bestseller—having sold over 300,000 copies and translated into 16 languages—this book has proven to be effective and valuable in diverse settings. Its principles about human behavior have helped businesses, non-profits, hospitals, schools, government agencies, and organizations with remote workers.
PLUS! Each book contains a free access code for taking the online Motivating By Appreciation (MBA) Inventory (does not apply to purchases of used books). The assessment identifies a person’s preferred languages of appreciation to help you apply the book. When supervisors and colleagues understand their coworkers’ primary and secondary languages, as well as the specific actions they desire, they can effectively communicate authentic appreciation, thus creating healthy work relationships and raising the level of performance across an entire team or organization.
Take your team to the next level by applying The 5 Languages of Appreciation in the Workplace.
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81
Resonate: Present Visual Stories that Transform Audiences
Nancy Duarte
4.0
Reveals the underlying story form of all great presentations that will not only create impact, but will move people to action Presentations are meant to inform, inspire, and persuade audiences. So why then do so many audiences leave feeling like they've wasted their time? All too often, presentations don't resonate with the audience and move them to transformative action.
Just as the author's first book helped presenters become visual communicators, Resonate helps you make a strong connection with your audience and lead them to purposeful action. The author's approach is simple: building a presentation today is a bit like writing a documentary. Using this approach, you'll convey your content with passion, persuasion, and impact.
Author has a proven track record, including having created the slides in Al Gore's Oscar-winning An Inconvenient Truth Focuses on content development methodologies that are not only fundamental but will move people to action Upends the usual paradigm by making the audience the hero and the presenter the mentor Shows how to use story techniques of conflict and resolution Presentations don't have to be boring ordeals. You can make them fun, exciting, and full of meaning. Leave your audiences energized and ready to take action with Resonate.
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Recommended by Brian Burkhart.
Brian Burkhart
But the book which really hit home was “Resonate: Present Visual Stories that Transform Audiences,” by Nancy Duarte. It’s interesting, I didn’t agree with her methodology or like much of what I read. It was too complex and not realistic for people to use in everyday life. That said, it did help confirm to me that I was onto something. It was a different kind of validation than Godin—that the power of a great presentation isn’t just one man’s opinion. There’s real science behind it. [source]
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82
The Back of the Napkin: Solving Problems and Selling Ideas with Pictures
Dan Roam
4.0
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83
Three Cups of Tea: One Man's Mission to Promote Peace ... One School at a Time
Greg Mortenson, David Oliver Relin
4.0
The inspiring account of one man's campaign to build schools in the most dangerous, remote, and anti-American reaches of Asia.
In April 2011, the CBS documentary "60 Minutes" called into question Greg Mortenson's work. The program alleged several inaccuracies in Three Cups of Tea, and its sequel, Stones into Schools, as well as financial improprieties in the operation of Mortenson's Central Asia Institute. Questions were also raised about Mortenson's claim that he got lost near K2 and ended up in Korphe; that he was captured by the Taliban in 1996; the number of schools the CAI claimed to have built; and whether CAI funds had been used appropriately for Mortenson's book tours. Jon Krakauer, who had supported the CAI to the tune of $75,000, also questioned Mortenson's accounts, and released his allegations in a lengthy article titled Three Cups of Deceit.
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Recommended by Gretchen Peters, Jennifer Steil, and Nicholas Kristof.
Gretchen Peters
I went to a refugee camp after 9/11 where people were living in tents and boiling grass to make tea and at least one family offered to let me sleep in their tent. [source]
Jennifer Steil
Greg Mortenson has changed literally thousands and thousands of lives. [source]
A How-To Guide for Practicing the Empathic Listening, Speaking, and Dialogue Skills to Achieve Relationship Success with the Important People in Your Life -- Including the "12-Day Communication Challenge!"
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85
The Code of the Woosters (Jeeves, #7)
P.G. Wodehouse
4.0
When Bertie Wooster goes to Totleigh Towers to pour oil on the troubled waters of a lover's breach between Madeline Bassett and Gussie Fink-Nottle, he isn't expecting to see his Aunt Dahlia there - nor to be instructed by her to steal some silver. But purloining the antique cow creamer from under the baleful nose of Sir Watkyn Bassett is the least of Bertie's tasks. He has to restore true love to both Madeline and Gussie and to the Revd Stinker Pinker and Stiffy Byng - and confound the insane ambitions of would-be Dictator Roderick Spode and his Black Shorts. It's a situation that only Jeeves can unravel....
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Recommended by Allen MacDuffie.
Allen MacDuffie
Wodehouse is one of those people who became famous … for being oblivious and yet also incredibly observant. [source]
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86
The Confidence Code: The Science and Art of Self-Assurance---What Women Should Know
Crucial Conversations (Third Edition): Tools for Talking When Stakes Are High
Joseph Grenny
4.0
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88
The Dip: A Little Book That Teaches You When to Quit (and When to Stick)
Seth Godin
4.0
A New York Times, USA Today, and Wall Street Journal bestseller
In this iconic bestseller, popular business blogger and bestselling author Seth Godin proves that winners are really just the best quitters. Godin shows that winners quit fast, quit often, and quit without guilt--until they commit to beating the right Dip.
Every new project (or job, or hobby, or company) starts out fun...then gets really hard, and not much fun at all. You might be in a Dip--a temporary setback that will get better if you keep pushing. But maybe it's really a Cul-de-Sac--a total dead end. What really sets superstars apart is the ability to tell the two apart.
Winners seek out the Dip. They realize that the bigger the barrier, the bigger the reward for getting past it. If you can beat the Dip to be the best, you'll earn profits, glory, and long-term security. Whether you're an intern or a CEO, this fun little book will help you figure out if you're in a Dip that's worthy of your time, effort, and talents. The old saying is wrong--winners do quit, and quitters do win.
In this iconic bestseller, popular business blogger and bestselling author Seth Godin proves that winners are really just the best quitters. Godin shows that winners quit fast, quit often, and quit without guilt—until they commit to beating the right Dip. Every new project (or job, or hobby, or company) starts out fun…then gets really hard, and not much fun at all. You might be in a Dip—a temporary setback that will get better if you keep pushing. But maybe it’s really a Cul-de-Sac—a total dead end. What really sets superstars apart is the ability to tell the two apart. Winners seek out the Dip. They realize that the bigger the barrier, the bigger the reward for getting past it. If you can beat the Dip to be the best, you’ll earn profits, glory, and long-term security. Whether you’re an intern or a CEO, this fun little book will help you figure out if you’re in a Dip that’s worthy of your time, effort, and talents. The old saying is wrong—winners do quit, and quitters do win. [source]
Foti Panagio
My favourite business book at the moment is The Dip by Seth Godin because it has some great advice on when to stick with something and when to quit. I’m currently working on a new venture called GrowthMentor.io and The Dip gave me the ammunition I needed to follow my gut and to stick with the project even when I felt like shelving it and moving on to something else. … When I was reading The Dip, I could almost superimpose what Godin was saying directly on top of my own work. Without The Dip, I might have bailed on the project or switched my attention somewhere else. [source]
Michael Herrmann
Very motivating for sticking through hard times. [source]
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89
The Diving Bell and the Butterfly
Jean-Dominique Bauby
4.0
‘Locked-in syndrome: paralysed from head to toe, the patient, his mind intact, is imprisoned inside his own body, unable to speak or move. In my case, blinking my left eyelid is my only means of communication.’
In December 1995, Jean-Dominique Bauby, editor-in-chief of French ‘Elle’ and the father of two young children, suffered a massive stroke and found himself paralysed and speechless, but entirely conscious, trapped by what doctors call ‘locked-in syndrome’. Using his only functioning muscle – his left eyelid – he began dictating this remarkable story, painstakingly spelling it out letter by letter.
His book offers a haunting, harrowing look inside the cruel prison of locked-in syndrome, but it is also a triumph of the human spirit.
This classic schoolroom drama of a black teacher in London's tough East End who triumphs over bigotry and ignorance to change the lives of his students forever was hailed by the "New York Times" as "a book that the reader devours quickly, ponders slowly, and forgets not at all" With opportunities for black men limited in post-World War II London, Rick Braithwaite, a former Royal Air Force pilot and Cambridge-educated engineer, accepts a teaching position that puts him in charge of a class of angry, unmotivated, bigoted white teenagers whom the system has mostly abandoned. When his efforts to reach these troubled students are met with threats, suspicion, and derision, Braithwaite takes a radical new approach. He will treat his students as people poised to enter the adult world. He will teach them to respect themselves and to call him "Sir." He will open up vistas before them that they never knew existed. And over the course of a remarkable year, he will touch the lives of his students in extraordinary ways, even as they in turn, unexpectedly and profoundly, touch his. Based on actual events in the author's life, "To Sir, With Love "is a powerfully moving story that celebrates courage, commitment, and vision, and is the inspiration for the classic film starring Sidney Poitier.
I read the book as a child, and it was hugely influential on the way I thought about race from that point on. I was disappointed by the film. And only now I find out about the author and the life. https://t.co/zaKEVcPhez [source]
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91
HBR Guide to Persuasive Presentations
Nancy Duarte
4.0
TAKE THE PAIN OUT OF PRESENTATIONS.
Terrified of speaking in front of a group? Or simply looking to polish your skills? No matter where you are on the spectrum, this guide will give you the confidence and the tools you need to get results.
Written by presentation expert Nancy Duarte, the HBR Guide to Persuasive Presentations will help you:
• Win over tough crowds • Organize a coherent narrative • Create powerful messages and visuals • Connect with and engage your audience • Show people why your ideas matter to them • Strike the right tone, in any situation
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92
Presentation Zen: Simple Ideas on Presentation Design and Delivery
Garr Reynolds
4.0
Presentation designer and internationally acclaimed communications expert Garr Reynolds, creator of the most popular Web site on presentation design and delivery on the net — presentationzen.com — shares his experience in a provocative mix of illumination, inspiration, education, and guidance that will change the way you think about making presentations with PowerPoint or Keynote. Presentation Zen challenges the conventional wisdom of making "slide presentations" in today’s world and encourages you to think differently and more creatively about the preparation, design, and delivery of your presentations. Garr shares lessons and perspectives that draw upon practical advice from the fields of communication and business. Combining solid principles of design with the tenets of Zen simplicity, this book will help you along the path to simpler, more effective presentations. --back cover
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93
High Road Leadership: Bringing People Together in a World That Divides
John Maxwell
4.0
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94
All You Need to Know About the Music Business: 10th Edition
Donald S. Passman
4.0
All You Need to Know About the Music Business by veteran music lawyer Don Passman—dubbed “the industry bible” by the Los Angeles Times—is now updated to address the biggest transformation of the music industry yet: streaming.
For more than twenty-five years, All You Need to Know About the Music Business has been universally regarded as the definitive guide to the music industry. Now in its tenth edition, Donald Passman leads novices and experts alike through what has been the most profound change in the music business since the days of wax cylinders and piano rolls. For the first time in history, music is no longer monetized by selling something—it’s monetized by how many times listeners stream a song. And that completely changes the ecosystem of the business, as Passman explains in detail.
Since the advent of file-sharing technology in the late 1990s to the creation of the iPod, the music industry has been teetering on the brink of a major transformation—and with the newest switch to streaming music, this change has finally come to pass. Passman’s comprehensive guide offers timely, authoritative information from how to select and hire a winning team of advisors and structure their commissions and fees; navigate the ins and outs of record deals, songwriting, publishing, and copyrights; maximize concert, touring, and merchandising deals; and how the game is played in a streaming world.
“If you want to be in music, you have to read this book,” says Adam Levine, lead singer and guitarist of Maroon 5. With its proven track record, this updated edition of All You Need to Know About the Music Business is more essential than ever for musicians, songwriters, lawyers, agents, promoters, publishers, executives, and managers—anyone trying to navigate the rapid transformation of the industry.
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95
Influence, New and Expanded: The Psychology of Persuasion
Robert B. Cialdini
4.0
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96
Excellence in Business Communication
John V. Thill and Courtland L. Bovee
4.0
Following in the wake of the digital revolution and the advent of social media, business communication has been hit by yet another revolutionary change: the rise of mobile communication. In this Twelfth Edition of Bove� and Thill's Excellence in Business Communication, the most significant and recent technology-related changes affecting the business world are thoroughly discussed. Not to be forgotten, the text continues to emphasize fundamental skills and principles, including the importance of writing, listening, presenting, and other components of business communication. Featuring practical advice, time-tested processes, and real-world examples, Excellence in Business Communication is the premier text for honing and developing essential communication skills. KEY TOPICS: Building a Career with Your Communication Skills; Professional Communication in a Digital, Social, Mobile World; Collaboration, Interpersonal Communication, and Business Etiquette; Communication Challenges in a Diverse, Global Marketplace; Planning Business Messages; Writing Business Messages; Completing Business Messages; Crafting Messages for Digital Channels; Writing Routine and Positive Messages; Writing Negative Messages; Writing Persuasive Messages; Planning Reports and Proposals; Writing Reports and Proposals; Completing Reports and Proposals; Designing and Delivering Business Presentations; Building Careers and Writing R�sum�s; Applying and Interviewing for Employment MARKET: For anyone interested in writing business letters, emails, memos, and reports.
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97
The Pursuit of Happyness
Chris Gardner, Quincy Troupe
4.0
The astounding yet true rags-to-riches saga of a homeless father who raised and cared for his son on the mean streets of San Francisco and went on to become a crown prince of Wall Street
At the age of twenty, Milwaukee native Chris Gardner, just out of the Navy, arrived in San Francisco to pursue a promising career in medicine. Considered a prodigy in scientific research, he surprised everyone and himself by setting his sights on the competitive world of high finance. Yet no sooner had he landed an entry-level position at a prestigious firm than Gardner found himself caught in a web of incredibly challenging circumstances that left him as part of the city's working homeless and with a toddler son. Motivated by the promise he made to himself as a fatherless child to never abandon his own children, the two spent almost a year moving among shelters, "HO-tels," soup lines, and even sleeping in the public restroom of a subway station.
Never giving in to despair, Gardner made an astonishing transformation from being part of the city's invisible poor to being a powerful player in its financial district.
More than a memoir of Gardner's financial success, this is the story of a man who breaks his own family's cycle of men abandoning their children. Mythic, triumphant, and unstintingly honest, The Pursuit of Happyness conjures heroes like Horatio Alger and Antwone Fisher, and appeals to the very essence of the American Dream.
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Recommended by Abid Zaidi.
Abid Zaidi
Day 3 : #30Days of posting cover of books I love (1 book a day for 30 days). No expectations, no reviews, just the covers. Inspired by @rekha_bhardwaj #MyFavouriteBooks Today I invite @aakhramka to take on the 'challenge' 😊 https://t.co/JC3v2XAU3M [source]
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98
The Bluest Eye
Toni Morrison
4.0
The Bluest Eye is Toni Morrison's first novel, a book heralded for its richness of language and boldness of vision. Set in the author's girlhood hometown of Lorain, Ohio, it tells the story of black, eleven-year-old Pecola Breedlove. Pecola prays for her eyes to turn blue so that she will be as beautiful and beloved as all the blond, blue-eyed children in America. In the autumn of 1941, the year the marigolds in the Breedloves' garden do not bloom. Pecola's life does change- in painful, devastating ways. What its vivid evocation of the fear and loneliness at the heart of a child's yearning, and the tragedy of its fulfillment. The Bluest Eye remains one of Tony Morrisons's most powerful, unforgettable novels- and a significant work of American fiction.
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99
The Email Lifestyle
Natalie Canavor
4.0
The Email Lifestyle is the luxury of waking up when you want to, working on your own time, not having to answer to anybody, having plenty of time in your hands to spend with family and friends, travelling to awesome places, meeting a ton of cool people, and following your dreams and passions. In fact, the money generated with Email Marketing becomes a FUEL to fulfil your passions. Email marketing is a business that only takes a couple of hours every single day. And you have the rest of the day to yourself. You can do your business while chilling at the beach with your wife. The best part is ANYONE can do this. And I will show you how... Heck, I got started on an old computer sitting on a little desk in my parents house in India with a ridiculously slow internet dealing with college pressure and family expectations. So, what's your excuse?
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100
The Fine Art of Small Talk: How to Start a Conversation, Keep It Going, Build Networking Skills and Leave a Positive Impression!
Nationally recognized communication expert Debra Fine reveals the techniques and strategies anyone can use to make small talk--in any situation. Do you spend an abnormal amount of time hiding out in the bathroom or hanging out at the buffet table at social gatherings? Does the thought of striking up a conversation with a stranger make your stomach do flip-flops? Do you sit nervously through job interviews waiting for the other person to speak? Are you a "Nervous Ned or Nellie" when it comes to networking? Then it's time you mastered The Fine Art of Small Talk. With practical advice and conversation "cheat sheets," The Fine Art of Small Talk will help you learn to feel more comfortable in any type of social situation, from lunch with the boss to an association event to a cocktail party where you don't know a soul.
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