What is ethos in the context of persuasion? How can you use the three elements of ethos to make a persuasive argument? Ethos is used in persuasive arguments to establish trustworthiness and credibility as a speaker or writer. There are three essential elements to developing ethos: virtue, personal disinterest, and practical wisdom. Keep reading to learn about the three building blocks of ethos and how to use them in a persuasive argument.
The 3 Elements of Ethos: Persuasion Basics










