The World's Best Book Summaries
What is the Chris Voss accusation audit strategy? How can it help you get an upper hand in a negotiation? According to Chris Voss, an accusation audit is a form of emotional labeling which involves labeling your counterpart’s negative emotions—but about you specifically. The aim of an accusation audit is to trigger empathy in your opponent and diffuse tension by putting it all out there in the open. Read about the Chris Voss accusation audit strategy.
What is the free trait theory? How can it help explain the way people are able to have seemingly different personalities for different situations? Free trait theory is the idea that some of our personality traits are changeable. Other psychologists argue that personality is fixed. Read more about free trait theory.
What are corporate ads? Are thy just there to serve as a branding strategy or can they do more? Corporate ads focus on advertising the company separately from its products or services. Companies might use corporate ads to impress investors, boost morale, attract talent and more. Read more about corporate ads and how they work.
What are some of the most noteworthy Never Split the Difference quotes? What do these quotes say about negotiation and human communication biases? The following Never Split the Difference quotes belong to former FBI hostage negotiator Chris Voss. They encapsulate the author’s approach to negotiation and talk about the strategies discussed in the book. Keep reading for Never Split the Difference quotes by Chris Voss.
What is culture and how does it spread? How does cultural inheritance compare to genetic inheritance? Cultural inheritance spreads just like genetic inheritance. Culture is replicated in minds and genes are replicated in the bodies. Keep reading for more about cultural inheritance and the evolution of culture.
Do you want to apply Marshall Rosenberg’s nonviolent living philosophy? What are some nonviolent communication exercises you can practice? NVC is an approach to interpersonal communication that is premised on the idea that all forms of violent communication stem from unmet needs. The following nonviolent communication exercises are designed to help you practice and apply the key concepts and ideas from the book. Try these nonviolent communication exercises to reinforce your understanding of the book’s key concepts.
What are the main Never Split the Difference takeaways? How can you put his negotiation advice into practice? We will cover the key takeaways from Never Split the Difference and how you can put them into practice. By mastering the techniques you’ve learned, you’ll have the skills and confidence to get what you want out of any negotiation. Read on for the key Never Split the Difference takeaways to help you reinforce your understanding of the book’s main concepts, principles, and ideas.
What is advertising copy? What do you need to know about writing ad copy? Advertising copy is the body text of an ad. While only a small fraction of consumers read the copy, it’s important to have great copy to keep your readers’ attention and get them interested in the product. Read more about writing and creating advertising copy below.
What is dishonest advertising? How can advertisers keep ads from being dishonest? People are understandably uncomfortable with dishonest advertising. In Ogilvy on Advertising, David Ogilvy claims that lying in ads is very difficult because ads go through many channels of approval. Read more about dishonest advertising and why it matters.
Are you looking for Nonviolent Communication quotes by Marshall Rosenberg? What do these quotes say about empathy and compassion? Marshall Rosenberg’s Nonviolent Communication is a book about communicating ourselves clearly and honestly and receiving empathetically. The following Nonviolent Communication quotes embody the author’s philosophy. Keep reading for Nonviolent Communication quotes by Marshall Rosenberg and what they mean.