How to Write Effectively: The Ultimate 8-Step Guide

A woman learning how to write effectively in her notebook in a cafe

Do you want to cause a stir with your writing? How can you make your writing more effective? In their book Writing for Busy Readers, Rogers and Lasky-Fink offer evidence-based techniques for how to write effectively. We’ve reordered the principles to guide you through the writing process step by step—from big-picture planning to sentence-level polish and beyond. Below, we’ll guide you through eight steps toward more effective writing.

Writing With Purpose: How to Identify & Refine Your Goal

A man's finger pointing at a document on a desk, portraying the importance of writing with purpose

Do you struggle to stay on track with your writing? How can you align your goals with your readers’ goals? Behavioral scientists Todd Rogers and Jessica Lasky-Fink write in their book Writing for Busy Readers that in order for your writing to make an impact, you have to write with purpose. To write with purpose, you must identify your goals and your readers’ goals. Keep reading to learn how to instill purpose into your messages.

How to Use Visual Formatting Effectively in Your Messaging

A stack of books on a table with titles that relate to visual formatting

How much does visual formatting affect your ability to spread a message? In what ways can bad formatting be misinterpreted? When you’re trying to spread a message, the formatting you choose can be just as important as the words. The authors of the book Writing for Busy Readers share advice for properly applying visual formatting. Here are tips from behavioral scientists Todd Rogers and Jessica Lasky-Fink.

The Importance of Effective Writing: 2 Clear Benefits

A woman reading an article on her phone while sat in front of a bookshelf, signifying the importance of effective writing

How is effective writing different than literary writing? Why is effective writing important when it comes to business? In the book Writing for Busy Readers, behavioral scientists Todd Rogers and Jessica Lasky-Fink discuss the importance of effective writing. They say that effective writing is captivating and impactful, which are important if you’re trying to prompt action. Here’s a look at the two main benefits of effective writing.

“Let Them” and “Let Me”: Mel Robins’s Way to Release Control

Two women standing back to back, representing the "Let Them and Let Me" theory

How do you react to a person’s comment that just isn’t worth the battle? What if there were a way you could win the battle without even fighting it? To escape the trap of trying to control what other people do and say, Mel Robbins contends you have to acknowledge that you can’t manage everyone else’s opinions, judgments, and feelings and redirect your energy and focus to what you can control. She explains that to do that, you can use two simple phrases: “Let Them” and “Let Me.” Discover how to use these phrases in everyday situations.

How to Say No to People Without Hurting Their Feelings

A woman saying no to a man in front of a colorful background

Are you a people pleaser who has to say “yes” to everything? When is the right time to say “no” to someone? It’s important to carefully choose your commitments. To help you do so, Free to Focus by Michael Hyatt offers some advice on how to effectively (but politely) turn people down.  Check out how to say no to people in the nicest way possible, without giving in to people-pleasing habits.

Maryanne Wolf’s Proust and the Squid: Book Overview

A drawing of a woman with dark hair and an orange sweater reading a book and sitting on the floor

What happens in our brains when we read? How did humans develop the ability to transform marks on a page into meaning and understanding? Maryanne Wolf’s Proust and the Squid: The Story and Science of the Reading Brain explores the evolution of reading from ancient civilizations to our digital present. Wolf reveals how the brain adapts to this invented skill, reshaping pathways as we learn to connect symbols with sounds and meanings. Continue reading for an overview of this book that will make you look at a basic skill with new eyes.

The Reading Brain: How Neuroplasticity Makes Reading Possible

A cartoon drawing of a brain reading a book illustrates the reading brain

What happens in our brains when we learn to read? How do different writing systems shape our neural pathways? In her book Proust and the Squid, Maryanne Wolf explains how the reading brain is made possible through neuroplasticity. Despite having no dedicated reading center, our brains rewire themselves in three profound ways. Read on to explore how this remarkable adaptation changed human history and continues to shape our minds today.

The Origin of Written Language: From Symbols to the Alphabet

Hieroglyphs illustrate the origin of written language

How did the earliest humans begin to record their thoughts and transactions? What impact did the Greek alphabet have on literacy and the spread of knowledge? The origin of written language dates back thousands of years. In her book Proust and the Squid, Maryanne Wolf traces this remarkable journey from primitive counting symbols to the revolutionary Greek alphabet that changed the course of human communication. Keep reading to discover how our ancestors transformed symbols into the powerful writing systems we use today.

How Do Children Learn to Read? Maryanne Wolf Explains

A child reading a book illustrates the question, "How do children learn to read?"

How do children learn to read? Why does the journey to becoming a fluent reader take years? Cognitive neuroscientist Maryanne Wolf explores how children learn to read by tracing development from infancy through adolescence. From recognizing speech sounds as babies to mastering complex metaphors as teenagers, children build reading skills through distinct phases. Read more to explore the fascinating science behind how a child transforms from a babbling toddler into a capable reader.