What led to the Cybertruck’s protracted production problems? How vital is the vehicle’s success to Tesla’s business strategy? Does the polarizing truck have breakout potential or niche appeal? Elon Musk’s Tesla Cybertruck, unveiled recently, has been besieged by production challenges, largely associated with the company’s use of the notoriously difficult-to-manipulate hardened stainless steel. Tesla confronts economic headwinds and slipping market share, and hopes the Cybertruck can ignite sales growth. Here’s a look at the Cybertruck’s production issues and why sales are so vital for Tesla.
Elon Musk’s Tesla Cybertruck: Can It Save Tesla?
