What Is Product Leadership? (+ How to Be a Better Leader)

A technology team showing what product leadership is by working at a desk on laptops with graphs and charts behind them.

What is product leadership? Why should companies incorporate technology into their everyday operations? Marty Cagan and Chris Jones argue that all modern companies are in the technology business, no matter what kind of product they sell. No matter the company’s overall focus—whether it provides lawn care, smartphones, or investment advice—technology underpins all business operations.  If you want to learn more about product leadership and how to execute it, keep reading.

The Environmental Impacts of Food Production

A cartoon of planet Earth on a dinner plate, signifying the environmental impacts of food production

How do ultra-processed foods impact the environment? What is the leading cause of global biodiversity loss? Not only are ultra-processed foods horrible for people, they’re also horrible for the environment. UPF production causes the destruction of forests, releases greenhouse gasses, and causes biodiversity loss. Here’s a closer look at the environmental impacts of food production.

Predatory Landlords Are Exacerbating the Housing Crisis

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How dangerous are predatory landlords? How did landlording turn into a full-time job? In his book Evicted, Matthew Desmond argues that predatory landlords are contributing to the housing and eviction crisis in the US. They target low-income earners by charging too much in rent, neglecting repairs, and making non-binding agreements. Continue reading to learn more about predatory landlord practices and their effects.

Trailblazer by Marc Benioff: Book Overview & Takeaways

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What’s Trailblazer by Marc Benioff about? What type of business model prioritizes ethics over income? Traditional capitalism is facing increasing scrutiny because of its association with socioeconomic inequality, environmental degradation, and corporate greed. In Trailblazer, Marc Benioff says his company is leading the way forward by practicing a business model that foregrounds ideals over profits and represents the future of capitalism. Read below for a brief overview of Trailblazer.

How Salesforce Is Getting Ready for the Fifth Industrial Revolution

An advanced futuristic city during the Fifth Industrial Revolution that's full of greenery and trees

What will the Fifth Industrial Revolution look like? How are principled businesses like Salesforce preparing for the Fifth Industrial Revolution? Marc Benioff believes that humanity is on the cusp of the Fifth Industrial Revolution. This is an era where moral responsibility will be built into technological innovation as the industry’s underlying purpose and guiding ethos. Take a look at how Salesforce is getting ahead of the Fifth Industrial Revolution.

Exceptional Customer Service Examples at Salesforce

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What are some examples of outstanding customer service? How does Salesforce serve its customers’ needs? According to Marc Benioff, customer service is one of the most important values at Salesforce. Two of its major forms of service are the software that helps customers manage their business and Salesforce’s annual stakeholder conference. Continue reading to learn more about these exceptional customer service examples.

Salesforce’s Advancement in Business (From Trailblazer)

A man working on a computer screen that reads "AI" as part of an initiative to push advancement in business

What are the different types of advancements in business? How does Salesforce use new technology to improve decision-making? To continue meeting customers’ ever-evolving needs, Marc Benioff says Salesforce is dedicated to making technological and social advancements. These advancements include incorporating artificial intelligence (AI) in the workplace and providing educational opportunities. Continue reading to learn about Salesforce’s social and technological advancements.

Salesforce’s Transparent Method to Gain Stakeholders’ Confidence

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Do you worry about losing your stakeholders’ trust? Why should you be completely open about how your business is doing? According to Marc Benioff, all stakeholders must have confidence in your business, its leaders, employees, and each other. The way he gained the trust of stakeholders for Salesforce was by being transparent about the company’s operations. Read below for more details on how Salesforce keeps its stakeholders confident in the business.

How to Promote Wellness in the Workplace Like Salesforce

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How does Salesforce foster the wellness of its employees? Are Salesforce’s wellness methods applicable to any business? Marc Benioff explains that Salesforce fosters employee well-being because vibrant employees are more engaged and productive. That way, they can better support the company’s principled business efforts. Check out how to promote wellness in the workplace like Salesforce does.