Telephone Prospecting: 4 Steps to Master Your #1 Approach

A male salesperson conducting telephone prospecting via a mobile phone at a desk in an open workspace

What’s the most effective way to connect with potential customers over the phone? How can you turn a “no” into a “yes” during telephone prospecting? Sales expert Jeb Blount shares proven strategies for successful telephone prospecting in his book Fanatical Prospecting. His four-step approach helps salespeople hook prospects’ attention, build credibility, and make compelling requests that lead to conversions. Keep reading to discover the exact steps for mastering telephone prospecting and learn how to handle rejections like a pro.

4 Common Symptoms of Trauma (Peter Levine’s Waking the Tiger)

A painting of a young woman with curly brown hair who is afraid illustrates common symptoms of trauma

What does trauma do to your mind and body? Why do some people seem stuck in a constant state of stress and anxiety? In Waking the Tiger, trauma expert Peter Levine explains how our bodies respond to threatening situations and why these responses can become chronic. He outlines the common symptoms of trauma and shows how they stem from our natural survival mechanisms gone awry. Keep reading to discover how trauma affects your nervous system and learn why your body might be stuck in survival mode.

David McRaney’s You Are Not So Smart: Book Overview

A woman with black hair holding an open book and looking up thoughtfully to consider what she's reading

What actually drives your decisions and behaviors? Why do you believe you’re more capable and rational than others around you? In his book You Are Not So Smart, David McRaney reveals the fascinating psychological phenomena behind our everyday thoughts and actions. He explores how our brains create false narratives, distort memories, and lead us to overestimate our abilities while doubting others. Read on for an overview of this book that will help you discover the truth about your mind’s sneaky tricks—and learn how to overcome them.

How to Evaluate Your Life Using the Life Quality Quadrant

A person writing on paper with a marker illustrates how to evaluate your life with the Life Quality Quadrant

What makes a good life? How can you find the sweet spot between feeling energized and having a sense of purpose? Living well isn’t just about happiness—it’s about finding the right mix of vitality and meaning in your daily experiences. In You Only Die Once, Jodi Wellman explores how these two elements combine to create a life that’s both exciting and purposeful, offering practical ways to assess your current situation. Keep reading to discover what it means to have a fulfilling existence and to learn how to evaluate your life with the Life Quality Quadrant.

Willpower Training: How to Build It Up With Exercises & Practice

A smiling woman eating a salad in a restaurant while other people are eating pizza illustrates willpower training

Can willpower be trained? How can you build the self-control needed to achieve your goals? In Willpower, Roy Baumeister and John Tierney reveal that willpower training works just like building muscle at the gym. Their research shows that practice and small, consistent exercises can dramatically improve your self-control over time. Keep reading to discover proven willpower training techniques that can help you tackle any challenge.

How to Hire a COO: 4 Steps From a Job Description to Onboarding

A CEO introducing a new COO to the team in an open workspace illustrates how to hire a COO

What makes a COO the perfect fit for your organization? How can you find and hire someone who will excel in this crucial leadership role? In The Second in Command, Cameron Herold provides a comprehensive roadmap for finding and onboarding the ideal chief operating officer. His guidance covers everything from creating detailed job descriptions to conducting thorough interviews and implementing an effective onboarding process. Keep reading to discover how to hire a COO who will strengthen your leadership team and help take your business to the next level.

How Trauma Works: Peter Levine Explains the Disorder

A man sitting on a bed with his head in his hands illustrates how trauma works

What happens in your body when you experience trauma? Why do humans get stuck in trauma while animals naturally recover? In Waking the Tiger, trauma expert Peter Levine explores how trauma works in both humans and animals. He reveals the biological mechanisms behind trauma and explains why our natural healing process often gets disrupted. Keep reading to discover what trauma is and learn why your body’s stress response might be keeping you stuck in a cycle of anxiety and fear.

Underestimating Others: We Shouldn’t Be So Quick to Judge

A woman with a furrowed brow and a frown looking at another woman illustrates our tendency to underestimate others

Why do we often see others as less capable than they really are? What mental shortcuts lead us to make snap judgments about people we barely know? In You Are Not So Smart, David McRaney reveals how we frequently fall into the trap of underestimating others while overestimating ourselves. He explores fascinating psychological phenomena such as the third person effect and the fundamental attribution error that shape our perceptions of those around us. Keep reading to discover how these mental shortcuts affect your relationships and learn practical ways to make more accurate judgments about others.

Remember You Must Die: Why & How to Embrace Memento Mori

A young man looking thoughtfully at himself in the mirror illustrates the concept of memento mori ("remember you must die")

What would change in your life if you truly accepted that your time is limited? How can contemplating death actually lead to a more fulfilling existence? In You Only Die Once, Jodi Wellman explores how embracing our mortality through the ancient principle of memento mori (“remember you must die”) can transform our approach to living. She reveals how acknowledging death’s inevitability helps us prioritize what truly matters and live with greater purpose. Keep reading to discover how facing our mortality might be the key to activating a more meaningful and intentional life.

Positive Self-Pressure: 3 Tools to Amplify Your Willpower

A man holding a written schedule illustrates positive self-pressure

What does it take to harness your willpower effectively? How can external pressure help you achieve your goals? In Willpower, Roy Baumeister and John Tierney explore practical strategies for maximizing self-control. Their research reveals how self-pressure techniques can help you stay focused and motivated, even during challenging times when your willpower reserves run low. Keep reading to discover proven tools for applying positive self-pressure that can transform your approach to achieving goals and maintaining self-control.