What is the Zeigarnik effect? How can you leverage it to be more creative? Creative insights might seem random, but you actually can deliberately spark them by leveraging a peculiar neural phenomenon called the Zeigarnik effect. It’s when your brain continues to work on unsolved problems—even when you don’t realize it. Here are four ways to unleash your creativity using the Zeigarnik effect.
The Zeigarnik Effect: 4 Ways to Unleash Your Creativity










