100 Best Retail Books of All Time (Updated for 2026)

1

Influence: The Psychology of Persuasion

Robert B. Cialdini

5.0

Influence, the classic book on persuasion, explains the psychology of why people say "yes"—and how to apply these understandings. Dr. Robert Cialdini is the seminal expert in the rapidly expanding field of influence and persuasion. His thirty-five years of rigorous, evidence-based research along with a three-year program of study on what moves people to change behavior has resulted in this highly

Recommended by Charles T. Munger, Dan Ariely, Jim Collins, and 40 others.

Charles T. Munger

Vice Chairman/Berkshire Hathaway

Robert Cialdini has had a greater impact on my thinking on this topic than any other scientist. [source]

Dan Ariely

Author

It covers a range of ways in which we end up doing things, and how we don’t understand why we’re doing them. [source]

Max Levchin

Co-founder/PayPal, CEO/Affirm, Investor

Max Levchin recommended this book as an answer to "What business books would you advise young entrepreneurs read?" [source]

2

Shoe Dog: A Memoir by the Creator of NIKE

Phil Knight

4.9

Preview Summary

In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands.

In 1962, fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-q

Recommended by Bill Gates, Warren Buffett, Andre Agassi, and 39 others.

Bill Gates

CEO/Microsoft

This memoir, by the co-founder of Nike, is a refreshingly honest reminder of what the path to business success really looks like: messy, precarious, and riddled with mistakes. I’ve met Knight a few times over the years. He’s super nice, but he’s also quiet and difficult to get to know. Here Knight opens up in a way few CEOs are willing to do. I don’t think Knight sets out to teach the reader anything. Instead, he accomplishes something better. He tells his story as honestly as he can. It’s an amazing tale. [source]

Warren Buffett

CEO/Berkshire Hathaway

The best book I read last year. Phil is... a gifted storyteller. [source]

Andre Agassi

Founder/ College Preparatory Academy

I've known Phil Knight since I was a kid, but I didn't really know him until I opened this beautiful, startling, intimate book. And the same goes for Nike. I've worn the gear with pride, but I didn't realize the remarkable saga of innovation and survival and triumph that stood behind every swoosh. Candid, funny, suspenseful, literary - this is a memoir for people who love sport, but above all it's a memoir for people who love memoirs. [source]

3

The Everything Store: Jeff Bezos and the Age of Amazon

Brad Stone

4.9

Preview Summary

The definitive story of Amazon.com, one of the most successful companies in the world, and of its driven, brilliant founder, Jeff Bezos.

Amazon.com started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection and seductive convenience at disruptively low pri

Recommended by Doug McMillon, Aaron Watson, Alan Pierce, and 10 others.

Doug McMillon

CEO/Walmart

I read and give this book because you need to understand what you’re up against. [source]

Aaron Watson

Amazon is going to rule the world unless governments decide to break them up. It just makes sense to understand the most powerful company on the planet. Also, there is a (small) chance that Amazon sets up HQ2 in my hometown (Pittsburgh). [source]

Alan Pierce

This was an amazing glimpse into one of the most disruptive companies in history as well as the past and future trajectory of e-commerce and retail. It is also a testament to unwavering self-belief. The thing that impressed me the most is that Jeff Bezos intentionally built an entire department dedicated to making his primary business obsolete which allowed him to take the lead in the next development, e-books. His foresight is extraordinary and he is an inspirational big thinker. [source]

4

Sam Walton: Made in America

Sam Walton

4.8

Preview Summary

As Sam Walton himself said, this is "...a story about entrepreneurship, and risk, and hard work, and knowing where you want to go and being willing to do what it takes to get there. And it's a story about believing in your idea even when maybe some other folks don't, and about sticking to your guns." It's the story of how Walton parlayed a single dime store in a hardscrabble cotton town into Wal-M

Recommended by Jeff Bezos, Jamie Dimon, David Cancel, and 2 others.

Jeff Bezos

Founder/Amazon

Expounds on the principles of discount retailing and discusses his core values of frugality and a bias for action—a willingness to try a lot of things and make many mistakes. Bezos included both in Amazon’s corporate values. [source]

Rob "Crypto Bobby" Paone

@tmac604 Read it earlier this summer, a great book 👍 and also hilarious to compare to current corporate excess ala WeWork [source]

5

The Better Angels of Our Nature: Why Violence Has Declined

Steven Pinker

4.6

Believe it or not, today we may be living in the most peaceful moment in our species' existence. In his gripping and controversial new work, New York Times bestselling author Steven Pinker shows that despite the ceaseless news about war, crime, and terrorism, violence has actually been in decline over long stretches of history. Exploding myths about humankind's inherent violence and the curse of m

Recommended by Bill Gates, Eric Schmidt, Mark Zuckerberg, and 12 others.

Bill Gates

CEO/Microsoft

Yong succeeds in his intention to give us a 'grander view of life' and does so without falling prey to grand, unifying explanations that are far too simplistic. He presents our inner ecosystems in all their wondrous messiness and complexity. And he offers realistic optimism that our growing knowledge of the human microbiome will lead to great new opportunities for enhancing our health. [source]

Eric Schmidt

CEO/Google

When you finish this book, which takes a long time, you conclude that the world is in a much, much better place than it has been in the past. [source]

Mark Zuckerberg

Founder/Facebook

My second book of the year is The Better Angels of Our Nature by Steven Pinker. It's a timely book about how and why violence has steadily decreased throughout our history, and how we can continue this trend. Recent events might make it seem like violence and terrorism are more common than ever, so it's worth understanding that all violence -- even terrorism -- is actually decreasing over time. If we understand how we are achieving this, we can continue our path towards peace. A few people I trust have told me this is the best book they've ever read. It's a long book, so I plan on taking a month to read it rather than two weeks. I'll add a third book in two weeks that will be a shorter read to complement this. If you want to follow along with the books I'm reading and participate in conversations with the authors, you can like the page A Year of Books. [source]

6

The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It

Michael E. Gerber

4.6

Preview Summary

E-Myth \ 'e-,'mith\ n 1: the entrepreneurial myth: the myth that most people who start small businesses are entrepreneurs 2: the fatal assumption that an individual who understands the technical work of a business can successfully run a business that does that technical work

Voted #1 business book by Inc. 500 CEOs.

An instant classic, this revised and updated edition of the phenomenal bestseller dis

Recommended by Dave Ramsey, Simon Sinek, Timothy Ferriss, and 17 others.

Dave Ramsey

Author

Dave Ramsey recommended this book on his website. [source]

Timothy Ferriss

Author & Entrepreneur

After reading The E-Myth Revisited by Michael Gerber and The 80/20 Principle by Richard Koch, I decided that extreme questions were the forcing function I needed. [source]

Brian Scudamore

Founder & CEO/1-800-GOT-JUNK?

The book that’s had the biggest impact on me is The E-Myth by Michael Gerber (I even wrote about it in my own book). I read it front to back, then reread it right away. Gerber takes you through every step of a running a business from start to finish, and shows you what you need to make it successful. I read it when I was looking to take 1-800-GOT-JUNK? to the next level, and I had an epiphany: people don’t fail, systems do. Reading his book got me to take a good, hard look at my business and focus on developing our systems and hiring happy people. His book is one of the reasons we were able to sell out of 1-800-GOT-JUNK? franchises and scale that success into three other home-service companies, WOW 1 DAY PAINTING, You Move Me, and Shack Shine under the O2E Brands banner. [source]

7

Predictably Irrational: The Hidden Forces That Shape Our Decisions

Dan Ariely

4.5

Preview Summary

Why do our headaches persist after taking a one-cent aspirin but disappear when we take a 50-cent aspirin?

Why does recalling the Ten Commandments reduce our tendency to lie, even when we couldn't possibly be caught?

Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup?

Why do we go back for second helpings at the unlimited buffet, even when our stomachs are a

Recommended by Max Levchin, Vinod Khosla, Vinod Khosla, and 22 others.

Max Levchin

Co-founder/PayPal, CEO/Affirm, Investor

Max Levchin recommended this book as an answer to "What business books would you advise young entrepreneurs read?" [source]

Andra Zaharia

'While I was thinking of the best books to add to this short list, I realized that not even half of them are directly related to digital marketing. This is because I believe that the best marketers are people who understand human nature deeply and aim to bring out the best in it. Call me naive, but that’s how I see it. If I were to want to pursue a career in marketing, I’d read … Predictably Irrational. [source]

Chris Goward

Here are some of the books that have been very impactful for me, or taught me a new way of thinking: … Predictably Irrational. [source]

8

Delivering Happiness: A Path to Profits, Passion, and Purpose

Tony Hsieh

4.5

Preview Summary

You want to learn about the path that we took at Zappos to get to over $1 billion in gross merchandise sales in less than ten years. You want to learn about the path I took that eventually led me to Zappos, and the lessons I learned along the way. You want to learn from all the mistakes we made at Zappos over the years so that your business can avoid making some of the same ones. You want to figur

Recommended by Ev Williams, Chip Conley, Adam Johnston, and 15 others.

Chip Conley

The author is a wise guy. Sincerely. He’s one of the wisest and most thoughtful business leaders of the modern age. [source]

Adam Johnston

Inspiring case study into building brand and customer service. [source]

Chelsea Frank

I read everything with an open mind, often challenging myself by choosing books with an odd perspective or religious/spiritual views. These books do not reflect my personal feelings but are books that helped shape my perspective on life, love, and happiness. [source]

9

The Design of Everyday Things

Don Norman

4.5

Preview Summary

Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious—even liberating—book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary r

Recommended by Andrew Chen, Marissa Mayer, Nir Eyal, and 23 others.

Grey Baker

I mainly read to decompress and change my state of mind, so it’s hard to point to an insight I read that helped me. Reading fiction has pulled me out of a bad mood more times than I can count, though, and always reenergises me to attack problems that had stumped me again. That said, I read and loved Norman Norman’s “The Design of Everyday Things”, and it’s helped me think through design problems ever since. [source]

Julia Enthoven

For people interested in designing or building software products: The Design of Everyday Things by Don Norman and The Lean Product Playbook by Dan Olsen. Both books have informed my product sense and helped me make decisions about great UX. [source]

Kaci Lambe

These three books are about how people actually use design in their lives. They helped me understand this very basic idea: There are no dumb users, only bad designers. Take the time to create based on how your design will be interacted with. Test it. Iterate. That's how you become a good designer. [source]

10

Red Notice: A True Story of High Finance, Murder, and One Man's Fight for Justice

Bill Browder

4.4

A real-life political thriller about an American financier in the Wild East of Russia, the murder of his principled young tax attorney, and his dangerous mission to expose the Kremlin's corruption.

Bill Browder's journey started on the South Side of Chicago and moved through Stanford Business School to the dog-eat-dog world of hedge fund investing in the 1990s. It continued in Moscow, where Browder

Recommended by Eric Ries, Anand Sanwal, Ben Saunders, and 8 others.

Eric Ries

Founder/Long-Term Stock Exchange

This reads like a thriller, but is an urgent and important story about the dangers of Putin’s Russia and the events leading to the Magnitsky Act. [source]

Anand Sanwal

@geoffreysbatt @patrick_oshag 2/ Reminded a bit of the story of @Billbrowder as told in the remarkable book Red Notice which chronicles his investments in Russia very early before everyone saw the opportunity [source]

Ben Saunders

Just finished @Billbrowder's extraordinary book Red Notice. Inspiring, alarming, unsettling and illuminating in equal measure. I thought I knew a few things about ambition and endeavour in challenging environments, but this is something else. Highly recommended. https://t.co/m4wxR4qesa [source]

11

The Nightingale

KRISTIN HANNAH

4.4

In love we find out who we want to be.
In war we find out who we are.

FRANCE, 1939

In the quiet village of Carriveau, Vianne Mauriac says goodbye to her husband, Antoine, as he heads for the Front. She doesn’t believe that the Nazis will invade France…but invade they do, in droves of marching soldiers, in caravans of trucks and tanks, in planes that fill the skies and drop bombs upon the innocent. Wh

12

Mastering the Art of French Cooking

Julia Child

4.4

For over fifty years, New York Times bestseller Mastering the Art of French Cooking has been the definitive book on the subject for American readers. Featuring 524 delicious recipes, in its pages home cooks will find something for everyone, from seasoned experts to beginners who love good food and long to reproduce the savory delights of French cuisine, from historic Gallic masterpieces to the see

Recommended by Madhur Jaffrey.

Madhur Jaffrey

Well, you take it off the hob and you mix in more milk or whatever it is. You mix something cold in or put in cubes of ice and then slowly put it back. You have to cool it quickly and then put it back. You might need to put another egg in and start again. [source]

13

The 1-Page Marketing Plan: Get New Customers, Make More Money, And Stand out From The Crowd

Allan Dib

4.4

Preview Summary

WARNING: Do Not Read This Book If You Hate Money

To build a successful business, you need to stop doing random acts of marketing and start following a reliable plan for rapid business growth. Traditionally, creating a marketing plan has been a difficult and time-consuming process, which is why it often doesn't get done.

In The 1-Page Marketing Plan, serial entrepreneur and rebellious marketer Alla

14

A Man Called Ove

Fredrik Backman

4.3

A grumpy yet loveable man finds his solitary world turned on its head when a boisterous young family moves in next door.

Meet Ove. He’s a curmudgeon—the kind of man who points at people he dislikes as if they were burglars caught outside his bedroom window. He has staunch principles, strict routines, and a short fuse. People call him “the bitter neighbor from hell.” But must Ove be bitter just beca

Recommended by Abid Zaidi.

Abid Zaidi

Day 6 : #30Days of posting cover of books I love (1 book a day for 30 days). No expectations, no reviews, just the covers. Inspired by @rekha_bhardwaj #MyFavouriteBooks https://t.co/rl0foOp6hK [source]

15

The Great Bridge: The Epic Story of the Building of the Brooklyn Bridge

David McCullough

4.3

Published on the fortieth anniversary of its initial publication, this edition of the classic book contains a new Preface by David McCullough, “one of our most gifted living writers” (The Washington Post).

Built to join the rapidly expanding cities of New York and Brooklyn, the Brooklyn Bridge was thought by many at the start to be an impossibility destined to fail if not from insurmountable techni

Recommended by Michael Lopp and Brent Glass.

Michael Lopp

VP of Engineering/Slack

A fascinating read about when bridges were still in beta. [source]

Brent Glass

Even though you know what the ending is, he creates a dramatic sense of just what it took to bring this bridge into being and to complete it. [source]

16

Reengineering Retail: The Future of Selling in a Post-Digital World

Doug Stephens

4.3

Since the release of Doug Stephens’ first book, The Retail Revival, change in the global retail sector has accelerated beyond even the boldest forecasts. As predicted, online giants like Amazon and Alibaba.com are growing at a dizzying pace. Hundreds of well-known brick and mortar retailers have closed their doors, and brands and retailers across categories are struggling to understand the shiftin

17

Life of Pi

Yann Martel

4.3

Yann Martel's imaginative and unforgettable Life of Pi is a magical reading experience, an endless blue expanse of storytelling about adventure, survival, and ultimately, faith. The precocious son of a zookeeper, 16-year-old Pi Patel is raised in Pondicherry, India, where he tries on various faiths for size, attracting "religions the way a dog attracts fleas." Planning a move to Canada, his father

Recommended by David Allen.

18

The Ultimate Boutique Handbook: How to Start, Operate and Succeed in a Brick and Mortar or Mobile Retail Business

Emily a Benson

4.3

You want to open a fashion truck?
Here's how!
You want open a boutique?
This is the book for you!
And most importantly, are you trying to decide between a fashion truck and a boutique?
Read this book and get all the information you need to make the right decision for you.

Written by the award winning owner of The Fashion Truck, Emily Benson, The Ultimate Boutique Handbook is a comprehensive, easy

19

Secondhand: Travels in the New Global Garage Sale

Adam Minter

4.3

Downsizing. Decluttering. A parent's death. Sooner or later, all of us are faced with things we no longer need or want. But when we drop our old clothes and other items off at a local donation center, where do they go? Sometimes across the country-or even halfway across the world-to people and places who find value in what we leave behind.

In Secondhand, journalist Adam Minter takes us on an unexpe

Recommended by Rafat Ali.

Rafat Ali

Anyone in B2B or business media, want to learn how to make your subject and writing interesting and big picture, read this. Certainly the most interesting book I have read in a while. https://t.co/gXHdAHBnA2 https://t.co/MfUXyXWNa6 [source]

Cover unavailable

20

The Cannabis Grow Bible: The Definitive Guide to Growing Marijuana for Recreational and Medicinal Use

Greg Green

4.3

The most comprehensive guide to marijuana gardening ever written is back with all new information and updated advice for cannabis enthusiasts. Over 200 additional pages of all new information are included in this book, from all new lighting equipment and techniques, to highly advanced cannabinoid extraction techniques and detailed, step-by-step gardening guides for novice and professional growers

21

The Book on Rental Property Investing: How to Create Wealth and Passive Income Through Intelligent Buy & Hold Real Estate Investing!

Brandon Turner

4.2

Preview Summary

In The Book on Rental Property Investing, real estate investor and co-host of the BiggerPockets Podcast Brandon Turner has one goal in mind: to give you every strategy, tool, tip, and technique needed to become a millionaire rental property investor--while helping you avoid the junk that pulls down so many wannabes! Written for both new and experienced investors, this book will impart years of exp

22

Retail 101: The Guide to Managing and Marketing Your Retail Business

Nicole Reyhle and Jason Prescott

4.2

YOU CAN COMPETE WITH THE BIG-BOX STORES! Whether you're a seasoned merchant or retail newbie, Retail 101 is the guide you need to successfully manage, market, and grow your retail business, brick and mortar or online. From two of today's top retail thought leaders, Retail 101 serves both as a strategic planning guide and as a hands-on practical reference that answers your critical questions along

23

Why We Buy: The Science of Shopping

Paco Underhill

4.2

Is there a method to our madness when it comes to shopping? Hailed by the San Francisco Chronicle as "a Sherlock Holmes for retailers," author and research company CEO Paco Underhill answers with a definitive "yes" in this witty, eye-opening report on our ever-evolving consumer culture. Why We Buy is based on hard data gleaned from thousands of hours of field research–in shopping malls, department

Cover unavailable

24

Remarkable Retail: How to Win & Keep Customers in the Age of Digital Disruption

Steve Dennis

4.2

Recommended by Trevor Sumner.

Trevor Sumner

Want to see how the future of #retail can be remarkable and thrive? I highly recommend @StevenPDennis's new book Remarkable Retail, now avail for preorder. I'm lucky to have an advance copy and am bringing a bunch of lessons into @perchexperience! https://t.co/iuCsq2Ve2V [source]

25

Reinventing Retail

Ian Shepherd

4.2

The retail landscape is changing. Will your business adapt or die?

Reinventing Retail sets out the new rules of the industry and will help you devise a strategy to survive and thrive.

All around us traditional businesses are disappearing - undone by savvy and nimble new entrants and by failing to keep up with changing consumer demands. The world has changed beyond recognition in the last 20 years

26

Onward: How Starbucks Fought for Its Life without Losing Its Soul

Howard Schultz, Joanne Gordon

4.2

Preview Summary

In 2008, Howard Schultz, the president and chairman of Starbucks, made the unprecedented decision to return as the CEO eight years after he stepped down from daily oversight of the company and became chairman. Concerned that Starbucks had lost its way, Schultz was determined to help it return to its core values and restore not only its financial health, but also its soul. In Onward, he shares the

Recommended by Ron Conway.

Ron Conway

Story of his return to Starbucks, and the success of the company in a tumlutuous economic time in history. [source]

27

Mathematics for Retail Buying

Bette K. Tepper and Marla Greene

4.2

Mathematics for Retail Buying, 8th Edition, introduces merchandising and retailing students to the most important concepts in retail math through step-by-step examples with practice problems and solutions. Coverage begins with the skeletal profit and loss statement, and moves through retail pricing and repricing of merchandise, markups, markdowns, the retail method of inventory, six-month, and ass

Cover unavailable

28

Starting a Business QuickStart Guide: The Simplified Beginner's Guide to Launching a Successful Small Business, Turning Your Vision into Reality, and Achieving Your Entrepreneurial Dream

Ken Colwell PhD MBA

4.2

Starting a Business QuickStart Guide: The Simplified Beginner's Guide to Launching a Successful Small Business, Turning Your Vision into Reality, and Achieving Your Entrepreneurial Dream

THE ULTIMATE BEGINNER'S GUIDE TO STARTING A BUSINESS IN 2019!

Have you ever dreamt of starting your own business and living life on your terms?

This book shows you EXACTLY what you need to know to stand out from the

29

Buyology: Truth and Lies About Why We Buy and the New Science of Desire

Martin Lindstrom

4.2

How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? An eye-grabbing advertisement, a catchy slogan, an infectious jingle? Or do our buying decisions take place below the surface, so deep within our subconscious minds, we’re barely aware of them?

In BUYOLOGY, Lindstrom presents the astonishing findings from his groundbreaking, three-year, sev

30

YouTube Secrets: The Ultimate Guide to Growing Your Following and Making Money as a Video Influencer

Sean Cannell

4.2

Preview Summary

31

The Long Tail: Why the Future of Business Is Selling Less of More

Chris Anderson

4.2

We think Chris Anderson is onto something big with 'The Long Tail', a groundbreaking look at a well-known feature of statistical distribution and its potential to revolutionize business. 'Wired' magazine editor Anderson expands his influential 2004 article into a comprehensive exploration of this phenomenon -- which, simply stated, holds that products with low demand or sales volume can collective

Recommended by Ev Williams, Jack Ma, Bogdana Butnar, and 2 others.

Bogdana Butnar

I don't have favourite books. I equate a favourite something with wanting to do it over and over again and I've never wanted to read a book too many times. I have favourite authors and I have books that changed me in significant ways because they moved me or taught me something or changed my view of the world. So, here's some of those books... [source]

Michael Herrmann

Very fitting for the internet today. We see niches form inside niches and as entrepreneurs it's important to be aware (and make use) of that fact. [source]

Zhang Ruimin

In a 2009 interview with Knowledge@Wharton, he explained how Anderson's ideas were helping Haier transition from traditional manufacturer to information-based service provider. [source]

32

Smart Retail: Winning Ideas and Strategies from the Most Successful Retailers in the World

Richard Hammond

4.2

‘A really practical and helpful guide: essential reading for anyone involved in retailing.’

Charles Dunstone, CEO, The Carphone Warehouse

Work in retail for any length of time and it gets into your system. It’s immediate, exciting, risky and hard to predict. No two days are the same – one day could be a triumph, the next a disaster. But when you get it right, it’s thrilling.

Based

33

The Wal-Mart Effect: How the World's Most Powerful Company Really Works--and How It's Transforming the American Economy

Charles Fishman

4.2

An award-winning journalist breaks through the wall of secrecy to reveal the many astonishing ways Wal-Mart's power affects our lives and reaches all around the world.
The Wal-Mart Effect: The overwhelming impact of the world's largest company--due to its relentless pursuit of low prices--on retailers and manufacturers, wages and jobs, the culture of shopping, the shape of our communities, and th

Recommended by Craig Pearce.

Craig Pearce

The first book I read about business was The Walmart Effect. I think I picked it up at an airport and read the entire thing on the ensuing plane ride. It was this book that got me interested in reading about the early stages of companies. I would have never guessed they could be so entertaining. [source]

34

Subscribed: Why the Subscription Model Will Be Your Company's Future - And What to Do about It

Tien Tzuo, Gabe Weisert

4.2

A USA Today bestseller! Companies like Netflix, Spotify, and Salesforce are just the tip of the iceberg for the subscription model. The real transformation--and the real opportunity--is just beginning.

Subscription companies are growing nine times faster than the S&P 500. Why? Because unlike product companies, subscription companies know their customers. A happy subscriber base is the ultimate econ

Recommended by Mark Hamade.

Mark Hamade

Best CEO in America right now! A must buy book! https://t.co/tiG8VdIs7p [source]

35

#GIRLBOSS

Sophia Amoruso

4.2

In the New York Times bestseller that the Washington Post called “Lean In for misfits,” Sophia Amoruso shares how she went from dumpster diving to founding one of the fastest-growing retailers in the world.

Amoruso spent her teens hitchhiking, committing petty theft, and scrounging in dumpsters for leftover bagels. By age twenty-two she had dropped out of school, and was broke, directionless, and c

Recommended by Andrea Loubier, Chelsea Frank, and Vincenzo Ruggiero.

Andrea Loubier

The 10% Entrepreneur and Girlboss. Both empower people to create a strategic plan and risk-taking that are needed for considering entrepreneurship. A lot of it is experimenting, learning and just doing. [source]

Chelsea Frank

I read everything with an open mind, often challenging myself by choosing books with an odd perspective or religious/spiritual views. These books do not reflect my personal feelings but are books that helped shape my perspective on life, love, and happiness. [source]

Vincenzo Ruggiero

Question: What books would you recommend to young people interested in your career path? Answer: Rework, Getting real and Remote - The combo from Fried and DHH. Girlboss by Sophia Amoruso From Impossible To Inevitable by Aaron Ross & Jason Lemkin How To Win Friends and Influence People by Dale Carnegie Predictable Revenue by Aaron Ross Content Machine by Dan Norris Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future by Ashlee Vance Contagious by Jonah Berger [source]

36

The Shipping Point: The Rise of China and the Future of Retail Supply Chain Management

Peter J. Levesque

4.1

Fascinating insights into the changing supply chain industry in China, from leading international experts A fascinating look at the enormous changes taking place in China today as it evolves from global manufacturer to global consumer marketplace, The Shipping Point: The Rise of China and the Future of Retail Supply Chain Management explores how China's ascension will have a profound impact on the

37

Overdeliver: Build a Business for a Lifetime Playing the Long Game in Direct Response Marketing

Brian Kurtz

4.1

Brian Kurtz is the bridge connecting the bedrock fundamentals of direct response marketing to the state-of-the-art strategies, tactics, and channels of today. Overdeliver distills his expertise from working in the trenches over almost four decades to help readers build a business that maximizes both revenue and relationships.

Marketing isn't everything, according to Brian Kurtz.
It's the only thing.

38

The Accounting Game: Basic Accounting Fresh from the Lemonade Stand

Darrell Mullis and Judith Orloff

4.1

The Clearest Explanation Ever of the Key Accounting Basics

The world of accounting can be intimidating. Whether you're a manager, business owner, aspiring entrepreneur, or taking a college course in accounting, you'll find yourself need to know the basics...but baffled by complicated accounting books. What if learning accounting could be as simple and fun as running a child's lemonade stand? It can

Recommended by Andrew Elliott.

Andrew Elliott

If you have no understanding of accounting, read a good accounting book. A good example would be The Accounting Game by Darrell Mullis. [source]

39

The Fundamentals to Become a Successful Store Manager

Mr. J A Thomas III

4.1

Becoming a successful manager requires a lot more than serving customers and making sure employees show up for work on time. Even if you understand every last detail of your business, that's not enough. Your expertise means nothing if you can't pass it along to the employees. How do you actually train someone so he or she really understands what you're trying to teach? Why is delegating with follo

40

The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google

Scott Galloway

4.1

Preview Summary

NEW YORK TIMES BESTSELLER
USA TODAY BESTSELLER

Amazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong.

For all that's been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway.

Instead of buyin

Recommended by Angela Pham, Cat Williams-Treloar, Craig Pearce, and 1 others.

Angela Pham

I’m in the middle of The Four, which takes an awestruck-but-critical look at the four largest tech companies. [source]

Cat Williams-Treloar

Scott Galloway "The four" - because that's where the Marketing world is. I like the book for its honesty. [source]

Craig Pearce

I am currently reading The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google. I was introduced to the author, Scott Galloway during his appearance on the aforementioned Recode Decode podcast, specifically episode released on September 14. His opinion and thoughts on the big 4 (Apple, Amazon, Facebook and Google) lead me to research him. I put a hold on his book from my local library and waited a few weeks. A great thing about this book is its recency, for example, it includes Amazon’s recent acquisition of WholeFoods. So far, it has covered, in entertaining detail, Amazon and Apple. The author writes with great knowledge, mixed with the right amount of wit. The author argues that Apple is sex, Google is God, Facebook is love and Amazon is our gut. By aligning with these roles in our lives, they have become wildly successful. I hope to hear an expansion of his positions he discussed on the podcast, and hope to apply some of strategies into my own startup. [source]

41

Next Level Selling: The Definitive Guide to Closing High Dollar Deals

Tom Fedro

4.1

42

Decoding the New Consumer Mind: How and Why We Shop and Buy

Yarrow

4.1

Take a glimpse into the mind of the modern consumer

A decade of swift and stunning change has profoundly affected the psychology of how, when, and why we shop and buy. In Decoding the New Consumer Mind, award-winning consumer psychologist Kit Yarrow shares surprising insights about the new motivations and behaviors of shoppers, taking marketers where they need to be today: into the deeply psycholog

43

Decoded: The Science Behind Why We Buy

Phil P. Barden

4.1

In this groundbreaking book Phil Barden reveals what decision science explains about people's purchase behaviour, and specifically demonstrates its value to marketing.

He shares the latest research on the motivations behind consumers' choices and what happens in the human brain as buyers make their decisions. He deciphers the 'secret codes' of products, services and brands to explain why people buy

Cover unavailable

44

Managing the Retail Supply Chain: Merchandising Strategies That Increase Sales and Improve Profitability

James Topps and Glenn Taylor

4.1

Buying, merchandising and the supply chain are inextricably linked. Product merchandisers play a key role within retail, as profits can be affected by how successfully they undertake their work. Merchandisers set prices to maximise profits and manage the performance of ranges, planning promotions and mark-downs as necessary. They also oversee delivery and distribution of stock and deal with suppli

45

Retail Buying: From Basics to Fashion

Richard Clodfelter

4.1

"The best retail buying book available. It combines concepts with actual calculations. This provides you with a better understanding of the topics." Katherine Annette Burnsed, University of South Carolina, USA

Learn the skills needed to become a successful buyer in any area of retail. The book has step-by-step instructions for typical buying tasks, such as identifying and understanding potential cu

46

To Die For: Is Fashion Wearing Out the World?

Lucy Siegle

4.1

An expose of the fashion industry written by the Observer's 'Ethical Living' columnist, portraying current practice as inhumane and environmentally devastating. Siegle believes that, in spite of current problems, it is possible to be an 'ethical fashionista', and she sets out her ideas on how such a situation could be achieved."

Cover unavailable

47

Content Chemistry: The Illustrated Handbook for Content Marketing

Andy Crestodina

4.1

This edition has been updated to reflect new technology and marketing trends. The result of thousands of conversations about web marketing with hundreds of companies, this handbook is a compilation of the most important and effective lessons and advice about the power of search engine optimization, social media, and email marketing. The first and only comprehensive guide to content marketing, this

48

The Good Jobs Strategy: How the Smartest Companies Invest in Employees to Lower Costs and Boost Profits

Zeynep Ton

4.1

Almost one in four American working adults has a job that pays less than a living wage. Conventional wisdom says that’s how the world has to work. Bad jobs with low wages, minimal benefits, little training, and chaotic schedules are the only way companies can keep costs down and prices low. If companies were to offer better jobs, customers would have to pay more or companies would have to make les

Recommended by Doug McMillon and Sarah Taber.

Doug McMillon

CEO/Walmart

Here's a list of the top books that taught and inspired me this year. I go back to Sam Walton's book frequently and was struck, this year, by some common principles between Sam and General McChrystal. It seems they learned some similar things about what works when it comes to leading teams. For example, fostering a shared consciousness and empowering execution delivers results. Greg Foran shared The Good Jobs Strategy with me and I see a connection to Tim Brown's Change by Design. We are making progress in designing a "system" for our associates that results in opportunities for them and an even better work environment. #ReadToLead [source]

Sarah Taber

Also check out @zeynepton's Good Jobs Strategy book for some FANTASTIC info about how to organize a business for good working conditions & wages. It's both very much against the MBA consensus & super well-backed by research into real business's results with alternative methods. [source]

Cover unavailable

49

Lost Department Stores of San Francisco

Anne Evers Hitz

4.1

In the late nineteenth century, San Francisco's merchant princes built grand stores for a booming city, each with its own niche. For the eager clientele, a trip downtown meant dressing up--hats, gloves and stockings required--and going to Blum's for Coffee Crunch cake or Townsend's for creamed spinach. The I. Magnin empire catered to a selective upper-class clientele, while middle-class shoppers l

50

Pebble in the Sky (Galactic Empire #3)

Isaac Asimov

4.1

One moment Joseph Schwartz is a happily retired tailor in 1949 Chicago. The next he's a helpless stranger on Earth during the heyday of the first Galactic Empire. Earth, he soon learns, is a backwater, just a pebble in the sky, despised by all the other 200 million planets of the Empire because its people dare to claim it's the original home of man. And Earth is poor, with great areas of radioacti

51

Never Pay Retail for College: How Smart Parents Find the Right School for the Right Price

Beth V Walker

4.1

52

Alibaba: The House That Jack Ma Built

Duncan Clark

4.1

An engrossing, insider’s account of how a teacher built one of the world’s most valuable companies—rivaling Walmart & Amazon—and forever reshaped the global economy.

In just a decade and half Jack Ma, a man from modest beginnings who started out as an English teacher, founded and built Alibaba into one of the world’s largest companies, an e-commerce empire on which hundreds of millions of Chinese c

Recommended by Tim Draper, Ken Wilcox, Erik Cheong, and 1 others.

Tim Draper

Founder/Draper Fisher Jurvetson

Duncan Clark gets into the heart and soul of Alibaba and its founder, Jack Ma, who deftly maneuvered through the discontinuities and barriers in China to create one of the greatest companies in the world. China has thrived under the leadership of Jack Ma. This book is a must-read for anyone who wants to understand the present China and the heartbeat of a great entrepreneur. [source]

Ken Wilcox

CEO/Sillicon Valley Bank

This book provides excellent insight into the world of Jack Ma, perhaps the most famous of the leaders of the new economy in China. Duncan Clark is a real China 'Old Hand', unique in his knowledge of the Jack Ma generation. This book is definitely on the short list for those who wish to understand the Chinese economy today. [source]

Erik Cheong

I am a big fan of Jack Ma, I have 4 different books talking about Jack. He is a top entrepreneur & visionaire, who started out as a modest English teacher and built Alibaba into one of the world’s largest companies, an e-commerce empire on which hundreds of millions of Chinese consumers depend on. I am impressed about how he overcame his humble origins and early failures to achieve massive success with Alibaba. [source]

53

Lean Customer Development: Building Products Your Customers Will Buy

Cindy Alvarez

4.1

How do you develop products that people will actually use and buy? This practical guide shows you how to validate product and company ideas through customer development research--before you waste months and millions on a product or service that no one needs or wants.

With a combination of open-ended interviewing and fast and flexible research techniques, you'll learn how your prospective customers

Recommended by Thomas Graziani.

Thomas Graziani

I am currently reading two business books: Radical Candor by Kim Scott which I expect can help me build better relationships with my colleagues, and Lean Customer Development by Cindy Alvarez which helps me have more open conversations with clients and better define our product roadmap. [source]

54

The Retail Revival: Reimagining Business for the New Age of Consumerism

Doug Stephens

4.1

Traditional retail is becoming increasingly volatile and challenged as a business model. Brick-and-mortar has shifted to online, while online is shifting into pop-up storefronts. Virtual stores in subway platforms and airports are offering new levels of convenience for harried commuters. High Street and Main Street are becoming the stuff of nostalgia. The Big Box is losing ground to new models tha

55

Be a Direct Selling Superstar: Achieve Financial Freedom for Yourself and Others as a Direct Sales Leader

Mary Christensen

4.1

As a leader in the booming industry of direct sales, Mary Christensen knows something about the opportunities of launching a direct selling business. Her newest book, Be a Direct Selling Superstar, is an all-encompassing guide to building, leading, and managing a direct sales organization, a book that can help anyone else generate new source of income and turn a major profit. Gain an advantage ove

56

Content Rules: How to Create Killer Blogs, Podcasts, Videos, eBooks, Webinars (and More) That Engage Customers and Ignite Your Business

Ann Handley and C. C. Chapman

4.1

The guide to creating engaging web content and building a loyal following, revised and updated Blogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers. So how do you create the stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules e

57

The Diary of a Bookseller

Shaun Bythell

4.1

Shaun Bythell owns The Bookshop, Wigtown - Scotland's largest second-hand bookshop. It contains 100,000 books, spread over a mile of shelving, with twisting corridors and roaring fires, and all set in a beautiful, rural town by the edge of the sea. A book-lover's paradise? Well, almost ... In these wry and hilarious diaries, Shaun provides an inside look at the trials and tribulations of life in t

58

After the Quake

Haruki Murakami and Jay Rubi

4.1

The six stories in Haruki Murakami’s mesmerizing collection are set at the time of the catastrophic 1995 Kobe earthquake, when Japan became brutally aware of the fragility of its daily existence. But the upheavals that afflict Murakami’s characters are even deeper and more mysterious, emanating from a place where the human meets the inhuman.

An electronics salesman who has been abruptly deserted b

Cover unavailable

59

The Membership Economy

Robbie Kellman Baxter

4.1

THE MEMBERSHIP ECONOMY

Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue

If you’ve ever used ZipCar, Amazon Prime, Spotify, NetFlix, Groupon, Weight Watchers, SurveyMonkey, United Mileage Plus, Pinterest, Twitter – you are part of The Membership Economy, an increasingly popular model that author Robbie Kellman Baxter sees as the inevitable result of technological adv

60

The Dragon Keeper (Rain Wild Chronicles, #1)

Robin Hobb

4.1

Too much time has passed since the powerful dragon Tintaglia helped the people of the Trader cities stave off an invasion of their enemies. The Traders have forgotten their promises, weary of the labor and expense of tending earthbound dragons who were hatched weak and deformed by a river turned toxic. If neglected, the creatures will rampage--or die--so it is decreed that they must move farther u

61

Visual Merchandising, Third edition: Windows and in-store displays for retail

Tony Morgan

4.1

A great introduction for retail students, this book offers a user-friendly reference guide to all aspects of visual merchandising and covers both window dressing and in-store areas. Using examples from a range of shops, from fashion emporia to small outlets, the book offers practical advice on the subject, supported by hints and tips from established visual merchandisers.

It reveals the secrets of

62

The Currents of Space (Galactic Empire #2)

Isaac Asimov

4.1

High above the planet Florinia, the Squires of Sark live in unimaginable wealth and comfort. Down in the eternal spring of the planet, however, the native Florinians labor ceaselessly to produce the precious kyrt that brings prosperity to their Sarkite masters. Rebellion is unthinkable and impossible. Not only do the Florinians no longer have a concept of freedom, any disruption of the vital kyrt

63

Hug Your Customers: STILL The Proven Way to Personalize Sales and Achieve Astounding Results

Jack Mitchell

4.1

Revised and updated for the first time since original publication!

Here is the 200,000-copy staple, praised by Warren Buffett as "a gem ... I wish everyone at Berkshire would follow [Jack Mitchell's] advice--we would own the world."

If you want to put your arms around your business and bottom line, you'll want all the updated information and practices found in the landmark business bestseller, Hug

64

Deluxe: How Luxury Lost Its Luster

Dana Thomas

4.1

65

Retail Arbitrage

Chris Green

4.1

66

The Starbucks Experience: 5 Principles for Turning Ordinary Into Extraordinary

Joseph Michelli

4.1

WAKE UP AND SMELL THE SUCCESS! You already know the Starbucks story. Since 1992, its stock has risen a staggering 5,000 percent! The genius of Starbucks success lies in its ability to create personalized customer experiences, stimulate business growth, generate profits, energize employees, and secure customer loyalty-all at the same time. The Starbucks Experience contains a robust blend of home-br

67

From Colony to Superpower: U.S. Foreign Relations Since 1776

George C. Herring

4.1

The Oxford History of the United States is the most respected multi-volume history of our nation in print. The series includes three Pulitzer Prize-winners, a New York Times bestseller, and winners of prestigious Bancroft and Parkman Prizes. From Colony to Superpower is the only thematic volume commissioned for the series. Here George C. Herring uses foreign relations as the lens through which to

68

The New Science of Retailing: How Analytics are Transforming the Supply Chain and Improving Performance

Marshall Fisher, Ananth Raman

4.1

Retailers today are drowning in data but lacking in insight: They have huge volumes of information at their disposal. But they're unsure of how to sort through it and use it to make smart decisions. The result? They're struggling with profit-sapping supply chain problems including stock-outs, overstock, and discounting.

It doesn't have to be that way. In The New Science of Retailing, supply chain e

69

The Connected Company

Dave Gray, Thomas Vander Wal

4.1

The future of work is already here.

Customers are adopting disruptive technologies faster than your company can adapt. When your customers are delighted, they can amplify your message in ways that were never before possible. But when your company’s performance runs short of what you’ve promised, customers can seize control of your brand message, spreading their disappointment and frustration faster

70

How To Be A GREAT Salesperson...By Monday Morning!

David R Cook

4.1

Experts Agree: "BEST SALES BOOK EVER!" - Excellent Holiday Present -

Read The Reviews. Read The Table of Contents. If you are looking for ways to increase your sales, you have found THE BOOK you are looking for. Period! After Reading This Book, You Will Learn:

How to Build a 'Burning Desire' Within Your Customers for Your Products and Services How to Create Urgency: Reasons for Your Customers to

Cover unavailable

71

Starting an Online Business All-In-One for Dummies

Shannon Belew, Joel Elad

4.1

Start a successful online business--and be your own boss! Being an online entrepreneur means more than just building a website--and this book breaks down everything you need to know to be successful. Inside, you'll get plain-English explanations and easy-to-follow instruction on online business basics, legal and accounting issues, website design, Internet security, boosting sales, e-commerce, and

72

Retail Disruptors: The Spectacular Rise and Impact of the Hard Discounters

Jan-Benedict Steenkamp, Laurens Sloot

4.1

Hard discounters are stores that sell a limited selection of consumer packaged goods and perishables - typically fewer than 2,000 Stock Keeping Units - for prices that are usually 50-60% lower than national brands. The best known hard discounters are Aldi and Lidl, but global brands include Trader Joe's, EuroSpin, Biedronka, Netto and Leader Price. Their rise has been monumental; they have irrevoc

73

Music Marketing: Press, Promotion, Distribution, and Retail

Mike King

4.1

(Berklee Press). Berklee expert speaks on how to market and distribute your songs and group. Sell more music! Learn the most effective marketing strategies available to musicians, leveraging the important changes and opportunities that the digital age has brought to music marketing. This multifaceted and integrated approach will help you to develop an effective worldwide marketing strategy. Step b

74

The Revenge of Analog: Real Things and Why They Matter

David Sax

4.1

One of Michiko Kakutani's (New York Times) top ten books of 2016

A funny thing happened on the way to the digital utopia. We've begun to fall back in love with the very analog goods and ideas the tech gurus insisted that we no longer needed. Businesses that once looked outdated, from film photography to brick-and-mortar retail, are now springing with new life. Notebooks, records, and stationery hav

Recommended by Michael Hyatt.

75

500 Social Media Marketing Tips: Essential Advice, Hints and Strategy for Business: Facebook, Twitter, Pinterest, Google+, Youtube, Instagram, Linkedin, and More!

Andrew Macarthy

4.1

Updated for 2018! Always The Newest Social Media Strategy

Struggling with social media marketing for business? No likes, comments and clicks, no matter what you try? Feeling overwhelmed or just don't even know where to begin? This book will help.

The key to success on social media is to build a strong and consistent social media marketing plan: with ideas that drive brand awareness, attract loyal cu

76

Rethinking Prestige Branding: Secrets of the Ueber-Brands

Wolfgang Schaefer and JP Kuehlwein

4.0

What makes someone do and pay anything to clinch a Kelly bag? Why are Cirque Du Soleil or Grey Goose so successful despite breaking all the conventions of their industries? What does Gucci's approach to marketing have in common with Nespresso's?

Rethinking Prestige Branding uncovers the formula for what drives the success of great luxury brands. The book offers a behind-the-scenes look into not jus

77

Digital Marketing Strategy: An Integrated Approach to Online Marketing

Simon Kingsnorth

4.0

Effectively select, align and manage digital channels and operations using this second edition of the bestselling guide, Digital Marketing Strategy . This accessible, step-by-step framework enables the planning, integration and measurement of each digital platform and technique, all tailored to achieve overarching business objectives.

Ranging from social media, SEO, content marketing and user expe

78

Guide to Fashion Entrepreneurship: The Plan, the Product, the Process

Melissa G. Carr and Lisa Hopkins Newell

4.0

Guide to Fashion Entrepreneurship delves into a comprehensive, step-by-step entrepreneurial action plan that investigates how fashion product concepts are created, branded, sourced, marketed, channeled, and merchandised. Each chapter delivers the essential tools to successfully identify market opportunities, execute product differentiation, and market a new brand or brand extension in a multichann

79

Retail (r)Evolution

David Kepron

4.0

80

Thank You for Shopping: The Golden Age of Minnesota Department Stores

Kristal Leebrick

4.0

81

Small Data: The Tiny Clues that Uncover Huge Trends

Martin Lindstrom

4.0

Martin Lindstrom, a modern-day Sherlock Holmes, harnesses the power of “small data” in his quest to discover the next big thing

Hired by the world's leading brands to find out what makes their customers tick, Martin Lindstrom spends 300 nights a year in strangers’ homes, carefully observing every detail in order to uncover their hidden desires, and, ultimately, the clues to a multi-million dollar p

82

The One Minute Sales Person: The Quickest Way to Sell People on Yourself, Your Services, Products, or Ideas--at Work and in Life

Spencer Johnson, Larry Wilso

4.0

In this newly released edition of one of his classic books, The One Minute Sales Person, Spencer Johnson, the author of the number one New York Times bestseller Who Moved My Cheese?, shows you how to sell your ideas, products, or services successfully! This is the book that has proved to be a must-have for the millions of people who were looking for the quickest way to improve their selling skills

83

Be a Recruiting Superstar: The Fast Track to Network Marketing Millions

Mary Christensen

4.0

Network marketing-also known as direct selling and multilevel marketing-has turned millions of people into successful business owners. But to truly reach their earning potential, network marketers need to successfully grow their businesses by recruiting the right people. Written by a true network marketing superstar who personally enlisted over 1,000 people in her first year, the book reveals a pr

84

Ask: The Counterintuitive Online Formula to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans...and Take Any Business to the Next Level

Ryan Levesqu

4.0

THE “MIND-READING” SYSTEM THAT IS REVOLUTIONIZING ONLINE BUSINESS

Do you know how to find out what people really want to buy?
(Not what you think they want, not what they say they want, but what they really want?)

The secret is asking the right questions - and the right questions are not what you might expect.

Ask is based on the compelling premise that you should NEVER have to guess what your prospec

Recommended by Jules Schroeder and Louis Grenier.

Jules Schroeder

Ask shares a business strategy on one of the most direct and effective ways to rapid vision a new business into the world. Literally just asking people what they want and designing solutions based on it. It outlines the model for how I create in life and business. [source]

Louis Grenier

Then, when it comes to telling stories and putting things together in a structure, “The Brain Audit” is a good book; “Then Coffee and Kale Compete” – that’s about jobs to be done; “The Ask Method” – that’s also another very important one, pretty good when it comes to putting your thoughts together and putting marketing templates together, like landing pages, anything like this. [source]

Cover unavailable

85

Retailing Management

Lev

4.0

Revised edition of the authors' Retailing management, [2014]

86

Ultimate Guide to Amazon Advertising

Timothy P. Seward

4.0

The Ultimate Guide to Amazon Advertising for Business shows readers how to build an aggressive, streamlined Amazon advertising campaign for their brand, which is proven to increase their search visibility, consistently capture consumer demand, and accelerate the sale of their new products without big-budget national ad campaigns.

87

The New Rules of Retail: Competing in the World's Toughest Marketplace

Robin Lewis and Michael Dar

4.0

The retail world is undergoing a fundamental transformation. Rapidly evolving technology, globalization, and a saturated marketplace offer consumers instant access to thousands of equally compelling products and services, creating unprecedented levels of expectation. The impact of these changes is so profound that 50 percent of today's retailers and consumer companies will not survive it. Traditio

88

Store Design and Visual Merchandising, Second Edition: Store Design and Visual Merchandising, Second Edition

Claus Ebster and Marion Garaus

4.0

The creative and science-driven design of the point of sale has become a crucial success factor for both retailers and service businesses. In the newly revised and expanded edition of this book, you will learn some of the shopper marketing secrets from the authors about how you can design your store to increase sales and delight shoppers at the same time. Bythe time you are through reading, you wi

89

Isn’t it Obvious: Retailing and the Theory of Constraints

Eliyahu M. Goldratt

4.0

90

Grocery: The Buying and Selling of Food in America

Michael Ruhlman

4.0

Cookbook author and food writer Ruhlman explores the evolution of the American grocery store and how it has affected what we eat. The author uses two of his Midwestern hometown grocery chains, Heinen's and Fazio's, and his memories of his father's love of food and grocery shopping as the foundation for this engaging narrative. While he notes that many other writers have covered the history of the

91

The End of Fashion: How Marketing Changed the Clothing Business Forever

Teri Agins

4.0

The time when "fashion" was defined by French designers whose clothes could be afforded only by elite has ended. Now designers take their cues from mainstream consumers and creativity is channeled more into mass-marketing clothes than into designing them. Indeed, one need look no further than the Gap to see proof of this. In The End of Fashion, Wall Street Journal, reporter Teri Agins astutely ex

92

The Great A&P and the Struggle for Small Business in America

Marc Levinson

4.0

One of The Wall Street Journal's Best Non fiction Books of 2011. From modest beginnings as a tea shop in New York, the Great Atlantic & Pacific Tea Company became the largest retailer in the world. It was a juggernaut, the first retailer to sell $1 billion in goods, the owner of nearly sixteen thousand stores and dozens of factories and warehouses. But its explosive growth made it a mortal threat

93

Fashion Entrepreneurship: Retail Business Planning

Michele M. Granger, Tina M. Sterling, et al.

4.0

"This is a useful step-by-step guide for starting your own apparel boutique or online business." Marissa Zorola, University of North Texas, US
Written by entrepreneurs, for entrepreneurs, the book explains management, market segmentation, financial statements, cash flow, accessing capital, e-commerce, and omni-channel retailing. A hypothetical business plan that builds with each chapter and example

94

The Golden Flea: A Story of Obsession and Collecting

Michael Rips

4.0

An enchanting tale of the exhilarating search for forgotten treasures at one of the greatest flea markets on earth.

For decades, the Chelsea Flea Market on the west side of Manhattan drew shoppers seeking treasures in booths crammed with vintage dresses, ancient swords, glass eyeballs, Afghan rugs, West African fetish dolls, Old Master paintings, and more. In The Golden Flea, acclaimed writer Micha

95

Retail Hell

Freeman Hall

4.0

As the token male sales associate in the handbag department, Freeman Hall knows a thing or two about ready-to-wear chaos. Speaking for every wage slave who has ever handled a bogus return, Freeman throws open the gates of Retail Hell, revealing stories from his twenty years of working "on the floor."

96

Retail Superstars: Inside the 25 Best Independent Stores in America

George Whalin

4.0

97

The Future of Omni-Channel Retail: Predictions in the Age of Amazon

Lionel Binnie

4.0

98

Retail Business Kit for Dummies

Rick Segel

4.0

99

Shopgirl

Steve Martin

4.0

One of the most acclaimed and beloved entertainers, Steve Martin is quickly becoming recognized as a gorgeous writer capable of being at once melancholy and tart, achingly innocent and astonishingly ironic (Elle). A frequent contributor to both The New Yorker and the New York Times as well as the author of the New York Times bestseller Pure Drivel, Martin is once again poised to capture the attent

Recommended by Ev Williams.

100

Market Design: Auctions and Matching

Guillaume Haeringer

4.0

A broad overview of market mechanisms, with an emphasis on the interplay between theory and real-life applications; examples range from eBay auctions to school choice.

This book offers an introduction to market design, providing students with a broad overview of issues related to the design and analysis of market mechanisms. It defines a market as a demand and a supply, without specifying a price s