How Brands Grow
What Marketers Don't Know
Ranked #26 in Branding, Ranked #28 in Marketing Strategy — see more rankings.
This book provides evidence-based answers to the key questions asked by marketers every day. Tackling issues such as how brands grow, how advertising really works, what price promotions really do & how loyalty programs really affect loyalty. less
Rankings by Category
How Brands Grow is ranked in the following categories:
- #60 in Advertising
- #59 in Consumer Behavior
- #59 in Marketing
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