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Bill Gurley's Top Book Recommendations

Want to know what books Bill Gurley recommends? We've researched interviews, social media posts, podcasts, and articles to build a comprehensive list of Bill Gurley's favorite book recommendations of all time. At Shortform, we know books. Our book guides are the best in the world. Learn why.

1

The Sixth Man

Andre Iguodala

4.4
The standout memoir from NBA powerhouse Andre Iguodala, the indomitable sixth man of the champion Golden State Warriors.

Andre Iguodala is one of the most admired players in the NBA. And fresh off the Warriors' third NBA championship in the last four years, his game has never been stronger.

Off the court, Iguodala has earned respect, too--for his successful tech investments, his philanthropy, and
Shoe Dog: A Memoir by the Creator of NIKE book cover2

Shoe Dog: A Memoir by the Creator of NIKE

Phil Knight

4.6
In this candid and riveting memoir, for the first time ever, Nike founder and CEO Phil Knight shares the inside story of the company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands.

In 1962, fresh out of business school, Phil Knight borrowed $50 from his father and created a company with a simple mission: import high-q
3

Don't Price the Product; Product the Price: And 9 Other Laws of Marketing-Driven Products

Madhavan Ramanujam, Georg Tacke

4.3
The book explains how most companies get sidetracked by Product-Driven Thinking and how to innovate by starting with the price customers will pay, and creating the product for that price. It will present a process that Simon-Kucher & Partners has used to help dozens of others avoid innovation failure by making pricing and marketing their guiding light throughout the product development process.

Thi
4

Negotiating the Impossible: How to Break Deadlocks and Resolve Ugly Conflicts (Without Money or Muscle)

Deepak Malhotra

4.4
Negotiating the Impossible
How to Break Deadlocks and Resolve Ugly Conflicts (without Money or Muscle)


Some negotiations are easy. Others are more difficult. And then there are situations that seem hopeless. Conflict is escalating, people are getting aggressive, and no one is willing to back down. And to top it off, you have little power, money, or other resources to work with. Harvard professor (an
5

Catastrophic Care: How American Health Care Killed My Father—and How We Can Fix It

David Goldhill

4.2
A visionary and completely original investigation that will change the way we think about health care: how and why it is failing, why expanding insurance coverage will only make things worse, and how it can be transformed into a transparent, affordable, successful system.

In 2007, David Goldhill's father died from a series of infections acquired in a well-regarded New York hospital. The bill was fo
6

The High Cost of Free Parking

Donald Shoup

4.4
One of APA's most popular and influential titles is finally in paperback, with a new preface and afterword by the author. In this landmark treatise, Shoup argues that free parking contributes to auto dependence, rapid urban sprawl, extravagant energy use, and a host of other problems. Free-parking mandates intended to alleviate congestion end up distorting transportation choices, debasing urban de
Chronicles: Volume One book cover7

Chronicles: Volume One

Bob Dylan

4.2
"I'd come from a long ways off and had started a long ways down. But now destiny was about to manifest itself. I felt like it was looking right at me and nobody else." So writes Bob Dylan in Chronicles: Volume One, his remarkable book exploring critical junctures in his life and career.

Through Dylan's eyes and open mind, we see Greenwich Village, circa 1961, when he first arrives in Manhattan. Dy
8

Have Gun Will Travel: Spectacular Rise and Violent Fall of Death Row Records by Ronin Ro (1-Oct-1998) Paperback

Ronin Ro

4.2
Complexity: The Emerging Science at the Edge of Order and Chaos book cover9

Complexity: The Emerging Science at the Edge of Order and Chaos

M. Mitchell Waldrop

4.2
Why did the stock market crash more than 500 points on a single Monday in 1987? Why do ancient species often remain stable in the fossil record for millions of years and then suddenly disappear? In a world where nice guys often finish last, why do humans value trust and cooperation? At first glance these questions don't appear to have anything in common, but in fact every one of these statements r