Setting the Table

The Transforming Power of Hospitality in Business

Ranked #1 in Restaurant, Ranked #3 in Tourismsee more rankings.

The bestselling business book from award-winning restauranteur Danny Meyer, of Union Square Cafe, Gramercy Tavern, and Shake Shack

Seventy-five percent of all new restaurant ventures fail, and of those that do stick around, only a few become icons. Danny Meyer started Union Square Cafe when he was 27, with a good idea and hopeful investors. He is now the co-owner of a restaurant empire. How did he do it? How did he beat the odds in one of the toughest trades around? In this landmark book, Danny shares the lessons he learned developing the dynamic philosophy he...

Reviews and Recommendations

We've comprehensively compiled reviews of Setting the Table from the world's leading experts.

Chip Conley One of the best books on hospitality ever written. (Source)

Noah Kagan Founder/SumoA few months ago, I was drinking a Noah’s Mill whiskey (cute) with my good buddy Brian Balfour and talking about life... During the conversation, we got on the topic of books that changed our lives. I want to share them with you. I judge a book's success if a year later I'm still using at least 1 thing from the book. (Source)

Julie Rice We did a lot of reading [this book] at SoulCycle. (Source)

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