Podcasts > The Game w/ Alex Hormozi > 15 Brutal Truths I Know at 36 That I Wish I Knew at 20 | Ep 970

15 Brutal Truths I Know at 36 That I Wish I Knew at 20 | Ep 970

By Alex Hormozi

In this episode of The Game, Alex Hormozi examines key principles of success through the lens of life lessons learned over time. Drawing from Viktor Frankl's philosophy, he explores how hardship and suffering are integral parts of achieving meaningful goals, and explains why having a strong purpose enables people to overcome obstacles in their path.

The episode delves into how remarkable achievements stem from consistent effort rather than natural talent, comparing the growth process to a toddler learning to walk. Hormozi addresses how self-limiting beliefs create artificial barriers to success, discusses the role of specialization in achieving goals, and explains why entrepreneurship can serve as a powerful driver of personal development through direct market feedback.

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15 Brutal Truths I Know at 36 That I Wish I Knew at 20 | Ep 970

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15 Brutal Truths I Know at 36 That I Wish I Knew at 20 | Ep 970

1-Page Summary

Role of Suffering and Hardship In Achieving Goals

Alex Hormozi explores how suffering and hardship are inevitable components of achieving meaningful goals. He explains that whether pursuing business success or personal growth, individuals must face uncertainty, criticism, and failure. Drawing from Viktor Frankl's philosophy, Hormozi emphasizes that having a strong enough "why" enables people to endure any "how" in their journey.

Importance of Hard Work, Persistence, and Embracing Failure

Hormozi discusses how remarkable results come from compound effects of consistent, focused effort. He compares the early stages of any venture to a toddler learning to walk – embracing imperfection and embarrassment is necessary for growth. The key, according to Hormozi, isn't natural talent but rather the volume of practice and willingness to persist through uncomfortable or unrewarding work. He stresses that high achievers are distinguished by their ability to maintain effort long after initial excitement fades.

Overcoming Cognitive Biases and Making Difficult Trade-Offs

Hormozi delves into how self-limiting beliefs often create artificial barriers to success. He argues that what people perceive as impossible is usually just uncomfortable, and by confronting specific fears rather than vague anxieties, individuals can break through self-imposed limitations. Hormozi emphasizes the importance of specialization and focus, stating that remarkable achievement requires saying no to other opportunities. He concludes by highlighting entrepreneurship as a powerful vehicle for personal growth, where market feedback forces individuals to confront and improve upon their weaknesses.

1-Page Summary

Additional Materials

Clarifications

  • Viktor Frankl was a psychiatrist and Holocaust survivor who developed logotherapy, focusing on finding meaning in life. He believed that having a clear purpose ("why") helps people endure extreme suffering ("how"). This idea means that when your reason for pursuing a goal is strong enough, you can overcome any hardship along the way. Hormozi uses this to explain why purpose fuels persistence despite difficulties.
  • "Compound effects" refer to the way small, consistent actions accumulate over time to produce significant results. Like interest compounding in finance, each effort builds on previous ones, creating exponential growth. This means progress may seem slow initially but accelerates as efforts continue. The key is persistence, as skipping steps breaks the compounding process.
  • The analogy highlights that just as toddlers stumble and fall many times before walking confidently, new ventures involve frequent mistakes and setbacks. Early efforts are often awkward and imperfect, but persistence leads to gradual improvement. Embracing failure and discomfort is essential for learning and growth. This mindset helps entrepreneurs stay motivated despite initial challenges.
  • Specific fears are clear, identifiable concerns tied to particular situations or outcomes. Vague anxieties are general feelings of unease without a defined cause. Addressing specific fears allows targeted action and problem-solving. Overcoming these concrete fears reduces overall anxiety and builds confidence.
  • Self-limiting beliefs are negative thoughts or assumptions people hold about their abilities or potential. These beliefs often stem from past experiences, fear, or societal conditioning. They act like mental blocks, preventing individuals from trying new things or taking risks. Overcoming them requires recognizing and challenging these false limitations.
  • Specialization means concentrating on a specific skill or area to develop deep expertise, which increases efficiency and value. Focus involves prioritizing this chosen path and deliberately avoiding distractions or unrelated opportunities. Together, they help individuals become highly skilled and competitive in their niche. This approach reduces wasted effort and accelerates progress toward meaningful success.
  • Entrepreneurship exposes individuals to real customer reactions, revealing what works and what doesn’t. This direct feedback highlights personal and business weaknesses that must be addressed to succeed. Entrepreneurs must adapt strategies and skills based on market demands, driving continuous self-improvement. The pressure to meet customer needs accelerates learning and growth more than theoretical or isolated efforts.

Counterarguments

  • While suffering and hardship can be part of achieving goals, it's also important to recognize that not all suffering is necessary or beneficial, and some individuals may achieve their goals through positive experiences and support.
  • The idea that individuals must face criticism and failure might overlook the role of positive reinforcement and supportive environments in fostering success.
  • The concept of enduring any "how" if you have a strong enough "why" may not always hold true in situations where the "how" involves unethical practices or compromises personal values.
  • The emphasis on the compound effects of consistent effort might downplay the role of innovation, creativity, and strategic thinking, which can also lead to remarkable results.
  • The notion that early stages of any venture require embracing imperfection could be balanced with the importance of planning, risk assessment, and quality control to avoid unnecessary failures.
  • The idea that success depends more on practice and persistence might not account for the role of innate talent, resources, and opportunities that can also significantly contribute to an individual's achievements.
  • The statement that high achievers maintain effort long after excitement fades could be complemented by the importance of finding new sources of motivation and maintaining a healthy work-life balance.
  • The view that self-limiting beliefs are the primary barriers to success may not consider external factors such as socioeconomic status, discrimination, or lack of access to education, which can also limit opportunities.
  • The assertion that confronting specific fears helps break through limitations might not address the complexity of psychological barriers that may require professional support to overcome.
  • The emphasis on specialization and focus as essential for remarkable achievement might not recognize the value of a diverse skill set and interdisciplinary approaches in some fields.
  • The idea that saying no to other opportunities is necessary for success could be challenged by the concept of adaptability and the potential benefits of seizing a range of opportunities that align with one's goals.
  • While entrepreneurship can be a vehicle for personal growth, it's not the only path, and some individuals may find personal growth through other means such as academia, the arts, or public service.
  • The notion that market feedback in entrepreneurship is the primary way to confront and improve weaknesses might not consider the role of mentorship, formal education, and personal reflection in personal development.

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15 Brutal Truths I Know at 36 That I Wish I Knew at 20 | Ep 970

Role of Suffering and Hardship In Achieving Goals

Alex Hormozi delves into the concept that suffering and hardship are intrinsic parts of the journey toward reaching any meaningful goal.

Suffering Is Part Of Pursuing any Meaningful Goal

Cost Of Achieving a Goal: Challenges, Doubts, Criticism, Mistakes

Hormozi discusses that suffering is a fixed cost of life and that it manifests in various forms such as uncertainty, where action is required without knowing the outcome. He highlights that this is true for every person, regardless of their socioeconomic status or relationship situation. Additionally, he describes the pain of taking risks and making decisions with uncertain payoffs as antithetical to human instincts, which are geared toward survival, not the building of big businesses.

Embracing Suffering Is Necessary to Accomplish Worthwhile Goals

Key: Choose a Goal Significant Enough to Justify the Suffering

Alex Hormozi expresses that suffering, which includes experiencing uncertainty, criticism, mistakes, failures, and embarrassment, is unavoidable. He emphasizes the necessity of selecting goals that one perceives as meaningful enough to endure the hardships that come along with them. Quoting Viktor Frankl, Hormozi suggests that a strong enough 'why' can help one endure any 'how'.

Suffering Separates Achievers From Mediocrity

Persistence Through Rejection, Repetition, and Feedback Enables Mastery

Ho ...

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Role of Suffering and Hardship In Achieving Goals

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Counterarguments

  • Suffering is not always a prerequisite for success; some individuals achieve their goals with minimal hardship, suggesting that while suffering can be part of the process, it is not universally required.
  • The notion that one must suffer to achieve greatness can be harmful if it leads to glorifying overwork and burnout, which can have negative consequences on mental and physical health.
  • The idea that suffering is necessary for achievement may overlook the role of privilege, resources, and opportunities that can significantly ease the path to success for some individuals.
  • The emphasis on suffering and sacrifice might undervalue the importance of work-life balance and the pursuit of happiness and well-being as valid and important life goals.
  • The concept that suffering separates achievers from mediocrity could be seen as dismissive of different life choices and paths that prioritize contentment and personal fulfillment over traditional notions of success.
  • The idea that one must miss out on family events or social interactions to achieve goals assumes a one-size-fits-all approach to success and does not account for the diverse ways people integrate personal life and career ambitions.
  • The assertion that uncertainty and risk-taking are antithetical to human instincts may be too simplistic, as humans have also evolved to be adaptable and innovative when facing new challenges.
  • The focus on individual ...

Actionables

  • You can create a "Suffering Scale" to quantify the discomfort you expect from pursuing your goals. Assign a numerical value to potential challenges, such as a 1 for minor inconveniences like waking up early, and a 10 for major sacrifices like moving to a new city for a job. This scale helps you anticipate and accept the hardships as part of the process, making them less daunting when they occur.
  • Develop a "Purpose Statement" for your most significant goal. Write a clear and compelling statement that encapsulates why this goal is worth the inevitable suffering. Refer to this statement whenever you face obstacles or feel like giving up, as a reminder of the bigger picture and the reason you're enduring these hardships.
  • Start ...

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15 Brutal Truths I Know at 36 That I Wish I Knew at 20 | Ep 970

Importance of Hard Work, Persistence, and Embracing Failure

Alex Hormozi dissects the roles of relentless effort, consistency, and a positive outlook on failure in attaining remarkable results and mastering new challenges.

Incremental Efforts Compounded Lead to Remarkable Results

Hormozi puts forth that the compounding effect of hard work leads to significant outcomes over time. He explains that uninterrupted flow and focus on a problem, without the distraction of context switching, creates substantial value. Hormozi underscores that sticking with one endeavor consistently rather than shifting focuses can lead to significant achievements.

Practice and Learning Through Failure Develop Expertise

Hormozi parallels the early stages of any venture to "embracing the cringe," accepting that starting poorly and facing embarrassment are inevitable. Likening it to a toddler learning to be human, he illustrates that one must endure such phases to grow. He also believes that actionable feedback, particularly received in the actual doing of a task, is essential for learning and developing expertise.

Leveraging Past Successes for New Challenges

Hormozi stresses the ability to overcome new challenges by applying the work ethic and persistence that led to past achievements. He discusses taking confidence from previous successes and applying it to new situations. Hormozi believes that the conviction that you can figure things out, based on past triumphs, is crucial in confronting new obstacles. His discourse suggests that commitment to goals and a readiness to face uncomfortable truths are underpinned by one's history of facing similar challenges.

Believing You Can Figure Things Out Is Key To Overcoming Obstacles

Asserting that sheer willpower to persist can eventually lead to victory, Hormozi encourages extrapolating from past successes to approach future challenges with the perspective that success is achievable through the same principles of hard work and learning.

Volume and Repetitions Are More Important Than Talent

Hormozi argues that performing a great volume of work is necessary to unlock new skills, irrespective of learning speed, and points to the tendency of people to underestimate the amount of repetitions required for gaining proficiency. He also mentions the advantage of having "nothing to lose," where endless attempts devoid of fear lead to eventual success due to ...

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Importance of Hard Work, Persistence, and Embracing Failure

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Counterarguments

  • While hard work is important, it's not the only factor that leads to success; luck, timing, and external circumstances also play significant roles.
  • Focusing on a single problem without context switching can be beneficial, but sometimes cross-disciplinary insights and a broader perspective can lead to breakthroughs.
  • Sticking with one endeavor is valuable, but pivoting or adapting to new information can sometimes be more effective than persistence in the face of diminishing returns.
  • Embracing failure is important, but it's also crucial to recognize when a strategy isn't working and to know when to quit or change direction.
  • Actionable feedback is essential, but so is the ability to filter and critically evaluate feedback, as not all of it may be constructive or relevant.
  • Past successes can inform new challenges, but they can also lead to overconfidence or a false sense of security, which might hinder adaptation to new situations.
  • Believing in one's ability to figure things out is important, but over-reliance on willpower without a clear strategy or support system can be ineffective.
  • High volume and repetitions are important, but they must be coupled with deliberate practice and reflection to ensure that skills are being developed effectively.
  • Consistency is key, but so is flexibility and the ability to rest and recover to prevent burnout.
  • The notion that having "nothing to lose" can lead to success overlooks the ...

Actionables

  • You can track your daily efforts in a "Persistence Journal" to visualize the compounding effect of hard work. Start by choosing one goal or skill you want to improve. Each day, jot down the time spent working on it, any progress made, and how you persisted through challenges. Over time, this record will not only motivate you by showing incremental progress but also help you understand the true volume of work and repetitions needed to achieve proficiency.
  • Create a "Focus Hour" ritual to enhance uninterrupted work on a single task. Set aside a specific hour each day where you eliminate all distractions, such as turning off your phone and closing unnecessary computer tabs. Use a timer to dedicate this hour exclusively to one project or problem. This practice will help you experience the value of deep, focused work and the achievements that come from not context switching.
  • Develop a "Feedback Loop" system with peers or mentors where you can receive imm ...

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15 Brutal Truths I Know at 36 That I Wish I Knew at 20 | Ep 970

Overcoming Cognitive Biases and Making Difficult Trade-Offs

Alex Hormozi sheds light on how our cognitive biases and self-limiting beliefs can hinder us from seeing opportunities and making difficult trade-offs.

Perceived Lack of Options Results From Self-Limiting Beliefs

Hormozi explains that sadness often stems from a perceived lack of options, which is usually the result of self-limiting beliefs and the misperception of consequences. He suggests that individuals often tell themselves they could never do certain things, but in reality, they're just unwilling to make tough trades. He urges people to walk through uncomfortable situations in detail to confront the reality of their circumstances and understand what actions they can take to change them.

Embracing Tough Trades and Confronting Truths Expands Possibilities

He encourages people to evaluate the trades they are unwilling to make to improve their situations, and by being willing to tolerate previously intolerable circumstances, they can generate new options for themselves. Hormozi posits that fear is rooted in vagueness and confronting specifics can lead to breaking self-imposed chains. He emphasizes that overcoming self-limiting beliefs opens up a broader range of possibilities and outcomes.

Focus and Specialization Are More Important Than Doing Everything

Hormozi speaks to the negative impacts of trying to excel in multiple areas as opposed to building expertise in one. He emphasizes the importance of focus and specialization, suggesting that remarkable achievement requires saying no to other opportunities. He believes that decision-making and choosing paths with focus and intention are essential for success.

"Remarkable Achievement Requires Saying 'No' To Other Opportunities"

He underscores that to achieve significantly in one area, one has to be willing to forsake paths in others. Hormozi indicates that everything one wants is just a few strategic trades away and suggests challenging deeply held beliefs to make those trades. ...

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Overcoming Cognitive Biases and Making Difficult Trade-Offs

Additional Materials

Counterarguments

  • While embracing tough trades can expand possibilities, it's also important to recognize that some trades may not align with an individual's values or long-term goals, and it's valid to reject certain opportunities for these reasons.
  • The idea that sadness is often due to a perceived lack of options oversimplifies the complex nature of human emotions and doesn't account for clinical depression or other mental health issues that can cause sadness.
  • The emphasis on specialization might overlook the value of a diverse skill set in a rapidly changing economy where adaptability can be as important as expertise.
  • The notion that fear originates from vagueness could be challenged by the fact that fear can also stem from very specific and well-understood threats or traumas.
  • The idea that remarkable achievement requires saying no to other opportunities doesn't consider the potential benefits of a balanced approach where multiple interests or disciplines intersect to foster innovation.
  • The suggestion that entrepreneurship is a powerful vehicle for personal growth may not acknowledge that entrepreneurship isn't the ri ...

Actionables

  • You can challenge self-limiting beliefs by writing a "reality resume" that lists failures, fears, and how you've addressed them. This document serves as a personal reflection tool, where you confront your perceived limitations head-on by acknowledging them and then detailing the steps you've taken to overcome them. For example, if you believe you're not good at public speaking, write down the instances where you've spoken in front of others and how you prepared for it, focusing on the progress you've made rather than the outcome.
  • Expand your decision-making framework by creating a "trade-off matrix" to visually map out the tough choices you're avoiding. Draw a grid and list the benefits of a potential decision on one axis and the sacrifices or trade-offs on the other. This helps you quantify the value of different options and see the potential gains of decisions you might be shying away from. For instance, if you're considering going back to school, list the benefits such as career advancement and personal growth against the trade-offs like tuition costs and time commitment.
  • Develop a habit of "focus ...

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