In this episode of Creating Confidence with Heather Monahan, Monahan shares her three-step "back process" framework for moving through setbacks by examining beliefs, taking action, and learning from successful mentors. She discusses the importance of separating limiting beliefs from facts, emphasizing action over perfect planning, and curating knowledge from people who have actually achieved your goals rather than those who reinforce limitations.
Monahan also explores how rejection often serves as redirection toward better opportunities, though this only becomes clear in hindsight. She offers practical strategies for maintaining optimism during difficult times, including cultivating gratitude and using idle time for personal growth. The episode concludes with reflections on how leaders—particularly parents—shape resilience in others by modeling solution-focused responses to adversity rather than dwelling on obstacles.

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Heather Monahan presents "the back process," a three-step framework (Belief, Action, Knowledge) designed to help overcome personal and professional setbacks by examining beliefs, taking action, and learning from successful mentors.
Monahan emphasizes examining personal beliefs and stripping them down to factual reality. After being fired, she initially believed she had "lost everything," but when she broke down this thought, she realized, "I didn't lose my network, I didn't lose my expertise, my business acumen, personality, character, values, friends, or family. I lost a paycheck." By separating actual loss from perceived loss, she diminished the exaggerated narrative creating emotional turmoil and was able to move forward more clearly.
The second step is taking action, even if it feels imperfect. Monahan advises that "done is better than perfect" and that excessive planning can prevent progress. After her firing, she made a vulnerable social media post about her situation that went viral and led to an appearance on the Elvis Duran show, creating new opportunities. She stresses that owning challenges openly invites support and creates authentic growth opportunities.
Monahan highlights that knowledge should be curated intentionally by seeking guidance from people who have achieved your goals. She warns against taking advice from those who haven't traveled your path, as their limited perspectives can reinforce limiting beliefs. When considering writing a book, she didn't consult her family—none of whom had written one—but instead sought insight from industry leaders. She encourages surrounding yourself with successful mentors through social media, books, or direct engagement to accelerate your path and avoid internalizing others' limiting views.
Monahan illustrates how painful moments of rejection are often redirections toward greater outcomes, with their true purpose only becoming clear in hindsight. She emphasizes that you cannot connect the dots looking forward, only backward.
After discovering her boyfriend had cheated, Monahan was devastated, but her boss offered her a major relocation opportunity the next day. This led her to a position in Saginaw, Michigan, where her team purchased a $25 million company and sold it for $55 million in under three years. Looking back, she recognized the heartbreak as a necessary redirection—"that person was never meant for me." She tells her nephew after his breakup that "you're never gonna grab great if you're hanging on to mediocre," emphasizing that letting go of what isn't meant for you opens the door to better opportunities.
Monahan underscores the importance of resilience during uncertain transitions. When her nephew claims he'll be depressed for months, she challenges this: "How can you sit there and tell yourself that you know you're gonna be depressed for the next couple of months? That's not fact. That's a belief you're holding." She urges him to "expect miracles" and remain open to positive possibilities. Reflecting on her own firing, she stresses that pain passes and advocates for self-compassion, grace, and trust that clarity will eventually reveal how hardships contributed meaningfully to your journey.
Monahan guides listeners to harness optimism through gratitude, perspective shifts, and intentional use of time for personal growth.
Monahan encourages reflecting on what you can be grateful for—good health, freedom, or simply the ability to listen to the podcast. Writing down and focusing on these blessings shifts attention from negativity to positivity and attracts more good into your life. When she lost her job, she focused on what remained: her network, expertise, relationships, and character. She emphasizes that it's a choice to see devastation as loss or as the start of a new opportunity, reinforcing the power of mindset in overcoming challenges.
Monahan discusses a simple but powerful change: instead of listening to music while driving, she now listens to audiobooks for personal growth. She recommends listeners swap music for podcasts or audiobooks for a month, suggesting titles like her own books and John Gordon's "The Garden." This shift expands one's thought processes and encourages a growth-oriented mindset. By engaging with wisdom from accomplished individuals, she explains, you promote a mindset of growth and possibility rather than limitation, deeply supporting resilience during tough times.
Monahan illustrates how the example set by leaders, especially parents, profoundly shapes children's abilities to approach adversity and build resilience.
Monahan shares how her 13-year-old son encountered multiple challenges at an academic camp. When struggling to pack shoes into his bag, she maintained the mindset, "there's gotta be a way," and together they found a solution. Later, when he broke his arm at camp, he declared, "I focused on the solutions instead of focusing on a challenge. I didn't come this far to only come this far." Monahan stresses that "what you focus on is what you will create," and by guiding her son to see obstacles as challenges with creative solutions, she reinforces confidence in his problem-solving abilities. This modeling teaches that hardship is survivable and can lead to personal strength rather than defeat.
1-Page Summary
Heather Monahan presents “the back process,” a three-step framework designed to help overcome personal and professional setbacks by distilling beliefs into facts, taking action, and curating knowledge from successful mentors.
Monahan emphasizes the importance of examining personal beliefs and stripping them down to the most simplistic factual basis. She describes her experience of being unexpectedly fired, initially believing she had “lost everything.” However, when she deliberately broke down this catastrophic thought, she realized the belief had no factual basis. Monahan notes, “I didn’t lose my network, I didn’t lose my expertise, my business acumen, personality, character, values, friends, or family. I lost a paycheck.” By separating actual loss from perceived loss, she was able to clarify her circumstances and diminish the exaggerated narrative that created emotional turmoil. She encourages others to examine negative beliefs—such as assuming future depression—by asking for factual evidence and recognizing these are beliefs, not facts.
The second step in the back process is to take action, even if it feels messy or imperfect. Monahan advises that “done is better than perfect” and that trying to plan everything out perfectly can prevent progress, especially in crises. She recounts how after her firing, her immediate action was a vulnerable social media post revealing her situation and reaching out for support. By owning her truth publicly and refusing to feel shame, she flipped the script on her challenge and created an opportunity. The post went viral and led to an appearance on the Elvis Duran show, exposing her to a much wider audience and new opportunities. Monahan stresses the value of owning challenges and being truthful, as this openness invites support and empowers more authentic growth.
Monahan highlights that knowledge should be curated intentionally by seeking guidance from people who have achieved the goals you’re pursuing. She warns against taking advice from family or friends who haven't traveled the same path ...
The Back Process: A Three-Step Framework (Belief, Action, Knowledge) For Overcoming
Heather Monahan illustrates how painful moments of rejection are often redirections toward greater outcomes, with their true purpose only becoming clear in hindsight. She emphasizes that you cannot connect the dots looking forward, only backward, and encourages grace and faith during periods of uncertainty.
Monahan recounts personal tragedies that, in retrospect, transformed her life for the better. After discovering her boyfriend had cheated on her, she was devastated and moved out. The very next day at work, her boss, noticing her distress but recognizing her strong work ethic, offered her a major opportunity to relocate. It led her to accept a job in Saginaw, Michigan, where she and her team purchased a $25 million company, escalated revenues, upgraded the team, and sold the company for $55 million in under three years. This victory elevated her status in business and unlocked new opportunities for her career.
Years later, she attended a wedding after enduring a painful breakup with a cheating ex. With the benefit of perspective, she saw that the heartbreak, which once felt devastating, was actually a gift—a necessary redirection because “that person was never meant for me.” Only in hindsight did she see that those hardest moments, which appeared as colossal rejections, were actually pointing her toward something far better.
Monahan explains that loss can be a precursor to unexpected gains. She reassures her nephew, who was upset about a recent breakup, that ending a relationship, while painful, is temporary and may actually free him from mediocrity, opening the possibility of finding something truly great. She articulates, “you’re never gonna grab great if you’re hanging on to mediocre,” and playfully suggests that greatness might be found unexpectedly, “even at the grocery store this afternoon.” She emphasizes that only by letting go of what isn’t meant for you can you seize better opportunities.
Monahan often shares such stories with her loved ones to help them have faith that pain is temporary and will reveal its purpose in time. She relates her experience of losing her job—feeling deeply hurt but eventually taking decisive action and moving on—as proof that adversity passes. Through her accounts of both romantic and professional loss, she inspires her family to keep hope and recognize that every major rejection in her past has ultimately led to unexpected successes.
Monahan underscores the importance of resilience during uncertain transitions. She tells her nephew that it is baseless to assume long-term negativity about the future during a painful moment. When he claims he will be depressed for months, she gently confronts him: that belief is not a fact but an assumption. She urges him to “expect miracles” and remain open t ...
Reframing Rejection: Connecting Dots Backward to See Difficulties
Heather Monahan guides listeners to harness optimism through gratitude, perspective shifts, and intentional use of time for personal growth, emphasizing that these practices can help navigate difficulties and foster a resilient, positive outlook.
Monahan encourages everyone to start by reflecting on what they can be grateful for in their current circumstances—such as good health, improved situations compared to the pandemic, freedom, or simply the ability to listen to the podcast. She underscores that writing down and focusing on these blessings shifts attention from negativity to positivity. This active appreciation, she says, attracts more good into one's life and prevents the mind from getting stuck on the negative.
She shares personal advice to her nephew, helping him see a breakup not as a crushing loss but an opportunity to find something better. Similarly, when she lost her job and initially felt devastated, she focused on what remained: her network, expertise, business acumen, personality, character, values, and relationships. "I didn't lose my network, I didn't lose my expertise, I didn't lose my business acumen, I didn't lose my personality, my character. I didn't lose my values, I didn't lose my friends and family, I didn't lose anything. I lost a paycheck."
Monahan reframed her loss, recognizing that while she didn't know where her next opportunity would come from, she had always found ways to succeed before. She emphasizes that it's a choice to see devastation as loss or as the start of a new opportunity, reinforcing the power of mindset in overcoming challenges and fostering hope.
Monahan discusses a simple but powerful change: instead of listening to music while driving, she now listens to audiobooks for personal growth. A friend's suggestion to use her commute for consuming educational or growth-oriented material opened her mind to new perspectives. She recommends listeners do the same—try swapping music for podcasts or audiobooks for ...
Optimism: Navigating Tough Times With Mindset and Gratitude
Heather Monahan illustrates how the example set by leaders, especially parents, profoundly shapes children's abilities to approach adversity and build resilience.
Monahan shares a personal account of her 13-year-old son who encountered multiple challenges while preparing for and attending an academic camp. When struggling to pack a pair of shoes into his bag, Monahan maintained the mindset, “there’s gotta be a way.” Together, they discovered an expandable zipper that provided enough space, and she reinforced to her son, “I knew there was a solution, and I knew we’d find it together.” Later, when her son broke his arm at camp, he maintained a solution-oriented attitude, declaring, “I focused on the solutions instead of focusing on a challenge. I didn’t come this far to only come this far. I am finishing this course, getting these credits, and going back. So I’m all set for school next year.” This story highlights how modeling emotional honesty and practical perseverance demonstrates that hardship is survivable and can lead to personal strength, instead of defeat. By teaching youth to focus on what is possible rather than on limitations, leaders encourage more resilient ways of thinking.
Monahan ...
Leadership's Impact: Shaping Behavior and Resilience
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