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Want to motivate your employees and teammates to do a better job? Does your team seem unhappy, unmotivated, and distrustful of your organization?

In Carrots and Sticks Don’t Work, Paul Marciano argues that engagement stems from respect. Employees don’t want to be treated like cogs in a chain. Instead, they want to feel empowered, have autonomy, receive supportive feedback, and be treated considerately. Learn what components of work people really want, and simple actions to take today to engage your team.

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Tips for Recognition

Marciano gives some tips for recognizing employees:

  • Feedback is more effective when it’s close in timing, specific, delivered in person, enthusiastic, and public.
  • Couple positive feedback with nonverbal rewards, like autonomy and growth. Keep reminders to yourself to convey positive feedback. Start meetings with round robins of people sharing what they liked about a teammate. Start the day with five pennies in your pocket, and transfer a penny to the other side once you’ve given positive feedback. Set alarms to remind yourself to give feedback opportunities.
  • Deliver enough positive feedback such that the constructive feedback is high contrast and it stings – people will want to avoid that sting at all costs.

Empowerment

The second part of Marciano’s model is empowerment. Employees enjoy having the freedom to take risks and seek novel solutions. Autonomous employees are helpful because they’re more flexible in responding to novel situations and require less management.

Autonomy requires trust from above, information sharing, sufficient resources, training, and decision-making responsibility. Employees need information to understand the goals of the organization—only then can they independently make decisions that don’t detract from the team. In contrast, keeping employees on a need-to-know basis makes them feel untrusted and makes them resort to gossip.

Employees also feel empowered when they have the resources to get their job done. They can only feel empowered when roadblocks and cumbersome processes are eliminated, or when they have authority to change them.

Tips for Empowerment

Marciano gives some tips for making employees feel more empowered:

  • Regularly ask employees how you can help them be more successful. Do they need resources, training, or information?
  • Delegate as much decision-making responsibility as possible.
  • Improve training during onboarding, and carve out employee time for continued training.
  • Encourage employees to take educated risks.
  • Turn employees into coaches. Hold workshops with team members who can teach each other things.

Supportive Feedback

The third part of the RESPECT model is supportive feedback. Marciano says managers should provide feedback with the mindset of a coach: “I want you to be successful.” This viewpoint makes employees feel cared for and lowers defensiveness.

Tips for Supportive Feedback

Below are some of Marciano’s tips for giving supportive feedback:

  • Feedback should be 80% positive, 20% negative. This raises the contrast of negative feedback. If your feedback is predominantly negative, the urgency of new negative feedback is reduced.
  • Make the feedback specific. Always make it about the behavior, not the person.
  • Deliver feedback in the moment, right after you see a problem.
  • When delivering critical feedback, take extra care to message it in a supportive manner.
  • When you’re given feedback, don’t get defensive. Listen attentively and ask for advice on how to do better.

Partnering

The next part of Marciano’s model is partnering—fostering relationships where parties are treated as equals, not as us-them or superior-subordinate. By making your employees partners on a team, they think like business owners, and they act as stewards of the organization’s values. They can make decisions without waiting for approval. They’ll put the team’s goals before themselves and use the best of their collective strengths while nullifying their weaknesses.

Tips for Partnering

To foster this spirit, emphasize that no one wins unless everyone wins. Here are more tips from Marciano:

  • Share your big picture, long-term vision as well as financial information with employees through regular meetings or blogs.
  • Involve employees in major decisions affecting the team like hiring, equipment purchases, and budget.
  • Be willing to dig in and get your hands dirty and fight alongside your troops in the trenches. Walk the factory floors and ask individual contributors for their opinions.
  • Build cross-departmental teams to allow crosspollination of ideas and people.
  • Keep compensation and benefits egalitarian. No manager parking spots.
  • Allow employees to have equity (shares) in the company.

Expectations

The next part of Marciano’s RESPECT model is expectations: Setting clear goals to get the outcome you desire.

A failure of an employee to perform is often a failure to communicate clear expectations with employees. Employees don’t want to fail, and they don’t want to be yelled at. Make sure that the goals you set were clear. This allows you to evaluate people fairly. New employees need clear expectations to give them confidence they’re on the right track—you might even make expectations clear during the interview process, like what the hours are like and how they’ll be evaluated. Doing otherwise invites dissatisfaction when they come on board.

Tips for Expectations

Marciano gives the following tips for setting and managing expectations and goals:

  • Set expectations in collaboration with employees to secure their buy-in.
  • Make sure goals are clearly defined, meaningful, challenging but achievable, time-limited, and consistent. Give examples of the desired outcome.
  • Explain the WHY behind expectations.
  • Check for understanding—ask them to describe the goal back to you clearly.
  • Ask them to list what they believe their expectations are, then ask them to rate themselves from 1 to 5 on how well they’re doing.
  • Help them prioritize their work so the important work gets the proportional amount of effort.
  • Hold them accountable for their performance goals.
  • Use deadlines, checkpoints to measure progress, and realtime feedback.
  • When employees fail, first look at your own behavior and see where you could have failed the employee.

Consideration

The next part of Marciano’s model is consideration—giving careful thought to a person. Acknowledging that the person is human and not just a cog develops loyalty, not just in the recipient but also in teammates who witness considerate behavior. This inspires people to show up for work other than to receive a paycheck.

In contrast, acts of selfishness by the company promote tit-for-tat behavior. The employee loses faith that the company cares. If the company doesn’t care about the employee, why should the employee care about the company?

Building a personal connection with employees is important to paving the way for consideration opportunities. The more connected an employee feels to her supervisor, the more she’ll open about personal issues, which will create opportunities for consideration by the supervisor. This creates a virtuous cycle.

Tips for Consideration

Marciano gives several tips to show employees consideration, including the following:

  • Ask specific questions about the employee’s life to demonstrate interest and learn more.
  • Notice when employees are not themselves and tell them you’re concerned.
  • Show proactive consideration by connecting the employee to things she would like.
  • Ask employees for input before big decisions that affect their jobs.
  • Deliver bad news personally.
  • Shut off your phone when talking with employees.
  • Begin meetings on time and end early if possible. Ask staff how to shorten meetings or limit attendance.
  • Celebrate birthdays and work anniversaries.
  • Set up flexible work times so employees can schedule work at their convenience.

Trust

The final part of Marciano’s RESPECT model is trust—confidence in a person and the absence of questioning their motives. Trust engenders engagement by giving the employee more ownership over her work and not wanting to let the supervisor down. Trusted employees feel more comfortable pitching risky ideas, and they’re more receptive to change as they believe the employer has the employees’ best interests at heart.

In a culture of distrust, ideas are not shared for fear of others exploiting or disparaging them. It crowds out productive thinking.

Tips for Trust

Below are some of Marciano’s tips for developing trust:

  • Keep your word on promises and commitments.
  • Let employees spend company money within certain limits.
  • Reassure anxious employees that you trust them to do the work.
  • Avoid signaling mistrust through micromanagement or intense monitoring programs.
  • Give credit where credit is due; don’t misattribute credit.
  • Explain thoroughly when you override someone else’s decision, or they won’t trust you to uphold their decisions in the future.
  • Admit mistakes when you make them, and accept responsibility when your team fails.

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PDF Summary Introduction

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  • Empowerment
  • Supportive Feedback
  • Partnering
  • Expectations
  • Consideration
  • Trust

The book covers why reward programs don’t work, how the RESPECT model drives engagement, and how to implement RESPECT in your organization.

PDF Summary Chapter 1: Why Carrots are Outdated

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Employees have also changed their preferences. While WW2-era employees focused on working hard and not obsessing over happiness, today’s employees seek mental health, job satisfaction, and fulfillment. Money is less commonly a motivating factor – often it’s a Hygiene factor, meaning it matters when it’s missing, and matters especially when the employee feels she is unequally compensated. Workers today tend to be less consumerist, thus decreasing the impact of monetary rewards. Finally, workers no longer feel that companies are loyal to their employees, given corporate scandals, outsourcing, downsizing, and lack of benefits.

So a new type of management system is needed to engage employees.

PDF Summary Chapter 2: Reward Incentives Don’t Work

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5. Goals can limit performance.

Fixed goals like sales quotas suggest an upper limit. Once an employee reaches the goal, they have little reason to push harder. Instead, you want workers to keep improving and pushing past their limits.

6. Rewards are often administered inconsistently and unfairly.

Inequity is especially frustrating to employees. For managers, having to choose how and to whom to dispense rewards invites criticism of favoritism. Some people have an unfair advantage (like seniority) and take the rewards.

So why not use a % improvement metric, like rewarding people for the % improvement on their performance rather than an absolute improvement? This is demotivating to top performers, who are already squeezing out all they can, and % on their already high improvement can be hard. It also invites manipulation of sinking your sales numbers one quarter to get a big boost the next.

Often, reward program guidelines are unclear. If your company gives out an award for being a team player, what does being a team player actually mean? If you try your best one time to get a reward, but don’t get it because of unclear guidelines, then you’re going to stop that...

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PDF Summary Chapter 3: Engaged Employees Do Better

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Surveys of engaged employees show these factors improve engagement in the workplace:

  • Mutual respect with employer and supervisor
  • Trust from supervisor and lack of micromanagement
  • Feeling of impact within the company and outside
  • Positive recognition for work and a sense that the company values their work
  • Potential for growth
  • Clear objectives

In contrast, these factors lower engagement in the workplace:

  • A selfish, untrustworthy manager that takes credit for work
  • Unrealistic expectations
  • Lack of coaching and feedback
  • Managers that don’t deserve respect
  • Lack of value signaling, from not saying hello to compliments
  • Doing work that doesn’t seem to add value
  • Lack of vision of company direction

Surprisingly, less than 2% of people mentioned money as a reason for disengagement!

PDF Summary Chapter 4: The RESPECT Model for Engagement

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Respect for the Supervisor

Supervisors should be hard-working, competent, fair, and compassionate. Good supervisors advocate for the good of the team and don’t leave people behind.

Managers promoted from within tend to be respected because they’ve done the job of other employees before.

Supervisors who denigrate employees lose respect.

Respect for Team Members

Employees will work harder for teammates they respect because they don’t want to let their team down. They openly communicate to one another to resolve problems – they respect each other too much to gossip behind their back.

Failing to hold underperforming team members responsible demotivates the entire team.

An easy way to increase respect in the team is to make commonalities clear, increasing empathy for each other. They can use personal background to understand future behaviors. One way to discover this is to circulate a team survey that asks personal questions. These can then be explored casually outside of work.

Questions to Build Rapport

A good first step to building rapport is to know more about the person. Here are questions that people can answer about themselves to share more about each...

PDF Summary Chapter 5: Recognition

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“It’s not in my personality.”

  • It’s not in your personality to brush your teeth either, but you do it because it works.

“I have too many direct reports.”

  • Encourage team leads to reinforce good behavior to fill in for your gaps.
  • Focus your energy on a single theme, to make rewarding behavior across many team members easier.

“I don’t get recognized by my boss. So why should I recognize my reports?”

  • Even if your boss fails, you still need to do your job.
  • Don’t be afraid to ask for recognition and feedback from your supervisor – it’s important for your advancement.

“They never do anything praiseworthy.”

  • Your bar is set too high. Lower your expectations so that people occasionally meet them. Ask people to share experiences with teammates.

Actionables for Recognition

  • Make your feedback effective with these attributes: close in timing, very specific, in person if possible, enthusiastically, and publicly.
  • Tell your reports: “It’s important to me that you feel recognized for your contributions. If you don’t feel I’m doing this, can you bring it to my attention?”
  • Write handwritten notes.
  • When you instruct a teammate to...

PDF Summary Chapter 6: Empowerment

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Actionables for Empowerment

  • Regularly ask employees how you can help them be more successful. Resources? Training? Information?
  • Delegate as much decision-making responsibility as possible to employees. (Shortform note: If you have a problem with this, ask yourself - what would happen if I let them make decisions up to a possible $100 of loss? $500? $1000?” After you try this out to cap your losses, you’ll become more comfortable with empowering your workers to make their own decisions.
  • Improve training during onboarding. Ask current employees for feedback on how to improve training.
  • Carve out employee time for continued training, and give them resources to achieve it. Allow them to choose the area of their training (within boundaries).
  • Encourage employees to take educated risks.
  • Ask employees for suggestions on changing restrictive policies and processes, so they don’t feel bottlenecked or held back.
  • Ask a leader from another department to share info with your team. Allow team members to cross-train in another job, so they can expand their skills.
  • Turn employees into coaches. Hold workshops with team members who can teach each other...

PDF Summary Chapter 7: Supportive Feedback

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  • Message feedback with powerless communication, or not aggressively or assertively. Instead of saying “you should have done this,” ask, “can I give you a suggestion?” Even better, ask them to reflect on a suboptimal outcome, and how they could have done better in that situation.
  • Hold a workshop for employees to learn how to give feedback to one another.
  • Always make feedback about the behavior, not about the person. No “you have a bad attitude.”
  • Don’t make a “shit sandwich” where you start off with one positive, one constructive, one positive. This feels too artificial, and employees will feel you’re merely saying the positive feedback out of formality.
  • When delivering notably critical feedback, take extra care to message it in a supportive manner.
  • When you’re given feedback yourself, don’t get defensive. Listen attentively and ask for advice on how to do better.

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PDF Summary Chapter 8: Partnering

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  • As a manager, be willing to dig in and get your hands dirty and fight alongside your troops in the trenches. Walk the factory floors and ask individual contributors for their opinions.
  • Build cross-departmental teams to allow crosspollination of ideas and people. More extremely, have people spend a day working in other departments, or crosstrain them in a second role so they can cover each other.
  • Keep compensation and benefits egalitarian. No manager parking spots.
  • Allow employees to have equity (shares) in the company.
  • Create an employee council consisting of a heterogeneous mix of employees.

PDF Summary Chapter 9: Expectations

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  • Consistent. Don’t change goals on a whim, or workers will feel their current work can be obsolete.

In the other direction, make sure you clearly understand your subordinates’ expectations.

Actionables for Expectations

Setting Goals

  • Set expectations in collaboration with employees. Let them define goals they feel comfortable with – this will secure their commitment moreso than goals handed down from on high.
  • Set goals far in advance, so workers know what to expect. Set high level goals over 12 months.
  • Make sure that goals are measurable and include time frames.
  • Clarify how employees will be evaluated. Show them a performance evaluation form.
  • Explain the WHY behind expectations. This makes employees feel like partners in decision making. It also conveys the commander’s intent, empowering them to make local decisions in furtherance of the main goal.
  • Give physical examples of the desired outcome. Give a sample report, or visualize the final product. In extreme cases, do the job yourself as an example. (A CEO once found his VP’s office messier than the image he wanted the organization to cultaivate. He cleaned the office himself,...

PDF Summary Chapter 10: Consideration

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  • Benefit more than just the employee, like the company that gave Turkey dinners to all employees.
  • Deliver bad news personally.
  • Support employees’ goals outside of work, like the company that gave each employee $10 for every pound lost, and paid for discounts off memberships to Weight Watchers.
  • Shut off your phone when talking with employees.
  • Begin meetings on time and end early if possible.
  • Ask staff how to shorten meetings or limit attendance.
  • Celebrate birthdays and work anniversaries.
  • Support creature comforts – make the work environment comfortable, not noisy, and give food when they’re pushing extra hard.
  • Set up flexible work times so the employee can schedule work at her convenience.
  • Let people personalize their workspace, bringing in photos.

PDF Summary Chapter 11: Trust

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  • Admit mistakes when you make them, and accept responsibility when your team fails.
  • If you’ve messed up, admit that you were wrong, apologize, and ask for another chance. Take personal responsibility rather than finger pointing.
  • If you’re starting with a negative reputation, address this upfront and get back to neutral ASAP.

Conclusion

Leaders earn RESPECT by practicing it everyday. Leaders tend to overestimate how much respect they give, especially since they rarely receive direct feedback about their interpersonal problems.

If you have a problem, the first step is to be aware of the problem and admit that it exists.