{"id":92160,"date":"2023-02-12T14:56:00","date_gmt":"2023-02-12T18:56:00","guid":{"rendered":"https:\/\/www.shortform.com\/blog\/?p=92160"},"modified":"2023-02-17T16:41:37","modified_gmt":"2023-02-17T20:41:37","slug":"implementing-change-in-an-organization-2","status":"publish","type":"post","link":"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/","title":{"rendered":"The 4 Steps for Implementing Change in an Organization"},"content":{"rendered":"\n<p>Are you <a href=\"https:\/\/www.shortform.com\/blog\/how-to-make-big-changes-in-your-life\/\">making big changes<\/a> at work? What&#8217;s the easiest way to <a href=\"https:\/\/www.shortform.com\/blog\/implement-change-in-an-organization\/\">implement change in an organization<\/a>?<\/p>\n\n\n\n<p>Change is normal for any organization, but everybody has to be on the same page. That&#8217;s why Aaron Dignan&#8217;s book <em><em>Brave New Work<\/em><\/em> gives key advice on making changes as smooth as possible. <\/p>\n\n\n\n<p>Keep reading for the key to <a href=\"https:\/\/www.shortform.com\/blog\/implementing-change\/\">implementing change<\/a> in an organization.<\/p>\n\n\n\n<!--more-->\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-strategies-for-implementing-change\"><strong>Strategies for Implementing Change<\/strong><\/h2>\n\n\n\n<p>Once you\u2019ve set the stage for reform by establishing psychological safety and a consent process at work, you\u2019re ready for a plan on <a href=\"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization\/\">implementing change in an organization<\/a> to combat disillusionment and <a href=\"https:\/\/www.shortform.com\/blog\/inefficiency-at-work\/\">inefficiency at work<\/a>. Each of these strategies aims to incorporate his foundational principles of autonomy and flexibility into your organization.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">1. <strong>Define a Unifying Purpose<\/strong><\/h3>\n\n\n\n<p>Defining a unifying purpose is an essential step in establishing autonomy and flexibility because it <strong>enables cohesive work in a decentralized context<\/strong>. This should be a group effort (ideally using the consent process) to determine the overall purpose of the work, who <a href=\"https:\/\/www.shortform.com\/blog\/your-life-purpose\/\">your purpose<\/a> serves, and how the purpose could be changed in the future if needed.<\/p>\n\n\n\n<p>As individuals and groups gain the freedom to act autonomously, the <strong>unifying purpose should guide decisions and determine what organizational changes are needed<\/strong>. Metrics can be used to determine if the work is aligned with the unifying purpose, but not necessarily as a measure of success.&nbsp;<\/p>\n\n\n\n<p>For example, if your organization\u2019s purpose is to make access to clean water more equitable, members can use statistics on the number of new wells installed as a helpful indicator without it becoming the sole focus. Natural disasters may set back the efforts to install wells, new and improved technologies may emerge, or employees may find other innovative ways to work toward the goal of equitable water access.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. <strong>Distribute Authority Widely<\/strong><\/h3>\n\n\n\n<p>For the principles of autonomy and flexibility to be effective in your organization, authority is another important area to reform. In general, Dignan recommends giving people the power to carry out the organization\u2019s purpose the best way they see fit, rather than workers simply following orders from a superior. <strong>Regular governance meetings and allocating resources as needed<\/strong> are a couple of specific ways to distribute authority.&nbsp;<\/p>\n\n\n\n<p>A regular governance meeting creates a democratic space for everyone to implement the consent process discussed in the previous section. In these meetings, <strong>everyone has the authority to <a href=\"https:\/\/www.shortform.com\/blog\/propose-change\/\">propose changes<\/a> to structures and processes<\/strong> or to raise concerns about anything inhibiting their work. If your organization already has a lot of meetings, Dignan also recommends canceling all meetings for two weeks to give everyone a chance to figure out what meetings are genuinely helpful. People can then return to the governance meeting with a new perspective on what changes they want to see and what processes they want to maintain.&nbsp;<\/p>\n\n\n\n<p>(Shortform note: Applied in a different context, <a href=\"https:\/\/washingtonparent.com\/democratic-parenting-style-what-it-is-and-how-to-practice-it\/\">governance meetings within families enable a more democratic style of parenting<\/a>, as opposed to an authoritarian style (where parents set strict rules) or a permissive style (where children can do what they want). In democratic parenting, governance meetings are an opportunity for each family member to have a voice and weigh in on activities, household rules, and allowances. Similar to Dignan\u2019s benefits of an <a href=\"https:\/\/www.shortform.com\/blog\/job-autonomy\/\">autonomous workplace<\/a>, advocates of this practice argue that it fosters feelings of connection, worthiness, autonomy, and courage in children.)&nbsp;<\/p>\n\n\n\n<p>Since control of resources is another way to exercise authority, allowing workers to allocate resources as needed is another way to distribute authority. Rather than adhering to a rigid, traditional budget that controls the flow of resources, Dignan suggests <a href=\"https:\/\/www.shortform.com\/blog\/why-more-is-less\/\">maximizing<\/a> discretionary funds and the number of people who have access to them.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. <strong>Create Dynamic Teams<\/strong><\/h3>\n\n\n\n<p>Creating dynamic teams gives individuals and groups within the organization the <strong>autonomy to get work done quickly as self-sufficient units<\/strong> (while still being united by the group\u2019s overall purpose). Dignan argues that individuals should not be tied to a specific <a href=\"https:\/\/www.shortform.com\/blog\/job-titles\/\">job title<\/a> and should instead have the <strong>flexibility to join multiple teams<\/strong> based on their interests and desire to contribute toward the overall purpose. This results in a network of dynamic roles rather than a traditional organization chart with fixed and limiting positions.&nbsp;<\/p>\n\n\n\n<p>One strategy for creating dynamic teams is to experiment with what Dignan calls SLAM teams:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Self-managed:<\/strong> The team doesn\u2019t have to provide progress updates or receive instructions from a higher-up.&nbsp;<\/li><li><strong>Lean:<\/strong> The group is small enough to make decisions and mobilize quickly.&nbsp;<\/li><li><strong>Audacious:<\/strong> The team can pursue bold activities unencumbered by outside leadership.&nbsp;<\/li><li><strong>Multidisciplinary:<\/strong> The team has the skill set to achieve its goal.<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">4. <strong>Practice Looping Continuously<\/strong><\/h3>\n\n\n\n<p>The last strategy for achieving autonomy and flexibility is to practice \u201clooping.\u201d The process of <strong>looping involves experimenting with new practices and assessing how well they work for your group<\/strong>.&nbsp;<\/p>\n\n\n\n<p>It incorporates Dignan\u2019s principle of autonomy by giving people the responsibility for identifying areas they\u2019d like to improve and potential strategies for making changes. It also embodies the principle of organizational flexibility because it allows you to quickly iterate different ways of doing things. Dignan suggests that looping should be frequent and ongoing to facilitate constant progress. Notably, looping can involve eliminating processes in addition to adding new ones.&nbsp;<\/p>\n\n\n\n<p>Looping includes the following steps:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Observe areas for improvement.<\/li><li>Propose a new system or strategy to experiment with. Clarify details such as the timeframe and people involved.&nbsp;<\/li><li>Conduct the experiment.&nbsp;<\/li><li>Reflect on what went well and what didn\u2019t work well, then repeat.<\/li><\/ol>\n","protected":false},"excerpt":{"rendered":"<p>Are you making big changes at work? What&#8217;s the easiest way to implement change in an organization? Change is normal for any organization, but everybody has to be on the same page. That&#8217;s why Aaron Dignan&#8217;s book Brave New Work gives key advice on making changes as smooth as possible. Keep reading for the key to implementing change in an organization.<\/p>\n","protected":false},"author":14,"featured_media":37990,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[45,14],"tags":[898],"class_list":["post-92160","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-management","tag-brave-new-work","","tg-column-two"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v24.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The 4 Steps for Implementing Change in an Organization - Shortform Books<\/title>\n<meta name=\"description\" content=\"Change isn&#039;t easy for everybody, but it doesn&#039;t have to be hard. Take charge and follow our plan for implementing change in an organization.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The 4 Steps for Implementing Change in an Organization\" \/>\n<meta property=\"og:description\" content=\"Change isn&#039;t easy for everybody, but it doesn&#039;t have to be hard. Take charge and follow our plan for implementing change in an organization.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Shortform Books\" \/>\n<meta property=\"article:published_time\" content=\"2023-02-12T18:56:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-02-17T20:41:37+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/s3.amazonaws.com\/wordpress.shortform.com\/blog\/wp-content\/uploads\/2021\/06\/amazon-managers.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"745\" \/>\n\t<meta property=\"og:image:height\" content=\"482\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Katie Doll\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Katie Doll\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/\"},\"author\":{\"name\":\"Katie Doll\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/c3e1b539e89423b544ede91ab2bff937\"},\"headline\":\"The 4 Steps for Implementing Change in an Organization\",\"datePublished\":\"2023-02-12T18:56:00+00:00\",\"dateModified\":\"2023-02-17T20:41:37+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/\"},\"wordCount\":930,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2021\/06\/amazon-managers.jpg\",\"keywords\":[\"Brave New Work\"],\"articleSection\":[\"Business\",\"Management\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/\",\"url\":\"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/\",\"name\":\"The 4 Steps for Implementing Change in an Organization - Shortform Books\",\"isPartOf\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2021\/06\/amazon-managers.jpg\",\"datePublished\":\"2023-02-12T18:56:00+00:00\",\"dateModified\":\"2023-02-17T20:41:37+00:00\",\"description\":\"Change isn't easy for everybody, but it doesn't have to be hard. Take charge and follow our plan for implementing change in an organization.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/#primaryimage\",\"url\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2021\/06\/amazon-managers.jpg\",\"contentUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2021\/06\/amazon-managers.jpg\",\"width\":745,\"height\":482},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.shortform.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The 4 Steps for Implementing Change in an Organization\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#website\",\"url\":\"https:\/\/www.shortform.com\/blog\/\",\"name\":\"Shortform Books\",\"description\":\"The World&#039;s Best Book Summaries\",\"publisher\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.shortform.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#organization\",\"name\":\"Shortform Books\",\"url\":\"https:\/\/www.shortform.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/06\/logo-equilateral-with-text-no-bg.png\",\"contentUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/06\/logo-equilateral-with-text-no-bg.png\",\"width\":500,\"height\":74,\"caption\":\"Shortform Books\"},\"image\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/c3e1b539e89423b544ede91ab2bff937\",\"name\":\"Katie Doll\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/6239731a3fc739640b80be30f2b1727a055d3535d0ee4569e8282faa323e47fc?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/6239731a3fc739640b80be30f2b1727a055d3535d0ee4569e8282faa323e47fc?s=96&d=mm&r=g\",\"caption\":\"Katie Doll\"},\"description\":\"Somehow, Katie was able to pull off her childhood dream of creating a career around books after graduating with a degree in English and a concentration in Creative Writing. Her preferred genre of books has changed drastically over the years, from fantasy\/dystopian young-adult to moving novels and non-fiction books on the human experience. Katie especially enjoys reading and writing about all things television, good and bad.\",\"knowsAbout\":[\"Bachelor of Arts in English With a Concentration in Creative Writing\"],\"jobTitle\":\"Senior SEO Writer\",\"worksFor\":\"Shortform\",\"url\":\"https:\/\/www.shortform.com\/blog\/author\/katie\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"The 4 Steps for Implementing Change in an Organization - Shortform Books","description":"Change isn't easy for everybody, but it doesn't have to be hard. Take charge and follow our plan for implementing change in an organization.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/","og_locale":"en_US","og_type":"article","og_title":"The 4 Steps for Implementing Change in an Organization","og_description":"Change isn't easy for everybody, but it doesn't have to be hard. Take charge and follow our plan for implementing change in an organization.","og_url":"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/","og_site_name":"Shortform Books","article_published_time":"2023-02-12T18:56:00+00:00","article_modified_time":"2023-02-17T20:41:37+00:00","og_image":[{"width":745,"height":482,"url":"https:\/\/s3.amazonaws.com\/wordpress.shortform.com\/blog\/wp-content\/uploads\/2021\/06\/amazon-managers.jpg","type":"image\/jpeg"}],"author":"Katie Doll","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Katie Doll","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/#article","isPartOf":{"@id":"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/"},"author":{"name":"Katie Doll","@id":"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/c3e1b539e89423b544ede91ab2bff937"},"headline":"The 4 Steps for Implementing Change in an Organization","datePublished":"2023-02-12T18:56:00+00:00","dateModified":"2023-02-17T20:41:37+00:00","mainEntityOfPage":{"@id":"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/"},"wordCount":930,"commentCount":0,"publisher":{"@id":"https:\/\/www.shortform.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/#primaryimage"},"thumbnailUrl":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2021\/06\/amazon-managers.jpg","keywords":["Brave New Work"],"articleSection":["Business","Management"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/","url":"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/","name":"The 4 Steps for Implementing Change in an Organization - Shortform Books","isPartOf":{"@id":"https:\/\/www.shortform.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/#primaryimage"},"image":{"@id":"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/#primaryimage"},"thumbnailUrl":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2021\/06\/amazon-managers.jpg","datePublished":"2023-02-12T18:56:00+00:00","dateModified":"2023-02-17T20:41:37+00:00","description":"Change isn't easy for everybody, but it doesn't have to be hard. Take charge and follow our plan for implementing change in an organization.","breadcrumb":{"@id":"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/#primaryimage","url":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2021\/06\/amazon-managers.jpg","contentUrl":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2021\/06\/amazon-managers.jpg","width":745,"height":482},{"@type":"BreadcrumbList","@id":"https:\/\/www.shortform.com\/blog\/implementing-change-in-an-organization-2\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.shortform.com\/blog\/"},{"@type":"ListItem","position":2,"name":"The 4 Steps for Implementing Change in an Organization"}]},{"@type":"WebSite","@id":"https:\/\/www.shortform.com\/blog\/#website","url":"https:\/\/www.shortform.com\/blog\/","name":"Shortform Books","description":"The World&#039;s Best Book Summaries","publisher":{"@id":"https:\/\/www.shortform.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.shortform.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.shortform.com\/blog\/#organization","name":"Shortform Books","url":"https:\/\/www.shortform.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.shortform.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/06\/logo-equilateral-with-text-no-bg.png","contentUrl":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/06\/logo-equilateral-with-text-no-bg.png","width":500,"height":74,"caption":"Shortform Books"},"image":{"@id":"https:\/\/www.shortform.com\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/c3e1b539e89423b544ede91ab2bff937","name":"Katie Doll","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/6239731a3fc739640b80be30f2b1727a055d3535d0ee4569e8282faa323e47fc?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/6239731a3fc739640b80be30f2b1727a055d3535d0ee4569e8282faa323e47fc?s=96&d=mm&r=g","caption":"Katie Doll"},"description":"Somehow, Katie was able to pull off her childhood dream of creating a career around books after graduating with a degree in English and a concentration in Creative Writing. Her preferred genre of books has changed drastically over the years, from fantasy\/dystopian young-adult to moving novels and non-fiction books on the human experience. Katie especially enjoys reading and writing about all things television, good and bad.","knowsAbout":["Bachelor of Arts in English With a Concentration in Creative Writing"],"jobTitle":"Senior SEO Writer","worksFor":"Shortform","url":"https:\/\/www.shortform.com\/blog\/author\/katie\/"}]}},"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2021\/06\/amazon-managers.jpg","_links":{"self":[{"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/posts\/92160","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/comments?post=92160"}],"version-history":[{"count":3,"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/posts\/92160\/revisions"}],"predecessor-version":[{"id":92530,"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/posts\/92160\/revisions\/92530"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/media\/37990"}],"wp:attachment":[{"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/media?parent=92160"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/categories?post=92160"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/tags?post=92160"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}