{"id":90047,"date":"2023-01-30T14:45:00","date_gmt":"2023-01-30T18:45:00","guid":{"rendered":"https:\/\/www.shortform.com\/blog\/?p=90047"},"modified":"2023-02-01T13:44:58","modified_gmt":"2023-02-01T17:44:58","slug":"exponential-innovation","status":"publish","type":"post","link":"https:\/\/www.shortform.com\/blog\/exponential-innovation\/","title":{"rendered":"Why Exponential Innovation Is the Key to Success"},"content":{"rendered":"\n<p>What is exponential innovation? Why should every entrepreneur become an exponential innovator?<\/p>\n\n\n\n<p>Technology has caused products and industries to develop at an exponential rate, making old ways of innovating and competing obsolete. To achieve and <a href=\"https:\/\/www.shortform.com\/blog\/how-to-maintain-success\/\">maintain success<\/a> today, Peter Diamandis and Steven Kotler&#8217;s book <em>Bold<\/em> argues that entrepreneurs must adjust their mindset and embrace exponential innovation.<\/p>\n\n\n\n<p>Keep reading to learn how to succeed in the digital era.<\/p>\n\n\n\n<!--more-->\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-become-an-exponential-innovator\"><strong>Become an Exponential Innovator<\/strong><\/h2>\n\n\n\n<p><strong>To achieve and maintain success in the digital era, the authors argue that entrepreneurs must embrace <em>exponential innovation<\/em><\/strong>\u2014this means adopting a ceaseless commitment to creating daring and <a href=\"https:\/\/www.shortform.com\/blog\/there-are-no-new-ideas\/\">novel ideas<\/a>, products, or services that <a href=\"https:\/\/www.shortform.com\/blog\/how-to-make-a-difference-in-the-world\/\">change the world<\/a> in some way. (The authors refer to this as having a \u201cbold mindset.\u201d)&nbsp;<\/p>\n\n\n\n<p>Becoming an exponential innovator is important because, in the age of the internet, innovations are <em>never <\/em>safe from competition. Once an idea or product is made available online, it develops at an exponential rate because anyone anywhere can instantaneously access and share it. This means that someone will inevitably use your idea to create something better. <strong>The only way to avoid this inevitability is to ceaselessly innovate and<\/strong> <strong>outperform yourself before someone else does<\/strong>\u2014to become an exponential innovator.<\/p>\n\n\n\n<p>There are two main components that make exponential innovators successful and that you must adopt to become one\u2014<em>psychological strengths<\/em> and <em>innovators\u2019 habits<\/em>. Psychological strengths are the mental abilities that give you the confidence and motivation necessary to pursue daring ideas. Innovators\u2019 habits are the strategies and techniques you rely on to develop daring ideas and bring them to fruition.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Psychological Strengths<\/strong><\/h3>\n\n\n\n<p>According to the authors, to become an exponential innovator, <strong>you must first develop psychological strengths that will allow you to handle the high-stress commitment to innovation and exponential growth<\/strong>. These strengths will also allow you to successfully perform innovators\u2019 habits. This section will explore each of these strengths and how you can maintain them.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Strength #1: Think Unconventionally and Autonomously&nbsp;<\/h4>\n\n\n\n<p>The authors explain that to create something truly novel that effects major change in the world, <strong>an innovator needs to think <em>unconventionally<\/em><\/strong>\u2014beyond the limits of what\u2019s currently possible. Further, <strong><a href=\"https:\/\/www.shortform.com\/blog\/unconventional-thinking\/\">unconventional thinking<\/a> requires the ability to think <em>autonomously<\/em><\/strong>\u2014without being fazed by the doubts and restraints of society. For example, wireless technology wouldn\u2019t exist if innovators listened to the public opinion that it was simply a science fiction fantasy. Instead, innovators ignored societal doubts and changed the world.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Strength #2: Be Comfortable With Risks and Failure&nbsp;<\/h4>\n\n\n\n<p>Most people are afraid of taking risks because doing so introduces the potential for failure and loss. However, the authors explain that <strong>repeated risk-taking and failure are keys to successful innovation<\/strong>\u2014you might have to try 20 different ideas before you find the one that works best.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Strength #3: Know Your Purpose<\/h4>\n\n\n\n<p>The authors explain that the most successful innovators all have one thing in common: an underlying purpose that shapes their values and drives their innovations. <strong><a href=\"https:\/\/www.shortform.com\/blog\/having-a-purpose-in-life\/\">Having a purpose<\/a> that you\u2019re passionate about provides you with motivation in uncertain times and the confidence needed to take big risks.&nbsp;<\/strong><\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Maintain Psychological Strengths With Inspiring Facts and Principles<\/h4>\n\n\n\n<p>The authors propose that <strong>you can maintain these psychological strengths by creating a list of inspiring facts and principles about innovation<\/strong>. When tough circumstances make you doubt yourself, you can revisit this list to rekindle your innovator&#8217;s mindset and remind yourself of the strengths needed to succeed.&nbsp;<\/p>\n\n\n\n<p>For example, recording a fact such as \u201cturning a tree into a table must have seemed impossible until someone made it happen\u201d can remind you of the importance of Strength #1\u2014something that seems impossible can be accomplished through <em>unconventional and autonomous thinking<\/em>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Innovators\u2019 Habits<\/strong><\/h3>\n\n\n\n<p>In addition to describing psychological strengths, Diamandis and Kotler present a number of <strong>strategies that exponential innovators rely on to come up with ideas, products, and services that change the world<\/strong>. Their recommendations can be condensed into four main habits, which we\u2019ll explore below.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Habit #1: Back Your Innovations With Far-Reaching<em> <\/em>and Purpose-Driven Goals<\/h4>\n\n\n\n<p>First, the authors recommend backing your innovations with <em>far-reaching<\/em> and <em>purpose-driven <\/em>goals. <strong>A <\/strong><strong><em>far-reaching<\/em><\/strong><strong> goal is so big that it seems nearly impossible to the average person.<\/strong> Creating far-reaching goals will hinge on Strength #1: the ability to think unconventionally and autonomously. <strong>A <\/strong><strong><em>purpose-driven<\/em><\/strong><strong> goal aligns with your values and aims to accomplish something higher than its basic purpose<\/strong>. Creating purpose-driven goals will hinge on Strength #3: knowing <a href=\"https:\/\/www.shortform.com\/blog\/your-life-purpose\/\">your purpose<\/a>.&nbsp;<\/p>\n\n\n\n<p>For example, imagine that your innovation is a service that connects people who want to care for animals to animals in need. The far-reaching and purpose-driven goal inspiring that innovation might be to reduce the number of homeless, malnourished, abused, and injured animals in the world. This is an extremely ambitious goal that has a higher purpose of making the world a better, more humane place.<\/p>\n\n\n\n<p><strong>Backing your innovations with <em>far-reaching<\/em> and <em>purpose-driven<\/em> goals is crucial because these innovations are the most impactful<\/strong>\u2014the kind that change the world in some way.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Habit #2: Create Micro-Goals That Build Your Credibility<\/h4>\n\n\n\n<p>The authors recommend breaking down your end goal of having a successful, world-changing innovation into <em>micro-goals<\/em>:<strong> smaller achievements intended to pave your way toward success by<\/strong><strong><em> <a href=\"https:\/\/www.shortform.com\/blog\/credible-communication\/\">building credibility<\/a>.<\/em><\/strong>&nbsp;<\/p>\n\n\n\n<p>Having high credibility is crucial to success because it makes outside stakeholders, like customers and critics, see your innovation as <em>likely to succeed<\/em>. And once your innovation goes public, these stakeholders are the ones who\u2019ll determine your success\u2014they\u2019ll either endorse your product, leading to success, or they\u2019ll be unimpressed and you\u2019ll fade into the background.<\/p>\n\n\n\n<p><strong>To help identify your micro-goals,<\/strong> <strong>consider the steps necessary to complete your innovation and gain credibility in the industry<\/strong>: Are there any skills or abilities you must demonstrate to the public? Any important contacts or supporters you should acquire?<\/p>\n\n\n\n<p>For example, if your end goal is to establish an online platform that connects people who want to care for animals to animals in need, a few of your micro-goals might be:&nbsp;<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Hold a conference to discuss animal welfare and invite people and organizations dedicated to the cause, such as veterinarians, animal shelters, welfare societies, farms, and pet foster parents.<\/li><li>Raise $1,000 every month to donate to animal welfare societies.<\/li><li>Create a user-friendly website where members can sign up to either adopt an animal or advertise for an animal in need.<\/li><\/ol>\n\n\n\n<p>Ultimately, your micro-goals will build a track record that shows the public that you\u2019re credible\u2014you know what you\u2019re doing, you\u2019ve succeeded in the past, and you have other credible people supporting you.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Habit #3: Work in a Controlled Environment&nbsp;<\/h4>\n\n\n\n<p><strong>The authors explain that the best innovations occur in environments that are closed from the outside world <\/strong>and only allow access to a select few who share your innovator\u2019s mindset. This is because these environments encourage <em>unconventional, autonomous thinking<\/em> and <em>risk-taking<\/em>\u2014as we\u2019ve noted, two psychological strengths necessary for innovation. On the other hand, exposure to the predictability and doubts of wider society hinders these strengths.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Habit #4: Experiment Constantly<\/h4>\n\n\n\n<p><strong>Finally, exponential innovators must put their psychological strength of being comfortable with risk-taking and failure into action by <em>constantly experimenting<\/em>.<\/strong> As previously discussed, the authors note that you must repeatedly experiment and fail before you can find a strategy or idea that works. The more experiments you conduct, and the more frequently you conduct them, the faster you\u2019ll determine what works and the more progress you\u2019ll make toward your goal.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is exponential innovation? Why should every entrepreneur become an exponential innovator? Technology has caused products and industries to develop at an exponential rate, making old ways of innovating and competing obsolete. To achieve and maintain success today, Peter Diamandis and Steven Kotler&#8217;s book Bold argues that entrepreneurs must adjust their mindset and embrace exponential innovation. Keep reading to learn how to succeed in the digital era.<\/p>\n","protected":false},"author":14,"featured_media":14994,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[45,79],"tags":[879],"class_list":["post-90047","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-entrepreneurship","tag-bold","","tg-column-two"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v24.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Why Exponential Innovation Is the Key to Success - Shortform Books<\/title>\n<meta name=\"description\" content=\"The digital age is here and businesses have to keep up with the trends. 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