{"id":59652,"date":"2022-02-02T12:56:00","date_gmt":"2022-02-02T16:56:00","guid":{"rendered":"https:\/\/www.shortform.com\/blog\/?p=59652"},"modified":"2022-02-14T11:17:11","modified_gmt":"2022-02-14T15:17:11","slug":"reciprocity-psychology","status":"publish","type":"post","link":"https:\/\/www.shortform.com\/blog\/reciprocity-psychology\/","title":{"rendered":"Reciprocity: The Psychology of Giving Back"},"content":{"rendered":"\n<p>What is the psychology behind reciprocity? Why do we feel the need to reciprocate benevolent behavior?<\/p>\n\n\n\n<p>In social psychology, reciprocity is the tendency to return a favor or a benevolent action with another benevolent action. According to Rolf Dobelli, the author of <em>The Art of Thinking Clearly<\/em>, this phenomenon is a by-product of the human <a href=\"https:\/\/www.shortform.com\/blog\/need-to-belong\/\">need to belong<\/a> to a group. <\/p>\n\n\n\n<p>Keep reading to learn about the phenomenon of reciprocity, why it occurs, and how it&#8217;s used as a tool for manipulation.<\/p>\n\n\n\n<!--more-->\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-the-psychology-of-reciprocity\">The Psychology of <strong>Reciprocity<\/strong><\/h2>\n\n\n\n<p>In social psychology, reciprocity is a tendency that forms out of humanity\u2019s instinctual desire to be part of a group: <strong>If someone does something for you, you\u2019re more likely to do something for them in return. <\/strong>This comes from a dislike of being in other people\u2019s debt.<\/p>\n\n\n\n<p>(Shortform note: <a href=\"https:\/\/www.shortform.com\/app\/book\/give-and-take\/chapter-1\">How specifically you react to being in someone\u2019s debt depends on your reciprocity style<\/a>: You either only help others when it benefits you, and so are less affected by being in debt; help others for the sake of helping even when it means a loss for yourself, and so are highly affected by being in debt; or help others to the same extent they help you, where you have a more neutral reaction to being in debt.)<\/p>\n\n\n\n<p><strong>Reciprocity is a vital part of life, Dobelli notes.<\/strong> It inspires cooperation, creates and strengthens communities, and helps keep the group healthy. (Shortform note: <a href=\"https:\/\/www.thecut.com\/2020\/09\/what-exactly-is-mutual-aid-how-to-get-involved.html\">Mutual aid is a form of reciprocity<\/a> that inspires these factors. Communities unite to support the group, everyone helping and being helped in turn. Poor and marginalized groups have used mutual aid throughout history, and researchers have even observed the phenomenon in animals, pointing to reciprocity\u2019s evolutionary origins.)<\/p>\n\n\n\n<p>Unfortunately, Dobelli concedes, this tendency can be twisted. <strong>Manipulating people into giving you something is easy if you first make them feel indebted to you.<\/strong> (Shortform note: Often, <a href=\"https:\/\/www.verywellmind.com\/what-is-the-rule-of-reciprocity-2795891#potential-pitfalls\">manipulative people offer you some small benefit before asking for a larger favor<\/a>. Even though the exchange is imbalanced, you still feel compelled to agree.)<\/p>\n\n\n\n<p>Reciprocity also has a dark side: retaliation. Dobelli points out that when others are kind to you, you want to return the favor and be nice as well, but <strong>if someone hurts you, you want to hurt them in return.<\/strong> This cycle only escalates the problem.<\/p>\n\n\n\n<p>(Shortform note: Though Dobelli argues that retaliation is dangerous, <a href=\"https:\/\/www.law.gmu.edu\/assets\/files\/publications\/working_papers\/02-31.pdf\">others argue that retaliation\u2014or negative reciprocity\u2014is a necessary part of cooperation<\/a>. They clarify that Dobelli refers to <em>private <\/em>retaliation, where an injured party carries out retaliation without supervision and frequently over-retaliates, prompting the initial aggressor to retaliate in turn. However, <em>public <\/em>retaliation is the basis of the legal system: A proportionate form of retaliation is objectively determined and taken against the initial aggressor. Given this definition, retaliation is an important part of society, so long as it&#8217;s objectively proportionate.)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What is the psychology behind reciprocity? Why do we feel the need to reciprocate benevolent behavior? In social psychology, reciprocity is the tendency to return a favor or a benevolent action with another benevolent action. According to Rolf Dobelli, the author of The Art of Thinking Clearly, this phenomenon is a by-product of the human need to belong to a group. Keep reading to learn about the phenomenon of reciprocity, why it occurs, and how it&#8217;s used as a tool for manipulation.<\/p>\n","protected":false},"author":7,"featured_media":54879,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[34,9],"tags":[576],"class_list":["post-59652","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-communication","category-psychology","tag-the-art-of-thinking-clearly","","tg-column-two"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v24.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Reciprocity: The Psychology of Giving Back - Shortform Books<\/title>\n<meta name=\"description\" content=\"Reciprocity is the desire to return a positive action with another positive action. 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Learn about the psychology behind reciprocal behavior.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.shortform.com\/blog\/reciprocity-psychology\/\" \/>\n<meta property=\"og:site_name\" content=\"Shortform Books\" \/>\n<meta property=\"article:published_time\" content=\"2022-02-02T16:56:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-02-14T15:17:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/s3.amazonaws.com\/wordpress.shortform.com\/blog\/wp-content\/uploads\/2021\/11\/kelly-sikkema-XX2WTbLr3r8-unsplash.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"427\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Darya Sinusoid\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Darya Sinusoid\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.shortform.com\/blog\/reciprocity-psychology\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/reciprocity-psychology\/\"},\"author\":{\"name\":\"Darya Sinusoid\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/0421cce75bc249b11e2517b3a91f9c46\"},\"headline\":\"Reciprocity: The Psychology of Giving Back\",\"datePublished\":\"2022-02-02T16:56:00+00:00\",\"dateModified\":\"2022-02-14T15:17:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/reciprocity-psychology\/\"},\"wordCount\":486,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/reciprocity-psychology\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2021\/11\/kelly-sikkema-XX2WTbLr3r8-unsplash.jpg\",\"keywords\":[\"The Art of Thinking Clearly\"],\"articleSection\":[\"Communication\",\"Psychology\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.shortform.com\/blog\/reciprocity-psychology\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.shortform.com\/blog\/reciprocity-psychology\/\",\"url\":\"https:\/\/www.shortform.com\/blog\/reciprocity-psychology\/\",\"name\":\"Reciprocity: The Psychology of Giving Back - Shortform Books\",\"isPartOf\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/reciprocity-psychology\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/reciprocity-psychology\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2021\/11\/kelly-sikkema-XX2WTbLr3r8-unsplash.jpg\",\"datePublished\":\"2022-02-02T16:56:00+00:00\",\"dateModified\":\"2022-02-14T15:17:11+00:00\",\"description\":\"Reciprocity is the desire to return a positive action with another positive action. 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