{"id":5826,"date":"2026-01-21T09:28:44","date_gmt":"2026-01-21T13:28:44","guid":{"rendered":"https:\/\/www.shortform.com\/blog\/?p=5826"},"modified":"2026-01-29T11:39:53","modified_gmt":"2026-01-29T15:39:53","slug":"culture-of-discipline-jim-collins","status":"publish","type":"post","link":"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/","title":{"rendered":"Culture of Discipline: Good to Great Businesses + Examples"},"content":{"rendered":"\n<p>How can you foster a culture of discipline in your own workplace? A culture of discipline is a <a href=\"https:\/\/www.shortform.com\/blog\/building-a-positive-workplace-culture\/\">workplace culture<\/a> in which everyone gauges their actions against the company&#8217;s common goal. <\/p>\n\n\n\n<p>The concept is detailed in the book <em><a href=\"https:\/\/www.shortform.com\/blog\/key-takeaways-from-good-to-great\/\">Good to Great<\/a><\/em>, in which he argues that truly great companies have a culture of discipline. We&#8217;ll cover Jim Collins&#8217;s culture of discipline, why it leads to success, and how to develop one.<\/p>\n\n\n\n<!--more-->\n\n\n\n<p><em>Originally Published: December 20, 2019<br>Last Updated: January 21, 2026<\/em><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-takeaways-from-good-to-great\"><strong>Takeaways<\/strong> From <em>Good to Great<\/em><\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Good-to-great companies foster cultures of discipline, according to Jim Collins. Every person gauges their actions against the three circles and the company\u2019s <a href=\"https:\/\/www.shortform.com\/blog\/hedgehog-concept\/\">Hedgehog Concept<\/a>.<br><br><\/li>\n\n\n\n<li>Good-to-great companies get the right people\u2014i.e., <em>disciplined <\/em>people\u2014on the bus <em>first<\/em>, and so there\u2019s little need for tight management. Good-to-great companies don\u2019t need to retain micromanaging, disciplinarian executives for the same reason.<br><br><\/li>\n\n\n\n<li>A counterintuitive technique for maintaining an organization\u2019s discipline is to create a \u201cstop doing\u201d list (rather than a \u201cto-do\u201d list).<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-maintaining-discipline\"><strong>Maintaining Discipline<\/strong><\/h2>\n\n\n\n<p>One principle behind good-to-great companies is that they create and maintain discipline, meaning they constantly refer to and consistently realize their Hedgehog Concepts. Collins contends that rigorous adherence to a Hedgehog Concept saves companies from panic acquisitions or misguided projects. (Shortform note: In <a href=\"https:\/\/www.shortform.com\/app\/book\/great-by-choice\" rel=\"nofollow\"><em>Great by Choice<\/em><\/a>, Collins and Morten T. Hansen looked at another set of high-performing companies and found that they had a disciplined, consistent approach to progress. Even, or especially, <em>during <\/em>tough times\u2014economic downturns, market turbulence, or unexpected crises\u2014these companies hit their targets. They resisted the temptation to overreach in good times or to cut back too drastically in bad times.)<\/p>\n\n\n\n<p>Collins clarifies that discipline <em>does not <\/em>mean a tyranny presided over by the executive. Rather than having an executive who imposes and enforces discipline, good-to-great companies have a <em>culture<\/em> of discipline permeating the organization. With a solid understanding of the company\u2019s Hedgehog Concept, individuals can police themselves and make sound decisions without layers of bureaucracy.&nbsp;<\/p>\n\n\n\n<p>(Shortform note: In order for employees to have a solid understanding of the company\u2019s Hedgehog Concept, you need to give them enough information. In <a href=\"https:\/\/www.shortform.com\/app\/book\/no-rules-rules\/1-page-summary\" rel=\"nofollow\"><em>No Rules Rules<\/em><\/a>, Netflix cofounder Reed Hastings says a company should have a culture of <a href=\"https:\/\/www.shortform.com\/blog\/radical-transparency\/\">radical transparency<\/a>, making sensitive information such as financial data available to all employees. With access to relevant information, employees can then operate more autonomously\u2014making decisions, taking risks, and taking ownership of the consequences without having to seek approval from higher-ups.)<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How to Achieve It<\/h3>\n\n\n\n<p>Collins says you can maintain discipline by doing the following:<\/p>\n\n\n\n<p>1) Allow individuals freedom within a clear framework of responsibility. (Shortform note: In <a href=\"https:\/\/www.shortform.com\/app\/book\/team-of-teams\/1-page-summary\" rel=\"nofollow\"><em>Team of Teams<\/em><\/a>, General Stanley McChrystal says he veered away from the traditional command-and-control model and gave individuals more freedom by instituting a policy of <em>empowered execution<\/em>. Instead of explicitly delegating, he had a general rule: If it advances the team effort, do it\u2014assuming it\u2019s moral and legal.)<\/p>\n\n\n\n<p>2) Retain self-disciplined people who are driven to produce results. (Shortform note: Money isn\u2019t the only way you can <a href=\"https:\/\/hbr.org\/2022\/03\/the-real-secret-to-retaining-talent\" target=\"_blank\" rel=\"noreferrer noopener\">retain your top performers<\/a>. Experts say you can encourage them to stay by being receptive to their ideas, giving them space to grow, and recognizing their hard work.)<\/p>\n\n\n\n<p>3) Recognize that a disciplined culture is different from a culture led by a tyrant or disciplinarian. (Shortform note: If you believe that people won\u2019t be disciplined if you\u2019re not breathing down their necks, then you might be a micromanager (or worse). <a href=\"https:\/\/online.hbs.edu\/blog\/post\/how-to-stop-micromanaging\" target=\"_blank\" rel=\"noreferrer noopener\">Tame your inner tyrant<\/a> by hiring people who have the right skills for the job, being clear about your expectations, and allowing your employees to use their own approach to tackle problems.)<\/p>\n\n\n\n<p>4) Adhere fanatically to hedgehog thinking. A key technique for staying true to your Hedgehog Concept is to create a \u201cstop doing\u201d list, meaning if an activity doesn\u2019t serve your Hedgehog Concept, you should stop doing it. (Shortform note: One way to stop doing things that don\u2019t serve your Hedgehog Concept is to ask yourself the <a href=\"https:\/\/www.shortform.com\/blog\/focusing-question\/\">Focusing Question<\/a>. In <a href=\"https:\/\/www.shortform.com\/app\/book\/the-one-thing\/1-page-summary\"><em>The One Thing<\/em><\/a>, <a href=\"https:\/\/www.shortform.com\/blog\/gary-w-keller\/\">Gary Keller<\/a> says this question is: \u201cWhat\u2019s the one thing I can do such that by doing it everything else will be easier or unnecessary?\u201d This has the dual purpose of clarifying your big-picture purpose and identifying your most important immediate action toward attaining it.)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>How can you foster a culture of discipline in your own workplace? A culture of discipline is a workplace culture in which everyone gauges their actions against the company&#8217;s common goal. The concept is detailed in the book Good to Great, in which he argues that truly great companies have a culture of discipline. We&#8217;ll cover Jim Collins&#8217;s culture of discipline, why it leads to success, and how to develop one.<\/p>\n","protected":false},"author":14,"featured_media":5842,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[45,14],"tags":[67],"class_list":["post-5826","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-management","tag-good-to-great","","tg-column-two"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.3 (Yoast SEO v24.3) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Culture of Discipline: Good to Great Businesses + Examples - Shortform Books<\/title>\n<meta name=\"description\" content=\"According to Jim Collins, a culture of discipline is one in which everyone gauges their actions against the company&#039;s common goal. Read more.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Culture of Discipline: Good to Great Businesses + Examples\" \/>\n<meta property=\"og:description\" content=\"According to Jim Collins, a culture of discipline is one in which everyone gauges their actions against the company&#039;s common goal. Read more.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/\" \/>\n<meta property=\"og:site_name\" content=\"Shortform Books\" \/>\n<meta property=\"article:published_time\" content=\"2026-01-21T13:28:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-29T15:39:53+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/12\/good-to-great-culture-of-discipline.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"764\" \/>\n\t<meta property=\"og:image:height\" content=\"425\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Katie Doll\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Katie Doll\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/\"},\"author\":{\"name\":\"Katie Doll\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/c3e1b539e89423b544ede91ab2bff937\"},\"headline\":\"Culture of Discipline: Good to Great Businesses + Examples\",\"datePublished\":\"2026-01-21T13:28:44+00:00\",\"dateModified\":\"2026-01-29T15:39:53+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/\"},\"wordCount\":728,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/12\/good-to-great-culture-of-discipline.jpg\",\"keywords\":[\"Good to Great\"],\"articleSection\":[\"Business\",\"Management\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/\",\"url\":\"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/\",\"name\":\"Culture of Discipline: Good to Great Businesses + Examples - Shortform Books\",\"isPartOf\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/12\/good-to-great-culture-of-discipline.jpg\",\"datePublished\":\"2026-01-21T13:28:44+00:00\",\"dateModified\":\"2026-01-29T15:39:53+00:00\",\"description\":\"According to Jim Collins, a culture of discipline is one in which everyone gauges their actions against the company's common goal. Read more.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/#primaryimage\",\"url\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/12\/good-to-great-culture-of-discipline.jpg\",\"contentUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/12\/good-to-great-culture-of-discipline.jpg\",\"width\":764,\"height\":425},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.shortform.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Culture of Discipline: Good to Great Businesses + Examples\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#website\",\"url\":\"https:\/\/www.shortform.com\/blog\/\",\"name\":\"Shortform Books\",\"description\":\"The World&#039;s Best Book Summaries\",\"publisher\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.shortform.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#organization\",\"name\":\"Shortform Books\",\"url\":\"https:\/\/www.shortform.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/06\/logo-equilateral-with-text-no-bg.png\",\"contentUrl\":\"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/06\/logo-equilateral-with-text-no-bg.png\",\"width\":500,\"height\":74,\"caption\":\"Shortform Books\"},\"image\":{\"@id\":\"https:\/\/www.shortform.com\/blog\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/c3e1b539e89423b544ede91ab2bff937\",\"name\":\"Katie Doll\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/6239731a3fc739640b80be30f2b1727a055d3535d0ee4569e8282faa323e47fc?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/6239731a3fc739640b80be30f2b1727a055d3535d0ee4569e8282faa323e47fc?s=96&d=mm&r=g\",\"caption\":\"Katie Doll\"},\"description\":\"Somehow, Katie was able to pull off her childhood dream of creating a career around books after graduating with a degree in English and a concentration in Creative Writing. Her preferred genre of books has changed drastically over the years, from fantasy\/dystopian young-adult to moving novels and non-fiction books on the human experience. Katie especially enjoys reading and writing about all things television, good and bad.\",\"knowsAbout\":[\"Bachelor of Arts in English With a Concentration in Creative Writing\"],\"jobTitle\":\"Senior SEO Writer\",\"worksFor\":\"Shortform\",\"url\":\"https:\/\/www.shortform.com\/blog\/author\/katie\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Culture of Discipline: Good to Great Businesses + Examples - Shortform Books","description":"According to Jim Collins, a culture of discipline is one in which everyone gauges their actions against the company's common goal. Read more.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/","og_locale":"en_US","og_type":"article","og_title":"Culture of Discipline: Good to Great Businesses + Examples","og_description":"According to Jim Collins, a culture of discipline is one in which everyone gauges their actions against the company's common goal. Read more.","og_url":"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/","og_site_name":"Shortform Books","article_published_time":"2026-01-21T13:28:44+00:00","article_modified_time":"2026-01-29T15:39:53+00:00","og_image":[{"width":764,"height":425,"url":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/12\/good-to-great-culture-of-discipline.jpg","type":"image\/jpeg"}],"author":"Katie Doll","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Katie Doll","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/#article","isPartOf":{"@id":"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/"},"author":{"name":"Katie Doll","@id":"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/c3e1b539e89423b544ede91ab2bff937"},"headline":"Culture of Discipline: Good to Great Businesses + Examples","datePublished":"2026-01-21T13:28:44+00:00","dateModified":"2026-01-29T15:39:53+00:00","mainEntityOfPage":{"@id":"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/"},"wordCount":728,"commentCount":0,"publisher":{"@id":"https:\/\/www.shortform.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/#primaryimage"},"thumbnailUrl":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/12\/good-to-great-culture-of-discipline.jpg","keywords":["Good to Great"],"articleSection":["Business","Management"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/","url":"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/","name":"Culture of Discipline: Good to Great Businesses + Examples - Shortform Books","isPartOf":{"@id":"https:\/\/www.shortform.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/#primaryimage"},"image":{"@id":"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/#primaryimage"},"thumbnailUrl":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/12\/good-to-great-culture-of-discipline.jpg","datePublished":"2026-01-21T13:28:44+00:00","dateModified":"2026-01-29T15:39:53+00:00","description":"According to Jim Collins, a culture of discipline is one in which everyone gauges their actions against the company's common goal. Read more.","breadcrumb":{"@id":"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/#primaryimage","url":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/12\/good-to-great-culture-of-discipline.jpg","contentUrl":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/12\/good-to-great-culture-of-discipline.jpg","width":764,"height":425},{"@type":"BreadcrumbList","@id":"https:\/\/www.shortform.com\/blog\/culture-of-discipline-jim-collins\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.shortform.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Culture of Discipline: Good to Great Businesses + Examples"}]},{"@type":"WebSite","@id":"https:\/\/www.shortform.com\/blog\/#website","url":"https:\/\/www.shortform.com\/blog\/","name":"Shortform Books","description":"The World&#039;s Best Book Summaries","publisher":{"@id":"https:\/\/www.shortform.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.shortform.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.shortform.com\/blog\/#organization","name":"Shortform Books","url":"https:\/\/www.shortform.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.shortform.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/06\/logo-equilateral-with-text-no-bg.png","contentUrl":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/06\/logo-equilateral-with-text-no-bg.png","width":500,"height":74,"caption":"Shortform Books"},"image":{"@id":"https:\/\/www.shortform.com\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/c3e1b539e89423b544ede91ab2bff937","name":"Katie Doll","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.shortform.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/6239731a3fc739640b80be30f2b1727a055d3535d0ee4569e8282faa323e47fc?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/6239731a3fc739640b80be30f2b1727a055d3535d0ee4569e8282faa323e47fc?s=96&d=mm&r=g","caption":"Katie Doll"},"description":"Somehow, Katie was able to pull off her childhood dream of creating a career around books after graduating with a degree in English and a concentration in Creative Writing. Her preferred genre of books has changed drastically over the years, from fantasy\/dystopian young-adult to moving novels and non-fiction books on the human experience. Katie especially enjoys reading and writing about all things television, good and bad.","knowsAbout":["Bachelor of Arts in English With a Concentration in Creative Writing"],"jobTitle":"Senior SEO Writer","worksFor":"Shortform","url":"https:\/\/www.shortform.com\/blog\/author\/katie\/"}]}},"jetpack_sharing_enabled":true,"jetpack_featured_media_url":"https:\/\/www.shortform.com\/blog\/wp-content\/uploads\/2019\/12\/good-to-great-culture-of-discipline.jpg","_links":{"self":[{"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/posts\/5826","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/comments?post=5826"}],"version-history":[{"count":7,"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/posts\/5826\/revisions"}],"predecessor-version":[{"id":148114,"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/posts\/5826\/revisions\/148114"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/media\/5842"}],"wp:attachment":[{"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/media?parent=5826"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/categories?post=5826"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.shortform.com\/blog\/wp-json\/wp\/v2\/tags?post=5826"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}